Witei
- Company typePrivate
- Founded2015
- HeadquartersMadrid, Spain
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
Witei firmographics
Firmographics- Name
- Witei
- Legal name
- WITEI SOLUTIONS, S.L.
- Website
- https://witei.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Where Witei is headquartered
LocationHeadquarters
- HQ city
- Madrid
- HQ country
- Spain
- HQ region
- Europe
Offices1 record
Markets served
Witei business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations
Revenue model
- CRM Software Subscription: Monthly recurring subscription for access to CRM, property management, and web services. Renews automatically every 30 days. Multiple plan tiers (Normal, Premium, Enterprise) with different feature sets. No permanence required - cancel anytime.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | CRM Inmobiliario subscription with multiple tiers |
| Subscription | Monthly | Web Inmobiliaria subscription |
| Subscription | Monthly | Software Inmobiliario subscription |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
Witei product offering
Product offeringCore offering
Witei provides a cloud-based SaaS platform for real estate agencies combining three integrated products: CRM Inmobiliario for contact and lead management with AI-powered marketing automation; Software Inmobiliario for property management, SmartInbox lead processing, and automated publishing to major real estate portals; and Web Inmobiliaria, a website builder with CRM-synchronized listings and WhatsApp integration. The platform is sold via monthly subscription tiers and is tailored specifically to the Spanish and European real estate market.
Product overview
Witei is a unified SaaS platform for real estate agencies composed of three integrated core products: CRM Inmobiliario (contact and lead management with AI-powered marketing automation), Software Inmobiliario (property management with automated portal publishing and Smart Inbox contact processing), and Web Inmobiliaria (website builder with CRM-synchronized property listings). Additional features include the AI-powered interior redesign tool for property photos, the DataVenues Widget for real-time property valuations on websites, and a visit management and rating system. The platform is available exclusively within the EU and is offered as a cloud-based subscription with monthly renewal and no contract commitment.
Differentiator
Problem solved
Functional benefit
Products and services
- CRM Inmobiliario Witei The core real estate CRM platform providing contact management, lead capture, email and SMS marketing, conversion funnels, Google Calendar sync, document storage, user permissions, audience segmentation, and AI-powered automation for real estate agencies.
- Software Inmobiliario Witei Property management software including automated portal publishing to Fotocasa, Pisos.com, Habitaclia, Rightmove, Zoopla, Kyero and others; Smart Inbox for automated contact processing from portal leads; demand matching (cruce de demandas); property advertising quality reports; storefront signage generation; and property document management.
- Web Inmobiliaria Witei Website builder for real estate agencies providing multiple design templates, domain configuration, professional email accounts, multi-language support, mobile-adapted pages, WhatsApp integration, real-time property sync with CRM, and optional blog and custom sections.
- Witei Mobile App (iOS and Android) Native mobile applications for iOS and Android that give real estate agents access to the Witei CRM platform from mobile devices.
- DataVenues Widget Real-time property valuation widget powered by DataVenues' Big Data engine, embeddable on real estate websites. Collects owner leads and sends them directly into the CRM via Smart Inbox. Sold as an add-on subscription to the core platform.
Quantifiable outcome
- 15-minute portal synchronization time
- +1 more outcomes
Companies that use Witei
Customer profileNamed customers5 records
Segments3 records
Ideal customer profiles3 records
Witei technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration33 records
AI capability6 records
Feature10 records
Witei partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered core.
- FotocasacoreMajor Spanish real estate portal with automated publishing integration. Properties sync within approximately 15 minutes.
- Pisos.comcoreSpanish real estate portal integration for automatic property listing synchronization.
- HabitacliacoreSpanish real estate portal integration for automatic property publishing.
- RightmovecoreUK's largest property portal integration for international property exposure.
- ZooplacoreUK real estate portal integration for international property listings.
- KyerocoreInternational property portal focused on Spanish properties for expat buyers.
- DataVenuescoreBig Data property valuation technology integrated as widget into client websites. Provides real-time property valuations using extensive market data.
