R Marine Crawley

What R Marine Crawley does

R Marine Crawley is a privately held luxury motor yacht dealership headquartered at Runaway Bay Marina on Queensland's Gold Coast, Australia. The company is the authorised dealer for Riviera Australia and Belize Motor Yachts, representing the full lineup from approximately 39ft Sport Yachts and SUV models up through 78ft flagship Motor Yachts, including multiple new-generation premieres such as the Riviera 645 SUV Series II, 5600/6200 Sport Yacht Platinum Editions, 4300 Sports Express, Belize 55 Sedan/Daybridge, and 72 Sports Motor Yacht Series II. The yachts integrate advanced propulsion and onboard technology — Volvo Penta IPS joystick drives, Garmin Glass Cockpit navigation, CZone digital switching, Sentinel Marine remote monitoring, Humphree electric stabilisation fins, nano-composite solar skin, and lithium-ion battery banks — sourced through deep integration partnerships with Volvo Penta, MAN Engines, Garmin, CZone, Sentinel Marine, and Humphree.

Revenue is generated primarily through one-time new yacht sales, supplemented by pre-owned yacht brokerage, a wholly-owned RMC Service Centre and RMC Electronics for after-sales maintenance and marine electronics, a dedicated JSW Powersports division distributing SEABOB underwater personal watercraft and Fliteboard eFoils, trade-in facilitation, boat valuations, and insurance coordination. The go-to-market is sales-led direct dealership, supported by a comprehensive website, active participation at boat shows (Sanctuary Cove International Boat Show 22–25 May 2025), a multi-platform social presence, and an integrated ownership experience (handover and tuition, owner registration, Riviera Festival of Boating, Experience E-Magazine, Riviera TV, and RMC Rivealed community events).

The target customer base is split between high-net-worth individuals and families seeking premium blue-water motor yacht ownership for cruising and live-aboard use (primary segment) and charter/commercial operators (secondary segment). Pricing is quote-based and not publicly disclosed. The company is operating with roughly 10 employees and reports active operations, but does not disclose revenue, founding date, ownership structure, or financial performance.

Name

R Marine Crawley

Legal name

R Marine Crawley

Website

https://rmarinecrawley.com.au

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

R Marine Crawley is a privately held Australian luxury motor yacht dealership at Runaway Bay Marina, authorised to sell Riviera and Belize motor yachts (39–81ft) plus SEABOB watercraft, serving high-net-worth individuals, families, and charter operators across Australia and New Zealand with new sales, brokerage, service, and after-sales support.

Ownership category

akta.pro rank

Product category

Luxury Motor Yacht Dealership

NAICS

Boat Dealers (441222)

SIC

Ship & Boat Building & Repairing (3730)

akta.pro primary industry

Semi-Custom & Series Production Yacht Manufacturing (IMAJAEAM)

akta.pro secondary industry

Explorer Yacht Manufacturing (IMAJAMAE)

Keywords

• Luxury motor yachts
• Yacht brokerage
• Boat dealer
• Yacht service
• Marine sales

Headquarters

HQ city

Runaway Bay

HQ country

Australia

HQ region

Oceania

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure

Revenue model

1. New Motor Yacht Sales: R Marine Crawley generates primary revenue through the sale of new Riviera and Belize luxury motor yachts across multiple model series including Sport Yacht, SUV, Sports Motor Yacht, Motor Yacht, Open Flybridge, and Belize lines. New models range from approximately 39ft to 81ft and are sold directly through the dealership.
2. Pre-Owned Boat Sales: The dealership maintains an active pre-owned yacht marketplace, allowing customers to buy and sell pre-owned vessels. The company facilitates transactions through its online listing platform and physical dealership presence.
3. Boat Valuations: R Marine Crawley offers professional boat valuation services providing written opinions of market worth for insurance, refinancing, selling, or upgrade purposes.
4. Service & Maintenance: The company provides comprehensive after-sales service through its RMC Service Centre and RMC Electronics divisions, including maintenance, repairs, handover and tuition, and insurance services.
5. Sell Your Boat / Trade-In: Customers looking to upgrade can sell their existing boat through R Marine Crawley's sell-your-boat programme, facilitating trade-in dynamics within the sales process.
6. JSW Powersports / SEABOB Sales: Through the JSW Powersports division, the company sells SEABOB underwater personal watercraft (F5, F5 S, F5 SR models) and related powersports products, generating additional revenue streams.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

R Marine Crawley is an authorised premium luxury motor yacht dealership representing Riviera Australia and Belize Motor Yacht brands from its Runaway Bay Marina location on Australia's Gold Coast. The company sells new motor yachts ranging from approximately 39ft to 81ft across multiple model series, alongside pre-owned yacht brokerage, boat valuations, after-sales service and maintenance, insurance support, handover and tuition, and SEABOB underwater watercraft through its JSW Powersports division.

