Physio Active Healthcare

What Physio Active Healthcare does

Physio Active Healthcare is a multi-location private physiotherapy and sports injury clinic network founded in 2015 by Clinical Director Charlie Holt, operating 9 clinic locations across Essex, Hertfordshire, Cambridgeshire, and Surrey in the United Kingdom. The company delivers musculoskeletal assessment, manual therapy, exercise rehabilitation, shockwave therapy (extracorporeal shockwave), diagnostic ultrasound scanning, acupuncture, and sports massage, with a niche specialisation in cycling and running injuries supported by a dedicated sub-brand, The BikeFit Physio. Its clinical team of approximately eight HCPC-registered, CSP-chartered physiotherapists is led by a founder who is one of roughly 104 MedCo Accredited physiotherapists in the UK and who previously held first-team and Head Academy Physio roles at Chelsea, Arsenal, and Southend United football clubs.

The business operates a predominantly direct-to-consumer model with a small B2B overlay. Consumers self-book appointments through the Cliniko practice management platform at fixed per-session prices ranging from £57 (30-minute physiotherapy) to £250 (premium bike fitting with aero bars), with specialty add-ons such as shockwave therapy at £70, sports massage at £57 per 30 minutes, gait analysis at £100, and diagnostic ultrasound assessment at £119. Revenue is also generated via direct billing to eight major UK health insurers (Bupa, Aviva, Axa, Cigna, Simply Health, Vitality, Healix, Aetna) and via a Workplace Visits service that delivers on-site physiotherapy, fitness-to-work assessments, massage, and ultrasound to corporate clients on multi-year contracts. The company is privately held, bootstrapped (no funding rounds disclosed), and operates from co-located premises within partner fitness facilities such as Unique Health & Fitness, Gymbos, Point Blank Gym, Studio 360 Fitness, and Fyfield Sports Academy, supplemented by a standalone clinic in Bishops Stortford with four treatment rooms and a rehab gym.

Name

Physio Active Healthcare

Legal name

Physio Active Healthcare

Website

https://physioactivehealth.co.uk

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

1–10 employees

Short description

Physio Active Healthcare is a multi-location physiotherapy clinic network founded in 2015, operating 9 clinics across Essex, Hertfordshire, Cambridgeshire, and Surrey in the UK. It offers musculoskeletal treatment, diagnostic ultrasound, shockwave therapy, sports massage, bike fitting, and corporate workplace physiotherapy services.

Ownership category

akta.pro rank

Product category

Physiotherapy Services

NAICS

Offices of Physical, Occupational and Speech Therapists, and Audiologists (62134), Offices of Other Health Practitioners (6213)

SIC

Services-Health Services (8000), Services-Home Health Care Services (8082), Services-Misc Health & Allied Services, Nec (8090)

akta.pro primary industry

Home Health Physical Therapy & Mobile PT (HSADAIAO)

akta.pro secondary industries

Sports Massage (HSALAEAC), Medical/Therapeutic Massage (Rehab/Pain Management) (HSALAEAO)

Keywords

• Physiotherapy services
• Musculoskeletal treatment
• Sports injury rehabilitation
• Diagnostic ultrasound scanning
• Workplace health services

Headquarters

HQ city

Billericay

HQ country

United Kingdom

HQ region

Europe

Offices9 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Physiotherapy Services: One-time session fees for physiotherapy consultations and treatments. Appointments available in 30, 45, and 60-minute durations. Free ultrasound scan included with 45-minute consultations with Clinical Director.
2. Specialty Treatments: Revenue from shockwave therapy (£70/session), acupuncture, sports massage (£57/30min), gait analysis (£100), and bike fitting (£175-£250). Volume discounts available for block bookings of 4 shockwave sessions.
3. Health Insurance Billing: Direct billing to major health insurance providers. Registered with Bupa, Aviva, Axa, Cigna, Simply Health, Vitality, Healix, and Aetna. Provider numbers: Axa CH04058, Bupa 80013940.
4. Corporate Workplace Services: On-site physiotherapy services contracted to businesses. Pricing based on days/hours on site and whether staff have private healthcare. Includes physiotherapy assessments, treatments, massage, ultrasound scans, and fitness-to-work assessments.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Physio Active Healthcare operates a network of 9 physiotherapy and sports massage clinics across Essex, Hertfordshire, Cambridgeshire, and Surrey, delivering musculoskeletal assessment, hands-on manual therapy, exercise rehabilitation, and on-site diagnostic ultrasound scanning. The clinic also provides specialty treatments including shockwave therapy, acupuncture, sports massage, professional bike fitting, and gait analysis, alongside contracted on-site workplace physiotherapy for corporate clients. All services are delivered by HCPC-registered chartered physiotherapists and can be billed directly through major private health insurers.

Product overview

Physio Active Healthcare is a multi-location physiotherapy clinic network offering a unified healthcare service across 9 clinic locations in Essex, Hertfordshire, and Cambridgeshire. The core offering is Physiotherapy, which serves as the primary patient-facing service. This is complemented by specialist treatment modules including Shockwave Therapy, Diagnostic Ultrasound Scans, Acupuncture, and Sports Massage, all provided by HCPC-registered physiotherapists. Additional services include Bike Fitting for cyclists and Workplace Visits for corporate clients. The company also provides treatment for a comprehensive range of musculoskeletal conditions including back pain, neck pain, shoulder pain, knee pain, hip pain, sciatica, plantar fasciitis, tennis elbow, and post-operative rehabilitation. All services can be accessed through online booking via Cliniko, and treatments are covered by major health insurance providers including Bupa, Aviva, Axa, Cigna, Simply Health, Vitality, Healix, and Aetna.

