PINE64
PINE64 is a privately held, community-led hardware company that designs and sells ARM and RISC-V single board computers, Linux smartphones, laptops, tablets, smartwatches, and open-source electronics to FOSS developers, privacy advocates, and hardware hobbyists worldwide via its Pine Store.
- Company typePrivate
- Founded2015
- HeadquartersHong Kong, Hong Kong SAR China
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
What PINE64 does
PINE64 is a privately held hardware company founded in 2015 (as Pine Microsystems Inc., now operating as Pine Store Limited) that designs and sells ARM and RISC-V based computing devices to a global community of developers, privacy advocates, and free-and-open-source software (FOSS) enthusiasts. Headquartered in Fremont, California with a 5-person team, the company operates on a FOSS-first philosophy where community contribution shapes product direction rather than the reverse. Its product portfolio spans 20+ SKUs including single board computers (ROCKPro64, Quartz64 Model B, Star64, Ox64, PINE A64, ROCK64, PINE H64, SOEdge), laptops (Pinebook Pro, Pinebook), smartphones (PinePhone, PinePhone Pro), tablets (PineTab, PineTab2, PineTab-V), an e-ink hybrid (PineNote), a smartwatch (PineTime), a RISC-V soldering iron (Pinecil), and an IP camera (PineCube), all supporting multiple Linux distributions (Debian, Ubuntu, Manjaro, Arch, Armbian), BSD variants, Android, and mobile Linux OSes (PostmarketOS, Mobian, UBPorts).
Revenue is generated almost exclusively through direct-to-consumer hardware sales via the Pine Store, with global shipping from a Hong Kong warehouse and an EU redistribution center. Distribution is community-led rather than commercially marketed: PINE64 maintains an active forum with 30,123 members and 117,540 posts, alongside presence on Discord, Matrix, IRC, Telegram, Reddit, Mastodon, and X. Core strategic alliances with FOSS OS projects (Mobian, PostmarketOS, UBPorts, Manjaro ARM, Armbian) and hosting sponsors (VPSFree, BBXnet) constitute the operational backbone of the business. No venture capital or private equity ownership has been disclosed, and revenue figures are not publicly reported.
PINE64 firmographics
Firmographics- Name
- PINE64
- Legal name
- Pine Store Limited
- Website
- https://pine64.org
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- PINE64 is a privately held, community-led hardware company that designs and sells ARM and RISC-V single board computers, Linux smartphones, laptops, tablets, smartwatches, and open-source electronics to FOSS developers, privacy advocates, and hardware hobbyists worldwide via its Pine Store.
- Ownership category
- akta.pro rank
PINE64 industry classification
Industry- Product category
- Consumer Electronics
- NAICS
- Electronics and Appliance Retailers (4492), Computer and Peripheral Equipment Manufacturing (33411)
- SIC
- Retail-Computer & Computer Software Stores (5734)
- akta.pro primary industry
- Consumer Laptops (Mainstream & Premium) (HDACAAAF)
- akta.pro secondary industries
- Consumer Desktops (Home & Family PCs) (HDACAAAA), Computer Accessories & Consumables Retail (Cables, Adapters, Ink/Toner) (CRACABAH), DIY Kits, STEM Electronics & Maker Bundles Retail (CRACAKAN)
Keywords
Where PINE64 is headquartered
LocationHeadquarters
- HQ city
- Hong Kong
- HQ country
- Hong Kong SAR China
- HQ region
- Asia
Offices2 records
Markets served
PINE64 business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Technology or R&D, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Hardware Sales: PINE64 generates revenue primarily through the sale of hardware devices including single board computers (RockPro64, Quartz64, Star64, Ox64, ROCK64, PINE A64, PINE H64), laptops (Pinebook Pro, Pinebook), smartphones (PinePhone, PinePhone Pro), tablets (PineTab, PineTab2, PineTab-V), smartwatches (PineTime), smart home devices (PinePower), and accessories.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Single Board Computers |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels10 records
PINE64 product offering
Product offeringCore offering
PINE64 designs, manufactures, and sells ARM and RISC-V based open-source computing hardware including single board computers, mainline Linux smartphones, tablets, laptops, smartwatches, and accessories. Products are sold directly through the Pine Store to a global community of developers, hobbyists, and privacy-conscious consumers, with a FOSS-first philosophy guiding product design and minimal vendor branding on devices.
Product overview
PINE64 is a hardware company specializing in ARM and RISC-V single board computers, laptops, smartphones, tablets, and open source electronics. The product portfolio includes the ROCKPro64, Quartz64 Model B, Star64, and Ox64 as single board computers; PinePhone and PinePhone Pro as Linux smartphones; PineTab, PineTab2, and PineTab-V as Linux tablets; PineNote as an e-ink hybrid device; PineTime as an open source smartwatch; Pinecil as a smart soldering iron; and Pinebook Pro and Pinebook as laptops. The company also produces compute modules (PINE A64-LTS/SOPINE, SOEdge), media boards (ROCK64), IP cameras (PineCube), and the PINE H64 SBC. PINE64 products support multiple operating systems including various Linux distributions (Debian, Ubuntu, Manjaro, Arch, PostmarketOS, Mobian), Android, and BSD variants.
Differentiator
Problem solved
Functional benefit
Brands
- PineTime: Free and open source smartwatch capable of running custom-built open operating systems.
