People, Place and Partnership Pty Ltd

What People, Place and Partnership Pty Ltd does

People, Place and Partnership Pty Ltd (PPandP) is a Sydney-headquartered, founder-led boutique consultancy established in 2004 specializing in urban planning, placemaking, and community engagement. The firm operates from its office at GR/201 Kent St in the Sydney CBD and reports 7 employees; principal and founder Jo Kelly has led the practice for over 20 years. PPandP's revenue comes from fee-for-service, project-based consulting contracts (with some multi-year advisory mandates) negotiated on a per-project basis; pricing is not publicly disclosed. Its customer base is concentrated in Australian local and state government — including Northern Beaches Council, City of Parramatta, City of Sydney, Liverpool City Council, Blue Mountains, Camden, Byron Bay Shire Council, City of Darwin, Department of Planning and Environment, Transport for NSW, NSW Health and NSW Skills — with selective private-sector engagements including Mirvac, Freecity Group, Stockland, and Winarch Capital.

PPandP delivers work across six integrated service areas: Strategic Places (urban planning, masterplans, business cases), Engaged Places (facilitation and stakeholder engagement), Activated Places (placemaking and public space design), Digital Places (bespoke digital engagement platforms), Future-ready Places (grant writing and funding strategies), and Evolving Places. The firm has developed proprietary assessment frameworks, notably the Place Vitality Criteria (a six-dimension framework applied in Byron Bay and Camden projects) and the Placemaking Wheel diagnostic, alongside in-house digital engagement platforms such as the Green Square Now App and geotagged precinct platforms (e.g., Pyrmont Peninsula digital platform). These tools and 20 years of project portfolio — including the Liverpool Woodward Place Masterplan, Green Square Town Centre with Mirvac, and City of Sydney 2050 Strategy — form the basis of the firm's value proposition.

Quantified client outcomes include securing over $60M in government grants across individual engagements (highlighted by the $47M Liverpool Woodward Place State Government Grant, $43.9M Western Sydney Infrastructure Grants for Brickmakers Creek Revitalisation, $10M BLERF for Bega Showground Community Centre, $1M for Bronte SLSC, and $500K regional development funding), plus award recognition including the 2016 RH Dougherty Award for Excellence in Communication for the Byron Bay Town Centre Masterplan engagement program. PPandP has no disclosed parent company, external funding, acquisition activity, or institutional investors; it is independently owned and operated with founder concentration in leadership and key client relationships.

Name

People, Place and Partnership Pty Ltd

Legal name

People, Place and Partnership Pty Ltd

Website

https://ppandp.com.au

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

1–10 employees

Short description

PPandP is a Sydney-headquartered boutique urban planning and placemaking consultancy serving Australian local and state government, property developers, and community organizations through community engagement, strategic planning, and grant writing services.

Ownership category

akta.pro rank

Headquarters

HQ city

Balmain, NSW

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Professional Consulting Services: PPandP operates as a consultancy providing fee-for-service engagements across urban planning, placemaking, strategic facilitation, community engagement, and grant writing. Revenue is generated through project-based contracts with government agencies, councils, and private-sector property developers. Engagements are typically scoped per project, with some multi-year advisory mandates.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

People, Place and Partnership (PPandP) is a boutique urban planning and placemaking consultancy that delivers strategic urban planning, facilitation and stakeholder engagement, placemaking and public space design, digital engagement solutions, and grant writing services to local councils, state government agencies, property developers, and community organisations. Engagements are scoped per project and combine strategy, community consultation, place activation, and funding acquisition into integrated mandates. The firm also develops proprietary assessment frameworks (Place Vitality Criteria, Placemaking Wheel) and bespoke digital engagement platforms for clients.

Product overview

People, Place and Partnership (PPandP) operates as a professional services consultancy, not a software platform. The company offers a unified suite of placemaking and community engagement consulting services organized around six core capability areas: Strategic Places (urban planning and business cases), Engaged Places (facilitation and stakeholder engagement), Activated Places (placemaking and public space design), Digital Places (digital engagement and interactive solutions), Future-ready Places (grant writing and funding strategies), and Evolving Places. These services are delivered as integrated consulting engagements rather than separate products or modules, combining strategic planning, community engagement, place activation, and digital solutions to transform complex challenges into actionable, community-driven strategies.

