Salted Vines Vineyard & Winery

What Salted Vines Vineyard & Winery does

Salted Vines Vineyard & Winery (legal entity Wine Worx, LLC) is a family-owned winery operating a 26-acre vineyard and tasting room facility at 32512 Blackwater Road in Frankford, Delaware, approximately 4 miles from Bethany Beach. The facility spans a tasting room, barrel room, semi-private patio, and a 150-guest covered patio for events, with daily walk-in hours of 12-6 PM (extending to 8 PM Friday and 11 AM Saturday). The winery produces 10-14 wine varieties at any given time across dry to sweet reds, whites, and blushes (including Chenin Blanc, Riesling, Founders Blend, Ambrosia, Steuben, and Barbera), supplemented by wine slushies and select Delaware craft beer served on-premises.

The business operates a multi-stream revenue model. Transactional revenue flows through $25-30 signature tastings, the elevated Salted Vino Experience in the Barrel Room, online wine sales via Square (minimum 3 bottles, 5-10% case discounts), and event space rentals that scale from the 20-person Barrel Room to 150+ guest facility bookings. Recurring revenue comes from the Vino Club ($100/year) with quarterly 3-bottle shipments at 20% discount, the capped 48-member Founders Club ($100/year) with engraved vineyard stakes, and gift-oriented $35 Adopt-A-Vine purchases. A secondary events layer includes an 8-concert Summer Concert Series ($20 individual or $100 season pass), ticketed workshops ($48-65), food truck weekends, and off-site wine cruises with Sail Alyosha, The Ocean Princess, and Dewey Beer Co.

The customer base is exclusively B2C and centered on Delaware beach tourists, local wine enthusiasts, and event hosters (weddings, corporate events, private celebrations). The marketing mix is anchored on experiential programming, organic social media (Facebook, Instagram), email newsletter, and consecutive Delaware Today "Best Winery" readers' poll wins (2018-2025). Salted Vines is a 6-employee privately held business with no disclosed institutional funding, no parent company, and no AI/ML capabilities in its operating stack.

Name

Salted Vines Vineyard & Winery

Legal name

Wine Worx, LLC

Website

https://saltedvines.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Salted Vines Vineyard & Winery is a family-owned 26-acre winery and event venue in Frankford, Delaware, near Bethany Beach, producing 10-14 wine varieties and serving beach tourists, wine club members, and private event hosters via tastings, bottle sales, weddings, concerts, and memberships.

Ownership category

akta.pro rank

Product category

Winery and Vineyard

NAICS

Wineries (31213), Grape Vineyards (111332), Beer, Wine, and Liquor Retailers (445320)

SIC

Beverages (2080)

akta.pro primary industry

Wine Production & Winemaking (AFAFAAAB)

akta.pro secondary industries

Wineries & Vineyards (Tasting Rooms) (THAFALAE), Alcohol Subscription & Wine Clubs (Retail) (CRANABAF), Wine Tastings & Vineyard/Winery Tours (THAJAGAD), Wine Grape Vineyard Operations (Varietal/AVA Practices, Yield & Quality Targets) (AFAGAJAJ), Wine Retail (Bottle Shops & Wine Merchants) (CRANABAB)

Keywords

• Winery and vineyard
• Wine tastings
• Wine club membership
• Event venue rental
• Estate wine production

Headquarters

HQ city

Frankford

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Wine Sales (Tasting Room & Online): Direct bottle sales in the tasting room and online through Square store. Minimum online order of three bottles with 5% half-case and 10% full-case discounts. Includes wine slushies and select Delaware craft beer on premises.
2. Tasting Experiences: Signature Wine Tastings at $25-30 per person; Salted Vino Experience (elevated Barrel Room tasting with charcuterie) at a higher price point. Last tasting begins one hour before closing.
3. Wine Club Memberships: Vino Club annual membership at $100/year with 15% discount on bottles, complimentary flights, concert tickets, and quarterly three-bottle shipments with 20% discount. Founders Club limited to 48 members at $100/year with premium benefits including vineyard plaque and 50% off rental space.
4. Event Space Rental: Rental of Barrel Room (up to 20 people), Semi-Private Patio (up to 30 people), Tasting Room & Covered Patio (up to 150 people), and Full Facility. 5-hour increments including setup/teardown. Discounted rental for wine club members.
5. Events & Concert Tickets: Summer Concert Series individual tickets at $20/person; Season Pass at $100. Workshops (sourdough, pasta, craft nights) priced $48-65. Wine cruises with partner operators. Ticketed special events.
6. Adopt-A-Vine Program: One-time purchase of $35 per adopted vine with t-shirt, adoption certificate, numbered vine tag, and invites to annual parents' weekend.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels10 records

