Rezero
Rezero is a 2005-founded Catalan nonprofit foundation that provides waste prevention advisory services, zero waste certifications, and circular economy advocacy to municipalities, businesses, and citizens across Catalonia and the Balearic Islands.
- Company typePrivate
- Founded2005
- HeadquartersBarcelona, Spain
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Rezero does
Rezero (legal name: Fundació Privada Catalana Per A La Prevenció De Residus I El Consum Responsable) is a private nonprofit foundation founded in 2005 and headquartered in Barcelona, Spain, with a second office in Manacor, Mallorca. The organization is declared of public utility in Spain and employs 18 staff. Its mission is to drive the transition toward a zero waste and toxic-free society in Catalonia and the Balearic Islands through waste prevention, reuse systems, and circular economy advocacy.
Rezero's core offerings include advisory and consulting services (Re-solucions i serveis) to municipalities, public entities, and businesses; structured certification programs including Ciutats i Pobles Residu Zero (the Spanish implementation of Zero Waste Europe's municipal certification) and Comerç Verd (recognition of environmentally responsible retail); the Zero Waste Business (MiZA) framework for companies; research and pilot testing through RezeroLab; digital training via the Genera CoCo platform; and awareness campaigns such as #JøCøcø and Salut de Plàstic. The organization is a member of Zero Waste Europe (41 entities, 30 countries), Break Free From Plastic, ACR+, Alianza Residuo Cero, and BCN Sostenible, and is a technical partner in the €9.6 million Horizon Europe CIRCULANDIA project (2026-2030, 35 organizations, 12 countries). It also coordinates the Pacte per la Reducció de Residus en el Comerç Electrònic, a pioneering European pact signed by logistics firms (GLS, InPost, Koiki), marketplaces (Wallapop), retail (CAPSA), business associations (PIMEC), and government bodies (Ajuntament de Barcelona, Àrea Metropolitana de Barcelona, Agència Catalana del Consum).
Rezero's revenue model is diversified across individual donations (suggested €10-€100, tax-deductible at 80%) and corporate donations (€150-€900, tax-deductible at 50%), paid advisory engagements with municipalities and enterprises, freemium training access tied to newsletter subscription, and event-driven income from the biennial Festival Residu Zero. The organization has no disclosed revenue figures and no commercial product distribution, operating instead as a mission-driven foundation whose reach is amplified through European project grants, certification frameworks, and a distributed network of advocacy partners.
Rezero firmographics
Firmographics- Name
- Rezero
- Legal name
- Fundació Privada Catalana Per A La Prevenció De Residus I El Consum Responsable
- Website
- https://rezero.cat
- Company type
- Private
- Founded year
- 2005
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Rezero is a 2005-founded Catalan nonprofit foundation that provides waste prevention advisory services, zero waste certifications, and circular economy advocacy to municipalities, businesses, and citizens across Catalonia and the Balearic Islands.
- Ownership category
- akta.pro rank
Rezero industry classification
Industry- Product category
- Environmental Consulting and Zero Waste Services
- NAICS
- All Other Waste Management Services (56299), Business Support Services (5614)
- SIC
- Refuse Systems (4953)
- akta.pro primary industry
- Reusable Packaging & Refill Systems (Returnable Transport Items, Deposit/DRS Ops) (EUAIANAE)
- akta.pro secondary industries
- Material Reuse & Upcycling Services (Non-recycling Transformation) (EUAIANAJ), Reusable & Refill Packaging Systems (Returnable Packaging, Refill-at-Home/In-Store) (IMALAMAE), Circular Economy & Waste/Materials Reporting (Zero waste, packaging) (EUAHAJAL), Donation, Reuse & Sustainability Returns Programs (TLAIAHAJ), Reuse & Resale / Recommerce Operations (EUAIANAC)
Keywords
Where Rezero is headquartered
LocationHeadquarters
- HQ city
- Barcelona
- HQ country
- Spain
- HQ region
- Europe
Offices2 records
Markets served
Rezero business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Donations from individuals: Individuals can become members (gentRezero) or make one-time or recurring donations. Donations are tax-deductible (80% for individuals in Spain).
