北京声望远播商贸有限公司
Beijing Shengwang Yuanbo Trading Co., Ltd. (Shengwang Hearing) is a privately-held, nationwide Chinese hearing aid retail and fitting chain operating 1,000+ directly-run centers across 30 provinces with 1,700+ certified audiologists, distributing Philips, Oticon, and Hansaton hearing aids to elderly and hearing-impaired consumers under a service-led B2C model.
- Company typePrivate
- Founded1998
- Headquarters北京
- Headcount1–10
- GTM typeB2C
- OfferingServices
What 北京声望远播商贸有限公司 does
北京声望远播商贸有限公司 (声望听力 / Shengwang Hearing) is a privately-held Chinese hearing aid retail and professional fitting services company headquartered in Beijing. Founded in 1998, it pioneered the professional hearing aid chain service model in China and has built a directly-operated network of 1,000+ fitting centers across 30 provinces, staffed by 1,700+ nationally certified audiologists. The company is an authorized distributor for leading international hearing aid brands, including dual-brand authorized status for Philips and Oticon (with additional partnerships spanning Phonak, Signia, and ReSound), and serves as the China mainland general agent for Philips and Germany's Hansaton hearing aids.
Its core offering is a service-led retail proposition rather than device manufacturing: the company provides comprehensive audiometric testing, personalized hearing aid fitting and fine-tuning, ear-mold customization, repair and maintenance, and home-visit fitting services for mobility-impaired customers. Six hearing aid form factors are carried (BTE, RIC, IIC, ITE, ITC, CIC) covering mild through profound hearing loss, with devices sourced from global brands and sold under a one-time/perpetual license pricing model that bundles lifetime free adjustments, deep cleaning, and periodic hearing retests. A sub-brand, Niukang Hearing (纽康听力), operates alongside the flagship chain.
Revenue mechanics rest on a B2C direct-to-consumer go-to-market across physical stores (foot traffic, referrals, neighborhood community penetration, and on-site events), supported by digital lead capture through the official website (sw-tl.com), WeChat public account, and a national 400 hotline, with strong word-of-mouth referral dynamics. Customer segments include middle-aged and elderly individuals with presbycusis or noise-induced hearing loss, hearing-impaired children requiring early intervention, post-otitis-media patients, and noise-exposed occupational groups. Strategic positioning emphasizes full-lifecycle service (screening → fitting → tuning → maintenance → rehabilitation), nationwide chain warranty, and public welfare partnerships with the China Hearing Health Foundation and similar organizations.
北京声望远播商贸有限公司 firmographics
Firmographics- Name
- 北京声望远播商贸有限公司
- Legal name
- 北京声望远播商贸有限公司
- Website
- https://sw-tl.com
- Company type
- Private
- Founded year
- 1998
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Beijing Shengwang Yuanbo Trading Co., Ltd. (Shengwang Hearing) is a privately-held, nationwide Chinese hearing aid retail and fitting chain operating 1,000+ directly-run centers across 30 provinces with 1,700+ certified audiologists, distributing Philips, Oticon, and Hansaton hearing aids to elderly and hearing-impaired consumers under a service-led B2C model.
