SFR Reunion
- Company typePrivate
- Founded-
- HeadquartersSainte Clotilde, Réunion
- Headcount101–250
- GTM typeB2B and B2C
- OfferingServices
SFR Reunion firmographics
Firmographics- Name
- SFR Reunion
- Legal name
- SOCIETE REUNIONNAISE DU RADIOTELEPHONE – SRR
- Website
- https://sfr.re
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Ownership category
- akta.pro rank
Where SFR Reunion is headquartered
LocationHeadquarters
- HQ city
- Sainte Clotilde
- HQ country
- Réunion
Offices3 records
Markets served
SFR Reunion business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Infrastructure, Technology or R&D, Personnel, Operations, Marketing or Sales
Revenue model
- Mobile Subscriptions: Recurring monthly subscription revenue from mobile voice and data plans (4G/5G), including prepaid cards and postpaid subscriptions. Revenue generated through monthly billing with various commitment periods (12 or 24 months) or no-commitment options.
- Fixed Internet and TV Subscriptions: Recurring revenue from box/internet packages including fiber (FTTH), ADSL, and 4G/5G fixed wireless offers. Includes TV services with various channel packages and add-on bouquets.
- Mobile Device Sales: Revenue from sale of smartphones and mobile devices, including discounted/promotional offers bundled with subscription commitments. Also includes device trade-in and recycling programs.
- TV Bouquets and Options: Additional revenue from premium TV content bundles including Disney+, Netflix, RMC Sport, beIN Sports, DAZN, and other themed channel packages. Monthly subscriptions added to base packages.
- Value-Added Services: Revenue from optional services including SFR Game (gaming), SFR Muzik (music streaming), data add-ons, international calling options, and WiFi repeater rentals.
- Wholesale Capacity Services: Wholesale services provided to other operators including submarine cable capacity (LION/LION2), FTTH line access, and mobile termination services. Revenue from operator-to-operator charges.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Initial 4G mobile plan - basic entry-level |
| Subscription | Monthly | Initial 4G Blocked plan - controlled spending option |
| Subscription | Monthly | 5G mobile plans - from entry to premium |
| Subscription | Monthly | SFR Fibre 8 - entry fiber package |
| Subscription | Monthly | SFR Fibre Smart 8 - mid-tier fiber with TV |
| Subscription | Monthly | SFR Fibre Premium 8X - premium fiber |
| Subscription | Monthly | Box 4G/5G - fixed wireless broadband |
| Subscription | Monthly | SFR Game - gaming subscription |
| Subscription | Monthly | Netflix integration |
| Subscription | Monthly | RMC Sport - sports channels |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels5 records
SFR Reunion product offering
Product offeringCore offering
SFR Réunion (Société Réunionnaise du Radiotéléphone – SRR) is the licensed telecommunications operator for the French overseas departments of La Réunion and Mayotte. It provides mobile (4G/5G) and fixed internet (FTTH fiber, ADSL, Box 4G/5G) subscriptions, digital TV with bundled streaming bouquets, and value-added services. The company also sells mobile devices and offers dedicated business telecommunications solutions through its SFR Business division.
Product overview
SFR Reunion operates as a telecommunications operator in La Réunion and Mayotte, offering a comprehensive portfolio of products and services. The core offerings include fixed internet via fiber optic (SFR Fibre/Power Box) with speeds up to 8Gb/s using XGS-PON technology, fixed wireless broadband (Box 4G/5G) for areas without fiber coverage, and mobile services including 5G and 4G prepaid and postpaid plans. The company provides television services through SFR TV application and decoder boxes with various channel bouquets (Sport, Cinema, Entertainment), streaming integrations with Netflix, Amazon Prime Video, Disney+, beIN SPORTS, RMC Sport, and DAZN. Additional services include music streaming (SFR Muzik), mobile gaming (SFR Game with Gameloft), family data sharing (SFR Family), loyalty program (SFR Le Club), WiFi extenders, and accessibility services for disabled users (RogerVoice, Handicap Zéro). The product architecture follows a platform-plus-modules model where core connectivity services serve as the foundation, with optional add-ons and bouquets available to customize the offering.
