PECURIA GmbH

What PECURIA GmbH does

PECURIA GmbH is a Hannover-based (with a sales office in Hamburg) German limited liability company founded in 2021 that acts as a specialized sales platform and capital investment intermediary for Pflegeimmobilien (care apartments) and assisted living units. The company distributes individually-owned care apartments (Pflegeappartements) and Betreutes Wohnen units to private capital investors, sourced primarily through a long-term development partnership with Cureus and leased to operators such as compassio with 20+ year master leases. Pecuria's core product is the unit itself, but the differentiated value proposition sits in three proprietary instruments: the Belegungsrecht (a transferable preferential placement certificate granting priority access to 14,200+ care places across 160+ partner facilities), the Mietsicherheit (a 1 million EUR Miettreuhandkonto funded by Pecuria's shareholders to cover rents during operator insolvency), and independent quality certification by TÜV SÜD and SozialGestaltung. The technology stack is conventional — Typo3 CMS, Hubspot CRM, Mapbox on the website, Matomo analytics, and a proprietary partner portal (teamproq.de) — with no AI/ML components.

The business model is transaction-based: Pecuria earns sales commissions on individual unit sales (Einzelvertrieb) and supports an extensive partner network of insurance brokers and asset consultants (KW Königswege, HRE, FALC Immobilien, C.V. Spar-Finanzplanung, Sachwertcenter, RR) who distribute units to their own clients. The company holds the §34c GewO (German Trade Regulation) license required to broker real estate capital investments. Pricing is quote-based, with units ranging from €199,340 (Extertal, fully placed) to €514,310 (high-end assisted living, Osterholz-Scharmbeck), and lease terms of 20–25 years with operators. Active property portfolio includes Salzmann Quartier Kassel (96 assisted living units, sales started October 2025), Osterholz-Scharmbeck (143 care + 28 assisted living units, sales started May 2025), Extertal (80 units, fully placed February 2026), and the announced Bremen-Grohn construction (95 units, completion early 2028). The company is privately held by two managing directors, Edwin Thiemann (formerly Co-CEO of Carestone Group, 30 years of care real estate experience) and Pascal Kleine (formerly at DAS Invest, 14 years of sales leadership), with no external institutional investors disclosed.

Name

PECURIA GmbH

Legal name

PECURIA GmbH

Website

https://pecuria.de

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Germany (Hannover) sales platform intermediary for care apartments and assisted living units sold as capital investments to private investors, sourced via developer Cureus and operated by partners like compassio, with proprietary Belegungsrecht certificates and a 1M EUR rent-escrow fund.

Ownership category

akta.pro rank

Product category

Senior Living Real Estate Brokerage (Pflegeimmobilien-Vertrieb)

NAICS

Continuing Care Retirement Communities and Assisted Living Facilities for the Elderly (62331), Continuing Care Retirement Communities and Assisted Living Facilities for the Elderly (6233)

SIC

Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Rental / Fee-for-Service CCRCs (HLADAEAB)

akta.pro secondary industries

Market-Rate Independent Living (Private Pay) Communities (HLADAAAA), Luxury / High-End Assisted Living Communities (HLADABAD)

Keywords

• Care real estate
• Senior living investments
• Assisted living brokerage
• Capital investment properties
• Pflegeimmobilien distribution

Headquarters

HQ city

Hannover

HQ country

Germany

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Technology or R&D, Operations, Infrastructure, Others

Revenue model

1. Care Apartment Sales Commission: Pecuria generates revenue through the individual sale (Einzelvertrieb) of care apartments and assisted living units to private capital investors. Properties are sold like condominiums but with rental focus rather than personal use. The company acts as sales partner for developer Cureus and receives commissions on successful sales transactions.
2. Partner Network Services: Revenue generated through sales partner network including brokers and asset consultants who distribute Pecuria properties. Partners receive access to proprietary portal, training materials, and sales support.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels9 records

