RESERVAS RESORTS
Reservas Resorts is a Brazilian online travel operator founded in 2009 that runs a centralized booking platform and 15-city call center network to distribute reservations and bundled hotel-plus-air packages for nine major partner resorts across Brazil, serving domestic leisure travelers.
- Company typePrivate
- Founded2009
- HeadquartersCaldas Novas, Brazil
- Headcount1–10
- GTM typeB2C
- OfferingServices
What RESERVAS RESORTS does
Reservas Resorts (legal name RESERVAS RESORTS ONLINE LTDA) is a Brazilian online travel operator founded in July 2009 and headquartered in Caldas Novas, Goiás. The company runs a centralized booking website at reservasresorts.com.br, supplemented by a 15-city call center sales network and a WhatsApp sales channel, distributing reservations for nine partner resort complexes across Brazil — including Rio Quente Resorts, Beach Park Resorts, Hot Beach Parques & Resorts, Costão do Santinho, Costa do Sauípe, DiRoma, Lagoa Termas Parque, Wam Hotéis/Privê, and Enjoy Hotéis & Resorts. It is Embratur-registered (registration 11.031562.10.0001-4).
The platform intermediates between Brazilian domestic leisure travelers (families, individuals, couples, and groups) and its resort partners, earning commission on bookings. Product scope spans individual resort reservations as well as bundled packages combining accommodation with air travel. Payment modalities include up to 12x credit-card installments, PIX-based discounts, and bank transfer, designed to widen consumer accessibility.
The firm is privately held, discloses a lean core team of eight employees, has recorded no external funding rounds or M&A events, and has received repeated "Top Performance" partner awards, most recently in 2024 and 2025. Operations are concentrated in the domestic Brazilian resort segment, with no disclosed international or B2B/enterprise offerings.
RESERVAS RESORTS firmographics
Firmographics- Name
- RESERVAS RESORTS
- Legal name
- RESERVAS RESORTS ONLINE LTDA
- Website
- https://reservasresorts.com.br
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Reservas Resorts is a Brazilian online travel operator founded in 2009 that runs a centralized booking platform and 15-city call center network to distribute reservations and bundled hotel-plus-air packages for nine major partner resorts across Brazil, serving domestic leisure travelers.
- Ownership category
- akta.pro rank
RESERVAS RESORTS industry classification
Industry- Product category
- Travel Booking Services
- NAICS
- Tour Operators (561520)
- SIC
- Real Estate Agents & Managers (For Others) (6531)
- akta.pro primary industry
- Island, Beach & Resort Travel Agencies (THAKAFAL)
- akta.pro secondary industry
- Lodging Booking & Accommodation Management (HSACAKAC)
Keywords
Where RESERVAS RESORTS is headquartered
LocationHeadquarters
- HQ city
- Caldas Novas
- HQ country
- Brazil
- HQ region
- Latin America
Offices1 record
Markets served
RESERVAS RESORTS business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D, Others
Revenue model
- Booking Commission: The company earns commissions on resort bookings made through its platform and call center, acting as an intermediary between customers and resort properties across Brazil.
- Package Sales: Revenue from bundled packages combining accommodation with air travel, offering customers complete travel solutions.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Standard Resort Bookings |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
RESERVAS RESORTS product offering
Product offeringCore offering
RESERVAS RESORTS operates a centralized online booking platform and nationwide call-center network that aggregates multiple partner resort complexes across Brazil, allowing individual travelers to compare and reserve accommodations and vacation packages through a single touchpoint. The company acts as a distribution and reservations intermediary between travelers and its partner resorts, bundling lodging with custom travel packages.
Product overview
RESERVAS RESORTS is a Brazilian travel operator (RESERVAS RESORTS ONLINE LTDA, CNPJ 11.027.121/0001-43) founded in July 2009 that functions as a centralized booking platform and call center for resort reservations across Brazil. The company's product portfolio consists of an online reservation system (web portal) and a 15-city call center (Central de Reservas) that together provide access to 9 partner resort complexes: Hot Beach Parques & Resorts (Olímpia, SP), Enjoy Hotéis & Resorts (Olímpia, SP), Costão do Santinho (Florianópolis, SC), Lagoa Termas Parque (Caldas Novas, GO), Costa do Sauípe Resort (Salvador, BA), DiRoma (Caldas Novas, GO), Wam Hotéis / Privé (Caldas Novas, GO), Rio Quente Resorts (Rio Quente, GO), and Beach Park Resorts (Fortaleza, CE). The platform offers custom travel packages combining accommodation with optional air travel, flexible payment options (credit card installments up to 18x, PIX, bank transfer), and a blog providing travel guides and destination content.
Differentiator
Problem solved
Functional benefit
Products and services
- Online Reservation Platform (Plataforma de Reservas Online)
- Central de Reservas (Call Center Booking Service)
- Custom Vacation Packages (Pacotes de Viagem Personalizados)
Quantifiable outcome
- 15 consecutive years of operation as a travel operator since 2009
Companies that use RESERVAS RESORTS
Customer profileSegments3 records
Ideal customer profiles1 record
RESERVAS RESORTS technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
RESERVAS RESORTS partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core.
- Hot Beach Parques & ResortscoreHot Beach is a resort complex in Olímpia, SP featuring 4 resorts, Hot Beach water park, and Vila Guarani. Over 20 attractions at the water park. Reservas Resorts serves as booking intermediary for this partner.