Differentiator

Problem solved

Functional benefit

Products and services

• Strategic Urban Planning Forward-thinking urban planning services integrating economic, social, and environmental considerations to create sustainable, resilient spaces. Leverages data-driven insights and community feedback to transform environments into dynamic places that foster growth and connectivity, for NSW and Australian councils, state agencies, and property developers.
• Facilitation and Stakeholder Engagement Facilitation services designed to foster deep, meaningful engagement with all stakeholders using interactive tools and techniques. Ensures diverse perspectives shape shared direction through inclusive decision-making processes, for councils, government agencies, and developers running complex multi-stakeholder projects.
• Placemaking and Public Space Design Place activation strategies that transform spaces into vibrant destinations sparking social interaction, cultural expression, and community pride. Deeply informed by local context and active community engagement, delivering functional and meaningful place activation projects for councils and property developers.
• Digital Engagement and Interactive Solutions Cutting-edge digital solutions integrating technology with strategic projects to enhance community engagement. Creates accessible and interactive digital environments including web apps and social media platforms for community consultation, such as the Green Square Now App and the Pyrmont Peninsula geotagged platform.
• Grant Writing, Funding Strategies, and Strategic Business Cases Expert grant writing services crafting compelling proposals aligned with funding bodies' priorities, with rigorous business case analysis and strategic planning that ensures projects are backed by solid economic rationale and financial viability. For community organisations, councils, and developers seeking government funding.

Quantifiable outcome

• Secured $43,902,148 in NSW Western Sydney Infrastructure Grants for Brickmakers Creek Revitalisation
• +5 more outcomes

Named customers21 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

19 partnerships are on record, tiered major, core and supporting.

• Freecity GroupmajorImplementation/ SI/ Consulting Partner · 1 January 2025PPandP partnered with Freecity Group in 2025 to develop a placemaking and strategic positioning program for Perth House and The Stables in Parramatta City Centre, including planning risk navigation, BTR strategy, modular construction feasibility, and activation planning.
• NSW SkillscoreImplementation/ SI/ Consulting Partner · 1 January 2023PPandP designed and delivered a strategy planning day for NSW Skills in 2023, facilitating an internal workshop focused on district-wide partnerships, innovation, and knowledge sharing. Prepared comprehensive engagement materials and strategic plans.
• NSW Office of the Small Business CommissionermajorImplementation/ SI/ Consulting Partner · 1 January 2023PPandP partnered with the NSW Office of the Small Business Commissioner over 18 months to transform outdoor dining policy across NSW, providing strategic leadership, policy formulation, and project implementation for the OSBC Outdoor Dining Pilot Policy Trial.
• Winarch CapitalmajorStrategic or Co-development Partner · 1 January 2023Since 2023, PPandP has been working with Winarch Group to develop a forward-thinking Activation Blueprint, facilitating corporate Think Tanks, conducting research, identifying industry trends, and formulating a 3-year Activation Blueprint for the portfolio covering Events, Activation, Brand, and Property Assets.
• CLOUSTONcoreStrategic or Co-development Partner · 1 January 2023PPandP collaborated with CLOUSTON for the 'Our River' Nepean River Master Plan for Penrith City Council, providing a strategic framework for managing the river reach and associated infrastructure, vegetation management, and community engagement for 20+ years.
• Liverpool City CouncilmajorImplementation/ SI/ Consulting Partner · 1 January 2022PPandP served as strategic advisor to Liverpool City Council's Strategic Projects Group (2022–2023), providing planning, design, and stakeholder liaison services particularly focused on Westinvest Projects, including weekly progress meetings and monthly committee participation.
• NSW Sydney Local Health DistrictcoreImplementation/ SI/ Consulting Partner · 1 January 2021PPandP facilitated internal engagement sessions for NSW Health (2021–2022) focused on district-wide partnerships, innovation, and knowledge sharing. Delivered interactive workshops to identify collaboration opportunities within NSW Health programs.
• Department of Planning and Environment (DPE)coreImplementation/ SI/ Consulting Partner · 1 January 2021PPandP served as principal facilitator for DPE's UDG and UDP Western Parkland City Pilot (2021–2023), conducting over 20 structured workshops, integrating insights from government agencies, practitioners, local governments, and industry groups. Also collaborated on North Granville Community Facilities Masterplan consultation.
• MirvaccoreImplementation/ SI/ Consulting Partner · 1 January 2020Extended advisory relationship with Mirvac (2020–2023) across multiple Green Square projects including planning and place making advisory services, retail strategy, and the national 'Your New Mirvac Home' marketing campaign. PPandP managed development applications, stakeholder engagement, and retail leasing strategy.
• TerroirmajorStrategic or Co-development Partner · 1 January 2019PPandP collaborated with Terroir as part of the Liverpool City Council team on the Woodward Place Masterplan, a 28-hectare site where PPandP provided strategic vision, governance, and community engagement leadership.
• CRED ConsultingcoreStrategic or Co-development Partner · 1 January 2018PPandP collaborated with CRED Consulting as a sub-consultant to deliver the engagement framework for the City of Sydney 2050 Strategy (2018–2019), designing and facilitating interactive workshop activities across 8 villages within the LGA.
• Western Sydney Planning PartnershipcoreImplementation/ SI/ Consulting Partner · 1 January 2017PPandP collaborated with ACOR and Western Sydney Planning Partnership (2017–2018) to develop an Engineering Design Manual standardising local government engineering design standards across Western Sydney, including comprehensive stakeholder engagement, online surveys, and workshops.
• ACORcoreStrategic or Co-development Partner · 1 January 2017PPandP and ACOR collaborated with Western Sydney Planning Partnership to prepare uniform local government engineering design standards for Western Sydney, with PPandP leading stakeholder engagement and ACOR providing engineering expertise.
• McGregor CoxallcoreStrategic or Co-development Partner · 1 January 2015Long-standing collaboration on multiple urban masterplan projects including Byron Bay Town Centre Masterplan (2015–2016), Brooklyn Town Centre Masterplan, Camden Town Centre Urban Design Framework, and Springwood Town Centre Masterplan. PPandP led engagement while McGregor Coxall provided urban design services.
• JASMAXcoreStrategic or Co-development Partner · 1 January 2015Extended collaboration with JASMAX on multiple placemaking and strategic planning projects including the Real Country Strategic Destination Plan and Claremont College engagement. JASMAX provides architectural and urban design expertise while PPandP leads engagement and strategy.
• JMD (and Parramatta City Council)coreStrategic or Co-development Partner · 1 January 2015PPandP partnered with JMD and Parramatta City Council to lead the strategic engagement and design process for the Parramatta Square Public Space Strategy (2015–2017), facilitating collaborative processes across industries and stakeholder groups to integrate smart city principles.
• JMDcoreImplementation/ SI/ Consulting Partner · 1 January 2015JMD and PPandP collaborated on the Parramatta Square Public Space Strategy, with PPandP leading engagement and JMD providing design and architecture services.
• IPA PartnerssupportingStrategic or Co-development Partner · 1 January 2015IPA Partners was part of the consultant team alongside JASMAX and T-Cubed for the Real Country Strategic Destination Plan, a collaborative initiative with Coonamble, Gilgandra, and Warrumbungle Shire Councils.
• T-CubedsupportingStrategic or Co-development Partner · 1 January 2015T-Cubed was part of the consultant team alongside JASMAX and IPA Partners for the Real Country Strategic Destination Plan, contributing to sustainable growth, regional resilience, and economic diversification strategy.

