What Sailor Studio does

Sailor Studio is a privately held creative production studio headquartered in São Paulo, Brazil, founded in 2018 by Luccas Oliveira and Gustavo 'GGA' Almeida. The studio delivers animation, motion design, illustration, live action, CGI, FOOH (Fake Out-of-Home), visual effects, and post-production services for advertising campaigns and brand content. Its core capability is multi-disciplinary production across 2D animation, 3D animation, stop-motion, character animation, CGI/live action integration, and FOOH compositing, executed by a team of approximately 19 animators, designers, and production staff.

The studio operates on a project-based professional services model, generating revenue by producing animated and motion-graphics content commissioned by major Brazilian and international advertising agencies (Ogilvy, DPZ&T, David, Purple Cow, Galeria.ag, Druid) and by brand marketers directly. Work is delivered as finished video, animation, and visual-effects assets for digital, social, and broadcast campaigns. Pricing is not publicly disclosed and is scoped per project. The client base spans food & beverage (McDonald's, Burger King, Coca-Cola, Ben & Jerry's, Hellmann's, Skol), automotive (BMW, Nissan), technology (Samsung, Motorola, TikTok), finance (Santander, XP, Itaú), and entertainment (Adidas, Elton John, Hasbro, Aeropostale).

Sailor Studio's go-to-market is sales-led and intermediated primarily through agency relationships, with top-of-funnel demand generated by a portfolio website (sailor.studio), Vimeo reels, and earned credibility from international advertising awards. The studio has received recognition at Cannes Lions (2 Bronze Lions in 2021 for Adidas), One Show (2020-2022), Promax Latam (Silver 2022), El Ojo, and LIA. In 2023 the studio adopted AI tools into its workflow and has subsequently expanded its FOOH service line with campaigns for Vivo, Amazon, McDonald's, and Bauducco.

Name

Sailor Studio

Legal name

Sailor Studio

Website

https://sailor.studio

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

11–50 employees

Short description

Sailor Studio is a São Paulo-based creative production studio delivering animation, motion design, FOOH, and visual effects for advertising agencies and global brands including McDonald's, Samsung, Adidas, and Burger King.

Ownership category

akta.pro rank

Headquarters

HQ city

São Paulo

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Creative Production Services: Sailor Studio generates revenue by producing animated content, motion design, and visual effects for advertising agencies and brands. Projects include commercial campaigns, brand films, social media content, and video cases. Work is produced on a project-by-project basis, typically commissioned by agencies or directly by brands.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Sailor Studio is a creative production studio that produces animated content, motion design, visual effects, and live-action video for advertising campaigns and brand content. They work with advertising agencies and direct brand clients to deliver commercial campaigns, brand films, social media content, and video cases across 2D animation, 3D animation, stop-motion, CGI, FOOH (Fake Out-of-Home), live action integration, and post-production.

Product overview

Sailor Studio is a creative studio based in São Paulo, Brazil, offering a comprehensive suite of visual content production services. The studio operates as a single integrated offering rather than a modular platform, providing animation (2D, 3D, stop-motion, character), illustration, live action production, motion design, art direction, and post-production services. Their work focuses on advertising campaigns and brand content for major clients. The studio also produces original content and reels showcasing their creative capabilities. Services are delivered through collaboration with agency partners and direct client relationships.

Differentiator

Problem solved

Functional benefit

Products and services

• Animation Services Comprehensive animation services including 2D animation, 3D animation, stop-motion, and character animation for advertising campaigns and brand content, delivered to advertising agencies and direct brand clients.
• Illustration Services Artistic illustration services for campaigns, including concept art, character design, and visual storytelling through static and animated imagery.
• Live Action Production Live action filming, cinematography, color grading, and post-production for commercials and brand videos.
• Motion Design Motion graphics, composition, and visual effects (VFX) for digital and broadcast advertising campaigns.
• Art Direction Creative art direction services for visual campaigns, including key visuals, styleframes, and visual identity implementations.
• Post-Production Services Complete post-production services including editing, color grading, visual effects integration, and final delivery for advertising content.
• FOOH (Fake Out-of-Home) Production Fake out-of-home advertising production combining CGI, 3D animation, drone footage, and live action to create realistic outdoor advertising installations, as seen in campaigns for XP Pan Americano and Instituto Protea.

Quantifiable outcome

• Silver trophy at Promax Latam 2022 for Nissan Leaf Matrix Ressurections campaign
• +2 more outcomes

Named customers15 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• OgilvycoreGTM or Marketing PartnerLong-standing agency partner for multiple campaigns including Ben & Jerry's, Pfizer Bandeira da Retomada, Nescau Dueto, Safra Pay, and AstraZeneca Ritmo do Coração. Sailor Studio produces animation and post-production work commissioned by Ogilvy on behalf of their brand clients.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Psyop: Established creative production studio specializing in animation, VFX, and CGI for commercials and branded content. Directly comparable in offering set, operating at a larger scale and with broader geographic footprint.
• The Mill: Global VFX and creative production studio with offices worldwide producing commercials, VFX, and experiential content. Comparable capability set (VFX, CGI, integrated production) at significantly larger scale, serving many of the same global brands.
• Hornet: Animation and motion design studio producing commercials and branded content globally. Comparable in producing award-winning animation work for advertising clients, with a larger team and broader capabilities.
• Buck: Global design and animation studio producing branded content, motion graphics, and experiential work for major brands. Overlaps in motion design and animation services for advertising, with broader geographic reach.

Direct peers

• Vetor Zero: Brazilian animation and creative production studio based in São Paulo, working with major brands and agencies on commercials and brand content. Closest Brazilian direct peer to Sailor Studio in scope and market position.
• Hype Studio: Brazilian animation and motion design studio producing advertising and branded content. Directly comparable in technique stack (animation, motion, CGI) and Brazil-based agency-driven GTM.
• Zombie Studio: Brazilian animation studio producing commercials, branded content, and feature animation. Comparable in being a São Paulo-based creative studio serving advertising clients with animation and motion work.
• Birdo Studio: Brazilian animation studio producing animated commercials, series, and branded content. Overlaps with Sailor's animation and advertising production focus from a Brazil-based base.
• Copa Studio: Brazilian animation and VFX studio producing commercials and entertainment content. Comparable as a São Paulo-based creative production competitor targeting the same agency and brand clients.

Regional players

• Le Cube: Animation studio based in Argentina and Brazil producing commercials, music videos, and branded content. Comparable capability stack (animation, CGI) and similar regional agency-driven business model in the same LATAM market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/sailor-studio-br

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sailor Studio