Core offering

Salted Vines Vineyard & Winery is a family-owned 26-acre estate winery in Frankford, Delaware that produces and sells its own portfolio of 10-14 wine varieties ranging from dry to sweet in red, white, and blush styles. Its core offering combines direct-to-consumer wine sales (tasting room and online Square shop) with paid wine tasting experiences ($25-$30 per person and an elevated Salted Vino Experience), wine club memberships with quarterly shipments, and four on-site event venues accommodating 20-150+ guests. The business is anchored by year-round experiential programming including a Summer Concert Series, food truck events, and workshops.

Product overview

Salted Vines Vineyard & Winery is a family-owned winery and event venue located on the Eastern Shore in Frankford, Delaware, spanning 26 acres of vineyards. The company operates as a single unified offering centered around its core wine products, complemented by wine tasting experiences, event venue rentals, and three membership tiers. Wine offerings include dry to sweet varieties across red, white, and blush wines, typically with ten to fourteen varieties available at any time. The winery's experiential offerings include two tasting formats (Signature Tasting and Salted Vino Experience), four distinct event spaces (Barrel Room, Semi-Private Patio, Tasting Room & Covered Patio, and Full Facility), and an annual Summer Concert Series. Membership programs include the Vino Club ($100/year), Founders Club (limited to 48 members), and Adopt-A-Vine program.

Differentiator

Problem solved

Functional benefit

Products and services

• Estate Wine Portfolio In-house produced wines ranging from dry to sweet across red, white, and blush varieties; typically 10-14 different wines available at any time, sold by the bottle in the tasting room and via the online Square shop (minimum 3-bottle order) for in-store or curbside pickup, with 5% half-case and 10% full-case discounts.
• Signature Wine Tasting Guided bar tasting of a selection of Salted Vines' most popular wines served with tasting pretzels and a keepsake mini tasting glass; $25-$30 per person, no reservation required for standard groups, available daily with the last tasting beginning one hour before closing.
• Salted Vino Experience Premium Barrel Room tasting led by an educational wine tender featuring specialty wines paired with a personal charcuterie box and a keepsake tasting glass; non-refundable booking with gift card issued for cancellations within 48 hours.
• Vino Club Membership Annual membership at $100/year providing 15% off bottled wine, $10 wine glasses, complimentary monthly glass or flight, automatic quarterly three-bottle shipments at 20% discount, 2 concert tickets, early access to new releases, 15% off apparel, 25% off rental spaces, and access to club-only events.
• Founders Club Membership Annual membership at $100/year, capped at 48 members, providing an engraved plaque on an original vineyard stake, an exclusive dinner with owners, all concert tickets, a personalized 1/4 zip sweatshirt, first access to new releases, first-year complimentary Vino Club enrollment, and 50% off vineyard rental space.
• Adopt-A-Vine Program One-time $35 vine adoption including a Salted Vines t-shirt, a personalized adoption certificate (name, grape varietal, vine number, location, date), a numbered vine tag placed on the adopted vine, and invitations to the annual Adopt-A-Vine parents' weekend.
• Event Space Rentals Private rental of four on-site venues in 5-hour blocks: Barrel Room (up to 20 guests, intimate setting), Semi-Private Patio (up to 30 guests, May 1 through Columbus Day), Tasting Room & Covered Patio (up to 150 guests, Saturdays and Sundays through Thursdays), and the Full Facility. Suitable for weddings, receptions, rehearsal dinners, bridal showers, corporate events, and birthday parties; wine club members receive 25-50% rental discounts.
• UNCORKed & UNWINEd Summer Concert Series Ticketed summer concert series at the winery with 8 concerts per season; individual tickets at $20 per person and a $100 Season Pass including an exclusive concert t-shirt (cited $185 combined value).