- WhatsAppcoreDirect WhatsApp integration on client websites for quick communication between property seekers and agencies.
- Google WorkspacecoreIntegration with Google Calendar for bidirectional synchronization of appointments and reminders.
- TrovimapcoreReal estate portal integration for property listings.
- LuxuryEstatecoreLuxury property portal integration for high-end listings.
- JamesEditioncoreInternational luxury real estate portal for premium property exposure.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
Witei competitors and assessment
Company assessmentBroad incumbents
- HubSpot: Global generic CRM platform with marketing automation, sales hub, and content generation tools. Indirectly competitive with Witei for the broader SMB CRM budget, though lacking Witei's real-estate-specific portal integrations.
- Salesforce: Global enterprise CRM platform with a real estate cloud offering and AppExchange ecosystem. Competes with Witei at the high end of the real estate CRM market and through partner-built vertical solutions.
- kvCORE: US-based, well-funded real estate platform offering CRM, websites, marketing automation, and lead generation for brokerages. Comparable category to Witei but at much larger scale and broader geographic footprint.
- BoomTown: US-based real estate CRM and lead generation platform serving small-to-mid brokerages. Comparable to Witei's bundled CRM + website + lead-capture approach, but with substantially larger scale and capital base.
Direct peers
- PropertyBase: US-based vertical SaaS CRM built on Salesforce for real estate agents and brokerages. Comparable to Witei in vertical specialization, lead capture/management, and CRM-led go-to-market, though serving a different geography.
- Inmovilla: Spanish vertical SaaS CRM for real estate agencies with similar property management, portal publishing, and contact management features. Inmovilla is one of the most established direct competitors to Witei in the Spanish market.
- Real Geeks: US-based real estate platform combining IDX websites, CRM, and lead generation for agents. Closely comparable to Witei's three-product CRM + website + lead-capture bundle, focused on small/medium brokerages.
- Apimo: France-based vertical SaaS CRM and property management platform for real estate agencies. Closely comparable to Witei in business model, target customer (small/medium agencies), and bundled CRM + portal publishing approach.
- iCasas: Spanish real estate software platform offering CRM, property management, and portal publishing tools for agencies. Direct domestic competitor to Witei with overlapping feature set and SMB focus.
Emerging players
- SOHPI (Bitrix24 vertical): Bitrix24 provides CRM and project management tools used by some Spanish real estate agencies. Overlaps with Witei on general CRM features but lacks Witei's depth of vertical real estate portal integration.
Market position
Weaknesses5 records
Competitive moat5 records
Key highlights7 records
Customer concentration
Witei social profiles
Digital presenceWitei financial estimates
Financial estimateRevenue estimate
Valuation estimate
Witei leadership team
Management profileNumber of profiles
Witei funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Witei M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Witei
What does Witei do?
Witei provides a cloud-based SaaS platform for real estate agencies combining three integrated products: CRM Inmobiliario for contact and lead management with AI-powered marketing automation; Software Inmobiliario for property management, SmartInbox lead processing, and automated publishing to major real estate portals; and Web Inmobiliaria, a website builder with CRM-synchronized listings and WhatsApp integration. The platform is sold via monthly subscription tiers and is tailored specifically to the Spanish and European real estate market.
Is Witei a public or private company?
Witei is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Witei founded?
Witei was founded in 2015. It employs 1 to 10 people.
Where is Witei based?
Witei is headquartered in Madrid, Spain, in the Europe region.
How does Witei make money?
One revenue line is on record: CRM Software Subscription.
Who are Witei's main competitors?
Broad incumbents on record are HubSpot, Salesforce, kvCORE and BoomTown. Direct peers are PropertyBase, Inmovilla, Real Geeks, Apimo and iCasas. SOHPI (Bitrix24 vertical) is listed as an emerging player.
Does Witei have an API?
Yes. Witei provides an Official API for automation and data integration. The service contract explicitly states that any process of automation or data integration must be performed exclusively through the Official API, and prohibits the use of web scraping, headless browsers, or unauthorized automation tools via the web interface. Developer documentation is at Not specified.