- Ownership category
- akta.pro rank
北京声望远播商贸有限公司 industry classification
Industry- Product category
- Hearing Aid Retail and Fitting Services
- NAICS
- Offices of Physical, Occupational and Speech Therapists, and Audiologists (621340), Offices of Other Health Practitioners (6213)
- SIC
- Wholesale-Medical, Dental & Hospital Equipment & Supplies (5047), Surgical & Medical Instruments & Apparatus (3841)
- akta.pro primary industry
- Audiology & Hearing Services (ENT-Affiliated) (HLAKAMAI)
- akta.pro secondary industries
- Audiology & Hearing Diagnostic Centers (HLAFAKAH), Hearables (True Wireless Earbuds & Smart Headphones) (CRACAIAD), Hearing Enhancement / Assistive Listening Audio Devices (CRACANAL)
Keywords
Where 北京声望远播商贸有限公司 is headquartered
LocationHeadquarters
- HQ city
- 北京
Offices24 records
Markets served
北京声望远播商贸有限公司 business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Supply Chain, Others
Revenue model
- 助听器零售销售: 通过全国1000+连锁门店直接向终端消费者（个人用户）销售飞利浦、奥迪康等品牌助听器，涵盖隐形定制机、耳背机、智能蓝牙降噪款、入门款等多种类型，一次性购买为主，同时提供后续调试升级服务。
- 助听器验配与调试服务: 提供专业听力检测、个性化助听器验配、现场精细调试等服务，门店强调免费专业听力筛查，调试服务与助听器购买绑定，属于专业服务驱动的一次性收入模式。
- 助听器维修、保养及配件销售: 提供助听器维修、保养、耳模定制、助听器配件销售等配套服务，终身免费调试、深度清洁养护、定期听力复测，部分配件单独销售。
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | 高性价比入门机型（适合轻度听损） |
| One time/ perpetual license | Pay-as-you-go | 舒适耳背机/智能蓝牙降噪款（覆盖中重度听损） |
| One time/ perpetual license | Pay-as-you-go | 隐形深耳道定制机（美观隐蔽型） |
| Other | Other | 听力筛查、调试、保养服务 |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels9 records
北京声望远播商贸有限公司 product offering
Product offeringCore offering
声望远播 (声望听力) operates a nationwide chain of 1,000+ directly-operated hearing aid fitting centers across 30 Chinese provinces, selling multi-brand hearing aids (Philips, Oticon, Hansaton, Phonak, Signia, ReSound) and providing professional hearing healthcare services including audiometric testing, customized hearing aid fitting, tuning, ear mold customization, repair/maintenance, and home-visit fitting. The company employs 1,700+ certified audiologists and delivers full lifecycle hearing care to individual consumers.
Product overview
北京声望远播商贸有限公司 (声望听力) operates a national chain of hearing healthcare retail and service stores across China. The company does not manufacture hearing aids but serves as an authorized multi-brand distributor for Philips, Oticon, and Hansaton hearing aids. Its core product portfolio spans six distinct hearing aid form factors — BTE (耳背式), RIC (受话器内置式), IIC (极深耳道式), ITE (耳甲腔式), ITC (耳道式), and CIC (深耳道式) — covering mild through profound hearing loss for all age groups. Beyond device sales, the business operates as a service-first organization offering professional audiometric testing, personalized hearing aid fitting and adjustment, ear mold customization, hearing aid repair and maintenance, and home-visit fitting services across 1,000+ physical stores in 30 provinces, supported by 1,700+ certified audiologists. Ancillary products include TV Box wireless TV audio accessories and online hearing self-assessment tools.
Differentiator
Problem solved
Functional benefit
Brands
- 纽康听力 (Niukang Hearing): Hearing aid fitting service sub-brand operated under 声望听力, appearing in store names such as '纽康听力-长沙营盘路店' (Niukang Hearing - Changsha Yingpan Road Store).
Products and services
- Behind-the-ear hearing aids (BTE / 耳背式助听器) Behind-the-ear hearing aid worn behind the ear with sound delivered via tube into the ear canal. Suitable for most hearing loss levels, especially for young children and those with severe hearing loss.
- Receiver-in-canal hearing aids (RIC / 受话器内置式助听器) Receiver-in-canal hearing aid with receiver placed inside the ear canal, offering a smaller profile and natural sound quality. Suitable for mild to severe hearing loss.
- Completely-in-canal hearing aids (CIC / 深耳道式助听器) Completely-in-canal hearing aid placed deeply in the ear canal for high discretion. Suitable for mild to moderate hearing loss.
- Deep-canal hearing aids (深耳道式助听器) Deep-canal hearing aid placed deep in the ear canal for maximum discretion. Suitable for mild to moderate hearing loss.
- In-the-ear hearing aids (ITE / 耳甲腔式助听器) In-the-ear hearing aid custom-molded to fill the outer ear bowl. Suitable for mild to severe hearing loss with convenient handling.
- In-the-canal hearing aids (ITC / 耳道式助听器) In-the-canal hearing aid partially filling the ear canal. Offers a balance of discretion and ease of use for mild to moderately severe hearing loss.
