ROLY
Roly (Gor Factory S.A.) is a Spanish B2B textile wholesaler selling casual wear, sportswear, workwear, footwear, and custom-made apparel to retailers and corporate buyers across 26+ European countries via a multi-language client portal and YouRoly white-label distributor platform.
- Company typePrivate
- Founded-
- Headquarters—
- Headcount1–10
- GTM typeB2B
- OfferingHardware or Manufacturing
What ROLY does
Roly is the B2B apparel brand of Gor Factory S.A., a Spanish anonymous society headquartered in Spain, operating a wholesale textile and garment business across more than 26 European countries. The company's product portfolio covers casual wear (t-shirts, polo shirts, sweaters, jackets, trousers), sportswear (technical apparel, tracksuits, winter sport gear, including the Roly Control Dry moisture-wicking line), footwear, and a comprehensive workwear division (Roly WRK) spanning high-visibility, fireproof, HORECA, food industry, health & cosmetics, and industrial service uniforms. Additional lines include Rolyeco for sustainable textiles, MadeToOrder for custom manufacturing, and the Stamina brand.
The business is built on a B2B wholesale model delivered through a multilingual client portal and the YouRoly white-label platform, which allows distributor customers to operate customized storefronts with their own branding and pricing. Products are sourced and distributed in bulk with quote-based pricing to registered business customers — retailers, uniform distributors, and corporate buyers — across Western, Northern, Central, Eastern, and Southeastern Europe. Marketing is supported by downloadable catalogs, corporate video content, and a 25-language corporate website. The company is privately held with no public listing, institutional funding, or disclosed revenue, and operates without publicly named management, patents, or formal partnerships.
ROLY firmographics
Firmographics- Name
- ROLY
- Legal name
- Gor Factory S.A.
- Website
- https://roly.eu
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Roly (Gor Factory S.A.) is a Spanish B2B textile wholesaler selling casual wear, sportswear, workwear, footwear, and custom-made apparel to retailers and corporate buyers across 26+ European countries via a multi-language client portal and YouRoly white-label distributor platform.
- Ownership category
- akta.pro rank
ROLY industry classification
Industry- Product category
- Apparel and Textile Manufacturing
- NAICS
- Clothing and Clothing Accessories Merchant Wholesalers (42435), Footwear Merchant Wholesalers (424340)
- SIC
- Wholesale-Apparel, Piece Goods & Notions (5130)
- akta.pro primary industry
- Apparel Sourcing, Buying Houses & Trading Companies (CRAAAAAN)
Keywords
ROLY business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D
Revenue model
- Wholesale textile and garment sales: B2B wholesale distribution of casual wear, sportswear, workwear, and footwear to businesses, retailers, and organizations. Products are sold in bulk through the client portal with quote-based pricing.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | B2B wholesale pricing |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels5 records
ROLY product offering
Product offeringCore offering
Roly manufactures and wholesales apparel — including casual wear, sportswear, occupational workwear, and footwear — to businesses and retailers across Europe. Orders are placed through a registered B2B client portal with quote-based pricing, and the company offers customization, branding, and made-to-order services alongside sub-brands for workwear, sustainable textiles, and custom manufacturing.
Product overview
ROLY is a comprehensive apparel company offering casual clothing, sportswear, workwear, and footwear for men, women, and children. The company operates two main sub-brands: Roly (general apparel including T-shirts, polo shirts, sweaters, jackets, trousers, sports collections, and footwear) and Roly WRK (dedicated workwear covering high-visibility, fireproof, industry services, HORECA, food industry, and health & cosmetics sectors). Additional offerings include Rolyeco for sustainable products, YouRoly for distributor personalization, Made to Order for custom manufacturing, and OK Day for textile customization services. The Roly Control Dry technology is featured in the sports collection for moisture-wicking performance.
