Russley Golf Club

What Russley Golf Club does

Russley Golf Club is a private member-owned 18-hole par 72 championship golf club operating from 428 Memorial Avenue, Burnside/Christchurch, New Zealand, minutes from Christchurch Airport and the CBD. Founded in 1928 (growing out of Hagley Golf Club), the club operates a championship course redesigned on the back nine by architect Greg Turner during 2012-2014, with five sets of tees to accommodate all skill levels. The technology stack centers on the DotGolf online tee-booking platform and a TrackMan-equipped Russley Golf Centre for coaching and club fitting across Callaway, PING, Mizuno, Titleist, and Wilson brands, alongside standard club-management and venue-booking integrations.

Revenue is generated through nine distinct streams: subscription memberships (nine tiers priced $543-$2,825 annually for the 2026/27 season including Full, Restricted, Intermediate age-banded tiers, 9-Hole, Off-Peak, Flex 20, Junior, and Summer options); pay-as-you-go green fees ($35-$150 depending on affiliation); corporate golf day packages with full tournament coordination; function venue hire ($320-$920) paired with in-house Number 19 catering for weddings, conferences, and private events (up to 150 guests); retail through the Golf Shop; PGA coaching services; Cafe 19 food and beverage (open 7 days); driving range ball and annual subscriptions; and a more recent Airpark Canterbury-branded airport parking service.

Customer segments are deliberately diversified across full members, intermediate-age cohorts, women golfers (highest membership in Canterbury, two consecutive Pollock Cup wins), junior golfers (development pathway to elite competition), visiting golfers (including reciprocal club partners from NZ, Australia, UK, Scotland, Malaysia, South Africa, Canada), and corporate/event clients. Distribution is hybrid: direct consumer via walk-in, online tee-booking, and phone; plus direct field/enterprise sales for corporate and event packages; complemented by a 15+ Member Partner Offers ecosystem and reciprocal club network. Operations are governed by a Board with members and a Development Trust; capital is supplemented by grants from six charitable gaming trusts. The club reports approximately 10 staff and holds private, member-owned status with no parent company, no external equity ownership, and no public ticker.

Name

Russley Golf Club

Legal name

Russley Golf Club

Website

https://russleygolfclub.co.nz

Company type

Private

Founded year

1928

Operating status

Operating

Headcount range

1–10 employees

Short description

Russley Golf Club is a private member-owned 18-hole par 72 championship golf club in Christchurch, NZ, serving members, visitors, corporate clients, women golfers, and juniors through memberships, green fees, TrackMan-based coaching and fitting, events, retail, and on-site food and beverage.

Ownership category

akta.pro rank

Product category

Golf Club and Leisure Hospitality

NAICS

Golf Courses and Country Clubs (713910), Golf Courses and Country Clubs (71391)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Golf Courses & Golf Facilities (MPAKAEAD)

akta.pro secondary industries

Golf Equipment, Apparel & Pro Shop Retail (CRAMABAG), Golf Clubs & Club Fitting Retail (CRAMAGAA), Golf Equipment Repair, Regripping & Customization Services (CRAMAGAK)

Keywords

• Golf club membership
• Championship golf course
• Golf coaching services
• Function venue hire
• Corporate golf events

Headquarters

HQ city

Christchurch

HQ country

New Zealand

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain, Others

Revenue model

1. Membership Subscriptions: Annual and monthly membership fees ranging from $543 to $2,825 depending on membership type. Multiple tiers including Full, Restricted, Intermediate, 9-Hole, Off-Peak, and Flex options.
2. Green Fees: Visitor green fees for 18-hole and 9-hole rounds. Affiliated NZ golfers pay reduced rates. Student concessions available.
3. Corporate Golf Events: Corporate golf day packages including venue hire, tournament organization, catering, and hospitality services for client entertainment.
4. Function Venue Hire: Event spaces for weddings, conferences, and private functions. Room hire charges from $320-$920 plus catering services through Number 19 catering.
5. Golf Shop and Equipment: Retail sales of golf equipment, apparel, and accessories. Club fitting services and equipment hire including clubs and golf carts.
6. Coaching and Lessons: PGA professional coaching services for all skill levels. Group lessons and private instruction available.
7. Food and Beverage: Cafe 19 restaurant and bar open 7 days a week, serving members, visitors and the public.