Product overview

R Marine Crawley is a premium luxury motor yacht dealership based in Runaway Bay Marina, Queensland, Australia, serving as the authorised dealer for Riviera and Belize motor yachts. The product portfolio consists of multiple complementary motor yacht series: Riviera Sport Yacht Platinum Edition (flybridge sport yachts from 50-72 feet), Riviera Sports Express (45-foot express model), Riviera SUV Series (adventure-oriented yachts from 43-70 feet), Riviera Sports Motor Yacht (long-range enclosed flybridge yachts from 46-78 feet), Riviera Motor Yacht Flybridge (classic open flybridge models including 78-foot flagship), and Belize Motor Yachts (bespoke luxury yachts designed by 4D Designs in 55 and 66-foot configurations). Additionally, the dealership offers SEABOB high-performance underwater scooters through its JSW Powersports division, pre-owned yacht brokerage services, and comprehensive after-sales service and maintenance support.

Differentiator

Problem solved

Functional benefit

Brands

• Riviera: Premium Australian luxury motor yacht brand including Flybridge, Sport Yacht, SUV, and Sports Motor Yacht ranges
• Belize
• RMC Service Centre
• RMC Electronics
• JSW Powersports
• SEABOB

Products and services

• Riviera Sport Yacht Platinum Edition Premium flybridge sport yachts from 50 to 72 feet featuring advanced hull engineering and Volvo Penta propulsion, offered across the 4600, 5600, 6000, 6200, and 6800 model range.
• Riviera Sports Express Express sport yacht combining sports performance with luxury amenities, powered by Volvo Penta D6-IPS 600 engines.
• Riviera SUV Series Versatile luxury SUV motor yachts combining adventure capability with premium comfort. Models include 395, 445, 465, 505, 585, and 645 Series II ranging from 43 to 70 feet.
• Riviera Sports Motor Yacht Long-range luxury motor yachts with enclosed flybridge, wide cockpits for water sports, and premium accommodation. Models include 46, 50, 58, 64, 68, and 72 Series II from 46 to 78 feet.
• Riviera Motor Yacht (Flybridge) Classic flybridge motor yachts including the 78 Enclosed Bridge Deck, 39 Open Flybridge, and 43 Open Flybridge models.
• Belize Motor Yachts Premium classic-styled motor yachts designed by 4D Designs with bespoke customisation and Volvo Penta IPS propulsion. Includes Belize 55 Sedan, 55 Daybridge, 66 Sedan, and 66 Daybridge models.
• SEABOB underwater watercraft High-performance underwater personal watercraft sold through the JSW Powersports division. Models include SEABOB F5 (29 kg, 480 N thrust), F5 S (34 kg, 680 N thrust), and F5 SR (745 N thrust), with diving depths up to 40 metres.
• Pre-Owned Yacht Brokerage Brokerage service for pre-owned Riviera, Belize, and other motor yachts, including the company's 'Sell Your Boat' programme facilitating customer trade-ins and third-party sales.
• Boat Valuations Professional written boat valuation services providing market worth opinions for insurance, refinancing, selling, or upgrade purposes.
• Yacht Service and Maintenance (RMC Service Centre) Comprehensive after-sales service delivered through the wholly-owned RMC Service Centre covering maintenance, repairs, insurance support, and handover and tuition for Riviera and Belize yacht owners.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature8 records

Partnerships

Ten partnerships are on record, tiered core, supporting and minor.