Core offering

PECURIA GmbH distributes individual care apartments (Pflegeappartements) and assisted living units (Betreutes Wohnen) as long-term capital investments to private investors across Germany. The company sources new-build and heritage-conversion residences from developer Cureus, secures them with 20+ year operator master leases (compassio and other established care operators), and bundles the purchase with proprietary investor protections — Belegungsrecht priority-placement certificates and a €1 million shareholder-funded rent escrow (Miettreuhandkonto). Sales are executed through an in-house inside-sales team and a vetted network of insurance and real-estate brokers using the proprietary Pecuria Partnerportal.

Product overview

PECURIA GmbH operates as a sales platform for care apartments and assisted living units sold as capital investments. The core offering consists of individual Pflegeappartements (care apartments) and Betreutes Wohnen (assisted living) units, supported by proprietary add-on modules including the Belegungsrecht Zertifikat (priority placement right), Mietsicherheit (rent security via Miettreuhandkonto), Unabhängige Prüfung (independent quality verification by TÜV SÜD and SozialGestaltung), Neubaustandard (construction quality), and Finanzierungen (financing solutions). Current property portfolio includes Seniorenwohnen Salzmann Quartier Kassel (96 units), Seniorenresidenz Osterholz-Scharmbeck (143 units), Seniorenwohnen Osterholz-Scharmbeck (28 units), Seniorenresidenz Extertal (80 units), and the announced Seniorenresidenz Bremen-Grohn (95 units). Sales partners access the platform via the Partnerportal. All properties meet KfW-40 or higher energy standards and are operator-verified by compassio, WH Care, and other established care providers.

Differentiator

Problem solved

Functional benefit

Products and services

• Pflegeappartements zur Kapitalanlage Individual care apartments sold to private capital investors for investment purposes. Investors receive rental income through long-term master leases (typically 20+ years) with solvent operator partners such as compassio, KfW-40 energy standard, TÜV SÜD/SozialGestaltung independent inspection, and bundled Belegungsrecht and Mietsicherheit certificates.
• Betreutes Wohnen (Assisted Living) Assisted living apartments for seniors with bundled service packages, enabling independent living with support. Sold as capital-investment units through Pecuria to private investors with long-term operator leases.
• Seniorenwohnen Salzmann Quartier Kassel 96 assisted living units (1-3 rooms, 32.76-66.79 sqm) in a renovated historic textile factory (built 1913) built to KfW-55-EE standard. Purchase prices €259,660-€482,640, 25-year operator lease with compassio, with Denkmal-AfA 9% available to investors.
• Seniorenresidenz Osterholz-Scharmbeck 143 barrier-free single rooms for full-time and short-term care plus 28 assisted living apartments and 18 day-care places on a ~12,000 sqm site. KfW-40NH standard with DGNB Silver certification, purchase prices €227,760-€244,860 (42.91-46.13 sqm), 25-year lease with compassio.
• Seniorenwohnen Osterholz-Scharmbeck 28 high-quality assisted living apartments (59.38-91.65 sqm) with an integrated 18-place day-care facility, KfW-40 standard, purchase prices €333,320-€514,310, operated by compassio under a 25-year lease.
• Seniorenresidenz Extertal 80 care apartments (built 2020, KfW-40 standard) in Extertal, North Rhine-Westphalia, fully placed to investors in February 2026 at purchase prices €199,340-€209,860 (47.78-50.30 sqm), leased to compassio with ~20 years remaining.
• Seniorenresidenz Bremen-Grohn 95 care apartments (80 full-time care, 15 short-term care) under construction in Bremen-Grohn, QNG-certified KfW-40 Efficiency House, operated by compassio, with completion expected in early 2028 and sales pricing to be announced.
• Pecuria Partnerportal (pecuria.teamproq.de) Secure online portal for vetted sales partners providing property information, pricing calculations, current sales opportunities, training materials, and real-time news on Pecuria properties, projects in the pipeline, and investor events.