Scale indicators9 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• AECOM (Australia urban planning practice): Global infrastructure consultancy offering urban planning, engagement and place-making among a much broader portfolio. Competes with PPandP for council and developer advisory mandates and can offer bundled delivery.
• Arup: Global engineering and design consultancy with urban planning, engagement and place advisory practices. Overlaps with PPandP on council and developer advisory mandates, with a much wider capability footprint.
• GHD: Large Australian advisory and engineering consultancy that competes for state and local government engagement and place strategy work. Comparable at the practice level even if much larger in scale.
• JLL (Australia): Global real estate services firm offering place strategy, advisory and community engagement support to property developers. Competes with PPandP for developer-side placemaking work at a larger scale.

Direct peers

• Tract Consultants: Australian town planning and urban design firm working with councils, state agencies and developers on masterplans, place strategies and development approvals. Overlapping service offering and client base with PPandP.
• Urbis: Australia-based urban planning and social research consultancy providing community engagement, place strategy and policy advice to government and developers. Directly comparable to PPandP in target clients and service mix.
• Place Logic: Specialist place-making and community engagement consultancy operating in Australia. Comparable niche focus on community-led place strategy and activation for council and developer clients.
• Ethos Urban: Australian urban planning, place-making and engagement consultancy operating across NSW and other states. Directly comparable to PPandP in serving local councils and developers with strategic planning, stakeholder engagement and place strategy services.
• SGS Economics & Planning: Australian economics and planning consultancy advising councils and state agencies on land use, place-based strategy and engagement. Comparable to PPandP in serving NSW government clients with strategic planning inputs.

Emerging players

• Hello City: Australian consultancy focused on city engagement and communications for urban projects. Comparable to PPandP in delivering community consultation and stakeholder engagement but with a narrower, communications-led offering.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/people-place-and-partnership

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about People, Place and Partnership Pty Ltd