Tokko Broker
Tokko Broker is a Latin American SaaS CRM and property management platform serving real estate agencies and developers across Argentina, Uruguay, Peru, Ecuador, and Mexico. It unifies client management, multi-portal property publishing, and inter-agency collaboration via its Red Tokko Broker network, operating under Grupo QuintoAndar.
- Company typePrivate
- Founded2012
- HeadquartersBuenos Aires, Argentina
- Headcount51–100
- GTM typeB2B
- OfferingSoftware
What Tokko Broker does
Tokko Broker is a Software-as-a-Service (SaaS) customer relationship management (CRM) and property management platform purpose-built for real estate agencies and developers in Latin America. Founded in 2012 and headquartered in Buenos Aires, Argentina, the platform operates as a subsidiary of Grupo QuintoAndar, Latin America's largest proptech group, with regional legal entities and offices in Uruguay, Peru, Ecuador, and Mexico. The product unifies client management, sales pipeline tracking, lead classification, multi-portal property distribution, website generation, and inter-agency collaboration into a single web-based system accessed via desktop or mobile app (iOS/Android). Its core differentiator is Red Tokko Broker — a closed collaborative network connecting every Tokko Broker subscriber into a shared property inventory with commission-sharing mechanics (30%/50%) — creating network effects that grow with each new agency onboarded.
The platform's technology stack is built around breadth of integration: 20+ real estate portals (Zonaprop, Mercado Libre, Argenprop, Proppit, Metroprop, Liderprop, Inmoclick, BuscadorProp, Inmuebles Clarín, Doomos, and others), 15+ virtual tour providers (Matterport, CloudPano, Cupix, Floorfy, Kuula, Istaging), three cloud phone systems (Anura, net2phone, HiperPBX), email marketing platforms (Doppler, Emblue), chatbots (Cliengo, Arturito), WordPress plugins, and Zapier connectors for Facebook Ads, Gmail, and Google Forms. API access is offered on Professional and higher tiers. The company is ISO 9001 certified (Oneloop S.R.L.).
The business model is multi-tier SaaS subscription billed monthly on a recurring basis, with five tiers: Personal (free, 1 user, 15 properties), Inicial, Equipo, Profesional, and Corporativo (15+ users, 300+ properties, unlimited developments). Pricing is quote-based and not publicly disclosed; customers pay via MercadoPago, bank transfer, or payment links. Third-party portal fees (Zonaprop, Mercado Libre, Argenprop) are not included and are paid directly by the customer to the portal operators, so Tokko Broker does not capture that revenue. Go-to-market is primarily direct sales-led with self-serve signup, inside sales (phone, chat, WhatsApp, email), a dedicated Key Account Manager from day one of contract signature, a referral program, and a network of certified web design partner agencies that resell and implement the platform. The customer base is almost entirely real estate agencies and developers, including named logos such as Dacal Bienes Raíces, Covello, Izrastzoff, Ana Simeone, FES Brokers, Coldwell Banker Uruguay, and 20+ others on the Uruguay landing page.
Tokko Broker firmographics
Firmographics- Name
- Tokko Broker
- Legal name
- Oneloop S.R.L.
- Website
- https://tokkobroker.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Tokko Broker is a Latin American SaaS CRM and property management platform serving real estate agencies and developers across Argentina, Uruguay, Peru, Ecuador, and Mexico. It unifies client management, multi-portal property publishing, and inter-agency collaboration via its Red Tokko Broker network, operating under Grupo QuintoAndar.
- Ownership category
- akta.pro rank
Tokko Broker industry classification
Industry- Product category
- Real Estate CRM Software
- NAICS
- Offices of Real Estate Agents and Brokers (531210)
- SIC
- Real Estate Agents & Managers (For Others) (6531)
- akta.pro primary industry
- Traditional Residential Brokerage (Existing Homes) (BPAJAAAA)
- akta.pro secondary industry
- Residential Real Estate Brokerage (Buy/Sell) (FSAEAJAA)
Keywords
Where Tokko Broker is headquartered
LocationHeadquarters
- HQ city
- Buenos Aires
- HQ country
- Argentina
- HQ region
- Latin America
Offices5 records
Markets served
Tokko Broker business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- SaaS Subscription Plans: Monthly subscription plans billed on a recurring basis, with pricing tiers based on number of users, property listings, and features included (e.g., website builder, integrations, Red Tokko Broker access). Plans range from Personal (1 user, 15 properties) to Corporativo (15+ users, 300+ properties). No published prices — all plans are quote-based / sales-assisted. The platform explicitly states portal costs are not included in plan pricing.
