Scuola Italiana Sci Nazionale Des Alpes
Scuola Italiana Sci Nazionale Des Alpes is a private ski school in Madonna di Campiglio, Italy, with 80 instructors offering group and private ski and snowboard lessons, Junior Team training, equipment rentals, and summer mountain activities to leisure visitors.
- Company typePrivate
- Founded1980
- HeadquartersMadonna di Campiglio, Italy
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Scuola Italiana Sci Nazionale Des Alpes does
Scuola Italiana Sci Nazionale Des Alpes is a privately held ski school headquartered at Piazza Righi 24 in Madonna di Campiglio, Italy, formed from the merger of two historic local schools (Scuola Sci Nazionale and Scuola Sci Des Alpes, the latter founded in 1980). It operates as a unified direct-to-consumer service business with a roster of approximately 80 locally qualified instructors and a network of six resort touchpoints, including branch offices and three ski rental shops (Via Pradalago, Viale Dolomiti, and the base of the Spinale lift). The company's core offering is ski and snowboard instruction across all skill levels, delivered through kids group lessons (ages 4-14) in Classic, Formula 5, and Full Week formats, adult group lessons, private lessons with specializations in racing, freestyle, telemark, freeride, and snowboard, accompanied guided skiing tours to neighboring Pinzolo and Marilleva, and a pre-competitive Junior Team for ages 6-14. Complementary lines include equipment rental with course-participant discounts and a seasonal Week 4 Kids family ski week, with summer mountain activities (mtbcampiglio.com) extending the operating calendar outside the December-to-March ski season.
The business model combines subscription-style multi-day course packages (e.g., adult 6-day groups at €280 low season to €300 high season; kids Full Week 6-day €590-€630) with hourly and full-day private lessons (€60-€85/hour, full day €530-€750), transaction-fee equipment rentals, and a 10% online booking discount on the skiwork.shop platform. Go-to-market is direct-to-consumer through the multi-language (Italian, English, Russian) website, online booking, walk-in sales at resort locations, and a referral network of 17+ first-class Madonna di Campiglio hotels (Alpen Suite, Chalet Del Sogno, Diana, Cerana, St. Raphael, and others), supplemented by partnerships with the Zebra Snowboard School (since 2005), local lift operator Funivie Campiglio, and sponsorship arrangements with Audi, AbitareCo, and Amoretti. There is no disclosed revenue, no funding history, and no technology layer beyond standard e-commerce booking, making this a heritage local service brand rather than a venture-backed or technology-driven operator.
Scuola Italiana Sci Nazionale Des Alpes firmographics
Firmographics- Name
- Scuola Italiana Sci Nazionale Des Alpes
- Legal name
- Scuola Sci Nazionale Des Alpes
- Website
- https://scuolascicampiglio.com
- Company type
- Private
- Founded year
- 1980
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Scuola Italiana Sci Nazionale Des Alpes is a private ski school in Madonna di Campiglio, Italy, with 80 instructors offering group and private ski and snowboard lessons, Junior Team training, equipment rentals, and summer mountain activities to leisure visitors.
- Ownership category
- akta.pro rank
Scuola Italiana Sci Nazionale Des Alpes industry classification
Industry- Product category
- Ski Instruction and Snow Sports Education
- NAICS
- Sports and Recreation Instruction (61162), Sports and Recreation Instruction (611620), Skiing Facilities (71392)
- SIC
- Services-Educational Services (8200), Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- Ski & Snowboard Schools (Instruction & Coaching) (THAAAJAC)
- akta.pro secondary industries
- Winter Sports & Snow Training Schools (Ski, Snowboard, Ice Sports) (MPAKAJAI), Winter Sports Schools & Activity Centers (Ski, Snowboard, Snowmobile) (THAAAKAI), Outdoor & Wilderness Education Schools (Field-Based Learning) (THAAAOAA)
Keywords
Where Scuola Italiana Sci Nazionale Des Alpes is headquartered
LocationHeadquarters
- HQ city
- Madonna di Campiglio
- HQ country
- Italy
- HQ region
- Europe
Offices6 records
Markets served
Scuola Italiana Sci Nazionale Des Alpes business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Group Ski Lessons: Group lessons for adults and children offered in various formats (Classic, Formula 5, Full Week) with daily/hourly pricing. Revenue generated through advance online booking and on-site sales.
- Private Lessons: One-on-one and small group private instruction available from 9:00-17:00 daily. Hourly and full-day rates with seasonal pricing differentials.
- Accompanied Skiing: Guided skiing tours to neighboring Pinzolo and Marilleva areas for experienced skiers, maximum 8 participants, 4-hour duration.
- Ski Equipment Rental: Ski rental service through three shop locations with 15% discount for course participants. Revenue from equipment rental fees.