Differentiator
Problem solved
Functional benefit
Brands
- SFR Power Box: Premium fibre and internet box offering from SFR Réunion featuring high-speed internet, TV, and telephone services.
- SFR TV 8
- SFR Family
- SFR Game
- SFR Muzik
- SFR Multi
- SFR Le Club
- NEOW
- Box 4G/5G
Products and services
- SFR Fibre (Power Box)
- Box 4G/5G
- SFR 5G Mobile Plans
- SFR 4G Mobile Plans
- La Carte 100% Réunion
- SFR Power Box
- Wholesale Capacity Services
- SFR Business Solutions
Quantifiable outcome
- 99% population covered by 4G in La Réunion
- +3 more outcomes
Companies that use SFR Reunion
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles3 records
SFR Reunion technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration10 records
Feature5 records
SFR Reunion partnerships and signals
Strategic signalPartnerships
14 partnerships are on record, tiered core and minor.
- RogerVoicecoreAccessibility partnership providing telephone relay services for deaf, hard-of-hearing, deaf-blind, and aphasic customers. SFR provides 3 hours of free monthly communication credits through the RogerVoice mobile app.
- HandiCaPZérocoreAccessibility partnership providing documents (factures, guides) in Braille or enlarged characters for blind and visually impaired customers. Documents available free on request.
- Reef Check FranceminorEnvironmental sponsorship partnership. SFR Réunion became patron of the association dedicated to coral reef protection. Employees participate in marine preservation actions including reef cleaning and biodiversity awareness.
- RSMA-Réunion (Régiment du Service Militaire Adapté)minorSocial partnership hosting interns from RSMA's fiber optic training program. Provides 3-week immersion in customer service for Monteur Fibre Optique trainees.
- Emmaüs Connect and Emmaüs AgameminorCircular economy partnership where SFR donates IT equipment (laptops, smartphones, tablets) for resale at solidarity prices to digitally excluded populations, funding digital inclusion programs.
- GameloftcoreGaming content partnership providing access to over 100 Gameloft mobile games through SFR Game subscription service (€1.99/month). First month free for subscribers.
- NetflixcoreVideo streaming distribution partnership. Netflix content available through SFR TV and Set-Top Boxes, integrated into channel 199. Revenue sharing model.
- Disney+coreStreaming content distribution partnership. Disney+ available through SFR Box and as combined bundle with RMC Sport or SFR Cinéma. Access via channel 198.
- Amazon Prime VideocoreVideo streaming partnership. Amazon Prime Video accessible through SFR TV application and Box 8. Includes Ligue 1 Uber Eats content.
- RMC SportcoreSports content partnership providing UEFA Europa League and other sports content. Available on channels 31 and 107, and via rmcsport.tv and dedicated app.
- beIN SportscorePremium sports content distribution. 10 beIN Sports HD channels broadcasting major sporting events.
- DAZNcoreSports streaming partnership providing NFL, boxing, MMA, and other sports content through DAZN platform.
- Grand RaidcoreLong-term event sponsorship (over 20 years). SFR provides refreshment stations, network reinforcement, runner tracking services, and communications support during the trail running event.
- Alizoa VoyagesminorTravel partner for SFR Le Club loyalty program, offering preferential rates on hotels and travel for SFR customers.
Scale indicators5 records
Expansion highlights5 records
SFR Reunion competitors and assessment
Company assessmentDirect peers
- Orange Réunion: Major mobile and fixed-line telecom operator in La Réunion. Direct competitor with similar full-stack product portfolio (4G/5G mobile, fiber, IPTV, VAS) serving the same residential and business customers in the same territory.
