Skylands Ice World LLC

What Skylands Ice World LLC does

Skylands Ice World LLC operates an 80,688 square-foot multi-purpose sports facility in Stockholm, New Jersey, housing two NHL-sized ice rinks. Opened in 2004 and owned by Black Bear Sports Group, Inc., the facility delivers a comprehensive suite of ice programming including public skating, learn-to-skate, youth and adult hockey leagues, travel hockey through the Skylands Kings program (8U through 18U plus girls hockey via North Jersey Lady Kings), spring hockey via Skylands Miners, figure skating instruction and freestyle sessions, synchronized skating (Black Diamonds), summer camps, birthday parties, group events, and private ice rentals. The facility also hosts on-site complementary businesses including SportsCare Physical Therapy, Tim Horton's Cafe, XHockey Products ProShop, Pro Performance Training Center, and Top Tier Dance Academy.

The business operates a vertically integrated model under management by Ice Rink Performance Group, with revenue diversified across transaction-based public skating and rentals, subscription/seasonal hockey and figure skating programs priced from $1,495 to $6,395 for travel hockey and $30-$45 per half hour for figure skating lessons, packaged birthday parties at $250-$299, group event pricing, corporate sponsorship packages including naming rights, and a streaming subscription product. Technology infrastructure is anchored by the Black Bear TV platform, launched September 16, 2024 across all 38 Black Bear venues, which uses Spiideo's cloud-based AI camera system for automatic game recording and player tracking and is delivered through a partnership with Visaic as the interactive web and OTT platform. Online registration runs on the Bond Sports platform, and the facility is part of a broader network of 38 Black Bear Sports Group rinks across the United States.

The facility serves multiple horizontal customer segments including families and general public, youth and adult hockey players, figure skaters, corporate sponsors, and groups/organizations. Distribution is primarily on-site at the Stockholm, NJ location with a digital layer through the website and Bond Sports registration, while Black Bear TV extends reach globally via streaming on PC, MAC, mobile, Roku, Apple TV, Amazon Fire TV, and Android TV. The company's competitive position rests on multi-program ecosystem lock-in, network affiliation with 37 sibling venues, and differentiated streaming and AI-powered content capture that independent single-rink operators cannot readily replicate.

Name

Skylands Ice World LLC

Legal name

Skylands Ice World LLC

Website

https://skylandsiceworldnj.com

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

11–50 employees

Short description

Skylands Ice World LLC operates an 80,688 sq ft dual NHL-sized ice rink facility in Stockholm, NJ, owned by Black Bear Sports Group, delivering public skating, youth/adult hockey, figure skating, parties, and private rentals, plus the Black Bear TV streaming service across 38 venues.

Ownership category

akta.pro rank

Product category

Ice Rink Facility and Ice Sports Programs

NAICS

Fitness and Recreational Sports Centers (71394)

SIC

Services-Amusement & Recreation Services (7900), Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Ice Rinks & Winter Sports Facilities (MPAKAEAG)

Keywords

• Ice skating facility
• Youth hockey programs
• Figure skating instruction
• Ice rink rentals
• Sports facility management

Headquarters

HQ city

Stockholm

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Public Ice Skating Sessions: Revenue from public open skating sessions, skate rentals, and walk-in customers. Pricing varies at the rink with online pre-registration discounts up to 33%.
2. Hockey Programs and Leagues: Revenue from youth hockey travel programs (Skylands Kings), recreational leagues, learn-to-play programs, clinics, camps, and adult hockey leagues. Fees range from $1,495 to $6,395 plus apparel depending on program level and age group.
3. Figure Skating Programs: Revenue from figure skating lessons (private lessons $30-45 per 30 minutes, coaching paid directly to coaches), freestyle sessions ($23/60min, $16/30min), and summer camps ($70-$120/day).
4. Birthday Parties and Group Events: Revenue from birthday party packages (Supreme Party $250, Ultimate Jam Party $299) and group skating packages for scouts, youth groups, schools, and organizations.
5. Private Ice Rentals: Revenue from private ice rink rentals for corporate events, community functions, team practices, and larger groups requiring dedicated ice time.
6. Sponsorship and Marketing Partnerships: Revenue from corporate sponsorship packages including naming rights (Lobby Lounge, Locker Room Hallway, Skate Rental, Party Room, Ice Resurface Machine), branding packages (Gold, Silver, Bronze), and digital media packages.
7. Black Bear TV Streaming Subscription: Subscription revenue from game streaming services with pay-as-you-go per game (48-hour access), monthly, and yearly plan options.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels6 records