• Riviera AustraliacoreChannel Partner/ Reseller/ DistributorR Marine Crawley is an authorised dealer for Riviera Australia, one of Australia's leading luxury motor yacht builders. The company represents the full Riviera model range including Sport Yacht, SUV, Sports Motor Yacht, Motor Yacht, and Open Flybridge lines. This is the primary brand relationship underpinning R Marine Crawley's business.
• Belize Motor YachtscoreChannel Partner/ Reseller/ DistributorR Marine Crawley is an authorised dealer for Belize Motor Yachts, a premium luxury motor yacht brand designed by 4D Designs in collaboration with the Riviera and Belize design team. Models include the Belize 55 Sedan, Belize 55 Daybridge, Belize 66 Sedan, and Belize 66 Daybridge.
• Volvo PentacoreTechnology or IntegrationVolvo Penta is a key technology partner supplying propulsion systems for Riviera and Belize yachts. Engine options include Volvo Penta D6-IPS 600, D8-IPS 800, D11-IPS 950, D13-IPS 1200, and D13-IPS 1350. Volvo Penta provides a 5-year limited warranty covering controls, Glass Cockpit Garmin displays, steering, propellers, IPS drives, and engines (2,000 hours on D8, D11, D13 models).
• MAN EnginescoreTechnology or IntegrationMAN Engines supplies shaft-drive propulsion systems for larger Riviera models. Engine options include MAN V8 1300, MAN V12 1550, MAN V12 1800, and MAN V12 2000 powering models such as the 645 SUV, 64-72 Sports Motor Yachts, and 78 Motor Yacht. MAN provides a Gold Standard Premium 5-year or 2,500-hour mechanical warranty.
• Garmin (Glass Cockpit)coreTechnology or IntegrationGarmin provides the Volvo Penta Glass Cockpit navigation and instrumentation system across Riviera and Belize models. The fully integrated touchscreen system combines navigation, engine data, and vessel information with customisable displays at the helm, covered under Volvo Penta's 5-year warranty.
• CZonesupportingTechnology or IntegrationCZone provides the intelligent digital switching system integrated into Riviera and Belize yachts. The networked system centralises AC and DC operation and monitoring of all onboard electrical systems, controllable via fixed touchscreens or optional iPad.
• Sentinel Marine (Remote Monitoring)supportingTechnology or IntegrationSentinel Marine provides the remote monitoring and control application inclusive with every new Riviera and Belize motor yacht. The Sentinel Marine App enables owners to monitor critical vessel information, receive event notifications, and remotely operate selected CZone circuits and modes.
• 4D DesignssupportingStrategic or Co-development Partner4D Designs collaborated with the Riviera and Belize design team to create the Belize Motor Yacht series (55 and 66 models), which are described as being 'in a class of her own' with 'craftsmanship without equal' and 'customisation with no peer.'
• HumphreesupportingTechnology or IntegrationHumphree supplies stabilisation fin systems for Riviera motor yachts. The fully electric 24V DC actuation fins reduce roll underway and at rest with a 360-degree anchor mode, integrated with Volvo Penta EVC for seamless helm control.
• JSW PowersportsminorChannel Partner/ Reseller/ DistributorJSW Powersports is a division of R Marine Crawley selling powersports products including SEABOB underwater personal watercraft. The division extends the dealership's product range beyond motor yachts into personal watercraft.

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Regional players

• Multihull Solutions: Australia and Asia-Pacific based multihull-focused yacht brokerage and dealer, operating with a comparable small-team dealership model in similar marina locations, but focused on sailing catamarans rather than motor yachts.

Broad incumbents

• Northrop & Johnson: International luxury yacht brokerage and yacht management firm with APAC offices, competing for premium motor yacht buyers via brokerage, new-yacht representation, and charter services across the region.
• Burgess Yachts: Global luxury superyacht brokerage and management company with Asia-Pacific presence, competing for the upper end of the same HNW buyer pool and offering an alternative channel for pre-owned and new yacht transactions.
• Azimut Yachts Oceania: Oceania arm of Italian luxury yacht builder Azimut, selling premium imported motor yachts into Australia and the region, providing a competing luxury brand alternative for HNW buyers shopping the same size and price band as Riviera.
• Sunseeker Australia: Australian distributor for Sunseeker, a globally established British luxury motor yacht brand, offering overlapping premium yachts with full sales and service capabilities to the same HNW buyer pool.
• Princess Yachts Australia: Australian sales and service operation for Princess Yachts, a major British luxury motor yacht brand, competing head-to-head with Riviera for premium Australian customers and providing a like-for-like dealership comparison.

Direct peers

• Windward Boats: Australian premium new and brokerage boat dealer with a comparable mix of new-yacht sales, pre-owned brokerage, and service support, competing for similar HNW buyers in the same luxury cruising segment.
• Ensign Boats: Established Australian and New Zealand multi-brand boat dealer representing premium European brands with new sales, brokerage, and after-sales service, directly comparable in dealership model and customer segment to R Marine Crawley.
• Murraysmith Marine: Australian boutique luxury motor yacht dealership offering new-yacht sales, brokerage, and service for premium brands, targeting a similar HNW coastal customer base on Australia's east coast.
• R Marine Group Network (other Riviera-authorized dealers): Sister authorized Riviera and Belize dealerships (e.g., R Marine Hope Harbour, R Marine Sydney, R Marine Victoria, R Marine Jacks NZ) operating under the same brand franchise model, often at other marinas across Australia and New Zealand, with identical OEM dependency and overlapping customer trade-in flows.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/rmarinecrawley
• YouTubeyoutube.com/channel/UCzdXTbLcjHzauxjFtaBdm9A
• Facebookfacebook.com/rmarinecrawley
• LinkedInlinkedin.com/company/rmarinecrawley
• Instagraminstagram.com/rmarinecrawley
• Pinterestkr.pinterest.com/rivieraboats

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about R Marine Crawley