Pricing tiers

Go-to-market motion2 records

Distribution channels7 records

Marketing channels7 records

Core offering

Russley Golf Club operates an 18-hole par 72 championship golf course in Christchurch, New Zealand, open to members and visitors through multiple membership tiers and daily green fees. The club provides PGA professional coaching, club fitting via a TrackMan Golf Studio, an on-site golf shop, driving range, function venue hire, corporate golf day packages, and food and beverage service through Cafe 19. Additional revenue lines include twilight golf, junior golf programmes, women's coaching, reciprocal playing rights at 30+ international partner clubs, and an Airpark airport parking service in association with Airpark Canterbury.

Product overview

Russley Golf Club is a golf club offering a unified portfolio of products and services centred around its 18-hole par 72 championship golf course. The core offering comprises the golf course itself alongside the Golf Shop, Russley Golf Centre (with TrackMan Studio for coaching and fitting), Driving Range, Function Centre for events, and Cafe 19 café/bar. Supporting services include a Junior Golf Programme, Corporate Golf packages, Twilight Golf, Airport Parking, and a Membership Programme with multiple tiers. The club positions itself as a premier destination for both members and visitors seeking golf, events, and hospitality experiences.

Differentiator

Problem solved

Functional benefit

Brands

• Russley Golf Centre: Golf coaching, club fitting, and practice facilities operated as part of the Russley Golf Club complex
• Cafe 19
• The Russley Open

Products and services

• Russley Golf Course An 18-hole par 72 championship golf course set in parkland on 120 acres of land purchased in August 1927. Features five tee options (Black, Blue, White, Red, Yellow/Stone) to challenge players of all ages and abilities. Available to members and visitors through daily green fees and memberships.
• Russley Golf Centre

Quantifiable outcome

• Save up to $500 per year with included match fees
• +3 more outcomes

Named customers3 records

Segments6 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

23 partnerships are on record, tiered minor and core.

• Commodore Airport HotelminorGTM or Marketing PartnerMember offers partner providing exclusive discounts for Russley Golf Club members at their airport hotel. Commodore offers 157 guest rooms, conference facilities, free parking, and 24/7 shuttle service to/from Christchurch Airport.
• Lexus of ChristchurchminorGTM or Marketing PartnerAutomotive partner providing exclusive member offers for Russley Golf Club members on vehicle servicing, parts, accessories, and purchases. Contact: General Manager Aaron Frazer.
• Summerset Retirement VillagesminorGTM or Marketing PartnerRetirement living partner with four villages in Christchurch (Avonhead, Cavendish, Prebbleton, Wigram). Provides exclusive offers for Russley members on retirement living options.
• Caltex AvonheadminorGTM or Marketing PartnerFuel station partner offering Russley members free coffee on $50+ purchases. Includes fuel, trailer hire, workshop, store, LPG swaps and cafe services.
• KMBE (KM Business Equipment)minorGTM or Marketing PartnerOffice equipment partner offering refer-a-friend program where both referrer and new client receive $500 Russley Credit or $500 Prezzy Card.
• World Travellers RiccartonminorGTM or Marketing PartnerTravel agency partner offering Russley members $250 off cruises when mentioning #teetosea, plus exclusive travel deals and services.
• Corcoran French LawyersminorGTM or Marketing PartnerLegal services partner providing exclusive member discounts on legal services for golfers and general legal matters. Offices in Christchurch, Kaiapoi, and Greymouth.
• Trust ITminorGTM or Marketing PartnerIT services partner offering Russley members and family 10% off labour. Provides IT support and services.
• Lamb & Hayward Funeral DirectorsminorGTM or Marketing PartnerFuneral services partner with over 100 years of service in Canterbury. Provides exclusive member offers.
• Aotea Electric CanterburyminorGTM or Marketing PartnerElectrical services partner offering tee-off deals for Russley members. Provides electrical, communications, security and air conditioning services.
• Orange HomesminorGTM or Marketing PartnerHome building partner offering exclusive deals and showhome viewings for Russley members. 40+ years family-run building company.
• Aotea PlumbingminorGTM or Marketing PartnerPlumbing services partner. 0800 600 321. Provides plumbing, drainage, and maintenance services for members.
• Abbott InsuranceminorGTM or Marketing PartnerInsurance partner offering free insurance reviews for Russley members. Provides business and personal insurance solutions.
• Concrete Solutions 2003minorGTM or Marketing PartnerConcrete and construction partner offering free measure and quote for Russley members. Canterbury owned and operated.
• Miles ToyotaminorGTM or Marketing PartnerAutomotive partner offering exclusive member deals on vehicle needs including finance, insurance, servicing, repairs, and WOF inspections.
• Rokland CorporationminorGTM or Marketing PartnerThird-generation deer velvet and Korean Red Ginseng distributor offering exclusive member discounts on products.
• Craig's Investment PartnersminorGTM or Marketing PartnerInvestment and wealth management partner offering no-cost, no-obligation consultations for Russley members.
• S&K Collision CentreminorGTM or Marketing PartnerVehicle collision repair partner offering fast, quality repairs for Russley members. Locally owned and operated.
• Jani-King Commercial CleaningminorGTM or Marketing PartnerCommercial cleaning services partner offering professional cleaning and sanitisation services to New Zealand businesses for over 20 years.
• Reciprocal Golf Clubs NetworkcoreChannel Partner/ Reseller/ Distributor30+ reciprocal clubs across New Zealand, Australia, UK, Scotland, Malaysia, South Africa, and Canada allowing Russley members to play at preferential rates at partner clubs including Huntingdale GC, Joondalup Resort, Concord GC, Royal Fremantle GC, and others.
• Remuera Golf ClubcoreChannel Partner/ Reseller/ DistributorNZ reciprocal partner - Auckland
• Huntingdale Golf ClubcoreChannel Partner/ Reseller/ DistributorAustralia reciprocal partner - Melbourne, Victoria
• Joondalup ResortcoreChannel Partner/ Reseller/ DistributorAustralia reciprocal partner - Perth, Western Australia (preferential green fee rate)

