Superstar Teacher
Superstar Teacher is a Singapore-based, bootstrapped online learning platform founded in 2011 that delivers MOE-aligned video tuition and 24/7 mentor homework help to over 117,000 primary and secondary school students across four core subjects via a subscription model.
- Company typePrivate
- Founded2011
- HeadquartersSingapore, Singapore
- Headcount1–10
- GTM typeB2C
- OfferingSoftware
What Superstar Teacher does
Superstar Teacher Pte Ltd is a Singapore-headquartered, privately held online learning platform founded in 2011 that delivers MOE-aligned video tuition to primary (P1-P6) and secondary (Sec 1-4) school students across four subjects: Mathematics, Science, English, and Chinese. The platform's core product is a library of more than 1,600 pre-recorded, step-by-step video lessons designed to be consumed in approximately five minutes per concept, supplemented by add-on modules including auto-marking assessments with 1,000+ MCQs, a Study Tracker for progress monitoring, a gamified rewards programme (Barry's Mart), and an Instant Homework Help service offering 24/7 human mentor assistance via live chat. Native iOS and Android applications extend accessibility beyond the web platform.
The company operates a subscription-based recurring revenue model with auto-renewal and a 14-day free trial funnel; pricing is not publicly disclosed. Go-to-market is product-led and direct-to-consumer, relying on subject-specific SEO landing pages, a blog content marketing programme, and an active presence on YouTube, Facebook, Instagram, and WhatsApp to drive organic acquisition. The customer base comprises individual parents and students in Singapore, with stated metrics of 117,000+ active learners and approximately 50,000+ paying subscribers.
Operationally, the company is highly lean with only 7 reported employees, indicating an extreme capital-efficient, content-heavy digital model. No external venture capital or private equity funding has been disclosed, and the company appears to be founder-owned and bootstrapped. Geographic focus is Singapore-domestic despite a stated 'Southeast Asia' market scope.
Superstar Teacher firmographics
Firmographics- Name
- Superstar Teacher
- Legal name
- Superstar Teacher Pte Ltd
- Website
- https://superstarteacher.com.sg
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Superstar Teacher is a Singapore-based, bootstrapped online learning platform founded in 2011 that delivers MOE-aligned video tuition and 24/7 mentor homework help to over 117,000 primary and secondary school students across four core subjects via a subscription model.
- Ownership category
- akta.pro rank
Superstar Teacher industry classification
Industry- Product category
- Online Education
- NAICS
- Exam Preparation and Tutoring (611691), Educational Support Services (6117), Educational Support Services (61171)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Curriculum, Lesson Planning & Instructional Content Platforms (EDAJAMAD)
- akta.pro secondary industries
- Assessment, Testing & Analytics Platforms (Formative/Summative) (EDAJAMAC), Homework Help & Study Skills Coaching (EDAJALAB), Teacher-Led Digital Lesson Packages & Instructional Resources (EDAFACAL)
Keywords
Where Superstar Teacher is headquartered
LocationHeadquarters
- HQ city
- Singapore
- HQ country
- Singapore
- HQ region
- Asia
Offices1 record
Markets served
Superstar Teacher business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Others
Revenue model
- Subscription-based Online Tuition: Monthly or annual subscription providing access to the full platform including video lessons, assessments, homework help, and study tools. Auto-renewal mentioned in FAQ section.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Superstar Teacher product offering
Product offeringCore offering
Superstar Teacher operates a subscription-based online learning platform offering MOE-aligned pre-recorded video lessons for Primary 1 to Secondary 4 students covering Mathematics, Science, English, and Chinese. The platform adds 24/7 Instant Homework Help via live chat with vetted mentors, auto-marking assessments, a Study Tracker for progress monitoring, and a gamified Barry's Mart rewards programme, accessible via web and native mobile apps.
Product overview
Superstar Teacher is a Singapore-based online learning platform offering a unified educational ecosystem for Primary and Secondary school students. The platform provides pre-recorded MOE-aligned video lessons across four core subjects (Mathematics, Science, English, and Chinese), supplemented by add-on modules including Instant Homework Help (24/7 expert assistance via live chat), Assessment tools (1000+ MCQ questions), Study Tracker for progress monitoring, and Barry's Mart rewards programme. Subject-specific courses span from Primary 1 to Secondary 4, with offerings including Pure Sciences and Combined Sciences pathways, Elementary and Additional Mathematics, and Intermediate to Advanced Composition writing. Mobile apps extend platform accessibility to iOS and Android devices.