- Junior Team Programs: Pre-competitive ski training programs for children ages 6-14, including weekend and holiday sessions with certified instructors.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | Kids Classic Formula 8 - Group lessons max 8 kids, ages 4-14, 3 hours/day for 6 days |
| Subscription | Multi-year contract | Kids Formula 5 - Group lessons max 5 kids, 3 hours/day for 6 days |
| Subscription | Multi-year contract | Kids Full Week Formula - 6 hours/day for 6 days including mountain hut lunch |
| Subscription | Multi-year contract | Adult Classic Formula - Group lessons max 8 participants, 3 hours/day for 6 days |
| Subscription | Pay-as-you-go | Private Lessons - Individual instruction |
| Subscription | Multi-year contract | Private Ski Teacher Full Day - 1-4 persons |
| Subscription | Pay-as-you-go | Accompanied Skiing - 4 hours, max 8 participants |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
Scuola Italiana Sci Nazionale Des Alpes product offering
Product offeringCore offering
Scuola Italiana Sci Nazionale Des Alpes is a ski and snowboard school in Madonna di Campiglio, Italy, delivering group and private lessons for children and adults across beginner to expert levels, accompanied skiing tours, a pre-competitive Junior Team program, and a family-oriented Week 4 Kids event. The school complements its instruction services with ski equipment rental through three on-resort shops and operates a multilingual booking platform to serve both domestic and international guests visiting the Brenta Dolomites.
Product overview
Scuola Italiana Sci Nazionale Des Alpes operates as a unified ski school formed from the merger of two historic Madonna di Campiglio ski schools. The company offers a comprehensive portfolio of ski instruction services including group lessons for children and adults, private lessons with various specializations (racing, freestyle, telemark, freeride, snowboard), accompanied skiing tours, and a Junior Team pre-competitive program. The service portfolio is complemented by a ski equipment rental operation with three retail locations and a seasonal Week 4 Kids program for families. Summer mountain activities round out the annual offering.
Differentiator
Problem solved
Functional benefit
Products and services
- Kids Group Lessons
Companies that use Scuola Italiana Sci Nazionale Des Alpes
Customer profileSegments4 records
Ideal customer profiles1 record
Scuola Italiana Sci Nazionale Des Alpes technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Scuola Italiana Sci Nazionale Des Alpes partnerships and signals
Strategic signalPartnerships
20 partnerships are on record, tiered core and minor.
- Alpen Suite HotelcoreFive-star hotel partner located at Viale Dolomiti di Brenta 84, offering recommendations to guests for ski lessons and receiving reciprocal promotion.
- Hotel Chalet Del SognocoreLuxury hotel partner at Via Spinale 37/B, part of hotel partnership program for mutual referrals.
- Hotel DianacoreFour-star superior hotel at Via Cima Tosa 52, partner in hotel referral network.
- Cerana Relax HotelcorePartner hotel at Via Fevri 16 in the hotel partnership program.
- Hotel Chalet all'ImperatorecoreFour-star hotel at Via Rododendro 5, partner hotel referral network member.
- Hotel Chalet del BrentacorePartner hotel at Via Castelletto Inferiore 4, part of reciprocal marketing arrangement.
- Hotel GiannacoreHotel partner at Via Vallesinella 16 in the hotel partnership network.
- Hotel TouringcoreThree-star hotel at Via Belvedere 14, part of hotel referral program.
- Style Hotel Grifone CampigliocorePartner hotel at Via Vallesinella 7, included in hotel partnership network.
- Dolomiti Hotel CozziocoreHotel partner at Via Cima Tosa 31, part of referral network.
- Hotel St. RaphaelcorePartner hotel at Via Torre di Brenta 1, reciprocal marketing arrangement.
- Hotel Cime d'OrocorePartner hotel at Via Carè Alto 2, part of hotel referral program.
- Hotel AlpinacorePartner hotel at Via degli Sfulmini 5, included in hotel partnership network.
- Hotel Villa EmmacoreHotel partner at Via Vallesinella 13, part of reciprocal marketing arrangement.
- Hotel La MontanaracorePartner hotel at Via Cima Tosa 41, included in hotel referral network.
- Hotel BetullacorePartner hotel at Viale Dolomiti di Brenta 101, reciprocal marketing.
- Hotel Garnì dello SportivocorePartner hotel at Via Pradalago 29, part of hotel partnership program.
- Zebra Snowboard SchoolcoreSnowboard school collaboration since 2005 for combined ski and snowboard instruction services. Located at Piazza Righi 5, Madonna di Campiglio. The partnership provides snowboard lessons, camps, group courses, and private lessons for all levels including dedicated programs for children.
- Week 4 KidsminorWeek for Kids program partner offering special ski weeks for children and families from March 8-14, 2026. Includes discounts on children's ski passes and collaborative activities and surprises with brand partners.
- Funivie CampigliominorLocal ski lift operator providing skipass services and webcam resources for resort information.
Scale indicators3 records
Recent moves7 records
Expansion highlights6 records
Scuola Italiana Sci Nazionale Des Alpes competitors and assessment
Company assessmentDirect peers
- Scuola Sci Livigno: Italian ski school in Livigno (Lombardy Alps). Directly comparable service offering (kids and adult group lessons, private lessons, freestyle/racing, ski rental) in a duty-free Italian alpine resort with a strong international clientele.
