POLONIA SOCCER CLUB

What POLONIA SOCCER CLUB does

Polonia Soccer Club is a community-based nonprofit youth soccer organization founded in 1950 in Milwaukee's Polish community and now operating from a 22-acre facility, Polonia Park, in Franklin, Wisconsin. The club serves approximately 500+ active youth players across 40+ teams, offering a complete age-graded player pathway from Little Eagles introductory micro-soccer (ages 3-5) through 6U co-ed recreational play, Academy development (ages 7-10), and competitive Select, State, Midwest Conference Regional, and USYS National League N1L teams (ages 11-18). Operational technology is limited to standard third-party registration and payment platforms (PlayMetrics and Demosphere) used for player sign-ups, evaluations, tryouts, payment plans, and family communication. The club does not operate proprietary software, mobile applications, or AI-driven systems.

The organization is family-run, with President and Director of Coaching Dan Stadler (a 50-year member and son of original 1950 founder Stanislaw Stadler) leading alongside Executive/Administration Director Bonnie Stadler, Academy Director Ricardo Vidal, Co-Director of Coaching Kevin Looysen, and a coaching staff of USSF-licensed and Wisconsin-ODP-certified coaches. Revenue is generated primarily through seasonal registration fees ranging from $500 (6U Co-Ed) to $1,335 (13U-14U) per season, supplemented by tryout fees, Little Eagles micro-soccer sessions, specialized goalkeeper and winter training, summer camp partnerships (Tetra Brazil), uniform sales through Soccer Post, and community events including the Polonia Beer Garden and Polish Fest participation. The club is an adidas partner, with a refreshed kit line for the 2026-27 season.

Go-to-market is community-led and event-driven: free evaluation sessions at Polonia Park, annual June tryouts, word-of-mouth referrals among existing Polish-community families, and grassroots social media presence on Facebook and Instagram. The club is an affiliate of Wisconsin Youth Soccer Association (WYSA), competes in WYSA Youth Academy, Southeast Classic League (SECL), State League, and USYS National League N1L, and has won USA Cup Championships in 2017, 2018, 2019, and 2023. Documented outcomes include annual Wisconsin ODP State Team selections (5-11 players per year since 2017) and college soccer commitments at NCAA Division I, II, and III programs. The total operating footprint is highly local (southeastern Wisconsin / Milwaukee metropolitan area) with 5 paid employees and substantial reliance on volunteer labor.

Name

POLONIA SOCCER CLUB

Legal name

Polonia Soccer Club

Website

https://poloniasoccer.org

Company type

Private

Founded year

1950

Operating status

Operating

Headcount range

1–10 employees

Short description

Polonia Soccer Club is a family-run nonprofit youth soccer organization founded in 1950 in Franklin, Wisconsin, serving 500+ players ages 3-18 across recreational, academy, and competitive pathways at its 22-acre Polonia Park facility.

Ownership category

akta.pro rank

Product category

Youth Soccer Club Services

NAICS

Sports Teams and Clubs (711211), Sports and Recreation Instruction (61162)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Youth & Scholastic Sports Organizations (K–12, AAU, Club Leagues) (MPAKACAF)

akta.pro secondary industries

Local Amateur Clubs & Community Sports Organizations (MPAKACAE), Arts, Sports & Recreation-Based Youth Development Nonprofits (BPAGADAJ)

Keywords

• Youth soccer programs
• Competitive soccer leagues
• Soccer player development
• Soccer camp training
• Soccer club registration

