SECUROM

What SECUROM does

SECUROM is a French retail brand and distribution network that aggregates 34 independent distributors specializing in Personal Protective Equipment (PPE) and professional workwear. Operating under the parent group Groupe COFAQ, headquartered in Poitiers, France, the network serves industrial, construction/BTP, artisan, healthcare, food service, and service-sector professionals across France. The SECUROM brand provides partners with a shared catalog infrastructure, multi-brand supplier relationships, and standardized service offerings.

The network's product portfolio is organized across 10 families: head protection (respiratory, hearing, skull, eye), hand protection, body protection subdivided into workwear, technical protection (chemical, ESD, extreme cold, chainmail), and thermal/weather protection, foot protection, fall protection (antichute), hygiene, ergonomics, and prevention/first aid. Products are sourced from more than 15 manufacturer brands including BLS, BP/Bierbaum-Proenen, CEPOVETT/LAFONT, COFRA, ENGEL WORKWEAR, JUBA, MSA France, PANTHER/ABOUTBLU, PETZL, 3M, and PORTWEST. Partners also offer value-added services such as dedicated stock, garment personalization (screen printing, embroidery, sublimation), custom ear protection, gas detector calibration, Category III PPE verification and traceability, custom manufacturing studies, and on-site advisory.

SECUROM operates a channel-partner go-to-market model: independent distributors operate physical point-of-sale locations close to employment centers across France, while the central brand manages the website, partner finder, and seasonal catalog program. Pricing is quote-based and not publicly disclosed; revenue accrues primarily to the independent partners with the parent organization providing shared services and brand infrastructure. The company shows 1–10 employees at the brand level and is privately held within Groupe COFAQ, led by Eric CHAMPION as Président Directeur Général.

Name

SECUROM

Legal name

Groupe COFAQ

Website

https://securom.fr

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

SECUROM is a French network of 34 independent PPE distributors under Groupe COFAQ, offering workwear and protective equipment across 10 product families to industrial, construction, and service-sector professionals throughout France.

Ownership category

akta.pro rank

Headquarters

HQ city

Poitiers, Poitou-Charentes

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. PPE and Workwear Distribution: SECUROM operates as a franchise/network brand of independent PPE distributors. The network generates revenue through the sale of Personal Protective Equipment and professional workwear to businesses and professionals across France. Partners provide extensive technical product ranges with significant stock availability, along with value-added services including customization, fitting, and Category III PPE verification and traceability.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

SECUROM is a French retail network/brand that brings together 34 independent distributors specializing in Personal Protective Equipment (PPE) and professional workwear. Partners supply an extensive catalog across 10 product families (head, hand, body/workwear, body/technical, body/thermal, foot, fall protection, hygiene, ergonomics, prevention/first aid) sourced from leading manufacturers. Value-added services include dedicated stock, garment personalization, alterations, locker fittings, Category III PPE verification, gas-detector maintenance, and tailored consulting on equipment selection.

Product overview

SECUROM is a network of independent distributors specializing in Personal Protective Equipment (EPI) and professional workwear across France. The company offers an extensive portfolio organized into 10 product categories: Head Protection (respiratory masks, hearing protection, skull and eye protection), Hand Protection, Body Protection subdivided into Workwear (jeans, Bplus lines, Comfort Plus), Technical Protection (chemical, ESD, extreme cold, chainmail), and Thermal/Weather Protection, Foot Protection, Fall Protection (antichute harnesses and equipment), Hygiene products, Ergonomics and Work Assistance, and Prevention and First Aid. SECUROM also provides value-added services including dedicated stock management, custom-fit alteration services, clothing personalization (screen printing, embroidery, sublimation), gas detector maintenance, PPE Category III verification and traceability, and customized product development. The company distributes products from over 15 major brands including BLS (respiratory protection), BP/Bierbaum-Proenen, CEPOVETT/LAFONT, COFRA, ENGEL WORKWEAR, JUBA, MSA France, PANTHER/ABOUTBLU, PETZL, 3M, PORTWEST, WELTEK, THIRARD, CHATARD, and PLUHO/AEXALT.

Differentiator

Problem solved

Functional benefit

Products and services

• Head Protection (Protection de la Tête)

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

14 partnerships are on record, tiered core and minor.