- Donations from entities and companies: Companies, organizations, and institutions can make donations to support Rezero's activities, with tax deductibility up to 50% for corporate donors.
- Advisory and consulting services: Rezero provides waste prevention expertise to municipalities, public entities, and businesses through paid consulting engagements, including technical coordination of micro-networks, certification mentoring, and implementation support.
- Training and education: Rezero offers the Genera Coco conscious consumption training course (accessed free through newsletter subscription) and other educational programs.
- Festival Residu Zero: Biennial festival in Barcelona generating revenue through tickets and sponsorships. Members receive free invitations valued at 140 euros.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Individual donations |
| Other | Pay-as-you-go | Entity/company donations |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels7 records
Rezero product offering
Product offeringCore offering
Rezero is a private Catalan nonprofit foundation that provides waste-prevention advisory and consulting services to municipalities, public entities, and businesses, alongside certification programs (Comerç Verd, Ciutats i Pobles Residu Zero, Zero Waste Business), a digital training platform on conscious consumption (Genera CoCo), research and pilot studies through RezeroLab, awareness campaigns, and the biennial Festival Residu Zero event. It also acts as a technical partner on European circular-economy initiatives such as the €9.6 million Horizon Europe CIRCULANDIA project.
Product overview
Rezero is a private Catalan foundation (Fundació Privada Catalana Per A La Prevenció De Residus I El Consum Responsable) dedicated to waste prevention and promoting a zero waste and toxic-free society. The organization operates across Catalonia and the Balearic Islands through two offices in Barcelona and Manacor. Its offerings include advisory services (Re-solucions i serveis) for municipalities, public entities, and companies; certification programs (Comerç Verd, Ciutats i Pobles Residu Zero, Zero Waste Business); research and innovation through RezeroLab; training via Genera CoCo; awareness campaigns (#JøCøcø, Salut de Plàstic); and European projects (CIRCULANDIA). The organization also coordinates the Pacte per la Reducció de Residus en el Comerç Electrònic and manages the Festival Residu Zero event.
Differentiator
Problem solved
Functional benefit
Products and services
- Re-solucions i serveis (Re-solutions and Services) Advisory and consulting services for municipalities, public entities, companies, and organizations focused on waste prevention and the transition toward a zero-waste society. Engagements include technical coordination of micro-networks, certification mentoring, waste audits, policy development support, and tailored proposals.
- RezeroLab Innovation, analysis, and debate space that conducts pioneering reports, studies, and pilot tests to develop solutions toward a zero-waste society. Generates knowledge and tests initiatives beyond current situational analysis.
- Comerç Verd (Green Trade) Certification awarded by Rezero to identify proximity commerce establishments in Catalonia and the Balearic Islands with environmentally and health-friendly offerings. Establishments can request certification individually or through identification campaigns driven by municipalities.
- Ciutats i Pobles Residu Zero (Zero Waste Cities and Towns) European certification standard for municipalities that provides visibility to waste-prevention measures and accelerates the transition to zero waste at territorial level. An initiative of Zero Waste Europe, with Rezero accompanying municipalities in Spain through certification mentoring.
- Genera CoCo Digital training platform on conscious consumption offered by Rezero, providing online courses and educational content. Free access is provided to members of #gentRezero via newsletter subscription.
- Festival Residu Zero (Zero Waste Festival)
Quantifiable outcome
- Vilablareix reduced residual waste to 24.2 kg/habitant/year (vs. 480.76 kg Catalan average)
- +2 more outcomes
Companies that use Rezero
Customer profileNamed customers11 records
Segments6 records
Ideal customer profiles4 records
Rezero technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Rezero partnerships and signals
Strategic signalPartnerships
18 partnerships are on record, tiered flagship and core.