- Pinecil
- PinePhone
- PineNote
- PineTab
- ROCKPro64
- Quartz64
- Star64
- Ox64
- PinePower
Products and services
- ROCKPro64 A high-performance single board computer featuring a Rockchip RK3399 hexa-core SoC, targeted at desktop and server applications for developers and hobbyists.
- Quartz64 Model B A next-generation single board computer powered by a Rockchip RK3566 quad-core ARM Cortex A55 64-bit processor with a Mali G-52 GPU.
- Star64 PINE64's first RISC-V single board computer, featuring a StarFive JH7110 64-bit CPU with quad SiFive FU740 cores clocked at 1.5GHz.
- Ox64 A RISC-V based single board computer powered by Bouffalo Lab BL808 C906 64-bit RISC-V CPU with Wi-Fi, Bluetooth, and ZigBee connectivity.
- PINE A64(+) The original PINE64 single board computer powered by an Allwinner A64 quad-core ARM Cortex A53 64-bit processor.
- PINE A64-LTS / SOPINE Long-term supply compute module variants powered by a quad-core ARM Cortex A53 64-bit processor.
- ROCK64 Credit-card-size 4K60P HDR media board computer powered by Rockchip RK3328 quad-core ARM Cortex A53 64-bit processor with up to 4GB 1866MHz LPDDR3 memory.
- PINE H64 Single board computer powered by an Allwinner H6 quad-core ARM Cortex A53 64-bit processor.
- PinePhone A mainline Linux smartphone designed for privacy and open-source development, based on an Allwinner A64 SoC.
- PinePhone Pro An upgraded mainline Linux smartphone powered by a Rockchip RK3399S processor.
- PineTab A low-cost Linux tablet powered by an Allwinner A64 SoC with a detachable keyboard.
- PineTab2 The second generation Linux tablet computer featuring improved specifications and a detachable keyboard.
- PineTab-V A variant of the PineTab Linux tablet computer.
- PineNote The first hybrid notepad combining notebook, tablet, and e-reader functionality using an e-ink panel.
- PineTime A free and open source smartwatch capable of running custom-built open operating systems, based on the Nordic nRF52 platform.
- Pinecil A smart mini portable soldering iron with a 32-bit RISC-V SoC, featuring auto standby and heating to operating temperature in 6 seconds.
- PineCube Open-source IP camera built on an Allwinner S3L SoC.
- Pinebook Pro A 14.3-inch high performance ARM laptop powered by a Rockchip RK3399 SoC (same silicon as the RockPro64).
- Pinebook A lightweight notebook form-factor device powered by a quad-core ARM Cortex A53 64-bit processor.
- SOEdge A low-cost compute module designed for machine learning applications, powered by a Rockchip RK1808 SoC.
- PinePower A desktop power supply unit sold under the PINE64 brand.
Companies that use PINE64
Customer profileSegments4 records
Ideal customer profiles4 records
PINE64 technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
PINE64 partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered minor and core.
- VPSFreeminorProvides hosting services for PINE64 community infrastructure. Listed as a sponsor on the PINE64 website, contributing to the operational sustainability of community platforms.
- BBXnetminorProvides hosting services for PINE64 community infrastructure. Listed as a sponsor alongside VPSFree for supporting community platforms.
- Mobian ProjectcoreCommunity project bringing Debian to mobile devices including PinePhone. The Mobian project develops PinePhone images and contributes to upstream Debian packages for mobile functionality.
- PostmarketOScoreAlpine Linux-based mobile OS that runs on PinePhone. Key partner for privacy-focused smartphone functionality with active development community.
- UBPortscoreMaintains Ubuntu Touch for PinePhone and PineTab. Provides pre-installed OS option for PineTab and contributes mobile Linux expertise.
- Manjaro ARMcoreProvides Pinebook Pro and other device images. Key desktop Linux distribution partner offering ARM-optimized editions for PINE64 hardware.
- ArmbiancoreCommunity project providing lightweight Debian/Ubuntu images for various SBCs including PINE64 devices. Maintains official builds for PINE A64, ROCK64, and other boards.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
PINE64 competitors and assessment
Company assessmentMarket position
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
PINE64 social profiles
Digital presencePINE64 financial estimates
Financial estimateRevenue estimate
Valuation estimate
PINE64 leadership team
Management profileNumber of profiles
Profiles1 record
PINE64 funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
PINE64 M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about PINE64
What does PINE64 do?
PINE64 designs, manufactures, and sells ARM and RISC-V based open-source computing hardware including single board computers, mainline Linux smartphones, tablets, laptops, smartwatches, and accessories. Products are sold directly through the Pine Store to a global community of developers, hobbyists, and privacy-conscious consumers, with a FOSS-first philosophy guiding product design and minimal vendor branding on devices.
Is PINE64 a public or private company?
PINE64 is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was PINE64 founded?
PINE64 was founded in 2015. It employs 1 to 10 people.
Where is PINE64 based?
PINE64 is headquartered in Hong Kong, Hong Kong SAR China, in the Asia region.
How does PINE64 make money?
One revenue line is on record: hardware Sales.
Does PINE64 have an API?
No public API is recorded for PINE64.
What industry is PINE64 in?
PINE64's product category is Consumer Electronics. Its primary akta.pro industry code is HDACAAAF, Consumer Laptops (Mainstream & Premium), with a secondary code of HDACAAAA, Consumer Desktops (Home & Family PCs). Its NAICS code is 4492 and its SIC code is 5734.