- Professional hearing aid fitting and adjustment service Professional hearing aid fitting and adjustment services conducted by certified audiologists using standardized national procedures, including personalized hearing solutions based on audiometric testing.
- Professional hearing testing and assessment Comprehensive hearing assessment services including pure tone audiometry, otoscopy, speech discrimination testing, and real-ear measurement using internationally standardized sound booths and professional imported instruments.
- Hearing aid repair and maintenance service Hearing aid repair and maintenance services including deep cleaning, drying, component replacement, and performance verification, with national chain warranty across all stores.
- Custom ear mold fabrication service Custom ear mold fabrication service for optimal fit, comfort, and acoustic performance of hearing aids, particularly for BTE and CIC devices.
- Home-visit fitting service Home visit hearing consultation and hearing aid fitting service for customers unable to visit stores in person, bringing professional hearing testing and device fitting to the customer's doorstep.
- Online hearing self-test tool Free online hearing screening tool accessible via web browser, allowing users to self-assess their hearing condition in approximately 5 minutes from home.
- TV Box wireless TV audio accessory (电视直连附件) Television direct-connect accessory that transmits TV audio directly to Bluetooth-enabled hearing aids via wireless signal, allowing users to watch TV at normal volume with clear sound.
Quantifiable outcome
- 全国1000+验配服务中心，覆盖30个省份，服务网络规模领先
- +3 more outcomes
Companies that use 北京声望远播商贸有限公司
Customer profileNamed customers3 records
Segments5 records
Ideal customer profiles4 records
北京声望远播商贸有限公司 technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
北京声望远播商贸有限公司 partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered 核心 and 主要.
- 中国听力医学发展基金会核心2020年1月8日，声望听力与中国听力医学发展基金会达成全面战略合作，「声望爱耳公益计划」正式启动。双方面向未来、依托各自优势，以公益为纽带，惠及更多听障人士，共同助力听力行业发展，以实际行动助力科学防疫、解放耳朵、畅听无忧。
- 飞利浦（Philips）核心声望听力是飞利浦助听器中国大陆地区总代理，门店为飞利浦品牌官方授权验配中心，提供全系列飞利浦助听器产品。
- 奥迪康（Oticon）核心门店为奥迪康品牌官方授权验配中心，提供全系列奥迪康助听器产品。
- 德国汉莎通（Hansaton）核心声望听力是德国汉莎通助听器中国大陆地区总代理。
- 峰力（Phonak）主要与峰力、西嘉、瑞声达等国际品牌建立合作关系，提供多元化品牌产品选择。
- 西嘉（Signia）主要与峰力、西嘉、瑞声达等国际品牌建立合作关系，提供多元化品牌产品选择。
- 瑞声达（ReSound）主要与峰力、西嘉、瑞声达等国际品牌建立合作关系，提供多元化品牌产品选择。
- 中国听力语言康复研究中心核心与中国听力语言康复研究中心、中国少年儿童文化艺术基金会联合主办首届听障儿童「25分贝」公益音乐会（2019年1月4日，国家图书馆艺术中心），声望听力作为支持单位全程赞助该活动。
- 中国少年儿童文化艺术基金会核心与中国听力语言康复研究中心、中国少年儿童文化艺术基金会联合主办首届听障儿童「25分贝」公益音乐会，声望听力作为支持单位赞助活动。
Scale indicators6 records
Recent moves6 records
Expansion highlights6 records
北京声望远播商贸有限公司 competitors and assessment
Company assessmentDirect peers
- 听觉有道 (Tingjue Youdao): Another major Chinese hearing aid retail chain competing head-to-head with 声望听力 in tier-1 and tier-2 cities. Operates a comparable multi-brand authorized fitting model with similar target demographics (middle-aged and elderly hearing loss patients).
- 海之声听力 (Hai Zhi Sheng Hearing): One of the largest direct competitors of 声望听力 in China, operating a national chain of hearing aid fitting centers with multi-brand authorized distribution. Closely comparable business model: offline retail chain, certified audiologist fitting services, multi-brand partnerships, and full lifecycle after-sale support.
- 爱可声 (Acousound): Chinese hearing aid company with both manufacturing and retail/fitting service capabilities, competing in similar geographies and serving overlapping hearing-impaired demographics. A vertical player that competes with 声望听力 both as a device source and a service provider.
