Spółka Celowa Uniwersytetu Ekonomicznego w Poznaniu

What Spółka Celowa Uniwersytetu Ekonomicznego w Poznaniu does

Spółka Celowa Uniwersytetu Ekonomicznego w Poznaniu (SCUEP) is a Polish private limited liability company (Sp. z o.o.) established in 2014 as a wholly-owned special purpose vehicle of the Poznań University of Economics and Business. The company operates as a professional services firm that integrates academic research expertise with practical industry consulting, offering eight interconnected service lines: market research, industry reports, expert opinions and assessments, project results promotion, business events organization, innovation and technology development, research commercialization, and business model design. Its core client base spans Polish and foreign enterprises, public institutions, judicial authorities, and government agencies, with named relationships across retail (Biedronka, H&M, Żabka), classifieds (OLX), manufacturing (Volkswagen Poznań, PESA, Mondi), energy (ENEA), logistics (Parcel4You), credit information (Krajowy Rejestr Długów), and government (PAIH, City of Poznań, Ministry of Development). SCUEP positions itself as a knowledge-transfer intermediary bridging university research output and commercial demand, with expertise across 16 specialization areas including logistics, e-commerce, foreign market development, marketing, HR, real estate, finance, banking, social policy, sustainability, M&A, packaging, process modeling, and digital transformation.

The underlying technology stack consists of established research methodologies — individual in-depth interviews (IDI), focus group interviews (FGI), and CAWI/CATI survey instruments — supported by advanced statistical software. The firm has built an international analyst network covering at least 10 countries (Poland, Sweden, Germany, Netherlands, Denmark, USA, Canada, UAE, Saudi Arabia, Japan) to support foreign market entry projects. SCUEP employs 9 direct staff but draws on a pool of 500+ researchers from the parent university for project execution. The company has no disclosed API, no proprietary software products, no patents, and no dedicated mobile application; its deliverable is expert human analysis packaged as reports, opinions, events, and advisory engagements.

The revenue model is project-based professional services with quote-based pricing and no publicly disclosed rates. Distribution is direct sales: enterprise clients engage via direct outreach ([email protected] for expert hiring) for project work, ongoing collaborations, regulatory opinions, and event organization. Marketing relies on organic social media, conference presentations, earned media, and direct email outreach rather than paid acquisition. The company has received one disclosed industry recognition — a Bronze Clip award from the Association of Public Relations Companies for the OLX 'Second Life of Electronics' project. No external funding rounds, acquisitions, or M&A activity are reported. The company's website counter displays 0 completed projects, 0 clients, and 0 countries, which suggests either a placeholder state or a significant internal inconsistency with the disclosed logo roster.

Name

Spółka Celowa Uniwersytetu Ekonomicznego w Poznaniu

Legal name

Spółka Celowa Uniwersytetu Ekonomicznego w Poznaniu Sp. z o.o.

Website

https://scuep.pl

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

1–10 employees

Short description

SCUEP is a Polish university spinoff providing market research, expert opinions, business events, innovation development, and commercialization services to Polish and foreign enterprises, public institutions, and judicial bodies, leveraging 500+ researchers from Poznań University of Economics and Business.

Ownership category

akta.pro rank

Product category

Management Consulting

NAICS

Management Consulting Services (54161), Marketing Consulting Services (541613), Marketing Research and Public Opinion Polling (541910), Other Management Consulting Services (541618)

SIC

Services-Management Consulting Services (8742), Services-Management Services (8741)

akta.pro industry

PRIMARYBPAHACAG

Customer, Marketing & Sales Consulting

Business & Public Services/Professional Services (Legal, Accounting, Consulting)/Management Consulting

Keywords

• Market research services
• Business consulting
• Expert opinions
• Innovation development
• Business event organization

Headquarters

HQ city

Poznań

HQ country

Poland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Research and Expert Services: Project-based consulting services including market research, expert opinions, industry reports, and specialized expertise hired on demand. Services are tailored to specific client needs including regulatory, operational, and strategic challenges.
2. Business Events Organization: Comprehensive organization of conferences, expert debates, workshops, and networking events including concept development, speaker selection, moderation, and promotion.
3. Innovation Development and Commercialization: Support for developing and commercializing research results, translating findings into specific offers, services, or technological solutions for clients.