- Enjoy Hotéis & ResortscoreEnjoy properties in Olímpia near Thermas dos Laranjais water park, which receives over 2 million visitors annually. Reservas Resorts handles bookings for these properties.
- Costão do SantinhocoreBeach resort in Florianópolis, SC known for complete leisure facilities and all-inclusive packages. Reservas Resorts provides booking services for this partner.
- Lagoa Termas ParquecoreThermal park resort in Caldas Novas, GO featuring thermal pools, radical attractions, and nature experiences. Reservas Resorts facilitates bookings for this partner.
- Costa do Sauípe ResortcoreAll-inclusive resort in Salvador, BA featuring 6km of beaches, over 21 pools, 10 restaurants, and family facilities. Reservas Resorts handles bookings for this destination.
- DiRoma GroupcoreDiRoma operates multiple properties in Caldas Novas including diRoma Acqua Park. Reservas Resorts serves as booking channel for these properties.
- Wam Hotéis / Privé Caldas NovascoreWam Hotéis operates Privé properties in Caldas Novas, GO with multiple hotels and water parks. Reservas Resorts handles booking distribution for these properties.
- Rio Quente ResortscoreDestination resort in Rio Quente, GO featuring Hot Park, Praia do Cerrado, and Parque das Fontes with 18 natural hot water springs. Reservas Resorts is the primary booking channel for this partner.
- Beach Park ResortscoreBeach Park Resorts in Fortaleza, CE features the largest water park in Latin America across 30km² area. Reservas Resorts provides booking services for these properties.
Scale indicators4 records
Recent moves6 records
Expansion highlights4 records
RESERVAS RESORTS competitors and assessment
Company assessmentBroad incumbents
- Trip.com: Global OTA expanding in Latin America, providing flights, hotels, and packages. Indirect overlap in Brazilian resort bookings through its international platform reach.
- LATAM Travel: Travel agency arm of LATAM Airlines in Brazil, offering flight + hotel bundles including resorts. Overlaps directly on bundled air-resort packages but as part of a much broader airline-led portfolio.
- Expedia: Global OTA group (Expedia, Hotels.com, Vrbo) with established Brazilian market presence across all major travel categories including leisure resort bookings.
- Booking.com: Global OTA with dominant Brazilian presence and resort inventory. While much broader in geography and product, it competes directly for Brazilian resort bookings.
Emerging players
- Airbnb: Focused on alternative accommodations and short-term rentals, Airbnb competes indirectly in Brazil by capturing travelers who might otherwise book traditional resorts, particularly in beach and nature destinations.
Direct peers
- Hurb (formerly Hotel Urbano): Brazilian online travel agency specializing in leisure travel packages (resorts, hotels, flights) targeted at domestic Brazilian consumers — directly comparable business model and customer segment.
- CVC Brasil: Brazil's largest tour operator, offering domestic and international vacation packages including resort stays with bundled flights. Closely mirrors Reservas Resorts' commission-based package model.
- Flytour: Brazilian travel agency operating both corporate and leisure businesses, including resort packages. Comparable in Brazilian market focus and multi-channel distribution approach.
- Submarino Viagens: Brazilian online travel agency operated under CVC Corp focused on domestic package vacations — comparable in customer segment, Brazilian-only focus, and OTA-style delivery.
- Decolar.com: Latin American online travel agency (part of Despegar) with strong Brazil operations across flights, hotels, and package deals — directly competes for the same domestic Brazilian leisure booking demand.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
RESERVAS RESORTS social profiles
Digital presenceRESERVAS RESORTS compliance and trust
Trust signalCompliance1 record
RESERVAS RESORTS financial estimates
Financial estimateRevenue estimate
Valuation estimate
RESERVAS RESORTS leadership team
Management profileNumber of profiles
RESERVAS RESORTS funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
RESERVAS RESORTS M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about RESERVAS RESORTS
What does RESERVAS RESORTS do?
RESERVAS RESORTS operates a centralized online booking platform and nationwide call-center network that aggregates multiple partner resort complexes across Brazil, allowing individual travelers to compare and reserve accommodations and vacation packages through a single touchpoint. The company acts as a distribution and reservations intermediary between travelers and its partner resorts, bundling lodging with custom travel packages.
Is RESERVAS RESORTS a public or private company?
RESERVAS RESORTS is a private company. It is classified as family owned and is currently operating.
When was RESERVAS RESORTS founded?
RESERVAS RESORTS was founded in 2009. It employs 1 to 10 people.
Where is RESERVAS RESORTS based?
RESERVAS RESORTS is headquartered in Caldas Novas, Brazil, in the Latin America region.
How does RESERVAS RESORTS make money?
Two revenue lines are on record. Booking Commission is the primary driver. The others are package Sales.
Who are RESERVAS RESORTS's main competitors?
Broad incumbents on record are Trip.com, LATAM Travel, Expedia and Booking.com. Airbnb is listed as an emerging player. Direct peers are Hurb (formerly Hotel Urbano), CVC Brasil, Flytour, Submarino Viagens and Decolar.com.
Does RESERVAS RESORTS have an API?
No public API is recorded for RESERVAS RESORTS.
What industry is RESERVAS RESORTS in?
RESERVAS RESORTS's product category is Travel Booking Services. Its primary akta.pro industry code is THAKAFAL, Island, Beach & Resort Travel Agencies, with a secondary code of HSACAKAC, Lodging Booking & Accommodation Management. Its NAICS code is 561520 and its SIC code is 6531.