Sensory Odyssey

What Sensory Odyssey does

Sensory Odyssey is a privately-held French company that produces and licenses touring immersive multi-sensory exhibitions centered on environmental awareness and the living world. Founded in 2021 as Sensory Odyssey Studio and headquartered in Paris, the company partners with cultural institutions — primarily natural history museums, science centers, and digital art centers — to host customized exhibitions that combine visual projections, spatial audio, olfactory diffusion, and scenographic installations. Scientific credibility is anchored by a coproduction partnership with France's Musée National d'Histoire Naturelle (MNHN), and creative quality is reinforced by an exclusive engagement with Oscar-winning sound artist Nicolas Becker, alongside a curated roster of production partners covering scent (IFF, Nez Collective, La Guilde), scenography (Projectiles, Chromatik), software (LSD Studio), and visuals (studio Mardi8).

The core product is a single immersive exhibition format, "Sensory Odyssey," which is offered in tailored configurations of theme, size, and duration to fit each host venue, with a Custom Commissioned Content add-on enabling new original content per venue. The technical stack is built around coordinated multi-content synchronization software (LSD Studio) and proprietary olfactory diffusion (La Guilde), delivering synchronized sight-sound-smell experiences. The company is event-driven and go-to-market is direct B2B outreach to cultural institutions, with quote-based pricing and multi-year contracts; no standard public pricing is disclosed. Revenue is generated through touring exhibition licensing (one-time license model) and coproduction partnerships, with flagship venues including MNHN Paris, ArtScience Museum Singapore, ALL SPACE Digital Art Center Beijing, and California Academy of Sciences San Francisco.

As of mid-2024, the exhibition has run in or been announced for six cities across three continents (Paris, Singapore, Rio de Janeiro, Beijing, Toronto, San Francisco), and the company is positioned as "a new generation of entertainment with sustainable values." The business remains lean — 7 employees — and operates without any disclosed external funding, suggesting a capital-light licensing model where value is concentrated in IP, creative talent, and institutional relationships rather than balance-sheet scale.

Name

Sensory Odyssey

Legal name

Sensory Odyssey Studio

Website

https://sensoryodyssey.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Sensory Odyssey is a Paris-based company that produces and licenses touring multi-sensory immersive exhibitions combining visual, audio, and olfactory experiences, scientifically curated with France's National Museum of Natural History. It serves cultural institutions including natural history museums, science centers, and digital art centers across multiple continents.

Ownership category

akta.pro rank

Product category

Immersive Exhibitions

NAICS

Museums, Historical Sites, and Similar Institutions (712)

SIC

Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Exhibition, Retail & Experiential Design (BPAHAKAL)

Keywords

• Immersive exhibitions
• Multi-sensory experiences
• Touring exhibitions
• Museum installations
• Olfactory experiences

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices6 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Supply Chain

Revenue model

1. Touring Exhibition Licensing: Customized touring exhibitions licensed to museums and cultural institutions. The show's themes, size, and duration are tailored according to venue needs and resources. New original content can be commissioned, suggesting a project-based licensing model with customization fees.
2. Coproduction Partnerships: Deep strategic partnerships with major cultural institutions (e.g., National Museum of Natural History Paris) as coproducing partners, likely involving revenue sharing or joint investment in exhibition development.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Sensory Odyssey designs, produces, and licenses a touring immersive multi-sensory exhibition that engages visitors through coordinated visual projections, sound design, olfactory diffusion, and scenographic installations centered on environmental and natural-world themes. The exhibition is customized in themes, size, and duration for each host venue, and additional original content can be commissioned separately. The core scientific narrative is co-developed with the National Museum of Natural History Paris.

Product overview

Sensory Odyssey is a single unified immersive exhibition product—a multi-sensory experience that combines visual projections, olfactory elements, sound design, and scenographic innovations. The core offering is the Sensory Odyssey Immersive Exhibition itself, which can be customized in themes, size, and duration for different venues. An add-on service allows for the commissioning of new original content tailored to specific venue needs and resources.

Differentiator

Problem solved

Functional benefit

Products and services

• Sensory Odyssey Immersive Exhibition An immersive, multi-sensory exhibition that shifts perceptions of the living world through sight, sound, smell, and touch. The experience is scientifically curated with the National Museum of Natural History and can be tailored in themes, size, and duration to venue needs.
• Custom Commissioned Content New original content commissioned according to venue needs and resources, expanding the exhibition's themes and storytelling for specific locations or events.

