SWD Powervolleys Düren

What SWD Powervolleys Düren does

SWD Powervolleys Düren is the professional men's volleyball organization competing in Germany's 1. Volleyball-Bundesliga, legally constituted as Dürener TV Volleyball GmbH and headquartered at Wilhelmstraße 27, 52349 Düren. The organization operates a roughly 12-player professional roster supplemented by a head coach (Christophe Achten), two co-trainers, and an athletics trainer, with broader off-court operations led by Geschäftsführer Tomáš Kocian-Falkenbach and sporting director Goswin Caro. Its competitive footprint includes regular Bundesliga playoff appearances, a bronze medal in the 2022/23 season, a DVV-Pokal final, and Champions League participation in 2021.

The business model combines five revenue streams: match-day ticket sales through tickets.swd-powervolleys.de and Arena Kreis Düren; tiered sponsorship across Hauptsponsoren (Allianz, GEPA Peterhoff, NetAachen, SIHL, Sparkasse Düren, SWD Stadtwerke Düren), Premium-Partner, and Industriepartner tiers plus Hummel as apparel partner; official merchandise sold via WePlayVolleyball fanshop; broadcast-related revenue sharing through the DYN streaming platform (with weekly free top matches on Twitch via SPONTENT); and ancillary media such as the Radio Rur Powervolleys-Podcast. The organization also runs youth development (Nachwuchs, Beachcamps 2026), the Fanclub Moskitos supporter organization, the Allianz Team Blog, the Netzgeflüster magazine, and a monthly Brevo-distributed newsletter.

Underlying technology is conventional sports-club infrastructure: multi-camera video livestreaming for all home matches with on-demand replay, a Liveticker for live match statistics, an MVP-Voting fan engagement tool, Brevo for newsletter automation, Borlabs for GDPR-compliant cookie management, Google Analytics for website traffic, and a presence on Instagram, Facebook, YouTube, LinkedIn, and TikTok. The go-to-market is community-led and event-driven, leveraging local fan loyalty, family-friendly atmosphere at Arena Kreis Düren, international roster diversity, and sponsor network hospitality to monetize live Bundesliga matches and adjacent content.

Name

SWD Powervolleys Düren

Legal name

Dürener TV Volleyball GmbH

Website

https://swd-powervolleys.de

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

SWD Powervolleys Düren is a professional men's volleyball club competing in Germany's 1. Volleyball-Bundesliga, operated by Dürener TV Volleyball GmbH from Düren. It serves regional fans, families, and corporate sponsors through home matches at Arena Kreis Düren, multi-tier sponsorship, merchandise, livestream broadcasting, and youth development programs.

Ownership category

akta.pro rank

Product category

Professional Volleyball Entertainment

NAICS

Sports Teams and Clubs (711211), Spectator Sports (71121), Promoters of Performing Arts, Sports, and Similar Events with Facilities (71131)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Local Amateur Clubs & Community Sports Organizations (MPAKACAE)

Keywords

• Professional volleyball team
• Volleyball bundesliga entertainment
• Live match ticketing
• Team merchandise sales
• Youth volleyball development

Headquarters

HQ city

Düren

HQ country

Germany

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Ticket Sales: Revenue from home game tickets sold through the Arena Kreis Düren venue and online ticket portal.
2. Sponsorship: Partnership revenue from Hauptsponsoren (main sponsors), Premium-Partner, and industry banner sponsors. Includes Allianz, GEPA Peterhoff, NetAachen, SIHL, Sparkasse Düren, SWD Stadtwerke Düren, and Hummel.
3. Merchandise Sales: Official fanshop selling jerseys and merchandise through WePlayVolleyball partnership.
4. Broadcasting Rights: Revenue sharing from DYN streaming platform for volleyball Bundesliga match broadcasts.
5. Radio Rur Powervolleys-Podcast: Podcast content potentially generating advertising or sponsorship revenue.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels9 records

Core offering

SWD Powervolleys Düren is a professional men's volleyball team competing in the German 1. Volleyball-Bundesliga. The organization operates a home match ticket business at Arena Kreis Düren, sells official team merchandise via partner WePlayVolleyball, broadcasts all home games through live video streaming, and runs youth development programs including Beachcamps 2026 and Nachwuchs projects. The team also produces accompanying content channels such as podcast, blog, and print magazine to engage fans and the local community.

Product overview

SWD Powervolleys Düren is a professional volleyball team competing in the German Volleyball Bundesliga (1st Bundesliga Männer). The organization operates a portfolio of fan-facing products and services centered around live volleyball matches and community engagement. Core offerings include match tickets (Arena Kreis Düren home games), official merchandise (via Weplayvolleyball fanshop), and livestream broadcasts of all home games. Supporting products include the Radio Rur Powervolleys Podcast, Allianz Team Blog, and Netzgeflüster magazine for content delivery, alongside youth development programs (Beachcamps 2026, Nachwuchs projects), Fanclub Moskitos community organization, and a monthly newsletter subscription service. The team leverages streaming partners like DYN and Spontent.tv for match broadcasts and social media platforms (Instagram, Facebook, YouTube, LinkedIn, TikTok) for fan engagement.