Differentiator
Problem solved
Functional benefit
Products and services
- Primary Mathematics Course
Quantifiable outcome
- Students can grasp new concepts in just 5 minutes a day with concise MOE-aligned lessons
- +1 more outcomes
Companies that use Superstar Teacher
Customer profileNamed customers4 records
Segments3 records
Ideal customer profiles1 record
Superstar Teacher technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
Superstar Teacher partnerships and signals
Strategic signalScale indicators7 records
Recent moves5 records
Expansion highlights5 records
Superstar Teacher competitors and assessment
Company assessmentDirect peers
- Snapask: Asia-wide on-demand tutoring marketplace connecting students with tutors via chat; overlaps with Superstar Teacher's Instant Homework Help feature and competes for the same online tutoring budget.
- The Learning Lab: Established Singapore tuition center chain offering English, Math, Science and Chinese for K-12; competes for the same parent-paid supplemental education spend, primarily offline but with growing online components.
- Geniebook: Singapore-based online learning platform offering adaptive content and live tutorials for K-12 students preparing for PSLE and O-levels—the closest direct competitor in the same geography and product category.
- Think Academy: Singapore math tuition provider offering online and hybrid courses aligned to MOE syllabus; directly comparable in subject coverage, target segment, and self-paced digital delivery model.
- KooBits: Singapore-headquartered online math learning platform with adaptive problem sets and subscription pricing, directly competing for the same Primary/Secondary math tuition wallet share.
- ChampionTutor: Singapore tuition marketplace connecting students with private tutors across primary and secondary subjects; comparable business model focused on Singapore exam preparation, though delivered via human tutors rather than pre-recorded content.
Broad incumbents
- VIPKid: Large online tutoring platform delivering live, subscription-based instruction to K-12 learners; broader incumbent in the online K-12 subscription category with similar recurring-revenue mechanics, though operating at much larger scale.
- MindChamps: Large Singapore-listed education group offering preschool, enrichment, and tuition services across multiple segments; a broader incumbent that competes for the same parental discretionary education budget at higher scale.
- Marshall Cavendish Education: Major Singapore-based educational publisher and learning solutions provider; comparable as a content-led education company serving MOE-aligned curriculum needs for K-12 schools and learners.
- Khan Academy: Global free online learning platform offering video lessons and practice across K-12 subjects; a broader incumbent that competes for student attention and parent adoption with free MOE-relevant content, though without exam-prep specificity.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Superstar Teacher social profiles
Digital presenceSuperstar Teacher financial estimates
Financial estimateRevenue estimate
Valuation estimate
Superstar Teacher leadership team
Management profileNumber of profiles
Profiles12 records
Superstar Teacher funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Superstar Teacher M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Superstar Teacher
What does Superstar Teacher do?
Superstar Teacher operates a subscription-based online learning platform offering MOE-aligned pre-recorded video lessons for Primary 1 to Secondary 4 students covering Mathematics, Science, English, and Chinese. The platform adds 24/7 Instant Homework Help via live chat with vetted mentors, auto-marking assessments, a Study Tracker for progress monitoring, and a gamified Barry's Mart rewards programme, accessible via web and native mobile apps.
Is Superstar Teacher a public or private company?
Superstar Teacher is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Superstar Teacher founded?
Superstar Teacher was founded in 2011. It employs 1 to 10 people.
Where is Superstar Teacher based?
Superstar Teacher is headquartered in Singapore, Singapore, in the Asia region.
How does Superstar Teacher make money?
One revenue line is on record: subscription-based Online Tuition.
Who are Superstar Teacher's main competitors?
Direct peers on record are Snapask, The Learning Lab, Geniebook, Think Academy, KooBits and ChampionTutor. Broad incumbents are VIPKid, MindChamps, Marshall Cavendish Education and Khan Academy.
Does Superstar Teacher have an API?
No public API is recorded for Superstar Teacher.
What industry is Superstar Teacher in?
Superstar Teacher's product category is Online Education. Its primary akta.pro industry code is EDAJAMAD, Curriculum, Lesson Planning & Instructional Content Platforms, with a secondary code of EDAJAMAC, Assessment, Testing & Analytics Platforms (Formative/Summative). Its NAICS code is 611691 and its SIC code is 8200.