Named customers5 records

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

14 partnerships are on record, tiered core, supporting and flagship.

• National Museum of Natural History (MNHN)coreStrategic or Co-development PartnerCoproducing and touring partner providing scientific curation for storytelling and content. This is the primary scientific partner ensuring educational accuracy and credibility of environmental narratives.
• IFF (International Flavors & Fragrances)coreStrategic or Co-development PartnerExclusive fragrance partner and pioneer in cognitive research on emotional impact of odors. Creates unique olfactory experiences as part of multi-sensory exhibitions.
• ProjectilescoreTechnology or IntegrationArchitecture and scenography partner responsible for designing and conceiving scenographic innovations with an authentically poetic approach.
• La GuildecoreTechnology or IntegrationTechnology partner providing cutting-edge fragrance diffusion systems that enable subtle olfactory experiences to complement visual and auditory elements.
• LSD StudiocoreTechnology or IntegrationCreative technology partner responsible for design and development of cutting-edge software to coordinate and interoperate various content streams according to precise timelines.
• studio Mardi8coreStrategic or Co-development PartnerAudiovisual contents production partner responsible for creating visual elements of the immersive experiences.
• ChromatiksupportingTechnology or IntegrationLighting design studio contributing to the visual atmosphere and scenographic innovations of exhibitions.
• People are SoundsupportingTechnology or IntegrationSound design partner contributing to the auditory dimension of the multi-sensory experience.
• Hal AudiosupportingTechnology or IntegrationSound design partner contributing to the audio production for exhibitions.
• Nicolas BeckercoreStrategic or Co-development PartnerOscar-winning artist contributing to sound design, lending prestige and artistic excellence to the audio dimension of exhibitions.
• Nez CollectivecoreStrategic or Co-development PartnerExpert collective curating the fragrances created by IFF, ensuring artistic and cognitive appropriateness for the environmental storytelling.
• ArtScience Museum (ASM) SingaporeflagshipChannel Partner/ Reseller/ DistributorExhibition host venue and touring partner in Singapore, one of the major cultural institutions on the world tour.
• ALL SPACE Digital Art Center BeijingflagshipChannel Partner/ Reseller/ DistributorSpring 2024 exhibition host venue in Beijing, representing expansion into China market at a prominent digital art center.
• California Academy of Sciences San FranciscoflagshipChannel Partner/ Reseller/ DistributorUpcoming exhibition host in San Francisco, a major science museum, representing US market expansion.

Scale indicators2 records

Recent moves8 records

Expansion highlights5 records

Direct peers

• Meow Wolf: US-based immersive art experience company with permanent locations and touring exhibitions. Comparable in immersive narrative-driven experiences and B2B partnerships with cultural venues.
• Hall des Lumières: NYC-based immersive venue operated by Culturespaces, featuring large-scale digital art exhibitions. Direct comparable in immersive exhibition format and museum/cultural venue hosting.
• Frameless: London immersive art experience operator featuring multi-sensory digital art exhibitions. Comparable in immersive theatrical format and cultural institution partnerships.
• Atelier des Lumières: Paris-based immersive digital art center operated by Culturespaces, featuring large-scale commissioned immersive shows. Direct geographic competitor with overlapping immersive exhibition model.
• Artechouse: DC-based immersive art and technology experience company with locations in multiple US cities. Comparable in tech-driven immersive art for cultural and entertainment venues.
• TeamLab: Japanese digital art collective operating global immersive exhibitions (TeamLab Borderless, Planets) and integrated museums. The closest comparable in scale, multi-sensory digital art, and global touring/licensing model.
• Grande Experiences: Producer of touring immersive art exhibitions including Van Gogh Alive. Direct comparable in the touring immersive exhibition model licensed to museums worldwide.

Broad incumbents

• MSG Sphere: Las Vegas-based immersive entertainment venue featuring multi-sensory experiences at scale. Broader incumbent in immersive entertainment with much larger infrastructure and balance sheet.
• Culturespaces: French cultural operator that runs Atelier des Lumières, Hall des Lumières, and Bassins de Lumières. Broader incumbent in immersive cultural venue operations and a key competitor in the Paris market.

Emerging players

• Superblue: Immersive experiential art company operating permanent and traveling exhibitions. Comparable in immersive art IP and venue partnerships, with a slightly different permanent-installation-heavy operating model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/sensory-odyssey
• Instagraminstagram.com/sensoryodyssey

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sensory Odyssey