Quantifiable outcome

• Mieteinnahmen unabhängig von tatsächlicher Belegung gesichert (Rent income independent of actual occupancy)
• +5 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature3 records

Partnerships

21 partnerships are on record, tiered core and supporting.

• CureuscoreStrategic or Co-development PartnerLong-term partnership with Cureus, a specialized project developer with an innovative system approach for planning, constructing, and managing care properties. Cureus provides the property pipeline while Pecuria handles individual sales to investors. Partnership includes joint development of projects like Salzmann Quartier Kassel (€100 million investment) and Bremen-Grohn.
• compassiocoreChannel Partner/ Reseller/ DistributorMajor care operator managing facilities at Pecuria properties. compassio operates approximately 100 modern care facilities across Germany with about 10,000 employees. They lease and operate care residences developed with Pecuria/Cureus partnership, including facilities at Osterholz-Scharmbeck (143 + 28 units) and Salzmann Quartier (163 units).
• TÜV SÜDcoreImplementation/ SI/ Consulting PartnerIndependent technical inspection partner verifying structural engineering, fire protection, energy efficiency, and compliance with building regulations. Conducts inspections across all project phases from planning through completion.
• SozialGestaltungcoreImplementation/ SI/ Consulting PartnerIndependent assessment of social future viability analyzing demographic data, care place demand forecasts, labor market conditions, and community spaces. Conducts cockpit studies combining competitive analysis with operator insolvency risk assessments.
• DEKRAsupportingImplementation/ SI/ Consulting PartnerIndependent inspection partner for technical standards verification, quality assurance, and compliance checking alongside TÜV SÜD.
• Homepage Helden GmbHsupportingTechnology or IntegrationWebsite hosting provider (external hosting) for Pecuria's corporate website and online presence.
• KW KönigswegesupportingChannel Partner/ Reseller/ DistributorSales partner from Pecuria's Vertriebspartnernetzwerk (partner network) for distributing care apartments to private investors.
• HREsupportingChannel Partner/ Reseller/ DistributorSales partner from Pecuria's partner network for distributing care apartments to investors.
• C.V. Spar-FinanzplanungsupportingChannel Partner/ Reseller/ DistributorSales partner specializing in financial planning that distributes Pecuria care apartments to clients.
• SachwertcentersupportingChannel Partner/ Reseller/ DistributorSales partner from Pecuria's network distributing care apartments as alternative investments.
• FALC ImmobiliensupportingChannel Partner/ Reseller/ DistributorReal estate broker partner distributing Pecuria care apartments.
• RRsupportingChannel Partner/ Reseller/ DistributorReal estate broker partner distributing Pecuria care apartments.
• compassio – compaserv Nord GmbHcoreChannel Partner/ Reseller/ DistributorOperator for Osterholz-Scharmbeck Seniorenresidenz (143 care apartments) and Seniorenwohnen (28 units). Part of Compassio Gruppe with approximately 10,000 employees across ~100 facilities.
• compassio – compaserv OWL GmbHcoreChannel Partner/ Reseller/ DistributorOperator for Salzmann Quartier Kassel (Betreutes Wohnen - 96 units). Regional subsidiary of Compassio Gruppe.
• BeliasupportingChannel Partner/ Reseller/ DistributorCare operator partner with multiple facilities including Seniorenresidenz Altenessen, Buer, Dortmund, Duisburg, Herne, and others. Part of Belegungsrecht network.
• CuraviesupportingChannel Partner/ Reseller/ DistributorCare operator partner with facilities including Seniorenresidenz Amecke, Bad Laasphe, Delbrück, and Meinerzhagen. Part of Belegungsrecht network.
• InsantosupportingChannel Partner/ Reseller/ DistributorCare operator partner with facilities in Bardowick, Dinslaken, Flensburg, Klosterbad, Remscheid, and Wesel. Part of Belegungsrecht network.
• LibentosupportingChannel Partner/ Reseller/ DistributorCare operator partner with facilities in Alfter, Heimerzheim, Solingen, and Wuppertal. Part of Belegungsrecht network.
• WH Care Holding GmbHsupportingChannel Partner/ Reseller/ DistributorCare operator partner. WH Care operates modern care facilities and is part of Pecuria's operator network for Belegungsrecht.
• Schönes Leben GruppesupportingChannel Partner/ Reseller/ DistributorCare operator partner known for innovation, service culture, and excellence. Part of Pecuria's operator network.
• OPHEA HausverwaltungcoreImplementation/ SI/ Consulting PartnerProperty management partner specializing in social real estate (Pflegeimmobilien, Betreutes Wohnen, Tagespflege). Provides asset management, property management, and administrative services for Pecuria properties, acting as central point of contact for both buyers and operators.

