SEO Mentors Agency

What SEO Mentors Agency does

SEO Mentors Agency is a Vietnamese boutique SEO services firm founded in April 2019 and headquartered in Ho Chi Minh City, operating as Công ty TNHH SEO Mentors. The company delivers a portfolio of professional SEO services built around a core Comprehensive SEO product, including SEO Mentor (1-on-1 in-house team mentoring), SEO Audit, SEO Training for managers, Press Release distribution, Brand Protection/SERP reputation management, and GEO (Generative Engine Optimization) for AI Search engines. Methodology rests on E-E-A-T principles, technical SEO audits, content optimization, Ahrefs/SEMrush-driven analytics, and CMS optimization, with minimum 12-month engagements and KPI-based commitments.

The firm serves mid-market and enterprise clients across Vietnam and selectively in international markets (US, Germany, Japan), with a documented portfolio of 28+ named projects spanning e-commerce, healthcare media, recruitment, finance, real estate, hospitality, B2B, and entertainment. Notable clients include Vietnam Ministry of Health's Báo Sức Khỏe & Đời Sống, ITviec, TopDev, GoBear, Manulife, Điện Máy Chợ Lớn, and Vinatura Supplements. The company is bootstrapped with 5 employees, led by founder Đoàn Mậu Hoài (10+ years SEO experience at Sendo.vn, VietnamBooking.com, Webtretho.com, Vntrip.vn).

Revenue is generated through professional services engagements with a Standard Plan starting at $1,500/month and a custom "Dominate" tier priced per KPI, timeline, and scope. Go-to-market is direct, consultative sales via website forms, hotline, Zalo, and email, supported by a content marketing engine (case studies, industry reports) and referral activity. The firm has earned consecutive Clutch.co Top SEO Company Vietnam rankings (2024-2025) and SEMrush Agency Partner certification.

Name

SEO Mentors Agency

Legal name

Công ty TNHH SEO Mentors

Website

https://seomentors.vn

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

1–10 employees

Short description

SEO Mentors Agency is a Ho Chi Minh City-based boutique SEO services firm delivering comprehensive SEO, mentoring, GEO/AI Search optimization, and brand reputation management to mid-market and enterprise clients across Vietnam and select international markets.

Ownership category

akta.pro rank

Product category

SEO Services

NAICS

Advertising Agencies (541810), Marketing Consulting Services (541613)

SIC

Services-Advertising Agencies (7311), Services-Management Consulting Services (8742)

akta.pro primary industry

Enterprise SEO (Large Sites, Governance, Workflow) (BPAFAJAF)

akta.pro secondary industries

Search Engine Optimization (SEO) Services (MPAAACAA), Technical SEO (Audits, Crawl/Indexing, Site Architecture) (BPAFAJAA), Search, Review & Ratings Management (SEO/Content/Platforms/Local Listings) (MPAAAOAC), Voice/Conversational SEO (Featured Snippets, Assistants) (BPAFAJAN)

Keywords

• SEO services
• Digital marketing
• Search optimization
• Brand reputation
• Content marketing

Headquarters

HQ city

Ho Chi Minh City

HQ country

Vietnam

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. SEO Services (Comprehensive SEO): Full-service SEO engagements covering on-page optimization, off-page link building, content strategy, and technical SEO. Priced based on KPIs, timeline, and website status. Minimum commitment of 1 year for comprehensive SEO services.
2. SEO Mentoring Services: One-on-one mentoring for individuals or in-house SEO teams, with KPI-based commitments. No prior SEO knowledge required for mentees. Conducted online via Google Meet.
3. SEO Consulting / Advisory: Consulting engagements for businesses needing SEO strategy guidance without full-service execution. Applied to all industries with tailored approach.
4. Press Release Services: Press release distribution integrated with SEO optimization, message research, media list building, and media relations management for brand visibility enhancement.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels6 records

Core offering

SEO Mentors Agency is a professional SEO services firm that delivers comprehensive SEO engagements covering market and competitor analysis, keyword research, on-page optimization, technical SEO, content strategy, off-page link building, and ongoing audits for Vietnamese and international businesses. Alongside full-service execution, the firm offers one-on-one SEO mentoring for in-house teams, dedicated technical SEO audits, SEO training for managers, press release distribution optimized for search, and brand reputation management on search engine results pages. The firm has further extended its offering with AI Search optimization (GEO) for AIO and ChatGPT citation visibility.