Headquarters

HQ city

Franklin

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain, Others

Revenue model

1. Season Registration Fees: Primary revenue stream from seasonal registration fees ranging from $500-$1335 depending on age group (U6-U14), covering club fees, league registration, player registration, referee fees, coaches fees, admin fees, field maintenance, player insurance, basic goalkeeper training, team equipment, and club house access.
2. Tryout Fees: One-time tryout registration fees of $30 per player ($25 if registered before May 1st) for placement on competitive teams.
3. Little Eagles Program: Micro soccer program for ages 4-6 at $150 per session, including T-shirt.
4. Additional Programs: Optional revenue from specialized goalkeeper training ($50-$200 per 8-10 week session), winter training ($100-$250 per 8-10 week session), and half-season options for players participating in other sports.
5. Uniform Sales: Uniform sales through Soccer Post ranging from $90-$150 per full uniform set, plus spirit wear merchandise (koozies, stickers, hats, tumblers, umbrellas, backpacks).
6. Beer Garden and Events: Revenue-generating events including Polonia Beer Garden with food, beverages, and merchandise sales. Polish Fest booth with merchandise.

Pricing tiers

Go-to-market motion3 records

Distribution channels2 records

Marketing channels8 records

Core offering

Polonia Soccer Club is a community youth soccer organization that delivers tiered player development programs for children ages 3 through 18. Its core offering is seasonal registration in age-based programs (Little Eagles, 6U Co-Ed, Academy, and Competitive Select/State/Regional teams) plus supplementary services such as summer camps, goalkeeper training, winter training, and tournament participation. Programs are delivered at the club's 22-acre Polonia Park facility in Franklin, Wisconsin, with registrations managed through PlayMetrics and Demosphere.

Product overview

Polonia Soccer Club is a youth soccer organization established in 1950, offering a comprehensive range of soccer programs for children ages 3-18. The club operates through distinct programs including Little Eagles (micro soccer for ages 3-5), 6U Co-Ed, Academy (ages 7-10), and Competitive Teams (ages 11+ across Select, State, and Regional tiers). Additional offerings include summer camps, free open play sessions, community events such as Beer Garden and Polish Fest participation, and USA Cup tournament travel teams. The club also sells branded merchandise and spirit wear. All programs are coordinated through their main facility at Polonia Park in Franklin, Wisconsin, with registration managed through external platforms.

Differentiator

Problem solved

Functional benefit

Products and services

• Little Eagles Micro Soccer Introductory soccer program for children ages 3-5, focusing on fun, movement, and confidence building through interactive foot-skills and energetic activities. Sessions at $150 per session, including T-shirt.
• 6U Co-Ed Soccer Co-ed recreational soccer program for children ages 4-6 featuring weekly practices on Wednesdays and Saturday morning games in a local recreational league. Seasonal registration at $500 per season with uniforms included.
• Academy Program (7U-10U) Developmental-based training and league play for players ages 7-10, designed for those seeking the next level of competition. Free evaluations at Polonia Park used for placement. 7U-8U at $785 per season and 9U-10U at $955 per season.
• Competitive Teams (Select/State/Regional, 11U-18U) Select, State, and Midwest Conference Regional team pathways for players ages 11 and older, requiring formal tryouts ($30 fees, $25 before May 1st) for competitive level play. Compete in USYS National League N1L, State, SECL, or Recreational level leagues. 11U-12U at $1,135 per season; 13U-14U at $1,335 per season; 15U-18U at $1,025 per season.
• Tetra Brazil Summer Soccer Camp Annual summer skills soccer camp hosted in partnership with Tetra Brazil, held at Polonia Park in Franklin, WI. Provides branded soccer training program with international coaching expertise.
• Summer Soccer Open Play Free summer open play soccer sessions held every Wednesday in July for boys and girls ages 5-18.
• Spirit Wear and Promo Items Branded merchandise including koozies, car stickers, scarves, hats, umbrellas, tumblers, and apparel celebrating Polonia's 75th anniversary.
• Uniforms (adidas) Full uniform set (jersey, shorts, socks) supplied by adidas as the official kit provider, available through Soccer Post at $90-$150 per set.
• Goalkeeper Training Specialized goalkeeper training available for an additional fee of $50-$200 per 8-10 week session.
• Winter Training Winter training program available at $100-$250 per 8-10 week session for year-round player development.