- Third-Party Portal Fees (External): Tokko Broker is pre-integrated with third-party paid property portals (Zonaprop, Mercado Libre, Argenprop, Proppit, and others) but customers must separately contract and pay for those portal services. These fees are paid directly to the portal operators and are not revenue for Tokko Broker.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Personal — 1 user, 15 properties, basic website, Red Tokko Broker, Zonaprop diffusion |
| Subscription | Monthly | Inicial — 2 users, 40 properties, Zonaprop, Mercado Libre, Argenprop diffusion |
| Subscription | Monthly | Equipo — 4 users, 90 properties, 2 developments, Red Tokko Broker, private networks, premium portals |
| Subscription | Monthly | Profesional — 10 users, 200 properties, 10 developments, premium website, API integrations |
| Subscription | Monthly | Corporativo — 15 users, 300+ properties, unlimited developments, full platform access |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels8 records
Tokko Broker product offering
Product offeringCore offering
Tokko Broker is a SaaS CRM and real estate management platform built for real estate agencies and developers across Latin America. The platform centralizes client and lead management, automates mass property publishing across 20+ real estate portals, and provides an integrated website builder. Its signature capability, the Red Tokko Broker network, connects all subscribers into a shared property inventory with built-in commission-sharing for inter-agency collaboration.
Product overview
Tokko Broker is a unified CRM and real estate management software platform designed for real estate agencies and developers across Latin America. The core product is the Tokko Broker CRM, which provides client relationship management, lead tracking through an Opportunities Module, and a Diffusion Module for mass property publishing across portals. The platform includes a built-in Website Builder for creating real estate websites, the Red Tokko Broker collaborative inter-broker network for property sharing and commission collaboration, and an API Integration for connecting external lead sources. A Mobile App extends functionality to iOS and Android devices. The Academy provides training and certification for active clients. All components are offered through tiered subscription plans (Personal, Inicial, Equipo, Profesional, Corporativo) with varying user limits, property caps, and feature access.
Differentiator
Problem solved
Functional benefit
Brands
- Red Tokko Broker: An inter-real estate network exclusive for Tokko Broker users that functions as a shared inventory where users can access and share properties with other colleagues.
Products and services
- Tokko Broker CRM SaaS CRM and real estate management software for property brokers and developers in Latin America. Centralizes client relationships, automates lead tracking through an Opportunities Module, manages property portfolios, and distributes listings across multiple real estate portals. Targeted at real estate agencies and developers.
- Tokko Broker Website Builder Built-in website generation tool that lets real estate agencies and developers create custom real estate websites that automatically sync property listings and capture leads into the CRM. Sites are responsive, SEO-optimized, and support chatbots. Targeted at real estate agencies needing a web presence without separate development tools.
- Red Tokko Broker
- Tokko Broker Mobile App
Quantifiable outcome
- Inmobiliaria Ana Simeone reports doing 3x more transactions with the same staff after implementing Tokko Broker.
- +1 more outcomes
Companies that use Tokko Broker
Customer profileNamed customers28 records
Segments3 records
Ideal customer profiles2 records
Tokko Broker technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration68 records
AI capability2 records
Feature10 records
Tokko Broker partnerships and signals
Strategic signalPartnerships
15 partnerships are on record, tiered core and minor.
- ZonapropcoreMajor Argentine real estate portal. Pre-integrated with Tokko Broker for automatic property synchronization, consultation capture, and plan management. SmartLead, Panoramix, and Matterport integrations also available through Zonaprop.
- Mercado LibrecoreLatin America's largest e-commerce marketplace with a real estate section. Integrated for property publishing and statistics on listing views. A key distribution channel for Tokko Broker users.
- ArgenpropcoreLeading national Argentine real estate portal owned by Grupo Clarín. Integrated with a points-based premium listing system. Provides national coverage across all Argentine provinces.
- ProppitcoreMulti-portal aggregator reaching the largest real estate audience in Argentina through 6 integrated real estate portals. Provides a unified panel for contact management and real-time performance analytics.
- CubelominorDigital marketing agency specializing in real estate. Provides social media management, Meta and AdWords advertising, branding, web development, drone photography, and virtual tours for Tokko Broker clients.
- MediahausminorDigital marketing agency with exclusive HTL methodology. Integrates listings, leads, and campaigns in a unified digital ecosystem with Tokko Broker. Joint go-to-market for real estate digital presence.
- Upway DigitalminorDigital marketing agency offering 360° campaigns, social media, web development, automation, and drone visual content. Connects advertising campaigns to Tokko Broker's lead management.
- BrokianminorCertified web design agency creating custom websites for Tokko Broker clients without platform limitations. Provides property search and lead capture integration.
- Digital TapeminorCertified web design agency offering unlimited custom website design integrated with Tokko Broker, helping agencies make the digital leap.
- DibrandminorCertified web design agency specializing in professional websites integrated with Tokko Broker, improving online presence and lead generation for real estate agencies.
- AteneaminorCertified web design agency creating unlimited custom websites integrated with Tokko Broker, without platform limitations.
- Grupo VansurminorCertified web design agency for Tokko Broker. Offers custom websites with property search, lead capture, and landing pages for development projects.
