Real Hearing USA

What Real Hearing USA does

Real Hearing USA is a privately held, direct-to-consumer audiology practice network operating seven clinic locations across six US states (Florida, South Carolina, Georgia, Iowa, Tennessee, and Michigan). The company is consolidated under a single corporate umbrella while retaining seven legacy DBA brand identities (The Hearing Aid Spa, The Audiology Center, Augusta Hearing & Balance, Davenport Audiology & Hearing Aid Center, Hearing and Balance Centers of West Tennessee, The Jackson Hearing Center, and Family Hearing Care). It is led by founder and CEO Gail Azodo and a small corporate team covering HR, legal, finance, operations, and clinical leadership. The company does not list external institutional investors.

The practice delivers comprehensive hearing healthcare services: diagnostic testing (Pure-Tone Audiometry, Speech Audiometry, Tympanometry, Otoacoustic Emissions), hearing aid selection and fitting using Real Ear Measurement calibration, hearing aid repair, tinnitus treatment, earwax management, conductive hearing loss treatment, and hearing protection. Hardware revenue is generated by reselling prescription hearing aids across five form factors (CIC, ITC, ITE, RITE/BTE, Open-Fit) from eight manufacturers (Widex, Starkey, Unitron, Signia, Oticon, ReSound, Rexton, Phonak), as well as over-the-counter devices and assistive communication products (CaptionCall, CapTel). Modern hearing aids carried by the practice feature Bluetooth streaming and manufacturer-embedded AI noise reduction.

Real Hearing USA monetizes through professional service fees, hardware sales (with three-year warranties and batteries included), and third-party financing arrangements with CareCredit and Allegro Credit. Patient acquisition relies on a low-friction $29 new-patient consultation, educational content marketing, local reviews, Facebook presence, and geographic SEO across its clinic footprint. The company has no proprietary technology platform, no published AI/ML capabilities, and no patents; its competitive positioning rests on local distribution, multi-brand retail access, and clinical service depth rather than technology differentiation.

Name

Real Hearing USA

Legal name

Real Hearing USA

Website

https://realhearingusa.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Real Hearing USA is a privately held audiology practice network operating seven clinics across six US states, providing hearing tests, hearing aid fittings with Real Ear Measurement, repairs, tinnitus care, and multi-brand hearing aid sales to adults and seniors with hearing loss.

Ownership category

akta.pro rank

Product category

Audiology Services and Hearing Healthcare

NAICS

Offices of Physical, Occupational and Speech Therapists, and Audiologists (621340)

SIC

Surgical & Medical Instruments & Apparatus (3841)

akta.pro primary industry

Audiology & Hearing Services (ENT-Affiliated) (HLAKAMAI)

akta.pro secondary industries

Audiology & Hearing Diagnostic Centers (HLAFAKAH), Otology & Neurotology (Ear/Hearing/Balance) (HLAKAMAC)

Keywords

• Audiology services
• Hearing healthcare
• Hearing aid dispensing
• Hearing diagnostics
• Tinnitus treatment

Headquarters

HQ city

Sarasota

HQ country

United States

HQ region

North America

Offices7 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Infrastructure

Revenue model

1. Audiology Services: Professional audiology services including hearing tests, hearing aid fittings, hearing aid repair, tinnitus treatment, earwax management, and hearing protection. Revenue generated from service fees charged for consultations, diagnostic tests, and ongoing patient care.
2. Hearing Aid Sales: Sale of hearing aids from multiple premium brands including Widex, Starkey, Unitron, Signia, Oticon, ReSound, Rexton, and Phonak. Revenue from device sales with included warranties and follow-up services.
3. Financing Services: Third-party financing through CareCredit healthcare credit card and Allegro Credit payment plans to help patients afford hearing aids and associated services.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Real Hearing USA is a multi-location audiology practice that provides professional hearing healthcare services including diagnostic hearing tests, hearing aid fittings using Real Ear Measurement technology, hearing aid dispensing from premium brands, hearing aid repair, tinnitus treatment, earwax removal, and hearing protection services. The company sells hearing aids across multiple form factors (CIC, ITC, ITE, RITE/BTE, Open-Fit) and accessories through seven owned clinic locations across six US states, complemented by CareCredit and Allegro Credit financing options.

Product overview

Real Hearing USA is a multi-location audiologist network offering hearing healthcare services across seven locations in Florida, South Carolina, Georgia, Iowa, Tennessee, and Michigan. The company provides comprehensive hearing services including diagnostic testing (Pure-Tone Audiometry, Speech Audiometry, Tympanometry, Otoacoustic Emissions Testing), hearing aid fittings with Real Ear Measurement technology, hearing aid repairs, tinnitus treatment, hearing protection, and earwax management. Their product portfolio includes five main hearing aid types (CIC, ITC, ITE, RITE/BTE, and Open-Fit) across seven major hearing aid brands (Widex, Starkey, Unitron, Signia, Oticon, ReSound, Rexton, Phonak), plus assistive communication products (CaptionCall, CapTel). Modern hearing aids feature Bluetooth connectivity for smartphones/TVs, AI-powered sound optimization, and rechargeable options. The company also offers financing options through CareCredit and Allegro Credit, and provides free hearing consultations for new patients.