Quantifiable outcome

• 500+ active players and 40+ teams across multiple competitive levels
• +4 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Seven partnerships are on record, tiered core and minor.

• Tetra BrazilcoreStrategic or Co-development PartnerAnnual partnership with Tetra Brazil to host Summer Skills Soccer Camp at Polonia Park. Provides branded soccer training program with international coaching expertise.
• Wisconsin Youth Soccer Association (WYSA)coreStrategic or Co-development PartnerAffiliated league organization providing structure for recreational, academy, select, state, and regional competition levels. Club participates in WYSA Youth Academy, Southeast Classic League (SECL), and State League programs.
• US Youth Soccer / National League N1LcoreStrategic or Co-development PartnerTop-level national competition platform. Polonia has multiple girls and boys teams (08, 12, 13, 14) competing in USYS National League N1L at the highest state level youth soccer.
• adidascoreGTM or Marketing PartnerOfficial kit provider for Polonia Soccer Club. Supplies uniforms and apparel for all teams including 2026-27 season kits.
• PlayMetricscoreTechnology or IntegrationOnline registration and team management platform used for player registrations, evaluations, tryouts, payment plans, and communication with families.
• Milwaukee WaveminorStrategic or Co-development PartnerProfessional indoor soccer team. Polonia Academy Director Ricardo Vidal works as Head Athletic Trainer for the Milwaukee Wave, creating connections for player development and professional exposure.
• Polish FestminorGTM or Marketing PartnerAnnual presence at Milwaukee's Polish Fest at Henry Maier Festival Park. Club hosts scrimmages, open play, and information booth with merchandise sales.

Scale indicators5 records

Recent moves7 records

Expansion highlights5 records

Others

• Wisconsin Youth Soccer Association (WYSA): State-level USYS affiliate that governs league competition, ODP, and State Cup pathways in which Polonia participates; not a direct competitor but the structural enabler of the club's league participation.
• US Youth Soccer (USYS) Olympic Development Program: National governing body and ODP framework through which Polonia players earn State/Regional team selections; sets the competitive rules and pathways the club's teams compete within.

Direct peers

• Bavarian United Soccer Club: Wisconsin-based competitive youth soccer club with similar age-group programming and a comparable player development pathway; multiple Polonia coaches previously played for or coached at Bavarian-affiliated programs.
• New Berlin Soccer Club: Smaller Wisconsin-based community youth soccer club serving the Milwaukee suburbs; directly comparable age-group structure and recreational-to-competitive pathway, competing for the same local family registrations.
• FC Wisconsin: Wisconsin-headquartered youth soccer club that competes at national levels (ECNL/USYS), overlapping with Polonia's higher-tier Regional and N1L teams for elite players in the same state.
• Milwaukee Kickers Soccer Club: One of the largest and most established youth soccer clubs in the Milwaukee metro area, competing with Polonia for players, coaches, and families across similar age tiers and competitive levels.
• Chicago Sockers FC: Long-standing Midwestern youth soccer powerhouse with comparable developmental-to-competitive tier structure and tournament participation (USA Cup), drawing from a similar regional demographic pool.
• St. Louis Scott Gallagher (SLSG): Major Midwest youth soccer club competing in USYS National League with similar age-group programming and pathway to college play; competes with Polonia for tournament visibility and elite player identification.
• Muskego Kickers: Local Muskego-area youth soccer club offering similar developmental programming; a Polonia coach previously coached there, evidencing direct talent and family competition in the immediate Milwaukee metro.

Broad incumbents

• Chicago Fire FC Academy: MLS professional club's youth academy operating across greater Chicago, overlapping with Polonia's elite Regional tier as a talent pathway destination for the most ambitious youth players in the broader Midwest.

Market position

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/PoloniaSoccerWI
• Instagraminstagram.com/poloniasc/?hl=en
• LinkedInlinkedin.com/company/polonia-youth-soccer-club

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about POLONIA SOCCER CLUB