- GlasspropminorWeb design agency creating professional real estate websites synchronized with Tokko Broker CRM, with a focus on online presence and lead conversion.
- KodearminorDigital solutions company with exclusive Tokko Broker integration. Develops intelligent property search and lead-maximizing websites that reflect agency brand identity.
- Facebook AdsminorFacebook advertising integration via Zapier. Leads generated from Facebook campaigns automatically enter Tokko Broker's query inbox for follow-up.
Scale indicators3 records
Recent moves6 records
Expansion highlights6 records
Tokko Broker competitors and assessment
Company assessmentBroad incumbents
- HubSpot: Global CRM and marketing automation platform with broad horizontal functionality often used by SMBs including real estate agencies. Comparable as a competing general-purpose CRM that agencies could choose instead of a vertical solution.
- QuintoAndar: Parent company of Tokko Broker and a Brazilian proptech unicorn offering rental and sales marketplace plus agency SaaS. Comparable as it built Brazil's leading real estate digital ecosystem and now extends LatAm-wide via Tokko Broker.
- Salesforce: Enterprise CRM giant whose platform underpins several real estate solutions including PropertyBase. Comparable as the broader CRM layer into which vertical real estate SaaS is increasingly built.
Emerging players
- Wasi: Colombian-founded real estate platform serving LatAm markets with property listings, CRM, and agency tools. Comparable as a regional LatAm proptech addressing the same brokerage digitization opportunity.
Direct peers
- PropertyBase: Real estate CRM and marketing platform built on Salesforce for brokerages worldwide. Comparable as a vertical SaaS for real estate agencies with CRM, website, and lead generation tools.
- kvCORE: Real estate CRM, IDX, and lead generation platform widely adopted by US brokerages. Comparable as a comprehensive CRM + website + portal integration suite for real estate professionals.
- Follow Up Boss: Leading US-based real estate CRM and lead management SaaS for brokerages and teams. Comparable as a specialized vertical CRM with sales pipeline, lead routing, and portal integrations targeted at real estate agents.
- Real Geeks: Real estate CRM, lead generation, and IDX website platform serving agents and teams internationally. Comparable as a comprehensive vertical SaaS suite for real estate professionals.
Regional players
- Inmuebles24 (Grupo Navent): LatAm real estate portal network under Grupo Navent, providing listing distribution and lead generation across Spanish-speaking LatAm markets. Comparable as a portal partner/distribution layer in Tokko Broker's portfolio diffusion ecosystem.
- Properati: LatAm real estate portal and lead generation platform with strong presence in Argentina, Brazil, and other LatAm markets. Comparable as a regional player in the real estate digital ecosystem Tokko Broker addresses.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Tokko Broker social profiles
Digital presenceTokko Broker compliance and trust
Trust signalCompliance1 record
Tokko Broker financial estimates
Financial estimateRevenue estimate
Valuation estimate
Tokko Broker leadership team
Management profileNumber of profiles
Tokko Broker funding detail
Funding detailFunding overview
Funding rounds1 record
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Tokko Broker M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Tokko Broker
What does Tokko Broker do?
Tokko Broker is a SaaS CRM and real estate management platform built for real estate agencies and developers across Latin America. The platform centralizes client and lead management, automates mass property publishing across 20+ real estate portals, and provides an integrated website builder. Its signature capability, the Red Tokko Broker network, connects all subscribers into a shared property inventory with built-in commission-sharing for inter-agency collaboration.
Is Tokko Broker a public or private company?
Tokko Broker is a private company. It is classified as corporate owned and is currently operating.
When was Tokko Broker founded?
Tokko Broker was founded in 2012. It employs 51 to 100 people.
Where is Tokko Broker based?
Tokko Broker is headquartered in Buenos Aires, Argentina, in the Latin America region.
How does Tokko Broker make money?
Two revenue lines are on record. SaaS Subscription Plans are the primary driver. The others are third-Party Portal Fees (External).
Who are Tokko Broker's main competitors?
Broad incumbents on record are HubSpot, QuintoAndar and Salesforce. Wasi is listed as an emerging player. Direct peers are PropertyBase, kvCORE, Follow Up Boss and Real Geeks. Regional players are Inmuebles24 (Grupo Navent) and Properati.
Does Tokko Broker have an API?
Yes. Tokko Broker offers API integrations for developers and real estate agencies to connect external websites and lead sources. The platform provides integrations via API to unify leads generated from developer or real estate agency websites. API access is available on the Professional and higher plan tiers, as indicated in the pricing structure.
What industry is Tokko Broker in?
Tokko Broker's product category is Real Estate CRM Software. Its primary akta.pro industry code is BPAJAAAA, Traditional Residential Brokerage (Existing Homes), with a secondary code of FSAEAJAA, Residential Real Estate Brokerage (Buy/Sell). Its NAICS code is 531210 and its SIC code is 6531.