- Telma / Maoré Mobile: Mobile operator in Madagascar and Mayotte (operating as Maoré Mobile in Mayotte). Direct competitor to SFR Réunion in the Mayotte mobile market, with comparable prepaid and postpaid offerings targeting similar residential customers.
- Zeop: Réunion-based fiber and fixed broadband operator competing head-to-head with SFR Réunion's FTTH/XGS-PON offering in La Réunion. Direct competitor in residential and business fiber internet, and has expanded into mobile services.
- Only (Reunion Telecom): Local mobile and fixed telecom operator in La Réunion, also serving Mayotte (Only Mayotte). Direct competitor in both consumer mobile and fixed broadband segments with comparable budget-tier positioning.
- Canal+ Réunion: Pay-TV and streaming operator in La Réunion. Direct competitor in the TV/streaming distribution segment, offering premium content (Canal+ channels, cinema, sports) that overlaps with SFR's RMC Sport, beIN, and Disney+ bouquets.
Broad incumbents
- Free Mobile (Iliad): Major French mobile operator and ISP under Iliad group. Broad incumbent offering low-priced mobile plans and Freebox fixed broadband, with a similar product architecture. Operates in French overseas territories including La Réunion, providing indirect competitive pressure.
- Bouygues Telecom: Major French mobile and fixed telecom operator. Broad incumbent in the same industry with similar mobile plans, fiber, and TV offerings, operating primarily in mainland France but also active in French overseas territories — providing indirect competitive pressure on SFR Réunion.
- Numericable (SFR Fibre): French cable operator and ISP, now merged with the SFR group. Broad incumbent with highly comparable fixed broadband and IPTV business model to SFR Réunion's fixed-line services. Sister entity within the Altice group.
Regional players
- Emtel: Major mobile and fixed telecom operator in Mauritius. Regional player in the Indian Ocean, comparable to SFR Réunion in serving an island market of similar scale with full mobile, fixed broadband, and TV offerings through a bundled retail model.
- Digicel Group: Caribbean and Pacific mobile and digital services operator serving similar overseas/island markets. Regional player with comparable mobile-first business model, bundled VAS offerings, and reliance on regional wholesale capacity — analogous to SFR Réunion's Indian Ocean footprint.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
SFR Reunion social profiles
Digital presenceSFR Reunion compliance and trust
Trust signalCompliance2 records
SFR Reunion financial estimates
Financial estimateRevenue estimate
Valuation estimate
SFR Reunion leadership team
Management profileNumber of profiles
Profiles1 record
SFR Reunion funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SFR Reunion M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SFR Reunion
What does SFR Reunion do?
SFR Réunion (Société Réunionnaise du Radiotéléphone – SRR) is the licensed telecommunications operator for the French overseas departments of La Réunion and Mayotte. It provides mobile (4G/5G) and fixed internet (FTTH fiber, ADSL, Box 4G/5G) subscriptions, digital TV with bundled streaming bouquets, and value-added services. The company also sells mobile devices and offers dedicated business telecommunications solutions through its SFR Business division.
Is SFR Reunion a public or private company?
SFR Reunion is a private company. It is classified as corporate owned and is currently operating.
When was SFR Reunion founded?
SFR Reunion was founded in -1. It employs 101 to 250 people.
Where is SFR Reunion based?
SFR Reunion is headquartered in Sainte Clotilde, Réunion.
How does SFR Reunion make money?
Six revenue lines are on record. Mobile Subscriptions are the primary driver. The others are fixed Internet and TV Subscriptions, mobile Device Sales, TV Bouquets and Options, value-Added Services and wholesale Capacity Services.
Who are SFR Reunion's main competitors?
Direct peers on record are Orange Réunion, Telma / Maoré Mobile, Zeop, Only (Reunion Telecom) and Canal+ Réunion. Broad incumbents are Free Mobile (Iliad), Bouygues Telecom and Numericable (SFR Fibre). Regional players are Emtel and Digicel Group.
Does SFR Reunion have an API?
No public API is recorded for SFR Reunion.