Scale indicators5 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Christchurch Golf Club: Long-established member-owned 18-hole parkland club in Christchurch, serving the same Canterbury catchment with comparable subscription, green-fee, and clubhouse-event offerings — the most direct local comp to Russley.
• North Shore Golf Club: Auckland member-owned 18-hole championship course operating comparable membership, corporate-golf, and clubhouse-event revenue lines. Useful North Island structural comp for benchmarking tiering and pricing.
• Clearwater Golf Club: Christchurch championship course and hospitality venue offering membership, visitor play, and event/function facilities. Operates with a more resort/event-tilted model but is the closest premium-course comparable in the same metro.
• Waitikiri Golf Club: Christchurch member-owned 18-hole club offering membership, visitor play, and clubhouse hospitality in the same metro area as Russley; comparable in scale, pricing, and target customer segments.
• Paraparaumu Beach Golf Club: Iconic NZ links course and member-owned club on the Kapiti Coast. Comparable in tournament-hosting pedigree, subscription model, and visitor-golf positioning, though operating in a different regional market.
• Heretaunga Golf Club: Upper Hutt (Wellington region) member-owned 18-hole club with subscription tiers, function hosting, and reciprocal arrangements — a like-for-like peer at similar scale in another NZ metro.
• Waimairi Beach Golf Club: Christchurch-based member-owned 18-hole course with similar subscription tiers, function venue, and reciprocal-club network — competing head-to-head for Canterbury golfers within ~10 km of Russley.
• Remuera Golf Club: Auckland-based member-owned 18-hole club listed as a Russley reciprocal partner. Operates a similar subscription, visitor, and event-based business model, making it a direct structural peer across the Tasman.

Broad incumbents

• Royal Wellington Golf Club: Premier Wellington-based member-owned club with a longer history of hosting national events and a broader amenity set. Functions as a broader incumbent benchmark for premium NZ club positioning rather than a direct Christchurch competitor.
• Millbrook Resort: Queenstown luxury golf resort combining multiple courses, accommodation, and F&B. A broader incumbent that competes for premium NZ golf tourism spend and event hosting, providing an aspirational pricing/amenity benchmark.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/russleygolfclub
• Instagraminstagram.com/russleygolfclub
• LinkedInlinkedin.com/company/russley-golf-club

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Russley Golf Club