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Six partnerships are on record, tiered core and minor.

• Dewey Beer CompanycoreStrategic or Co-development PartnerJoint Sunset Sessions: Hops and Vines cruise aboard the OC Bay Hopper. Combines Salted Vines wine tasting with Dewey Beer Company's craft beer on a 1.5-hour bay cruise. At checkout, guests choose six pours of wine or six pours of craft beer.
• The Ocean Princess (OCMD)minorGTM or Marketing PartnerSalted Vines x The Ocean Princess Wine Cruise from Ocean City, MD. Guests enjoy four carefully selected wines from local vineyards each paired with an individual charcuterie plate while cruising the waters around Ocean City and Assateague Island. Salted Vines staff pour at the event.
• Sail AlyoshacoreStrategic or Co-development PartnerSalted Vines Wine Sailing Experience aboard the Alyosha sailboat on Assawoman Bay. A Salted Vines representative walks guests through each pour and shares the winemaking story. Two-hour private sailing with cheese and charcuterie. Multiple dates offered from August through September.
• Be Salty (The Farmstand by Be Salty)minorGTM or Marketing PartnerSourdough workshop hosted at Salted Vines. Be Salty is home of the original Old Bay & Cheddar Sourdough and brings their Beginner Baker Workshop to the winery. Participants leave with a starter jar, spatula, starter guide, and a traditional sourdough loaf.
• Painted Stave DistillingminorGTM or Marketing PartnerCollaborative cocktail creation for Father's Day Happy Hour: the Old Fashioned High Tide Revival crafted with Painted Stave Distilling's bourbon whiskey, handcrafted spirits distilled in Delaware.
• RunSignUpminorChannel Partner/ Reseller/ DistributorSalted Vines Wine Run 5K event registration powered by RunSignUp platform. Participants register through the third-party running platform.

Scale indicators5 records

Recent moves6 records

Expansion highlights10 records

Direct peers

• Old Westminster Winery: Maryland farm winery with tasting room, wine club, and event venue — comparable family-owned DTC winery with similar portfolio breadth and membership economics.
• Breaux Vineyards: Virginia family-owned estate winery with tasting room, wine club, and substantial event-hosting business — directly comparable DTC, membership, and events-driven business model.
• Linganore Winecellars: Maryland family-owned winery with broad varietal portfolio, tasting room, and event programming — comparable Mid-Atlantic DTC winery serving similar wine enthusiast and tourist segments.
• Stone Tower Winery: Virginia winery with tasting room, large event venue, and wine club — comparable DTC business with strong event-hosting monetization of vineyard real estate.
• Boordy Vineyards: Maryland family-owned winery with on-site tasting room, wine club, and events — comparable Mid-Atlantic DTC winery with similar experiential programming.
• Pizzadili Winery: Maryland family-owned vineyard and winery with tasting room and events — comparable small Mid-Atlantic DTC winery with overlapping regional customer base.
• Nassau Valley Vineyards: Delaware's first commercial winery, family-owned, with a tasting room, wine club, and event programming — directly comparable family winery with DTC focus on the same regional consumer base.
• Harvest Ridge Winery: Maryland Eastern Shore family-owned winery offering tastings, wine club memberships, and private events — comparable size, DTC model, and proximity to Mid-Atlantic beach tourism corridors.
• Chateau Bu-De Winery: Delaware family-owned winery in the Brandywine Valley with tasting room and DTC sales — directly comparable small Delaware winery competing for the same statewide visitor base.

Broad incumbents

• E & J Gallo Winery: Largest US wine producer with extensive wholesale and retail distribution — provides broad industry context on the multi-tier distribution model that DTC-focused wineries like Salted Vines do not access.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/saltedvines
• Instagraminstagram.com/saltedvines
• LinkedInlinkedin.com/company/fenwick-wine-cellars

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Salted Vines Vineyard & Winery