Differentiator

Problem solved

Functional benefit

Brands

• The BikeFit Physio: Charlie Holt's other company targeted more towards bike fits and cycling injuries for those in and around Cambridge. Also known as 'The Bike Fit physio'.

Products and services

• Physiotherapy Core physiotherapy service offering expert assessment, hands-on manual therapy, and personalised rehabilitation programmes for individuals recovering from injury, reducing pain, or improving movement. Provided by HCPC-registered chartered physiotherapists and available in 30, 45, and 60-minute durations across all clinic locations.
• Shockwave Therapy Non-invasive extracorporeal shockwave therapy (EWST) using acoustic waves to promote healing and reduce pain in injured tissues. Indicated for tendinitis, plantar fasciitis, calcific tendinopathy, and other musculoskeletal injuries.
• Diagnostic Ultrasound Scans
• Acupuncture
• Sports Massage
• Workplace Visits (On-Site Physiotherapy)
• Bike Fitting
• Gait Analysis

Named customers8 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration13 records

Feature3 records

Partnerships

Twelve partnerships are on record, tiered core and minor.

• Unique Health & FitnesscoreStrategic or Co-development PartnerHome of Dunmow clinic for the past 4 years. A great group personal training facility providing rehabilitation environment.
• Gymbos SawstoncoreStrategic or Co-development PartnerHome of Sawston clinic since the gym opened in 2017. Great gym and personal training facility.
• Gymbos MeldrethcoreStrategic or Co-development PartnerHome of Meldreth clinic for the past 5 years. Great gym and personal training facility.
• Ongar Foot ClinicminorStrategic or Co-development PartnerRelocated Ongar clinic at end of 2019 to Ongar Foot Clinic which has 3 very experienced podiatrists they work closely with.
• Ongar Health CentreminorChannel Partner/ Reseller/ DistributorMain GP surgery in Ongar regularly refers patients to Physio Active Healthcare for physiotherapy treatment.
• Studio 360 FitnesscoreStrategic or Co-development PartnerBillericay clinic relocated to Studio 360 Fitness after seeing their fantastic gym equipment used for rehabilitation.
• Fyfield Sports AcademycoreStrategic or Co-development PartnerFantastic multi sports facility working closely together providing members with discounted sessions.
• Pilates with PaulaminorChannel Partner/ Reseller/ DistributorExperienced Pilates instructor trusted to refer Dunmow and Bishops Stortford clients for Pilates sessions.
• Cambridge Cycle CompanycoreStrategic or Co-development PartnerHome of bike fitting facility in Pampisford. Stocks huge range of bikes and parts enabling additional bike parts fitting during bike fits.
• Cambridge Cycling ClubminorChannel Partner/ Reseller/ DistributorSerious cyclists group in Cambridge offered 20% discount off all bike fits.
• Dynamic CyclistminorGTM or Marketing PartnerCanadian company partnered to provide follow-along stretching programs. Own discount code gives clients 15% off programs.
• The BikeFit PhysiocoreStrategic or Co-development PartnerCharlie's other company targeted more towards bike fits and cycling injuries for those in and around Cambridge.

Scale indicators4 records

Recent moves8 records

Expansion highlights5 records

Broad incumbents

• Bupa UK: Bupa is a major UK private health insurer and provider of clinics and health services. Comparable as a counterparty (insurer) and an incumbent in the broader private physiotherapy and health services market.
• Spire Healthcare: Spire Healthcare is a large UK private hospital group offering outpatient services including physiotherapy. A broader incumbent in the private healthcare space with overlapping therapy offerings.
• Nuffield Health: Nuffield Health is a large UK private hospital, fitness, and wellbeing group that includes physiotherapy within its broader portfolio. Overlaps in clinic-based PT and corporate wellness but operates at a much wider scale.
• Circle Health Group: Circle Health Group operates a national network of private hospitals in the UK providing outpatient services including physiotherapy. A broad incumbent rather than a focused physio competitor, but competes for the same private-pay and insured patient pool.
• HCA Healthcare UK: HCA Healthcare UK is a major private hospital group in the UK delivering outpatient and specialist services including physiotherapy. Comparable as a large private healthcare incumbent with overlapping MSK and rehabilitation services.

Direct peers

• Pure Physiotherapy: Pure Physiotherapy operates a multi-clinic UK network delivering MSK physiotherapy, sports injury treatment, and rehabilitation. Closely comparable multi-site private practice model with insurer partnerships.
• Ascenti: Ascenti is one of the largest UK physiotherapy networks, offering MSK physiotherapy, occupational health, and workplace services. Directly comparable to Physio Active in service mix (PT, workplace visits, insurer billing) but at national scale.
• Balance Performance Physiotherapy: Independent UK physiotherapy practice focused on MSK, sports injury, and rehabilitation with a similar service stack (manual therapy, sports massage, exercise rehab). Comparable as a small multi-clinic private operator.
• Six Physio: Six Physio is a UK-based premium physiotherapy and sports massage group with multiple London-area clinics. Comparable as a multi-clinic private practice with sports-injury specialisation and an elite-sport positioning.
• Connect Health: Connect Health is a large UK provider of community MSK physiotherapy and occupational health services, including workplace and insurer-funded contracts. Comparable in the B2B workplace and community MSK segments, though at significantly larger scale.

Market position

Strengths1 record

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/physio-active-healthcare

Compliance8 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Physio Active Healthcare