Differentiator

Problem solved

Functional benefit

Brands

• SWD powervolleys: Professional volleyball team brand operating in the 1. Volleyball-Bundesliga
• Fanclub Moskitos
• Radio Rur Powervolleys-Podcast
• Allianz Team Blog
• powervolleys-Club

Products and services

• Home Match Tickets at Arena Kreis Düren Ticket sales for home volleyball Bundesliga matches at Arena Kreis Düren, the team's home venue. Available through the team's online ticketing platform with options including individual match tickets and season tickets (Dauerkarten).
• Official Fanshop / Team Merchandise Official team merchandise store selling team jerseys in all color combinations and additional merchandise articles, operated through partner WePlayVolleyball. Targets fans and supporters of SWD Powervolleys Düren.
• Beachcamps 2026 Youth volleyball development program featuring beach volleyball training camps for young players scheduled for 2026. Targets aspiring young volleyball players in the Düren region.
• Nachwuchs Youth Development Programs Youth volleyball development initiatives including beach camps and structured youth programs designed to nurture young volleyball talent in the Düren region and build the club's talent pipeline.
• Livestream Match Broadcasting Video livestreaming service for all home games, broadcast live with on-demand replay availability. Distributed via the DYN streaming platform for league-wide accessibility to fans unable to attend matches in person.

Quantifiable outcome

• Champions League qualification
• +2 more outcomes

Named customers1 record

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration9 records

Feature3 records

Partnerships

Eleven partnerships are on record, tiered flagship, core and minor.

• AllianzflagshipStrategic or Co-development PartnerHauptsponsor (main sponsor) providing team blog sponsorship (Allianz Team Blog), youth program support (Allianz macht Schule), and primary brand partnership.
• GEPA PeterhoffcoreChannel Partner/ Reseller/ DistributorHauptsponsor providing financial support and business services partnership.
• NetAachencoreChannel Partner/ Reseller/ DistributorHauptsponsor - regional telecommunications company.
• SIHLcoreChannel Partner/ Reseller/ DistributorHauptsponsor - industrial/chemical company.
• Sparkasse DürencoreChannel Partner/ Reseller/ DistributorHauptsponsor - regional savings bank providing financial services partnership.
• SWD Stadtwerke DürenflagshipChannel Partner/ Reseller/ DistributorHauptsponsor and name sponsor partner (SWD prefix in team name). Local municipal utility company.
• HummelcoreChannel Partner/ Reseller/ DistributorSportswear supplier providing official match and training apparel for the team.
• DYNcoreStrategic or Co-development PartnerOfficial streaming partner for Volleyball Bundesliga. Broadcasting all matches including SWD powervolleys home and away games.
• WePlayVolleyballcoreChannel Partner/ Reseller/ DistributorOfficial merchandise partner operating the fanshop for jerseys and fan articles.
• Fanclub MoskitoscoreOthersOfficial fan club providing grassroots support and community engagement for the team.
• Aachener ZeitungminorChannel Partner/ Reseller/ DistributorMedia partner producing the annual season magazine supplement.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Netzhoppers Königs Wusterhausen: Berlin-area 1. Bundesliga men's volleyball club. Comparable league positioning, regional sponsorship base, and content/community engagement mechanics — relevant peer for benchmarking operations.
• Helios Grizzlys Giesen: Bundesliga men's volleyball club with similar tier-1 competitive positioning and sponsor-driven revenue model. Direct league peer for benchmarking on attendance, sponsorship tiers, and operational scale.
• TSV Haching München (Volleyball): 1. Volleyball-Bundesliga men's team based in Munich. Comparable in league positioning, ticketing-plus-sponsorship revenue mix, and reliance on a regional catchment — directly competes with SWD Powervolleys Düren on court.
• Berlin Recycling Volleys: Another top-tier German men's volleyball club competing in the 1. Bundesliga, and the most successful German volleyball franchise with multiple titles and Champions League appearances. Directly comparable in league, structure, and competitive positioning to SWD Powervolleys Düren.
• WWK Volleys Herrsching: Top-tier German men's volleyball club sponsored by WWK (insurance), sharing a structurally similar sponsor-anchored business model. Direct peer in the 1. Bundesliga with overlapping sponsorship and broadcasting revenue mechanics.
• SVG Lüneburg: German Bundesliga volleyball club with comparable regional/sponsor-driven business model and similar competitive profile. Directly comparable in scale, market, and operational setup to SWD Powervolleys Düren.
• VfB Friedrichshafen: Historic German Bundesliga volleyball club with multiple championships and Champions League titles. Same league, similar team scale, comparable sponsorship-driven economics, and directly competes with SWD Powervolleys for titles and European qualification.
• United Volleys Frankfurt: German Bundesliga volleyball club with comparable size and a similar mix of ticketing, sponsorship, and community-driven economics. Direct on-court and off-court competitor in the 1. Bundesliga.

Regional players

• SC Magdeburg (Handball): Top-tier German club sports franchise operating a similar sponsor-and-ticketing-driven business model in a different sport (handball). Useful peer for benchmarking how niche German club sports properties scale sponsorship and ticketing revenue.

Others

• DYN Media: Official streaming partner of the Volleyball Bundesliga, distributing SWD Powervolleys matches. Not a competitor but the central enabler of the club's broadcasting-revenue and livestream reach, and therefore a strategically relevant adjacent player.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCv-ftbjlqjgITCoEJaOMKww
• Facebookfacebook.com/swd.powervolleys.dueren
• LinkedInlinkedin.com/company/swd-powervolleys-d%C3%BCren
• Instagraminstagram.com/swd_powervolleys_dueren

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SWD Powervolleys Düren