RheinEvents GmbH

What RheinEvents GmbH does

RheinEvents Konzerte GmbH (operationally RheinEvents) is a Bonn, Germany-based live event management and concert promotion company operating in the Rhein region since 2010. The legal entity RheinEvents Konzerte GmbH is registered at Amtsgericht Bonn (HRB 30178), headquartered at Steinstraße 24, 53175 Bonn, with Sandro Heinemann serving as Managing Director (Geschäftsführer). The company organizes and promotes concerts, festivals, beach parties, and carnival celebrations for general consumer audiences in Bonn and surrounding municipalities including Bad Godesberg, Kessenich, Swisttal Buschhoven, and the broader Rhein-Sieg area. Its portfolio includes the recurring beach party series 'Barfuss am Strand' at Bikini Beach Bonn, the river-cruise event 'RheinRauschen' aboard MS Beethoven, and a full annual carnival season tent party lineup (Kessenich Kult Karneval, BÜTZ MICH, KULT KÖLSCH KARNEVAL, ALAAF XXL, After Zoch Parties, Kinderkostümfeste).

RheinEvents operates with a lean 6-employee structure and no proprietary technology platform. Its technical stack consists of the vivenu GmbH ticketing platform (powering the branded ticket shop at tickets.rheinevents.de for ticket sales, order processing, and payment handling) and netcup GmbH for website hosting. Marketing is conducted primarily through organic social media on Facebook, TikTok, and Instagram. The company maintains a roster of both internationally recognized artists (Martin Garrix, Wiz Khalifa, Rita Ora, Felix Jaehn, Black Eyed Peas, DJ Snake, MEDUZA, Lost Frequencies) and popular German acts (Brings, Kasalla, Querbeat, Roy Bianco), with sponsors including Red Bull, Heineken, and Telekom. Major venue partners include Bikini Beach and Brückenforum Bonn.

The revenue model is event-driven and transactional. Primary revenue comes from direct ticket sales at €5-€37 per ticket depending on event type and artist, processed as transaction fees through vivenu. Secondary revenue comes from catering services offered alongside festival and concert events. The company does not use subscriptions, memberships, or recurring pricing. Distribution is omnichannel but regionally constrained: tickets sell via the vivenu online shop, supplemented by on-site evening box office ('Abendkasse') for select events, and school-distributed channels for the ALAAF XXL student carnival event. The business is bootstrapped — there are no disclosed funding rounds, no institutional investors, and no parent company structure.

Name

RheinEvents GmbH

Legal name

RheinEvents Konzerte GmbH

Website

https://rheinevents.de

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

1–10 employees

Short description

RheinEvents Konzerte GmbH is a Bonn-based live event promoter (founded 2010, 6 employees) that organizes concerts, beach parties, and carnival celebrations for consumer audiences in the Bonn/Rhein region, selling tickets via the vivenu platform and relying on sponsorships from Red Bull, Heineken, and Telekom.

Ownership category

akta.pro rank

Product category

Live Event Management and Concert Promotion

NAICS

Promoters of Performing Arts, Sports, and Similar Events without Facilities (711320)

akta.pro primary industry

Local Community & Multi-Category Fairs (MPAGAFAO)

Keywords

• Live event management
• Concert promotion
• Festival organization
• Carnival event production
• Ticket sales services

Headquarters

HQ city

Bonn

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Ticket Sales: RheinEvents generates primary revenue through the sale of tickets to its organized events, including concerts, festivals, beach parties, and carnival celebrations. Tickets are sold at varying price points ranging from €5 to €37, processed through the vivenu ticketing platform.
2. Catering Services: The company lists catering as one of its three core service offerings alongside festivals and concerts, suggesting catering revenue as a secondary stream at events.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

RheinEvents Konzerte GmbH is an event management and concert promotion company that organizes and produces live entertainment events in the Bonn/Rhein region of Germany. Its core offerings include the beach party series "Barfuss am Strand" at Bikini Beach Bonn, the river-cruise music event "RheinRauschen" aboard the MS Beethoven, and a portfolio of annual carnival events including KULT KÖLSCH KARNEVAL, BÜTZ MICH, After Zoch Parties, ALAAF XXL, and children's costume festivals. Tickets are sold to individual consumers directly through its branded vivenu-powered ticketing shop.

Product overview

RheinEvents Konzerte GmbH is an event management and entertainment company that organizes concerts, festivals, and carnival events in Bonn and the surrounding Rhein region. The company operates several recurring event series including the beach party series 'Barfuss am Strand' at Bikini Beach, the boat-based music event 'RheinRauschen' aboard MS Beethoven, and various carnival events such as KULT KÖLSCH KARNEVAL and BÜTZ MICH at Brückenforum. They also organize children's carnival festivals and after-parade parties. The company has been operating since 2010 and offers event categories spanning festivals, concerts, and catering services.

