Ringsaker Blad

What Ringsaker Blad does

Ringsaker Blad is a hyper-local Norwegian newspaper serving the Ringsaker municipality in Innlandet county, covering Brumunddal, Moelv, and surrounding areas. The publication is owned and operated by A/S Østlendingen and operates as part of the broader Amedia newspaper network, which provides shared technology, advertising, and distribution infrastructure across Norway. Its content spans local news, sports (football, handball, skiing), crime and justice, obituaries, classifieds, reader letters, and community debate, delivered through a print edition (Papiravisen), a digital eAvis platform powered by e-pages, and the ringsaker-blad.no website with mobile integrations including Direktesport sports streaming and the Untold app.

The company's product portfolio centers on its core newspaper product in print and digital form, supplemented by the Ringsaker Rundt local events calendar and subscription management services (Min side). Technology dependencies include the e-pages digital edition platform, the Amedia shared CMS and content delivery infrastructure, the Avistorg digital newspaper kiosk, and the +Alt multi-newspaper subscription bundling service. The newspaper is staffed by approximately 12 employees with Thomas Strandby serving as responsible editor (ansvarlig redaktør).

Ringsaker Blad generates revenue through two primary streams: recurring subscriptions for print and digital access (with multiple tiers including standard, shared, and +Alt multi-newspaper bundles), and advertising revenue from local businesses via classifieds (rubrikkannonse) and the Amedia business advertising platform. A freemium tier (UNG 15-20) provides free digital access to youth aged 15-20 as a pipeline-building initiative. The customer base consists of local residents across the Ringsaker municipality, local businesses and advertisers, and youth readers, with no disclosed enterprise or B2B anchors.

Name

Ringsaker Blad

Legal name

Ringsaker Blad

Website

https://ringsaker-blad.no

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Ringsaker Blad is a local Norwegian newspaper serving the Ringsaker municipality, delivering hyper-local news, sports, and community content via print and digital subscriptions plus advertising. It is published by A/S Østlendingen within the Amedia network.

Ownership category

akta.pro rank

Headquarters

HQ city

Brumunddal

HQ country

Norway

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Print and Digital Subscriptions: The newspaper generates primary revenue through paid subscriptions for both the print edition (Papiravisen) and digital eAvis access. Subscription tiers include standard subscriptions, shared subscriptions, and the +Alt multi-newspaper subscription.
2. Advertising Revenue: Local businesses advertise through the newspaper's classifieds (rubrikkannonse) and business advertising platform (amediaannonse.no). The newspaper also features job listings and real estate classifieds.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

Ringsaker Blad is a local newspaper serving the Ringsaker municipality in Innlandet county, Norway, delivering hyper-local news coverage through a printed edition (Papiravisen), a digital eAvis electronic newspaper, and an online news website. It also provides subscription management, event listings (Ringsaker Rundt), classifieds, obituaries, and local advertising services to community readers and local businesses.

Product overview

Ringsaker Blad operates as a local newspaper serving the Ringsaker municipality in Innlandet county, Norway. The offering consists of a core newspaper product available both as a traditional print edition (Papiravisen) and as a digital e-edition (eAvis), complemented by a comprehensive news website that provides continuous local news coverage. The product portfolio includes subscription management services, event calendars (Ringsaker Rundt), and integration with sister services including sports streaming (Direktesport) and the ALT multi-newspaper subscription. The newspaper is published by A/S Østlendingen and is part of the Amedia local newspaper chain.

Differentiator

Problem solved

Functional benefit

Products and services

• Papiravisen (Print and eAvis Newspaper) The main newspaper product of Ringsaker Blad, distributed both as a printed physical paper (Papiravisen) and as a digital e-edition (eAvis) accessible via the e-pages platform. Targeted at local residents and subscribers in the Ringsaker municipality.
• Ringsaker Blad Digital News Website The primary online news platform delivering continuous local news, sports, opinion, and community content for the Ringsaker municipality, including coverage of Brumunddal, Moelv, and surrounding areas.
• Ringsaker Rundt Event Calendar An event calendar showing local happenings, cultural events, and community activities in the Ringsaker area.
• Subscription Services (Abonnementstjenester) Subscription management services including the Min side customer portal for account management, shared subscription options, and the +Alt-abonnement bundle that provides access to Ringsaker Blad and more than 100 other Norwegian newspapers.
• Local Classifieds and Advertising (Rubrikkannonse and Bedrift) Local advertising platform offering classified listings (rubrikkannonse) and business advertising (via amediaannonse.no) for local businesses, job listings, and real estate promotions targeted at Ringsaker readers.

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Partnerships

Two partnerships are on record, tiered core.

• A/S ØstlendingencoreOthersRingsaker Blad is published by A/S Østlendingen, which is the parent company and publisher of the newspaper. A/S Østlendingen is part of the Amedia group.
• AmediacoreTechnology or IntegrationAmedia is a Norwegian media network that provides shared technology infrastructure, advertising platforms (amediaannonse.no), job listing services, and distribution support for regional newspapers including Ringsaker Blad.

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Direct peers

• Østlendingen: Sister regional newspaper also published by A/S Østlendingen and part of the Amedia network, serving nearby Innlandet communities with the same subscription, eAvis, and advertising model.
• Drammens Tidende: Amedia local newspaper serving the Drammen region with the same digital/print subscription platform, advertising network, and UNG youth program integration.
• Romerikes Blad: Amedia local newspaper serving the Romerike district, operating with an essentially identical subscription, classified, eAvis, and +Alt multi-paper bundle model.
• Gudbrandsdølen Dagningen: Amedia-owned local/regional newspaper serving the Gudbrandsdalen valley in Innlandet with overlapping geography, subscription tiers, and shared Amedia infrastructure.
• Hamar Arbeiderblad: Local/regional Amedia newspaper covering the nearby Hamar region in Innlandet county with a comparable subscription + advertising model and eAvis delivery.

Broad incumbents

• Amedia: Parent media group operating 100+ local Norwegian newspapers including Ringsaker Blad; provides the shared tech, advertising, and subscription infrastructure underlying the title.
• Bergens Tidende: Large Norwegian regional newspaper (Schibsted group) with subscription-driven digital model and local news focus; comparable in revenue model but much larger scale.
• Aftenposten: National Norwegian newspaper (Schibsted) with subscription model covering local and national news; competes for the same subscriber wallet in Ringsaker's commuter corridors.

Others

• e-pages: Digital newspaper delivery platform used by Ringsaker Blad for its eAvis edition; a technology vendor enabling the title's digital print product.
• Direktesport: Amedia-owned sports streaming platform integrated into Ringsaker Blad's digital offering; an ecosystem partner rather than a competitor for local news coverage.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/ringsaker-blad

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ringsaker Blad