- GLS SpainflagshipLogistics company signatory of Pacte per la Reducció de Residus en el Comerç Electrònic, a pioneering European pact to reduce e-commerce packaging waste led by Rezero.
- WallapopflagshipE-commerce marketplace signatory of Pacte per la Reducció de Residus en el Comerç Electrònic, working with Rezero to reduce packaging waste from online sales.
- InPostflagshipLogistics company signatory of Pacte per la Reducció de Residus en el Comerç Electrònic to eliminate unnecessary packaging in e-commerce.
- KoikiflagshipSustainable logistics company signatory of Pacte per la Reducció de Residus en el Comerç Electrònic.
- PIMECflagshipBusiness association signatory of Pacte per la Reducció de Residus en el Comerç Electrònic, representing SMEs committed to packaging waste reduction.
- Ajuntament de BarcelonacoreMunicipal government signatory of Pacte per la Reducció de Residus en el Comerç Electrònic. Also commissions Rezero for school waste prevention programs (Escoles + Sostenibles).
- Àrea Metropolitana de BarcelonaflagshipMetropolitan government authority signatory of Pacte per la Reducció de Residus en el Comerç Electrònic.
- Agència Catalana del ConsumflagshipCatalan consumer agency signatory of Pacte per la Reducció de Residus en el Comerç Electrònic.
- CIRCULANDIA Consortium (35 organizations from 12 countries)coreHorizon Europe funded project (€9.6 million) focused on circular food systems, regenerative agriculture, and reusable packaging. Rezero serves as technical partner, with Manacor as demonstration municipality. Project runs 2026-2030 with partners including CLIC Innovation (coordinator), municipalities, research centers, and enterprises.
- Zero Waste EuropecoreEuropean network integrating 41 entities from 30 countries working for zero waste Europe. Rezero is a member and participates in annual meetings, coordinating working committees on health and municipalities.
- Break Free From PlasticcoreGlobal movement Rezero belongs to, working to stop plastic pollution through advocacy and systemic change.
- IDAEA-CSIC (Institute of Environmental Diagnostics and Water Studies)flagshipResearch collaboration on toxic substances in menstrual products. CSIC institute analyzed samples revealing presence of plasticizers and health-compromising substances.
- CONAMA (Fundación Congreso Nacional del Medio Ambiente)flagshipSpain's leading environmental congress. Rezero coordinates the working committee 'Economia circular en el consum: prevenció, reparació i reutilització' for the 2026 edition in Madrid.
- ACR+ (Association of Cities and Regions for sustainable Resource management)coreEuropean association of public authorities for sustainable resource management. Rezero is a member.
- Alianza Residuo CerocoreSpanish alliance of organizations working towards zero waste. Rezero is a member.
- BCN SostenibleflagshipBarcelona sustainability network. Rezero is a member.
- Manacor MunicipalitycoreRezero provides technical support as Manacor serves as demonstration municipality in CIRCULANDIA project for reusable packaging systems in the hospitality sector.
- MiZA (Marine Zero Waste Business)flagshipCollaboration on Marine-ZWB project for zero waste in the nautical sector of Balearic Islands, co-funded by BeMed.
Scale indicators8 records
Recent moves6 records
Expansion highlights6 records
Rezero competitors and assessment
Company assessmentDirect peers
- Zero Waste Europe: Brussels-based European network of 41 entities across 30 countries working on zero waste. Rezero is a member and operates the same municipal certification framework (Ciutats i Pobles Residu Zero) in Spain, making it the closest comparable in scope and mission.
- ACR+ (Association of Cities and Regions for sustainable Resource management): International network of public authorities for sustainable resource management. Rezero is a member and overlaps with ACR+ on municipal capacity-building, circular economy policy, and zero-waste city programs in Europe.