Core offering

Skylands Ice World operates a multi-purpose 80,688 square-foot ice sports facility in Stockholm, New Jersey with two NHL-sized rinks, offering public skating, learn-to-skate instruction, comprehensive youth and adult hockey programs, figure skating lessons and camps, birthday parties, group events, and private ice rentals. The facility is part of the Black Bear Sports Group network of 38 ice rinks and is paired with the Black Bear TV subscription streaming service that broadcasts games using AI-powered camera technology.

Product overview

Skylands Ice World is a multi-purpose ice rink facility owned by Black Bear Sports Group, Inc. The 80,688 square-foot facility in Stockholm, New Jersey houses two NHL-sized ice rinks and offers a comprehensive suite of ice sports programs. The core offerings center around public skating and facility rentals, supported by extensive learn-to-skate, hockey, and figure skating programs. Hockey programs include recreational leagues (Skylands Youth Hockey League), travel hockey (Skylands Kings from 8U to 18U), girls hockey (North Jersey Lady Kings), adult hockey (Foundry Adult Hockey partnership), and spring hockey (Skylands Miners). Figure skating includes private lessons, synchronized skating (Black Diamonds), freestyle sessions, and competitive camps. The facility also hosts birthday parties and group events with dedicated party rooms. Black Bear TV provides streaming coverage of games with AI-powered camera technology from Spiideo.

Differentiator

Problem solved

Functional benefit

Brands

• Skylands Kings: Tier II Youth Hockey Program located in New Jersey focusing on player development, sportsmanship, and teamwork.
• Black Diamonds
• Skylands Youth Hockey League
• Skylands Miners
• North Jersey Lady Kings
• Skylands Skating Academy

Named customers5 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

AI capability2 records

Feature3 records

Partnerships

17 partnerships are on record, tiered core and minor.

