REDI

Name

REDI

Legal name

REDI TO RUN, S.L.

Website

https://redi.run

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Real Estate Technology Software

NAICS

Custom Computer Programming Services (541511), Computer Systems Design Services (541512), Business Support Services (5614)

SIC

Services-Computer Programming Services (7371), Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

ERP/CRM/HRIS Implementation & Integration (BPAEAAAE)

Keywords

• Real estate technology
• Property management software
• Business intelligence consulting
• Process automation services
• Data analytics platforms

Headquarters

HQ city

Madrid

HQ country

Spain

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Technology Consulting Services: Custom technology consulting for real estate organizations, including needs analysis, system benchmarking, implementation, and ongoing support.
2. Process Organization and Automation: Redefining operational and strategic processes to make them agile, sustainable, and scalable using advanced technology.
3. Business Intelligence Outsourcing: Full outsourcing of the Business Intelligence department, providing professional data management with specialized sector teams without additional structural costs.
4. NEO Platform Licensing: Licensing of the proprietary NEO platform for property management, available with white-label options and brand customization.
5. Data and Reporting Services: Data extraction, warehouse configuration, dashboards, management reports, and sector-specific reports using solid technology.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

REDI provides the proprietary NEO platform, an integral client management platform for real estate covering rental management, incident management, after-sales service, and social/affordable housing. The platform includes tenant and manager portals, role-based access, predictive tenant scoring, and process automation. Alongside the platform, REDI delivers professional services including technology consulting, process organization and automation, data and reporting (Power BI-based), and business intelligence outsourcing for real estate companies and property managers in Spain.

Product overview

REDI (Real Estate Digital Intelligence) offers a platform-plus-services architecture centered on NEO, a proprietary integral client management platform for Real Estate with focus on tenant/buyer management. NEO includes specialized verticals for rental management, incident management, after-sales service, and social/affordable housing. Supporting services include Process Organization and Automation, Technology Consulting, Data and Reporting (using Power BI), and Business Intelligence Outsourcing. REDI also provides Market Products (recommending existing solutions) and Custom Developments for organizations requiring bespoke solutions. The company serves the Spanish real estate market with over 20 years of experience.

Differentiator

Problem solved

Functional benefit

Brands

• NEO: NEO is REDI's comprehensive property management platform for the real estate value chain, with focus on tenants or buyers. It includes functionalities for rental management, incident management, after-sales service, and social/affordable housing management.

Products and services

• NEO Platform Comprehensive integral client management platform developed by REDI for Real Estate with focus on tenant/buyer. NEO provides a digital portal for clients to view contract details, track technical and administrative tasks, contract services, and more. Features specialized verticals for rental management, incident management, after-sales service, and social/affordable housing. Available with white-label options and brand customization.
• Process Organization and Automation Service specializing in redefining operational and strategic processes to make them agile, sustainable, and scalable using advanced technology and data-oriented approach. Includes detection of improvement opportunities, automation implementation, training, and ongoing support for real estate companies.
• Technology Consulting Designs the best combination of systems to meet specific technological needs through detailed analysis of company activity, personalized proposals with product benchmarking, and implementation support for real estate organizations.
• Data and Reporting Helps companies become data-driven by building technological environments that obtain structured data from regular activity and market contexts. Uses advanced tools for analysis and visualization including Power BI for creating dashboards and management reports for real estate clients.
• Business Intelligence Outsourcing Full outsourcing of Business Intelligence department ensuring professional data management with specialized sector team. Includes storage solutions, data architecture design, data integration, dashboard design, and management reporting for real estate organizations without additional structural costs.
• Market Products Recommendation Consulting service recommending both generic and real estate-specific technology solutions from the market that best fit client needs, leveraging REDI's knowledge of available technology products.
• Custom Developments Custom product development when existing products don't meet organizational needs, creating exclusive products for optimal response to technological requirements of real estate organizations.

Quantifiable outcome

• Reduced operational costs through process automation and efficiency improvements
• +2 more outcomes

Named customers1 record

Segments5 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

AI capability6 records

Feature6 records

Scale indicators3 records

Recent moves5 records

Expansion highlights3 records

Broad incumbents

• AppFolio: Cloud-based property management software for residential, commercial, and community associations. Comparable as a vertically specialized SaaS platform in real estate with similar automation and tenant portal features to NEO.
• MRI Software: Global provider of real estate software including property management, accounting, and analytics. Comparable to REDI as a vertically specialized SaaS platform serving real estate owners and operators, though at vastly larger scale and broader geographic reach.
• Buildium: Property management software for residential portfolios with accounting, maintenance, and tenant portals. Comparable feature set to NEO for residential property managers, though operating at larger scale in the US market.
• Yardi Systems: Major real estate software suite covering property management, leasing, accounting, and analytics for commercial and residential portfolios. Directly comparable to NEO's property management capabilities but serving a much larger global enterprise base.
• RealPage: Real estate technology platform providing property management, AI-driven analytics, and resident services. Comparable to REDI's NEO platform in core functionality and target market, but at significantly larger scale and broader feature breadth.

Direct peers

• Inmovilla: Spanish real estate management software with CRM, property listings, and tenant management modules. Closest direct competitor to NEO in the Spanish market, serving similar property managers and real estate agencies with comparable functionality.
• Witei: Spain-based real estate CRM and management platform for agencies and property managers. Directly comparable to NEO's CRM, property listing, and client management features, serving the same Spanish market segment.

Peers

• Salesforce Industries (Real Estate Cloud):

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/61550247491159
• LinkedInlinkedin.com/company/redi2run

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about REDI