Product overview

SEO Mentors Agency is a Vietnamese SEO agency offering a portfolio of interconnected SEO services built around a core Comprehensive SEO (SEO Tổng Thể) platform. The primary offerings include SEO Mentor (1-on-1 mentoring), SEO Audit, SEO Training, Press Release services, and Brand Protection services. The agency differentiates through its focus on AI Search optimization (GEO) alongside traditional SEO, helping clients optimize for both conventional search engines and AI-generated answer engines.

Differentiator

Problem solved

Functional benefit

Products and services

• SEO Tổng Thể (Comprehensive SEO) Full-service SEO package for Vietnamese and international businesses covering market and competitor analysis, keyword research, SEO-optimized content strategy, on-page and off-page optimization, regular website audits, reporting (GA4 and Google Data Studio), Google Business Profile optimization, and KPI-based delivery. Standard Plan starts from $1,500/month and includes keyword grouping, content editing and publishing, duplicate content analysis, image optimization, internal linking, meta tag optimization, robots.txt and sitemap setup, schema setup (JSON-LD), canonicalization analysis, redirect and broken link checks, backlink analysis, quality link building, and media outreach.
• SEO Mentor One-on-one mentoring service in which SEO Mentors experts guide and support clients' in-house teams or individual mentees to develop SEO skills and strategy, with KPI-based performance commitments. No prior SEO knowledge is required; delivered online via Google Meet. Used by clients such as ITviec to achieve 30% organic traffic growth after 6 months.
• SEO Audit Comprehensive technical SEO audit service that delivers detailed analysis of website status, competitor landscape, and market overview, identifying issues and opportunities for subsequent optimization work.
• Đào Tạo SEO Cho Nhà Quản Lý (SEO Training for Managers) Training service for managers and business leaders aimed at building their ability to oversee SEO departments and external SEO service providers, reducing resource waste and improving vendor management outcomes.
• Thông Cáo Báo Chí (Press Release Service) Press release distribution service optimized for SEO, including message research, media list building, and media relations management, helping businesses enhance brand awareness through reputable media channels while generating quality backlinks.
• Bảo Vệ Thương Hiệu (Brand Protection) Reputation management service that reduces negative content visibility about a brand on search engines, protecting and recovering brand integrity in digital spaces. Used by TopDev for crisis management and brand SERP protection.

Quantifiable outcome

• Báo Sức Khỏe & Đời Sống: Traffic grew from 2.4M to 3.7M sessions/month, exceeding KPI by 147%
• +6 more outcomes

Named customers21 records

Segments10 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators16 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• WebFX: Large US-based digital marketing agency with comprehensive SEO services. Overlaps in offering full-service SEO to mid-market and enterprise clients, but at much greater scale and broader service portfolio.

Direct peers

• Neil Patel Digital: SEO and digital marketing agency built around a recognized personal brand. Comparable to SEO Mentors' founder-driven positioning and content-marketing-led GTM.
• Builtvisible: UK-based SEO consultancy offering technical SEO, content strategy, and digital PR to enterprise clients. Comparable in being a strategy-led, consultancy-style SEO firm serving global brands.
• Victorious SEO: SEO-focused agency specializing in technical SEO, content, and link building for enterprise clients. Comparable in emphasizing measurable KPIs and project-based SEO engagements similar to SEO Mentors' methodology.
• Single Grain: US-based digital marketing agency with strong SEO focus serving mid-market and enterprise clients. Comparable to SEO Mentors in combining SEO, content strategy, and consulting-led delivery model, though operating at larger scale.
• HigherVisibility: Full-service SEO agency recognized by Clutch and similar third-party rankings. Directly comparable in offering comprehensive SEO, link building, and analytics services to mid-market and enterprise customers.
• Go Fish Digital: SEO and digital PR agency offering link building, content marketing, and reputation management. Comparable to SEO Mentors' inclusion of brand protection and digital PR as core service lines alongside SEO.
• Thrive Internet Marketing Agency: Full-service digital marketing agency with SEO, web design, and PPC. Directly comparable in offering comprehensive SEO to mid-market clients with measurable KPI commitments.
• Bruce Clay: Established SEO consulting agency and thought leader with a methodology-led, mentor-style approach to enterprise SEO. Comparable in emphasizing strategic guidance and technical SEO audits as core offerings.
• Directive: B2B SEO and performance marketing agency. Directly comparable in serving enterprise clients with strategy-led, KPI-driven SEO engagements and consulting-heavy delivery model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/doanmauhoaiseomentor
• LinkedInlinkedin.com/company/seo-mentors-agency

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SEO Mentors Agency