Spinazzè Group Spa

What Spinazzè Group Spa does

Spinazzè Group Spa is an Italian industrial manufacturer founded in 1965 and headquartered in Cimadolmo (province of Treviso, Veneto), specializing in poles and structural systems for vineyards and orchards. The company produces three core pole categories — prestressed concrete poles with harmonic steel braid reinforcement, galvanized and COR-TEN weathering steel poles, and wooden posts — using locally sourced raw materials (cement, pebble stones, river sand from the Piave river area). Operations run across 12 production lines with capacity for approximately 6,000 poles per day, and an installed base covering roughly 60,000 hectares across 15 countries including Italy, Austria, Germany, the Netherlands, multiple Eastern European markets, and intercontinental destinations such as Chile, South Africa, and Australia.

Beyond pole manufacturing, Spinazzè supplies complete training systems for vineyards (spurred cordon, free cordon, GDC, Guyot, Sylvoz, Tendone) and orchards (espalier, V/Y-shape, kiwi pergola), plus protective covering systems addressing anti-hail, anti-rain, and anti-insect requirements, often delivered through technology partnerships (notably Fruit Security's Powerflex system and Hagelnet Montage's automated anti-hail solutions). Customer segments are concentrated in viticulture and fruit-growing verticals, with named commercial relationships including Gruber Genetti Nursery (apple and cherry orchards across 200 hectares in Verona and Alto Adige), Terre di Ger (70-hectare Friuli winery), and individual kiwi operators using the Tramp elastic rope system.

The business operates a direct, quote-based B2B sales model with internal logistics handling worldwide shipping, supported by a multi-language website, portfolio galleries, YouTube content, and high-visibility marketing partnerships such as the official supplier relationship with the RedBull-BORA-hansgrohe professional cycling team. Revenue, ownership structure, and headcount are not disclosed in available source material; the company presents as a privately held, family-controlled industrial business with no institutional investors identified and a multi-generational operating history.

Name

Spinazzè Group Spa

Legal name

Spinazzè Group Spa

Website

https://spinazzegroup.com

Company type

Private

Founded year

1965

Operating status

Operating

Headcount range

1–10 employees

Short description

Spinazzè Group Spa is an Italian manufacturer founded in 1965 that designs and produces prestressed concrete, steel, and wooden poles, plus complete training and covering systems for vineyards and orchards across 15 countries.

Ownership category

akta.pro rank

Product category

Agricultural Support Structures

SIC

Concrete Products, Except Block & Brick (3272), Farm Machinery & Equipment (3523)

akta.pro primary industry

Vineyard Establishment & Development (Site Prep, Trellising, Planting) (AFAGAJAA)

akta.pro secondary industries

Grape Growing & Canopy Management (In-Season Vineyard Operations) (AFAGAJAB), Vineyard Pest, Disease & Weed Management (IPM, Spraying, Bird Control) (AFAGAJAD)

Keywords

• Prestressed concrete poles
• Vineyard support structures
• Orchard training systems
• Agricultural covering systems
• Weathering steel poles

Headquarters

HQ city

Cimadolmo (San Michele di Piave)

HQ country

Italy

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Poles and Structures for Vineyards and Orchards: Spinazzè designs, produces, and sells poles and structural systems for vineyards and orchards. The product range includes prestressed concrete poles, COR-TEN steel poles, galvanized steel poles, and wooden posts. The company also provides accessories for installations (vineyard training systems, orchard training systems, covering structures). Revenue is generated through product sales with quote-based pricing.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Spinazzè designs, produces, and sells poles and structural systems for vineyards and orchards. The product range includes prestressed concrete poles, COR-TEN weathering steel poles, galvanized steel poles, and wooden posts, complemented by a comprehensive suite of accessories and complete installation/covering systems (vineyard training systems, orchard training systems, anti-hail, anti-rain, and anti-insect coverings).

Product overview

Spinazzè Group Spa is a manufacturing company specializing in poles and structures for vineyards and orchards since 1965. The product portfolio centers on three main pole types (prestressed concrete, steel, and wooden), complemented by a comprehensive range of accessories and complete installation/training systems. The core offerings include vineyard training systems (spurred cordon, free cordon, GDC, Guyot, Sylvoz, Tendone), orchard training systems (espalier, pergola/V/Y-shapes, kiwi structures), and protective covering systems (anti-hail, anti-rain, anti-insect nets). The company also provides poles for fencing and parking area coverings. Products are manufactured in Italy using materials from the Piave river area, with internal logistics for worldwide shipping.