Differentiator

Problem solved

Functional benefit

Products and services

• Hearing Testing Comprehensive hearing assessments including Pure-Tone Audiometry, Speech Audiometry, Tympanometry, and Otoacoustic Emissions testing to identify the type and severity of hearing loss. Designed for adults and seniors experiencing hearing difficulty.
• Hearing Aid Fitting Specialized fitting session customizing and calibrating hearing aids to individual user needs, including Real Ear Measurement diagnostics, device adjustment, and maintenance review. Designed for patients receiving new hearing aids.
• Hearing Aid Repair Repair services for a wide range of hearing aid brands (all brands welcome including Costco, Phonak, Oticon, Widex, Starkey, ReSound, and online purchases). Skilled technicians handle many repairs in-center and coordinate with manufacturers for complex issues.
• Tinnitus Treatment Tailored solutions to help relieve tinnitus symptoms including maskers, hearing aids, tinnitus retraining therapy, and cognitive behavioral therapy. Designed for individuals with tinnitus ringing or related symptoms.
• Hearing Protection Sleek and stylish hearing protection options with cutting-edge technology including Bluetooth integration, suitable for noisy work environments, concerts, and power tool use. Designed for individuals needing hearing protection in loud settings.
• Earwax Management Professional earwax removal using specialized tools and techniques to safely clear ear canals, restore hearing, and provide relief from discomfort caused by excessive buildup. Designed for patients experiencing earwax blockage.
• Conductive Hearing Loss Treatment Comprehensive evaluation and treatment for conductive hearing loss using advanced diagnostic tools, addressing causes like ear infections, wax buildup, fluid, or structural issues. Designed for patients with conductive hearing loss conditions.
• Hearing Aids (Multiple Styles) Dispensing of hearing aids across five form factors — Completely-in-Canal (CIC), In-the-Canal (ITC), In-the-Ear (ITE), Receiver-in-the-Ear / Behind-the-Ear (RITE/BTE), and Open-Fit — sourced from multiple premium brands. Designed for patients with mild to severe hearing loss; sold with three-year warranty and batteries included.
• Assistive Communication Products Provision of assistive communication products including CaptionCall (revolutionary captioned phone with large screen displaying real-time written captions) and CapTel (captioned telephones displaying written text of caller speech). Designed for individuals with hearing loss who struggle with phone conversations.
• Hearing Aid Financing Financing options including CareCredit healthcare credit card and Allegro Credit flexible payment plans to help patients afford hearing aids. Designed for patients with affordability concerns needing payment plans.

Quantifiable outcome

• Nearly 60% of tinnitus patients experience some relief when wearing hearing aids, with nearly 25% finding significant relief
• +1 more outcomes

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

AI capability3 records

Feature1 record

Scale indicators1 record

Recent moves5 records

Expansion highlights6 records

Direct peers

• Miracle-Ear: Largest US franchised audiology network with thousands of locations providing hearing tests, hearing aid fittings, and brand-specific devices. Directly comparable multi-clinic audiology GTM with comparable service menu.
• HearUSA: Multi-location audiology practice network offering hearing tests, hearing aid fittings, and ongoing care across many US states. Operates a similar direct-to-consumer clinic model and serves the same senior hearing-loss demographic.
• AccuQuest Hearing Centers: Multi-state audiology practice network offering hearing assessments, hearing aid sales, fittings, and repair services. Directly comparable clinic-based audiology GTM targeting similar senior patient segments.
• Audibel: National network of audiology offices providing hearing evaluations, hearing aid fittings, and tinnitus services. Directly comparable multi-clinic audiology practice targeting similar patient demographics and clinical service mix.
• Beltone: Major US franchised audiology and hearing aid retailer with hundreds of locations offering diagnostic testing, hearing aid sales, fittings, and ongoing service — directly comparable multi-clinic audiology model.

Emerging players

• Lexie Hearing: Direct-to-consumer hearing aid brand selling OTC and clinician-supported devices online with subscription service model. Competes with Real Hearing USA for entry-level and price-conscious hearing aid buyers.

Regional players

• Sound Advice Hearing Aid Centers: Multi-location audiology practice serving specific US regions with hearing testing, hearing aid sales, and follow-up care. Comparable clinic-based audiology model in regional markets similar to Real Hearing USA's footprint.

Broad incumbents

• Costco Hearing Aid Centers: In-store hearing aid centers operated by Costco offering hearing tests and devices at competitive prices. Competes with Real Hearing USA for price-sensitive hearing aid buyers across many overlapping markets.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/1Q1dxhMwWh
• LinkedInlinkedin.com/company/real-hearing-usa

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Subsidiaries7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Real Hearing USA