• BLS A SOCIO UNICOcoreChannel Partner/ Reseller/ DistributorBLS A SOCIO UNICO is a partner brand specializing in respiratory protection. Founded in Italy in 1970, the company expanded to Spain and is now one of Europe's largest producers of respiratory protection equipment. Products include half-masks, respirators, filters, and dust masks.
• BP (Bierbaum-Proenen)coreChannel Partner/ Reseller/ DistributorBP is a historic partner of SECUROM, described as a family business and one of the largest specialists in workwear and PPE. BP develops high-quality, high-technicality products for all sectors, designed and manufactured in an eco-responsible and durable manner. Product ranges include Bplus, Bplus modern stretch, and Bplus green workwear lines.
• CEPOVETT SAScoreChannel Partner/ Reseller/ DistributorCEPOVETT/LAFONT has been designing high technicality and eco-responsible products for 70 years, dressing professionals across all sectors including artisans, BTP, healthcare, and industry. CEPOVETT multi-risk ranges selected by SECUROM guarantee optimal protection in all risky environments. LAFONT is the French reference for high-end work clothing.
• COFRAcoreChannel Partner/ Reseller/ DistributorCOFRA is described as a premium PPE brand offering high-end individual protection equipment.
• ENGEL WORKWEARcoreChannel Partner/ Reseller/ DistributorENGEL WORKWEAR provides high-quality clothing for artisans, industry, and construction sectors.
• JUBAcoreChannel Partner/ Reseller/ DistributorJUBA specializes in hand protection, offering a range of protective gloves for various applications.
• MSA France SAScoreChannel Partner/ Reseller/ DistributorMSA France SAS provides protection and safety equipment for industrial environments, including fall protection devices and headlamps.
• PANTHER (ABOUTBLU)coreChannel Partner/ Reseller/ DistributorPANTHER (ABOUTBLU) is a premium safety footwear brand offering high-end safety shoes.
• PETZL DISTRIBUTIONcoreChannel Partner/ Reseller/ DistributorPETZL DISTRIBUTION provides fall protection devices and headlamps for professional use.
• CHATARD (Roan'Panchos)minorChannel Partner/ Reseller/ DistributorCHATARD (Roan'Panchos) brings 30 years of experience in technical and safety clothing, specializing in high-visibility and protective workwear.
• PLUHO/AEXALTminorChannel Partner/ Reseller/ DistributorPLUHO/AEXALT is a French manufacturer of hygiene products, providing soaps, disinfection, and care products.
• SINGER FRERESminorChannel Partner/ Reseller/ DistributorSINGER FRERES provides personal protective equipment for work, offering various safety products.
• Groupe COFAQcoreOthersGroupe COFAQ is the parent company and publishing entity of SECUROM. Based in Poitiers, France, Groupe COFAQ provides the infrastructure, website hosting, and organizational backing for the SECUROM network of independent PPE distributors. Eric CHAMPION serves as PDG of Groupe COFAQ.
• 34 Independent SECUROM PartnerscoreChannel Partner/ Reseller/ DistributorSECUROM comprises 34 independent distributor partners across France who are experts in the PPE market. Partners include 2PR, ALEXIS ROBERT, ATR, BIA, CREA'TOP, ABRAM, FI et SERVICES+, FIAF, FIGOMEX, GILBERT PRODUCTION, HAGUENAUER, HC DISTRIBUTION, JL IROISE, KERHERVE, LE PROFESSIONNEL, MSE, MARTIN FRERES, MEDIC CENTRE INDUSTRIE, MILLON, ODIT, PENAUD, PHOENIX, RODIER EPI, ROGA, RUBION, SAQUI, SDM PRO, SEISE, SEPRO, SOCOMECO, SOMEC, SPC Néo, SRVP, TEXPRO, and VESTIPRO/EXCEL. These partners operate physical locations close to employment centers throughout France.

Scale indicators1 record

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Würth: Global industrial supply leader with a strong French subsidiary selling fasteners, tools, and PPE/workwear to trades and industry. Overlaps with SECUROM on workwear, hand protection, and foot protection, but operates at much greater scale and breadth.
• Bruneau: French workplace and office supplies distributor with PPE/workwear categories. Competes with SECUROM for SME customers on standard workwear, gloves, and footwear, though Bruneau's primary identity is office rather than industrial.
• Lyreco: European leader in workplace and PPE supply distribution with significant French operations, serving enterprise customers through catalogs and e-commerce. Competes with SECUROM in workwear, hygiene, and safety footwear for medium/large enterprises.
• RS Components (France): Global industrial catalog distributor (RS Group) with a substantial French business in PPE, test & measurement, and safety products. Overlaps with SECUROM on head/hand/foot protection and respiratory PPE for industrial buyers.

Direct peers

• RAJA: French B2B distributor best known for packaging but expanding into workplace supplies and PPE for SMEs and large accounts. Shares SECUROM's customer base of French businesses purchasing workwear and safety equipment.
• Oxwork: France-based PPE specialist retailer (online and physical) focused on workwear, safety footwear, and protective equipment for trades and industry. A direct specialist competitor to SECUROM partners, particularly on workwear and foot protection.
• Manutan: French-headquartered B2B distributor of workplace supplies, PPE, and equipment with both catalog and e-commerce channels. Operates a pan-European presence but has particularly strong French overlap in PPE/workwear, competing directly with SECUROM's customers and brand portfolio.
• Prolians: French industrial supply distributor (part of Saint-Gobain Distribution) serving construction, industry, and infrastructure with PPE, tools, and fixings. Competes head-to-head with SECUROM partners for industrial/construction PPE accounts in France.

Others

• DirectIndustry (VirtualExpo Group): Online B2B marketplace aggregating industrial suppliers across PPE, safety, and equipment. Functions as an ecosystem participant/channel where SECUROM suppliers and competitors can be discovered, rather than a direct transactional competitor.

Emerging players

• LEBON Protection: French PPE manufacturer/distributor specializing in gloves, workwear, and chemical protection with own-brand ranges. Competes with SECUROM on hand protection and workwear categories, offering both manufacturing and distribution.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/securom

Compliance19 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SECUROM