Go-to-market motion2 records

Distribution channels2 records

Marketing channels4 records

Core offering

SCUEP is a knowledge transfer company of the Poznań University of Economics and Business that delivers research, consulting, and expert services to Polish and foreign companies, public institutions, and judicial authorities. It offers market research, customized industry reports, expert opinions for legal and regulatory proceedings, business event organization, innovation and technology development, research commercialization, and business model design, drawing on a network of approximately 500 university researchers specialized in management, economics, finance, quality, and IT.

Product overview

SCUEP operates as a unified service portfolio focused on research, consulting, and knowledge transfer. The company offers eight interconnected service lines: Market Research, Reports, Expert Opinions and Assessments, Project Results Promotion, Business Events Organisation, Innovation and Technology Development, Research Commercialisation, and Business Models. These services are designed to support businesses through the complete innovation lifecycle—from market analysis and strategy development through to commercialization and market deployment. The company integrates academic knowledge from Poznań University of Economics and Business researchers with industry expert experience to deliver comprehensive business support.

Differentiator

Problem solved

Functional benefit

Products and services

• Market Research (Badania rynku)

Named customers14 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• International Analyst NetworksupportingOthersNetwork of analysts in selected countries providing local market knowledge and supporting business relationship development for foreign market expansion projects. Not a formal partnership structure but a collaborative network supporting international market development services.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Deloitte Poland: Global Big Four firm with consulting, audit, and M&A practices in Poland. Comparable on enterprise consulting, digital transformation advisory, and finance/risk work referenced in SCUEP's specialization list.
• JPMorgan-backed Spot On Research / Kantar Poland: Global market research group with Polish operations providing brand tracking, consumer research, and media intelligence. A larger, established competitor in the same market research and consumer insight category.
• PwC Poland: Global Big Four advisory firm with a large Polish consulting practice covering strategy, operations, and M&A. Overlaps with SCUEP's management consulting, M&A, and business model design service lines at the enterprise buyer level.
• Roland Berger (Poland): Global strategy consulting firm with a Warsaw office serving CEE enterprise clients. Comparable to SCUEP as a strategic consulting competitor for Polish multinationals and public-sector engagements.

Direct peers

• IQS Group: Polish-based marketing research and sensory/consumer testing firm. Overlap with SCUEP in market research, sensory assessments (e.g., Mondi sensory training work), and consumer behavior studies.
• Pracownia Badań Społecznych (PBS): Long-established Polish social and market research firm with quantitative and qualitative methodologies. Comparable to SCUEP's research backbone and public-sector / regulatory client work.
• PMR Market Experts: Polish market research and consulting firm providing industry reports, market analysis, and B2B research across CEE. Closely comparable to SCUEP's market research and reports service lines, and a direct competitor for similar enterprise and public-sector clients in Poland.
• Maison & Partners: Polish strategic consulting firm with research-driven approach. Comparable to SCUEP in combining market/consumer research with strategic advisory and business model work for Polish enterprises.
• ARC Rynek i Opinia: Polish market research agency offering consumer and B2B research, including qualitative (FGI, IDI) and quantitative (CAWI/CATI) methodologies overlapping directly with SCUEP's research stack. Both serve enterprise clients with tailored insights.
• Sequence: Polish research-based consultancy delivering market research, business intelligence, and strategic advisory. Comparable to SCUEP's combination of research, expert opinions, and business model design.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/scuep

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Spółka Celowa Uniwersytetu Ekonomicznego w Poznaniu