SP Index
- Company typePrivate
- Founded2010
- HeadquartersAmpthill, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingServices
What SP Index does
SP Index, trading as Social Media Consulting Limited (registered in England No. 07358739), is a UK-based social media background screening provider founded in 2010 with headquarters in Ampthill. The company serves employers, government bodies and background screening partners seeking pre-employment and risk-management vetting of candidates' public online footprints across Education, Healthcare, Political, Finance, Law Enforcement, Pharmaceutical and Charity sectors. Its core proposition is objective, GDPR-compliant social media screening that avoids discrimination risk by disregarding protected characteristics and relying solely on publicly available information.
The technology stack consists of three proprietary pillars built on Microsoft Azure infrastructure: UNVEIL Smart-Search (a 3-layer matrix search engine covering 200+ social and professional networking sites and millions of web pages), DECORUM (behavioural analysis software producing benchmarked reports), and The Index (a proprietary database of 7 key behavioural indicators developed through an 18-month R&D phase and launched in 2012). The company is ISO 27001 certified, Cyber Essentials Plus certified, a PBSA member, and registered with the ICO. Products include Essential Online Check (£25+), Premium Online Check, Adverse Media Check, Advocacy Checks, plus sector-specific variants for Healthcare (NHS FPPT-compliant), Education, Political, and Animal Rights Screening. An API product enables programmatic integration for HR systems and background screening partners.
The business model is predominantly usage-based with pay-as-you-go check pricing and monthly invoicing, supplemented by API subscription tiers (£85–£250/month plus £510 setup) and £120/hour support services. Distribution runs through direct sales via the Decorum web portal, API integration for enterprise customers, and reseller partnerships with PBSA-member background screening organisations. The company operates across the UK, Europe, USA, Canada, Australia, Africa and LATAM, and has launched a wholly-owned subsidiary, right2socials, to serve the personal/consumer social media check market. No revenue, funding, or valuation figures have been publicly disclosed.
SP Index firmographics
Firmographics- Name
- SP Index
- Legal name
- Social Media Consulting Limited
- Website
- https://sp-index.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
SP Index industry classification
Industry- Product category
- Social Media Background Screening
- NAICS
- Investigation and Personal Background Check Services (561611)
- akta.pro primary industry
- PEP & Adverse Media Screening / Watchlist Monitoring (FSAMAMAD)
Keywords
Where SP Index is headquartered
LocationHeadquarters
- HQ city
- Ampthill
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
SP Index business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure, Others
Revenue model
- Social Media Background Checks: Pay-per-check model with prices starting from £25.00 per check. No commitment required; Pay As You Go with monthly invoicing. Additional revenue from API access fees (test environments: Basic £85/month, Mid-Range £110/month, Premium £250/month, plus £510 set-up fee) and additional support services (£120/hour).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Usage-based | Pay-as-you-go | Essential Online Check - Basic 3-year online footprint assessment |
| Usage-based | Pay-as-you-go | Premium Online Check - Extended 5+ year comprehensive assessment |
| Usage-based | Pay-as-you-go | Animal Rights Screening - Activist infiltration protection |
| Usage-based | Pay-as-you-go | Healthcare Social Media Checks - NHS FPPT Framework compliant |
| Usage-based | Pay-as-you-go | Adverse Media Check - News and media screening |
| Usage-based | Pay-as-you-go | Advocacy Checks - Political/activist screening |
| Subscription | Monthly | API Dedicated Test Environment - Basic Tier |
| Subscription | Monthly | API Dedicated Test Environment - Mid-Range Tier |
| Subscription | Monthly | API Dedicated Test Environment - Premium Tier |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels1 record
SP Index product offering
Product offeringCore offering
SP Index provides paid social media and online background screening checks for employers and screening-industry partners, using its proprietary UNVEIL Smart-Search engine and DECORUM behaviour analysis software to surface publicly available risks across a candidate's online footprint. Offerings are delivered as report-based checks (Essential, Premium, Adverse Media, Advocacy, Animal Rights, Healthcare, Education, Political variants) accessed via the Decorum web portal, an enterprise API, or through PBSA-member background screening resellers.
Product overview
SP Index offers a unified platform-plus-module architecture combining specialist software tools with core screening services. The product suite is built on three proprietary software pillars: Unveil (Smart-Searching technology for comprehensive web searching), Decorum (behaviour analysis and reporting tool), and The Index (benchmarking database with 7 key behavioural indicators). These tools power four core social media check products: Essential Online Check (3-year coverage), Premium Online Check (5+ years with additional integrity checks), Adverse Media Check (news/media screening), and Advocacy Checks (activist identification). The company also provides industry-specific variants including Healthcare Social Media Checks (aligned with NHS FPPT Framework), Education Social Media Checks, and Political Advocate Checks, plus Animal Rights Screening. An API product enables programmatic integration for partner organisations.
Differentiator
Problem solved
Functional benefit
Brands
- UNVEIL: Bespoke Smart-Searching technology that combines candidate information with augmented search databases to identify all conclusive links to an individual's online profile across a vast online landscape.
- DECORUM
- The Index
- API Integration
Products and services
- Essential Online Check Entry-level social media background check covering 3 years of a candidate's online footprint across the most popular apps, including First Impression Badge, Privacy and Content indicators, Social and Professional Weighting, and Network Risk metrics. Priced pay-as-you-go from £25 per check, aimed at employers running volume screening.