Differentiator

Problem solved

Functional benefit

Products and services

• Prestressed Concrete Poles Concrete poles made from cement, pebble stones, and river sand from the Piave river area, reinforced with harmonic steel braids for flexibility and strength. Available in multiple sections including 7X7, 7X8, 8.5x8.5, 9x9.5, 10x12, and 13x14. Used in vineyards and orchards to support mechanized agriculture.
• Steel Poles for Vineyards Steel poles available in two types: galvanized steel (Sendzimir and hot-dip galvanized) and weathering COR-TEN steel (S300JOW). Used for espalier and free cordon vineyard training systems, offering durability and resistance to atmospheric agents.
• Wooden Posts Wooden poles for fences, vineyards, and orchards, including chestnut-wood posts (natural tannin protection) and treated scotch pine-tree posts. Available in various lengths (200-550cm) and diameters (8/10cm to 12/14cm), valued for low environmental impact and landscape aesthetics.
• Vineyard Training Systems Complete training systems for vineyards including spurred cordon, free cordon, GDC (Geneva Double Curtain), Guyot, Sylvoz, and Tendone systems for various grape cultivation methods. Provides structural support for vines enabling mechanized pruning and harvesting.
• Orchard Training Systems Training systems for orchards including espalier (Bibaum, spindle), pergola, V-shape and Y-shape systems for pears and cherries, and kiwi structures. Provides structural support for fruit trees across multiple cultivation methods.
• Anti-hail Net Covering Systems Covering systems including flat net anti-hail, roof-style (capannina), and monoblocco systems designed to protect orchards from hail damage. Compatible with Spinazzè poles for complete installations.
• Anti-rain Covering Systems Waterproof covering systems (anticracking) for cherries and soft-skinned fruits, including monoblocco and tunnel systems to prevent rain damage and fruit cracking. Reduces need for phytosanitary treatments.
• Anti-insect Covering Systems Protective netting systems designed to prevent insect infestation in orchards, particularly effective against Drosophila Suzuki (spotted wing Drosophila) and other pests.
• Fence Poles Concrete and wooden poles for fencing applications, including colored concrete poles for landscape integration and chestnut/pine posts for environmental compatibility. Used for property boundaries, large gardens, and estate fencing.
• Parking Area Covering Systems Anti-hail net coverings adapted for parking area protection, using lightweight tubular metal structures. Provides vehicle and surface protection from hail damage in commercial and residential settings.

Quantifiable outcome

• 60000 hectares planted globally with Spinazzè systems
• +2 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Four partnerships are on record, tiered core and minor.

• RedBull-BORA-hansgrohecoreGTM or Marketing PartnerSpinazzè is an Official Supplier to the RedBull-BORA-hansgrohe professional cycling team. This sponsorship is part of Spinazzè's passion for professional cycling and serves as a key brand visibility and marketing partnership. The relationship extends to co-marketing with partners Bora Cooking System and Terre di Ger, creating special edition wines sold during international cycling races.
• Terre di GerminorGTM or Marketing PartnerTerre di Ger is an official partner of Bora-hansgrohe pro cycling, a partnership born from Spinazzè's passion for the sport. Together with Bora Cooking System, Spinazzè has created special editions of red, white, and sparkling wines available for sale. Terre di Ger is a winery with 70 hectares of vineyards in Grave del Friuli, Frattina, cultivated with classic local grape varieties.
• Bora Cooking SystemminorGTM or Marketing PartnerBora Cooking System is a partner in the cycling sponsorship ecosystem with Spinazzè and Bora-hansgrohe. Together they created special edition wines sold during cycling events.
• Fruit SecuritycoreTechnology or IntegrationFruit Security developed the Powerflex covering system, which Spinazzè incorporates into its orchard covering product offerings. The Powerflex system uses an elastic cable and clip mechanism capable of carrying up to 40 kg/m² snow load, tested in Germany, Austria, and Switzerland. Spinazzè markets this system to customers requiring anti-rain and anti-hail protection for orchards.

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Arrigoni S.p.A. Italian manufacturer of agrotextiles and protective covering systems for agriculture. Directly comparable to Spinazzè's anti-hail/anti-rain/anti-insect covering product line and serves the same fruit-growing and viticulture customer base in Italy and internationally.
• Stocker Srl: Italian manufacturer of vineyard and orchard accessories including posts, wires, and trellising components. Directly comparable to Spinazzè's accessories and pole product line for the same European viticulture customer base.
• Voen GmbH & Co. KG: German specialist in anti-hail and rain protection systems for orchards. Comparable to Spinazzè's covering systems business and the Hagelnet Montage partnership, serving similar fruit growers in Central Europe with pole-based protection infrastructure.
• Frustar Srl: Italian manufacturer of covering and protection systems for orchards, including anti-hail and anti-rain nets. Directly comparable to Spinazzè's covering systems portfolio and serves similar cherry, apple, and kiwi growers in Italy and Europe.

Broad incumbents

• Valmont Industries: US-based manufacturer of agricultural infrastructure including irrigation systems, poles, and structural products. Comparable as a broad incumbent in agricultural infrastructure with a focus on engineered solutions for large-scale farming operations.
• Deere & Company (John Deere): World's largest agricultural equipment manufacturer. Serves the same global grower customers with mechanization solutions and represents the broad incumbent in agricultural infrastructure that Spinazzè's mechanization-compatible poles are designed to support.
• Lemken GmbH & Co. KG: German manufacturer of professional agricultural equipment, particularly tillage, sowing, and crop protection machinery. Represents a broad incumbent serving the same European farm operators that Spinazzè's vineyard and orchard infrastructure customers operate.
• Krone Group: German family-owned manufacturer of agricultural machinery and commercial vehicles. While focused on hay/forage equipment, Krone serves similar European farm operators and represents the broader incumbent landscape of established European agribusiness manufacturers.
• CNH Industrial (New Holland Agriculture): Global leader in agricultural machinery including vineyard and orchard equipment. While not a direct pole manufacturer, New Holland serves the same fruit/wine growers with mechanization equipment and represents the broader incumbent landscape in which Spinazzè operates.
• Kuhn Group: French manufacturer of agricultural machinery including vineyard and orchard equipment. Serves the same European wine and fruit growers with mechanization tools and represents a broad incumbent in Spinazzè's target market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/spinazz%C3%A8-group-spa

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Spinazzè Group Spa