Differentiator
Problem solved
Functional benefit
Brands
- Roly WRK (Roly Workwear): Occupational and workwear clothing line including high-visibility, fireproof, industry, HORECA, food industry, and health & cosmetics uniforms
- MadeToOrder
- Roly Sport
- Roly Eco
Products and services
- Roly casual apparel Casual clothing line for men, women, and children including t-shirts, polo shirts, sweaters, hoodies, jackets, coats, vests, fleeces, softshells, raincoats, and trousers sold wholesale to businesses and distributors.
Companies that use ROLY
Customer profileSegments4 records
Ideal customer profiles3 records
ROLY technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
ROLY partnerships and signals
Strategic signalRecent moves6 records
Expansion highlights5 records
ROLY competitors and assessment
Company assessmentDirect peers
- Result Clothing: UK-based workwear and performance apparel brand with B2B distribution across Europe. Comparable to Roly in technical and occupational clothing categories.
- B&C Collection: European B2B apparel brand selling T-shirts, polos, sweatshirts, and workwear to resellers and businesses. Directly comparable to Roly in product mix, B2B wholesale model, and Pan-European distribution.
- Snickers Workwear: European workwear brand specializing in tradesmen's and industrial clothing. Comparable to Roly WRK's industry-services and high-vis segments.
- Mascot Workwear: Danish workwear manufacturer selling safety footwear, trousers, and protective clothing through B2B channels. Overlaps with Roly WRK's high-visibility and industrial workwear lines.
- Stedman: European promotional and casual apparel brand distributed B2B to resellers and decorators. Closely matches Roly's T-shirt and polo category and white-label B2B model.
- SOL'S: French-headquartered B2B apparel and accessories brand serving the promotional and corporate wear market across Europe. Closely matches Roly's casual/workwear assortment and multi-country B2B distribution approach.
- Kariban: European supplier of corporate and workwear apparel sold through B2B distribution channels. Overlaps with Roly in HORECA, service industry, and corporate uniform segments.
- Russell Europe: Europe-focused apparel brand (part of Fruit of the Loom) selling T-shirts, polos, and workwear to B2B customers. Directly comparable in product mix and distribution model.
Broad incumbents
- Fruit of the Loom: Global apparel manufacturer with a strong European wholesale presence in basic apparel categories. A larger incumbent that overlaps with Roly on core T-shirts, polos, and sweatshirts.
- Gildan: Vertically integrated global apparel manufacturer selling basics and activewear through wholesale channels. Competes with Roly on price and scale in the B2B basic apparel segment.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights5 records
Customer concentration
ROLY social profiles
Digital presenceROLY financial estimates
Financial estimateRevenue estimate
Valuation estimate
ROLY leadership team
Management profileNumber of profiles
ROLY subsidiaries and ownership
Company hierarchySubsidiaries3 records
ROLY funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ROLY M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ROLY
What does ROLY do?
Roly manufactures and wholesales apparel — including casual wear, sportswear, occupational workwear, and footwear — to businesses and retailers across Europe. Orders are placed through a registered B2B client portal with quote-based pricing, and the company offers customization, branding, and made-to-order services alongside sub-brands for workwear, sustainable textiles, and custom manufacturing.
Is ROLY a public or private company?
ROLY is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was ROLY founded?
ROLY was founded in -1. It employs 1 to 10 people.
How does ROLY make money?
One revenue line is on record: wholesale textile and garment sales.
Who are ROLY's main competitors?
Direct peers on record are Result Clothing, B&C Collection, Snickers Workwear, Mascot Workwear, Stedman, SOL'S, Kariban and Russell Europe. Broad incumbents are Fruit of the Loom and Gildan.
Does ROLY have an API?
No public API is recorded for ROLY.
What industry is ROLY in?
ROLY's product category is Apparel and Textile Manufacturing. Its primary akta.pro industry code is CRAAAAAN, Apparel Sourcing, Buying Houses & Trading Companies. Its NAICS code is 42435 and its SIC code is 5130.