- Scuola Sci Courmayeur: Italian ski school at Courmayeur Mont Blanc. Closely comparable in service mix (kids/adults group lessons, private lessons, freestyle/racing specializations) and in serving a high-end international Alpine destination market.
- Scuola Sci Cervinia: Italian ski school at the Cervinia/Zermatt ski area. Directly comparable alpine ski/snowboard instruction provider with similar seasonal group/private lesson and instructor-driven model serving an international clientele.
- Scuola Sci Corvara: Italian ski school in Corvara / Alta Badia, in the heart of the Dolomites. Closely comparable in product (kids and adult group lessons, private lessons, ski rental) and in targeting international family and adult ski visitors in a UNESCO setting.
- Skischule Arlberg: Austrian ski school at the Arlberg region (St. Anton/Lech). Comparable premium alpine ski instruction business — group, private, children, race — in another major European ski destination with strong instructor-led model.
- Scuola Sci Sestriere: Italian ski school in Sestriere (Via Lattea / Milky Way ski area). Directly comparable offering across group, private, and children's lessons in an Italian Alps resort context, with similar reliance on instructor talent and seasonal demand.
- Scuola Sci Cortina d'Ampezzo: Italian ski school operating in Cortina d'Ampezzo, another premium Dolomites resort. Directly comparable in service mix (group/private lessons, kids programs, rentals) and customer profile (international, family, alpine destination visitors).
Others
- Skiset: Pan-European ski and snowboard rental network with shops across major resorts. Adjacent rather than direct: comparable in equipment rental operations that the anchor also runs, and an ecosystem partner/competitor for the rental revenue stream.
Broad incumbents
- Swiss Ski & Snowboard School (Schweizer Skischule): The umbrella association of Swiss ski and snowboard schools. Comparable instruction product across resorts, but operating as a national federation with brand, certification, and standards roles rather than as a single-resort school.
- ESF (École du Ski Français): The French national ski school network — the largest organized ski school system in Europe. Comparable instruction product (group/private/children/competition), but operates across hundreds of resorts at national scale rather than focusing on a single resort like the anchor.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Scuola Italiana Sci Nazionale Des Alpes social profiles
Digital presenceScuola Italiana Sci Nazionale Des Alpes financial estimates
Financial estimateRevenue estimate
Valuation estimate
Scuola Italiana Sci Nazionale Des Alpes leadership team
Management profileNumber of profiles
Scuola Italiana Sci Nazionale Des Alpes funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Scuola Italiana Sci Nazionale Des Alpes M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Scuola Italiana Sci Nazionale Des Alpes
What does Scuola Italiana Sci Nazionale Des Alpes do?
Scuola Italiana Sci Nazionale Des Alpes is a ski and snowboard school in Madonna di Campiglio, Italy, delivering group and private lessons for children and adults across beginner to expert levels, accompanied skiing tours, a pre-competitive Junior Team program, and a family-oriented Week 4 Kids event. The school complements its instruction services with ski equipment rental through three on-resort shops and operates a multilingual booking platform to serve both domestic and international guests visiting the Brenta Dolomites.
Is Scuola Italiana Sci Nazionale Des Alpes a public or private company?
Scuola Italiana Sci Nazionale Des Alpes is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Scuola Italiana Sci Nazionale Des Alpes founded?
Scuola Italiana Sci Nazionale Des Alpes was founded in 1980. It employs 1 to 10 people.
Where is Scuola Italiana Sci Nazionale Des Alpes based?
Scuola Italiana Sci Nazionale Des Alpes is headquartered in Madonna di Campiglio, Italy, in the Europe region.
How does Scuola Italiana Sci Nazionale Des Alpes make money?
Five revenue lines are on record. Group Ski Lessons are the primary driver. The others are private Lessons, accompanied Skiing, ski Equipment Rental and junior Team Programs.
Who are Scuola Italiana Sci Nazionale Des Alpes's main competitors?
Direct peers on record are Scuola Sci Livigno, Scuola Sci Courmayeur, Scuola Sci Cervinia, Scuola Sci Corvara, Skischule Arlberg, Scuola Sci Sestriere and Scuola Sci Cortina d'Ampezzo. Skiset is listed as an others. Broad incumbents are Swiss Ski & Snowboard School (Schweizer Skischule) and ESF (École du Ski Français).
Does Scuola Italiana Sci Nazionale Des Alpes have an API?
No public API is recorded for Scuola Italiana Sci Nazionale Des Alpes.
What industry is Scuola Italiana Sci Nazionale Des Alpes in?
Scuola Italiana Sci Nazionale Des Alpes's product category is Ski Instruction and Snow Sports Education. Its primary akta.pro industry code is THAAAJAC, Ski & Snowboard Schools (Instruction & Coaching), with a secondary code of MPAKAJAI, Winter Sports & Snow Training Schools (Ski, Snowboard, Ice Sports). Its NAICS code is 61162 and its SIC code is 8200.