- Break Free From Plastic: Global movement working to stop plastic pollution through advocacy and systemic change. Rezero is a member and runs aligned campaigns (Salut de Plàstic, plastic-free July), making it a closely matched advocacy peer.
- Alianza Residuo Cero: Spanish alliance of organizations working toward zero waste, of which Rezero is a member. Mirrors Rezero's advocacy and capacity-building role but at a national coalition level, making it a directly comparable peer in the same geography.
Emerging players
- Plastic Bank: Social enterprise operating collection and recycling ecosystems to stop ocean plastic. Comparable as a mission-driven organization building reuse/recycling infrastructure with enterprise partners, though globally focused rather than regionally anchored.
- Surfrider Foundation Europe: European environmental NGO focused on ocean protection, plastic pollution, and citizen engagement. Comparable as a mid-sized advocacy nonprofit with members, campaigns, and policy work in similar waste/pollution verticals.
- EcoFrugal / Rezero's Hospitality Peers: Specialty consultancies and platforms helping hospitality businesses adopt reusable packaging systems (e.g., again™, Bistro Reuse, MFC). Comparable in the reusable-packaging advisory niche that CIRCULANDIA is targeting, though often more productized.
Regional players
- Fundació Catalana per a la Recerca i la Innovació: Catalan research and innovation foundation supporting sustainability and circular economy initiatives. Comparable as a regional nonprofit with public utility status and grant-making capacity, though broader in scope than Rezero.
Broad incumbents
- Ecoembes: Spain's largest packaging waste recovery system (integrated producer responsibility organization). Adjacent rather than directly competing with Rezero, but operates at vastly larger scale in the same Spanish waste-management ecosystem.
- WWF Spain: Spain office of a global environmental NGO. Comparable as a large environmental advocacy nonprofit operating in Spain with donor and policy influence, though at much larger scale and broader mandate than Rezero.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Rezero social profiles
Digital presenceRezero financial estimates
Financial estimateRevenue estimate
Valuation estimate
Rezero leadership team
Management profileNumber of profiles
Profiles3 records
Rezero funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Rezero M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Rezero
What does Rezero do?
Rezero is a private Catalan nonprofit foundation that provides waste-prevention advisory and consulting services to municipalities, public entities, and businesses, alongside certification programs (Comerç Verd, Ciutats i Pobles Residu Zero, Zero Waste Business), a digital training platform on conscious consumption (Genera CoCo), research and pilot studies through RezeroLab, awareness campaigns, and the biennial Festival Residu Zero event. It also acts as a technical partner on European circular-economy initiatives such as the €9.6 million Horizon Europe CIRCULANDIA project.
Is Rezero a public or private company?
Rezero is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Rezero founded?
Rezero was founded in 2005. It employs 11 to 50 people.
Where is Rezero based?
Rezero is headquartered in Barcelona, Spain, in the Europe region.
How does Rezero make money?
Five revenue lines are on record. Donations from individuals are the primary driver. The others are donations from entities and companies, advisory and consulting services, training and education and festival Residu Zero.
Who are Rezero's main competitors?
Direct peers on record are Zero Waste Europe, ACR+ (Association of Cities and Regions for sustainable Resource management), Break Free From Plastic and Alianza Residuo Cero. Emerging players are Plastic Bank, Surfrider Foundation Europe and EcoFrugal / Rezero's Hospitality Peers. Fundació Catalana per a la Recerca i la Innovació is listed as a regional player. Broad incumbents are Ecoembes and WWF Spain.
Does Rezero have an API?
No public API is recorded for Rezero.
What industry is Rezero in?
Rezero's product category is Environmental Consulting and Zero Waste Services. Its primary akta.pro industry code is EUAIANAE, Reusable Packaging & Refill Systems (Returnable Transport Items, Deposit/DRS Ops), with a secondary code of EUAIANAJ, Material Reuse & Upcycling Services (Non-recycling Transformation). Its NAICS code is 56299 and its SIC code is 4953.