Scale indicators8 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Carestone Group: Carestone is Germany's leading sales and operating platform for care apartments (Pflegeimmobilien) sold to private capital investors — the most direct competitor to Pecuria. Pecuria's co-founder Edwin Thiemann was previously Carestone's Co-CEO until 2020, underscoring the overlap in product, target buyer and channel model.
• Schönes Leben Gruppe: Schönes Leben Gruppe is a German operator/developer of senior residences and a care real estate distribution platform. It overlaps with Pecuria both as a partner operator in the Belegungsrecht network and as a competitor sourcing capital-investor buyers for similar new-build Pflegeimmobilien.
• Cura Immobilien GmbH & Co. KG: Cura is a German real estate firm focused on senior housing and care properties. Its sales approach for Pflegeappartements as capital investments to private investors closely mirrors Pecuria's individual-sales distribution model.
• compassio GmbH: compassio is one of Germany's largest care operators (~100 facilities, ~10,000 employees) and the principal lease counterparty for multiple Pecuria/Cureus projects (Osterholz-Scharmbeck, Salzmann Quartier, Bremen-Grohn, Extertal). It is both a core commercial partner and a comparable go-to-market for care real estate capital placements.
• WH Care Holding GmbH: WH Care operates modern care facilities across Germany and is part of Pecuria's Belegungsrecht network. It competes with Pecuria in marketing care residences to private investors and in curating operator-partner supply chains.

Broad incumbents

• Engel & Völkers AG: Engel & Völkers is a global brokerage with an established German commercial/residential division that occasionally intermediates Pflegeimmobilien transactions. It is comparable as a much broader incumbent that competes for the same pool of capital-investor buyers, though it does not specialise in care apartments.
• EMVIA Living (Augustea/Vitanas/Katharinenhof): EMVIA Living is a larger German care operator group that both runs facilities and supports investor placement of care real estate. It is comparable to Pecuria as a broader incumbent operating in the same Pflegeimmobilien value chain and accessing overlapping investor demand.

Emerging players

• Domicil Senioren Residenzen Stiftung: Domicil operates senior residences across Germany and has historically partnered with care real estate investors. It is comparable to Pecuria as a care operator whose facilities sit inside the Belegungsrecht-style placement networks investors evaluate when buying Pflegeimmobilien.
• Bonacasa AG: Bonacasa offers service-assisted living apartments as a Swiss-rooted concept expanding into the DACH region. It is comparable to Pecuria's Betreutes Wohnen product line in offering senior housing as an investment-grade asset with service contracts.

Others

• ImmoScout24 (Immoscout): Immoscout is the leading German real estate marketplace where Pecuria actively lists Pflegeimmobilien. It is an indirect competitor/comparable as a demand-generation channel targeting the same private capital-investor buyer pool Pecuria addresses via its own sales motion.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/pecuria.gmbh
• LinkedInlinkedin.com/company/pecuria-gmbh
• Instagraminstagram.com/pecuria.immo

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about PECURIA GmbH