REMAX BURO II

What REMAX BURO II does

REMAX BURO II is a franchised real estate brokerage office operating in CABA, Buenos Aires, Argentina, as part of the REMAX Argentina y Uruguay network run by RAU S.R.L. The office delivers residential and commercial real estate services — buying, selling, and renting — alongside exposure to pre-sale development projects through the network's Emprendimientos module and to luxury inventory through The REMAX Collection sub-brand. Founded in 2015, it sits within a franchise system of 150+ independently owned offices across major Argentine cities, each led by a licensed corredor público inmobiliario and connected through the remax.com.ar web platform.

The underlying technology consists of a web-based property listing and search platform with CRM and agent-management tools for brokers, plus digital marketing capabilities (social, content, SEO, paid). The platform is powered by QR Solutions and publishes 71,496 sale and rental listings plus 244 development projects. REMAX also operates the Índice m2 Real, a property valuation research product developed with UCEMA and Reporte Inmobiliario, providing market reference data as a credibility asset for the network.

REMAX BURO II's business model is transaction-fee based, generating revenue from commissions on completed real estate transactions conducted by franchised offices. The master franchise (RAU S.R.L.) monetizes via franchise fees and brand licensing, while individual offices — including REMAX BURO II — earn brokerage commissions. Distribution is dual-channel: a self-serve consumer portal on remax.com.ar and a physical office network across Argentina and Uruguay. Customer segments span residential buyers and sellers, commercial property clients, and real estate development investors, addressed through a horizontal segmentation strategy.

Name

REMAX BURO II

Legal name

RAU S.R.L.

Website

https://remax.com.ar

Company type

Private

Founded year

1977

Operating status

Operating

Headcount range

11–50 employees

Short description

REMAX BURO II is a franchised real estate brokerage office in Buenos Aires, part of the REMAX Argentina network (150+ offices) operated by RAU S.R.L., serving residential and commercial buyers, sellers, and renters via the remax.com.ar platform.

Ownership category

akta.pro rank

Headquarters

HQ city

Caba, Buenos Aires

HQ country

Argentina

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Revenue model

1. Franchise fees and licensing: REMAX Argentina (RAU S.R.L.) operates as a franchise provider, not directly conducting real estate brokerage. Each franchised office is independently owned and managed by licensed real estate brokers who conduct transactions and earn commissions.
2. Real estate brokerage commissions: Individual offices conduct real estate transactions (buying, selling, renting) under the REMAX brand, earning commissions on completed deals. The platform facilitates connections between property seekers and brokers.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

REMAX BURO II operates a franchised real estate brokerage office in Buenos Aires, Argentina, connecting property buyers, sellers, and renters with licensed brokers. As part of the broader REMAX Argentina network managed by master franchisee RAU S.R.L., the office delivers property listing, search, and transaction services for residential, commercial, and development properties through a shared nationwide cooperation platform of 150+ independently owned franchise offices.

Product overview

REMAX Argentina is a real estate marketplace platform operated by RAU S.R.L. under a franchise model, connecting property buyers, sellers, and renters with over 150 independently owned and managed franchised broker offices across Argentina. The platform's core product is the REMAX Argentina Website, which serves as the primary property listing and search portal. It is complemented by The REMAX Collection, a premium property sub-brand, the Emprendimientos module for pre-sale and development property listings, and the Índice m2 Real, a market analytics research product developed in partnership with UCEMA. Additional offerings include franchise opportunities and the agent network program. The platform processes approximately 71,496 properties for sale and rental and 244 real estate development projects.

Differentiator

Problem solved

Functional benefit

Brands

• The REMAX Collection: Premium properties service led by licensed professional real estate brokers specialized in meeting high-end client expectations.

Segments3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature2 records

Partnerships

Two partnerships are on record, tiered core.

• UCEMA (Universidad del CEMA)coreStrategic or Co-development PartnerUCEMA provides methodological, technical, and statistical analysis for the Índice m2 Real (Real m2 Index), a study showing average effective prices per square meter of properties in Buenos Aires. This partnership provides credibility and academic rigor to REMAX's market data offerings.
• Reporte InmobiliariocoreStrategic or Co-development PartnerReporte Inmobiliario backs the Índice m2 Real study conducted by REMAX's network of offices with analysis by UCEMA. This provides industry validation for REMAX's property valuation data.

Scale indicators6 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• RE/MAX (RE/MAX LLC): Global franchisor of the REMAX brand and direct parent/master franchise holder. RAU S.R.L. is the regional sub-franchisee of RE/MAX LLC, operating under the same brand, model, and agent network concept.
• Coldwell Banker Argentina: International real estate franchise with an Argentine operation using the same network/cooperation model as REMAX. Targets residential and premium buyers with branded franchised broker offices.
• Century 21 Argentina: Long-established global franchise network operating franchised broker offices across Argentina. Competes head-to-head with REMAX for sellers, buyers, and franchisees in primary Argentine markets.

Emerging players

• Tokko Broker: Latin American real estate CRM and agent productivity platform. Comparable on the agent-technology side that REMAX currently outsources to QR Solutions, and a potential competitor or partner for franchise technology stacks.
• ZonaProp: Leading Argentine real estate listing portal owned by Navent. Competes with the REMAX website for organic search traffic and direct consumer property inquiries across Argentina.
• Argenprop: Established Argentine real estate classifieds and listing portal. Comparable to REMAX's online listing function and a key aggregator that competes for buyer and renter attention.
• Properati: Latin American proptech listing platform active in Argentina. Competes with REMAX for consumer attention at the property-search layer and pressures traditional broker commissions through digital lead generation.

Regional players

• Engel & Völkers Argentina: International franchise specializing in premium and mid-premium residential and commercial brokerage. Comparable to REMAX in its franchised store model and premium positioning, though smaller scale in Argentina.

Broad incumbents

• MercadoLibre (Inmuebles): Latin American e-commerce and marketplace giant with a sizeable real estate (Inmuebles) vertical. A broad incumbent that competes with REMAX for consumer search demand and threatens franchise economics through scale-driven lead generation.
• Sotheby's International Realty Argentina: Global luxury real estate brand with selective Argentine presence. Directly comparable to REMAX's premium 'The REMAX Collection' sub-brand in the high-end property segment.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/remax-buro-ii

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about REMAX BURO II