- Premium Online Check Comprehensive social media check encompassing the Essential Check plus an extended scope of 5+ years, a broader online landscape, additional behavioural findings and extra integrity checks. Sold pay-as-you-go for higher-risk or executive roles.
- Adverse Media Check
Quantifiable outcome
- 1 in 20 checks flagged for adverse content
- +2 more outcomes
Companies that use SP Index
Customer profileNamed customers2 records
Segments8 records
Ideal customer profiles4 records
SP Index technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
AI capability7 records
Feature4 records
SP Index partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- MicrosoftcoreSP Index's information system is built on Microsoft Azure which is ISO/IEC 27001 certified. Uses Microsoft Teams (Modern Work) for internal communication. Infrastructure includes encryption, access management, network security, and monitoring. Microsoft Solutions (Ireland) provides hosting services for company data.
- Background Screening Industry PartnerscoreSP Index works with partner organisations in the Background Screening industry who use SP Index checks as part of their portfolio of services. All partners are members of the Professional Background Screening Association (PBSA).
Scale indicators8 records
Recent moves6 records
Expansion highlights6 records
SP Index competitors and assessment
Company assessmentBroad incumbents
- Sterling: Large global background screening provider offering identity, criminal, and social-media screening to enterprise employers. Comparable to SP Index across end-customer segments (HR, healthcare, education) and screening workflow, but with a much broader portfolio and global footprint.
- Pinkerton (Corporate Risk): Long-established corporate investigation and risk services firm offering pre-employment screening including online/social-media checks. Broad incumbent with overlap in due-diligence style background work for enterprise clients.
- HireRight: Global employment background check provider serving enterprise and SMB customers with criminal, employment, and digital/social screening. Closest broad incumbent to SP Index by virtue of overlapping digital-footprint checks and channel partner model with screening resellers.
Emerging players
- Onfido: AI-driven identity verification and background screening provider, now part of Entrust, offering KYC, right-to-work, and digital-trust checks. Adjacent peer by API-first identity/employment screening workflow; less overlap on social-media behavioural scoring.
- Certn: Tech-forward background screening platform offering instant criminal, identity, and digital-reputation checks with developer-friendly APIs. Emerging peer with overlapping social/online presence screening and similar API-led go-to-market.
- RefNow: Reference and background check platform focused on fast, automated employment verification with candidate-friendly UX. Adjacent peer in modern, automated employment screening with API integrations targeting HR systems.
Direct peers
- Veremark: International background screening provider offering employment, criminal, and reference checks via an API-first platform. Comparable as a modern, internationally-distributed screening competitor targeting similar employer customers.
- Accurate Background: Mid-market and enterprise background screening provider with social-media screening integrated into its platform. Comparable by employment screening workflow and channel-partner model with HR tech platforms.
- Checkr: API-first, technology-led background screening platform serving US enterprises and gig-economy employers. Direct peer on modern API/developer integration, automated adjudication, and digital-footprint analysis, though primarily US-focused.
Regional players
- Veremark / First Advantage regional competitors (CVCheck): Australia-headquartered employment screening provider offering criminal, work-rights, and online reputation checks across APAC. Regional peer with comparable online-screening product offering but operating primarily outside SP Index's UK stronghold.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks5 records
Key highlights6 records
Customer concentration
SP Index social profiles
Digital presenceSP Index compliance and trust
Trust signalCompliance4 records
SP Index financial estimates
Financial estimateRevenue estimate
Valuation estimate
SP Index leadership team
Management profileNumber of profiles
Profiles8 records
SP Index subsidiaries and ownership
Company hierarchySubsidiaries1 record
SP Index funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SP Index M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SP Index
What does SP Index do?
SP Index provides paid social media and online background screening checks for employers and screening-industry partners, using its proprietary UNVEIL Smart-Search engine and DECORUM behaviour analysis software to surface publicly available risks across a candidate's online footprint. Offerings are delivered as report-based checks (Essential, Premium, Adverse Media, Advocacy, Animal Rights, Healthcare, Education, Political variants) accessed via the Decorum web portal, an enterprise API, or through PBSA-member background screening resellers.
Is SP Index a public or private company?
SP Index is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was SP Index founded?
SP Index was founded in 2010. It employs 11 to 50 people.
Where is SP Index based?
SP Index is headquartered in Ampthill, United Kingdom, in the Europe region.
How does SP Index make money?
One revenue line is on record: social Media Background Checks.
Who are SP Index's main competitors?
Broad incumbents on record are Sterling, Pinkerton (Corporate Risk) and HireRight. Emerging players are Onfido, Certn and RefNow. Direct peers are Veremark, Accurate Background and Checkr. Veremark / First Advantage regional competitors (CVCheck) is listed as a regional player.
Does SP Index have an API?
Yes. SP Index offers a Social Media API that enables organisations to integrate Social Media Services into their applications programmatically. The API allows customers to place orders for social media background checks, access completed reports, and receive notifications. Authentication is supported via API keys, OAuth tokens, or other specified methods. A dedicated test environment is available during the 4-week bedding-in period, after which paid dedicated test environments (Basic £85/month, Mid-Range £110/month, Premium £250/month) can be requested. Support is provided via [email protected] or through the Decorum application. Developer documentation is at sp-index.com/api-partner-licence-agreement.
What industry is SP Index in?
SP Index's product category is Social Media Background Screening. Its primary akta.pro industry code is FSAMAMAD, PEP & Adverse Media Screening / Watchlist Monitoring. Its NAICS code is 561611.