Differentiator

Problem solved

Functional benefit

Products and services

• Barfuss am Strand Recurring beach party event series held at Bikini Beach in Bonn throughout the summer season, featuring electronic music DJs and artists in outdoor festival format. Editions include named headliners such as TOPIC, LEVI, NOEL HOLLER, NEELIX, FRITZ KALKBRENNER, and a Season Closing event.
• RheinRauschen Boat-based music event series held aboard the MS Beethoven on the Rhine River, featuring electronic music performances while cruising. Tickets priced at €25 per ticket.
• Kessenich Kult Karneval Carnival tent party event featuring carnival bands Räuber and Lupo at the Festzelt Kessenich in Bonn.
• BÜTZ MICH Carnival Friday party at Brückenforum Bonn, featuring Druckluft and DJ Marious; positioned as one of Bonn's largest carnival Friday parties. Tickets priced at €23.
• KULT KÖLSCH KARNEVAL Carnival Saturday event at Brückenforum Bonn featuring Mo-Torres, Knallblech, Lupo, Köbesse, and Phine Knipp. Tickets priced at €20–€23.
• ALAAF XXL Bonn's largest carnival party for school students, held at Festzelt Stadthalle Bad Godesberg with DJ performances. Tickets (€10) distributed online, through Bonner schools via student representatives, and at the evening box office.
• After Zoch Party Post-carnival-parade parties held at various locations in Kessenich, Bad Godesberg, and Buschhoven, featuring carnival bands and DJs. Tickets priced at €10–€20 depending on venue.
• Kinderkostümfest Children's carnival costume festival events held in Kessenich and Bad Godesberg for families with children. Tickets priced at €5 per child (children up to 2 years free).
• Catering services Catering offering listed as one of the company's three core service pillars alongside festivals and concerts, providing food and beverage services integrated with RheinEvents' organized events.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Partnerships

Eight partnerships are on record, tiered major, core and minor.

• Red BullmajorGTM or Marketing PartnerRed Bull is listed as a partner/sponsor in the 'Our Partners' section of the RheinEvents website. Red Bull provides energy drink sponsorship, likely contributing beverages and marketing support for events.
• HeinekenmajorGTM or Marketing PartnerHeineken is listed as a partner/sponsor in the 'Our Partners' section, providing beer sponsorship and marketing support for events.
• TelekomcoreGTM or Marketing PartnerTelekom is listed as a partner and appears to be a key supporter. DJ Marious from Telekom Baskets is featured at the BÜTZ MICH 2026 event, suggesting a cross-promotional relationship with the Telekom Baskets basketball team.
• Radio Bonn Rhein-SiegminorGTM or Marketing PartnerRadio Bonn Rhein-Sieg is listed as a partner, providing radio broadcast/media coverage and promotional support for events in the Bonn region.
• BonnLiveminorGTM or Marketing PartnerBonnLive is listed as a partner, likely providing media coverage, event promotion, or cross-promotion within the Bonn local media ecosystem.
• BechtleminorGTM or Marketing PartnerBechtle is listed as a partner. Bechtle is an IT services company, suggesting they may provide technology/IT support or IT sponsorship for events.
• Bikini BeachcoreOthersBikini Beach is the primary venue for the 'Barfuss am Strand' beach party series, located at Karl-Duwe-Straße 1, 53227 Bonn. This recurring event series is a flagship offering of RheinEvents.
• vivenu GmbHcoreTechnology or Integrationvivenu provides the ticketing technology platform for RheinEvents, powering the ticket shop at tickets.rheinevents.de. They handle ticket sales, payment processing, and customer support for ticket purchases. RheinEvents is identified as a seller/organizer on the vivenu platform.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Regional players

• MCT Agentur GmbH: German event and concert agency producing live events and tours. Comparable as a German event promoter but operating in different regional markets, making it a regional peer rather than direct Bonn-area competitor.

Broad incumbents

• DEAG Deutsche Entertainment AG: One of Germany's largest live entertainment companies, producing and promoting concerts, tours, and events across multiple cities. Comparable as a German concert/event promoter but operates at substantially larger scale across national markets.
• FKP Scorpio Konzertproduktionen GmbH: Major German concert and festival promoter operating events such as Hurricane, Southside, and Deichbrand. Comparable as a German concert/festival organizer with overlapping artist-booking and event production activities.
• Live Nation Germany: German arm of the global live entertainment giant, promoting concerts and festivals across Germany. Operates in the same concert/event promotion space but with vastly greater scale, artist access, and capital.

Others

• Eventim (CTS Eventim AG & Co. KGaA): Europe's largest ticketing provider and live entertainment operator. Connected through providing ticketing infrastructure for live events; while also a promoter itself, the most direct overlap is as the underlying platform ecosystem RheinEvents uses indirectly through vivenu.
• vivenu GmbH: Ticketing technology platform provider powering tickets.rheinevents.de. Related as the infrastructure/technology enabler for RheinEvents' ticketing operations rather than a competitor for live event production.

Direct peers

• Undercover GmbH: German event and concert promoter organizing live events across multiple German cities. Comparable as a German event organizer with similar artist-tour and regional event promotion activities.
• Four Artists Promotional Agency: German concert and event promoter producing tours and live events across multiple genres. Directly comparable as a German live entertainment promoter with similar artist-booking and event-production activities.
• Prime Entertainment GmbH: German concert and event promoter specializing in live music events. Comparable as a mid-sized German live entertainment operator with overlapping artist booking and concert promotion activities.
• BK Konzert-Agentur GmbH: Long-established German concert promoter based in Bochum, organizing live events and tours. Comparable as a regional-to-national German concert/event promoter with similar operational profile.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/rheinevents
• Instagraminstagram.com/rheinevents
• TikToktiktok.com/@rheinevents
• LinkedInlinkedin.com/company/rheinevents-gmbh

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about RheinEvents GmbH