Reid's Roofing & Insulation Ltd.

Name

Reid's Roofing & Insulation Ltd.

Legal name

REID'S ROOFING Ltd.

Website

https://reidsroofing.net

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Roofing and Insulation Services

NAICS

Roofing Contractors (23816), Roofing Contractors (238160), Siding Contractors (23817)

SIC

Asphalt Paving & Roofing Materials (2950)

akta.pro primary industry

Roof-Mounted Systems Integration (PV, Green Roofs, Roof Gardens, Snow Guards) (IMAFAMAI)

akta.pro secondary industries

Roof Ventilation & Attic Venting Upgrades (HSAPAKAI), Skylight & Roof Penetration Flashing (Exterior) (HSAPAKAJ), Roof Flashing, Vent & Penetration Repair (Chimney/Skylight/Pipe Boots) (HSAGAKAF), Soffit, Fascia & Eaves Repair/Replacement (HSAPAKAH)

Keywords

• Residential roofing services
• Commercial roofing services
• Insulation installation
• Exterior finishing services
• Roof replacement services

Headquarters

HQ city

Edmonton

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Roofing Services: One-time service revenue from residential and commercial roofing installation, replacement, and repair services including shingles, metal roofs, and Standing Seam systems.
2. Insulation Services: One-time service revenue from insulation installation for roofs, attics, garages, floors, pipes, and entire houses using fiberglass, spray foam, or cellulose materials.
3. Exterior Finishing Services: One-time revenue from eavestroughs, soffit & fascia, custom flashings, and vinyl siding installation.
4. Skylight and Sun Tunnel Installation: One-time revenue from installing fresh air skylights, solar powered skylights, and Sun Tunnel daylighting systems (Velux/Solatube brands).
5. Maintenance Packages: Recurring revenue opportunity from Gold, Silver, and Bronze maintenance packages offering ongoing roof care and protection.
6. Permanent Exterior Lighting: New service offering permanent exterior lighting for holidays, game days, and year-round home illumination with exclusive discounted pricing for past and current customers.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels7 records

Core offering

Reid's Roofing & Insulation Ltd. is a family-owned contractor providing residential and commercial roofing, insulation, and exterior finishing services across Alberta. Core offerings include asphalt shingle roofing (IKO, Malarkey, CertainTeed), Standing Seam metal roofing, Euroshield eco-friendly recycled rubber roofing, Velux skylights and SUN TUNNEL daylighting, custom in-house flashings, eavestroughs, soffit and fascia, vinyl siding, attic insulation (fiberglass, spray foam, cellulose), the patent-pending Tru-Seal Attic Hatch, and emergency roof repairs, all backed by a 10-Year Workmanship Warranty and tiered maintenance membership packages.

Product overview

Reid's Roofing & Insulation Ltd. is a family-owned roofing and insulation contractor offering a comprehensive suite of residential and commercial services across Alberta. The core product portfolio centers on roofing systems including architectural fiberglass shingles (from IKO, Malarkey, and CertainTeed), metal standing seam roofing, and eco-friendly Euroshield rubber roofing products. Complementary services include exterior finishing (eavestroughs, soffit, fascia, vinyl siding, custom flashings), skylight installation (VELUX fresh air, solar powered, and SUN TUNNEL® daylighting systems), attic hatches (Tru-Seal patent-pending system), and insulation (fiberglass, spray foam, cellulose). The company also offers commercial roofing services, emergency repairs, and maintenance membership packages. As a certified contractor with multiple manufacturer certifications, they provide extended warranties including 100% coverage for 50 years on shingle systems and a 10-Year Workmanship Warranty.

Differentiator

Problem solved

Functional benefit

Products and services

• Shingle Roofing Installation (Architectural Fiberglass, SBS-Modified Class 4, Designer)
• Standing Seam Metal Roofing
• Euroshield Eco-Friendly Rubber Roofing (EuroLite Slate, EuroSlate, EuroLiteShake, EuroShake)
• Insulation Installation (Fiberglass, Spray Foam, Cellulose)
• Velux Skylight Installation (Fresh Air and Solar Powered)
• SUN TUNNEL Skylights (Solatube Daylighting Systems)
• Tru-Seal Attic Hatch
• Exterior Finishing Services (Eavestroughs, Soffit & Fascia, Vinyl Siding, Custom Flashings)
• Roof Repair Services (Emergency and General)
• Commercial Roofing Services
• Gold, Silver & Bronze Maintenance Packages

Quantifiable outcome

• 10-Year Workmanship Warranty on all work
• +3 more outcomes

Named customers8 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• IKOcoreTechnology or IntegrationIKO Craftsman Premier Contractor status. As a certified contractor, Reid's Roofing offers IKO Dynasty and other IKO shingle products with extended warranties and 100% coverage for 50 years on roofing systems.
• CertainTeedcoreTechnology or IntegrationSelect ShingleMaster certification status. Certified to install CertainTeed shingles with access to premium products and extended warranty options.
• Malarkey Roofing ProductscoreTechnology or IntegrationEmerald Pro Contractor status. Certified installer of Malarkey roofing products with access to designer shingles and specialized roofing solutions.
• VeluxcoreTechnology or IntegrationCertified Velux Skylight Installer. Authorized to install Velux fresh air skylights, solar powered skylights, and related products with professional installation guarantee.
• EuroshieldcoreTechnology or IntegrationEco-friendly green roofing products made from up to 95% recycled rubber materials. Products include EuroLite Slate, EuroSlate, EuroLiteShake, and EuroShake rubber roofing solutions.
• FinanceitminorOthersPayment plan financing partner offering customers affordable payment options for roofing, renovation, and home improvement projects. Customers can apply and get approved in seconds.
• SnapminorOthersPayment plan financing partner providing customers with flexible payment options for home improvement purchases with quick approval process and no obligation.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Flynn Canada: Canada's largest roofing contractor with national operations including strong Alberta presence, offering commercial and industrial roofing services. Comparable as a major player in the same roofing services category but at significantly larger scale and broader geographic reach, serving as a benchmark for what a scaled-up roofing services firm looks like.

Direct peers

• Apex Roofing & Exteriors: Edmonton-area roofing and exteriors contractor offering residential roofing, siding, soffit, fascia, and eavestrough services. Comparable as a regional competitor with overlapping service offerings, similar target customer segments, and comparable scale and operating model to Reid's.
• Above All Roofing: Edmonton-area residential roofing contractor providing shingle installation, repairs, and exterior services. Comparable as a direct local competitor in the Edmonton market serving similar residential and small commercial customers with comparable product portfolios and warranty positioning.
• Cans Roofing: Edmonton-based residential and commercial roofing contractor providing shingle, metal, flat roof, and exterior services across Alberta. Comparable as another direct local competitor in the same Edmonton/Alberta market with overlapping service portfolio, similar target customers, and comparable family-operated operating model.
• Landmark Roofing: Edmonton-based residential and commercial roofing contractor offering shingle, flat roof, and exterior finishing services. Directly comparable as a local Alberta family-owned contractor competing for the same homeowner customer base with overlapping service portfolio, manufacturer certifications, and warranty offerings.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xinstagram.com/reidsroofingandinsulation
• Facebookfacebook.com/reidsroofingandinsulation
• Instagraminstagram.com/reidsroofingandinsulation
• LinkedInlinkedin.com/company/reid-s-roofing-insulation-ltd

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Reid's Roofing & Insulation Ltd.