• SpiideocoreTechnology or Integration · 16 September 2024Partnership with Spiideo to equip all Black Bear venues with cloud-based camera system powered by artificial intelligence for automatic recording and tracking of every situation and player movement. Award-winning AI capture technology trained specifically for hockey to ensure fans never miss a play.
• VisaiccoreTechnology or Integration · 16 September 2024Partnership with Visaic to create interactive web platform for Black Bear TV streaming service. Provides comprehensive streaming experience including multiple accounts, clipping, downloading access, and dedicated app.
• SportsCare Physical TherapyminorOthersOn-site physical therapy provider at the facility offering rehabilitation and sports medicine services to skaters and hockey players.
• Tim Horton's CafeminorOthersOn-site cafe operating within the facility providing food and beverage services to visitors.
• XHockey Products ProShopminorOthersOn-site hockey equipment retail shop offering equipment sales and services to facility visitors.
• Pro Performance Training CenterminorOthersOn-site sports performance training facility offering strength, conditioning, and athletic development services.
• Top Tier Dance AcademyminorOthersOn-site dance academy operating within the facility.
• Ice Rink Performance GroupcoreStrategic or Co-development PartnerManagement services provider focused on effective operational performance by implementing vertically integrated, internally managed programming, marketing, sponsorship partnerships and providing a best-in-class customer experience.
• Black Bear Sports GroupcoreStrategic or Co-development PartnerParent company and ownership. Black Bear Sports Group, Inc. owns Skylands Ice World and operates a network of 38 ice rink venues across the United States.
• Foundry Adult HockeycoreChannel Partner/ Reseller/ DistributorLargest and most comprehensive adult hockey organization in the U.S.A. Operating learn-to-play programs, novice draft leagues, and adult hockey leagues. Spans over 11 states.
• Junior RangerscoreChannel Partner/ Reseller/ DistributorPartnership providing Junior Rangers Learn to Play Hockey and Junior Rangers Rookie League programs at Skylands Ice World. Seasonal programs for youth ages 5-10.
• Tier 1 Hockey FederationcoreStrategic or Co-development PartnerGames streamed on Black Bear TV including all Tier 1 Hockey Federation events, tournaments, and showcase games.
• Atlantic Hockey FederationcoreStrategic or Co-development PartnerGames streamed on Black Bear TV including Atlantic Hockey Federation events, high school, middle school tournaments, and showcase games.
• Atlantic Girls Hockey FederationcoreStrategic or Co-development PartnerGames streamed on Black Bear TV including Atlantic Girls Hockey Federation tournaments and showcase games.
• Arena Orthopaedic Partner - New Jersey Orthopaedic InstituteminorGTM or Marketing PartnerOfficial orthopaedic partner for the arena providing specialized medical services to athletes and skaters.
• Black Bear Youth Hockey FoundationminorOthersNon-profit foundation affiliated with Black Bear Sports Group supporting youth hockey development.
• Sponsorship PartnersminorGTM or Marketing PartnerMarketing partnership sponsors including Mini Melts, Bishop Photo, All-American Arena Products, Apex Learning Virtual School, Bond Sports, Breakaway, Canteen, Cintas, Constellation, DiSanto Propane, Goon Guard, Kaivac, Kelly Benefits Payroll, Liberty Coke, Pure Hockey, Sherwin Williams.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Ice House (Hackensack, NJ): Established northern New Jersey ice rink with extensive hockey and figure skating programming, learn-to-skate, and private rentals competing with Skylands for hockey families and recreational skaters.
• Aston Ice Works: Black Bear Sports Group-owned multi-rink facility in Pennsylvania offering youth hockey, figure skating, and public skating programs under the same Black Bear TV streaming umbrella as Skylands.
• ProSkate Ice Arena: Regional multi-rink facility in New Jersey offering travel hockey, public skating, figure skating, and party packages with overlapping program structure to Skylands Ice World.
• Floyd Hall Arena: Two-rink ice facility in Little Falls, NJ offering public skating, youth hockey, and figure skating programming in the same regional market as Skylands.
• Howell Ice Arena: New Jersey-based ice rink offering public skating, youth hockey leagues, figure skating, and learn-to-skate programs in direct competition for the same regional customer base as Skylands.
• Igloo Ice Rinks (Mt. Laurel): Operated by Ice Rink Performance Group under Black Bear Sports Group, providing two-rink facility with comparable hockey, figure skating, and public skating programming in the New Jersey market. Direct sister facility to Skylands.

Emerging players

• Foundry Adult Hockey: Largest U.S. adult learn-to-play hockey organization operating across 11 states. Partners with Skylands on adult programming but operates programs at competing rinks nationally as well.

Broad incumbents

• Black Bear Sports Group (Corporate): Parent company operating 38 ice rink venues including Skylands; relevant as the broader portfolio context for technology, sponsorship, and streaming investments that benefit Skylands.

Others

• Bond Sports: Online registration and facility management platform integrated with Skylands for program sign-ups, master calendars, and public skating registrations. Enabling technology partner used across the Black Bear network.

Regional players

• New Jersey Devils Youth Hockey / Junior Rangers: NHL-affiliated youth hockey program partner of Skylands. Operates Learn to Play and Rookie League programs across multiple rinks, including as a feeder channel that competes for youth hockey sign-ups.

Market position

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/skylands-ice-world-llc

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Subsidiaries5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Skylands Ice World LLC