Emerging players
- Eargo: Direct-to-consumer hearing aid company selling OTC-style hearing devices online bypassing traditional professional fitting channels. Represents an emerging competitive vector that could erode 声望听力's professional-channel advantage, particularly among younger and tech-savvy consumers.
Broad incumbents
- WS Audiology (Signia / Widex): Global hearing aid manufacturer combining the Signia and Widex brands, and one of 声望听力's brand partners (Signia). Competes in the same category with manufacturer-led global distribution vs. 声望听力's China-focused retail chain.
- Sonova (Phonak / Unitron): Global hearing aid manufacturer (parent of Phonak and Unitron) and one of 声望听力's brand partners. Sonova is broadly comparable as a hearing industry player, though it operates globally through manufacturer-led distribution rather than retail chain ownership.
- Demant (Oticon): Global hearing healthcare company and parent of Oticon, a core brand partner of 声望听力. Demant is comparable as a broad industry incumbent serving the same patient population through different distribution models.
- GN Hearing (ReSound / Beltone): Global hearing aid manufacturer (parent of ReSound and Beltone), a brand partner of 声望听力. Broadly comparable as a major industry incumbent serving the hearing-impaired population across markets.
Regional players
- Beltone: US-focused hearing aid retail chain owned by GN Hearing. Operates a similar retail-chain fitting model to 声望听力 but in a different geography (primarily North America). Comparable for retail-network design and customer LTV strategies.
- Miracle-Ear: Large US-based hearing aid retail chain with a multi-brand authorized fitting model similar to 声望听力. Operates primarily in North America and provides a comparable template for chain-store expansion and certified-fitter employment models.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
北京声望远播商贸有限公司 social profiles
Digital presence北京声望远播商贸有限公司 financial estimates
Financial estimateRevenue estimate
Valuation estimate
北京声望远播商贸有限公司 leadership team
Management profileNumber of profiles
Profiles1 record
北京声望远播商贸有限公司 subsidiaries and ownership
Company hierarchySubsidiaries1 record
北京声望远播商贸有限公司 funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
北京声望远播商贸有限公司 M&A and investment
M&A and investmentM&A
Investments
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Frequently asked questions about 北京声望远播商贸有限公司
What does 北京声望远播商贸有限公司 do?
声望远播 (声望听力) operates a nationwide chain of 1,000+ directly-operated hearing aid fitting centers across 30 Chinese provinces, selling multi-brand hearing aids (Philips, Oticon, Hansaton, Phonak, Signia, ReSound) and providing professional hearing healthcare services including audiometric testing, customized hearing aid fitting, tuning, ear mold customization, repair/maintenance, and home-visit fitting. The company employs 1,700+ certified audiologists and delivers full lifecycle hearing care to individual consumers.
Is 北京声望远播商贸有限公司 a public or private company?
北京声望远播商贸有限公司 is a private company. It is classified as unknown and is currently operating.
When was 北京声望远播商贸有限公司 founded?
北京声望远播商贸有限公司 was founded in 1998. It employs 1 to 10 people.
Where is 北京声望远播商贸有限公司 based?
北京声望远播商贸有限公司 is headquartered in 北京.
How does 北京声望远播商贸有限公司 make money?
Three revenue lines are on record. 助听器零售销售 is the primary driver. The others are 助听器验配与调试服务 and 助听器维修、保养及配件销售.
Who are 北京声望远播商贸有限公司's main competitors?
Direct peers on record are 听觉有道 (Tingjue Youdao), 海之声听力 (Hai Zhi Sheng Hearing) and 爱可声 (Acousound). Eargo is listed as an emerging player. Broad incumbents are WS Audiology (Signia / Widex), Sonova (Phonak / Unitron), Demant (Oticon) and GN Hearing (ReSound / Beltone). Regional players are Beltone and Miracle-Ear.
Does 北京声望远播商贸有限公司 have an API?
No public API is recorded for 北京声望远播商贸有限公司.
What industry is 北京声望远播商贸有限公司 in?
北京声望远播商贸有限公司's product category is Hearing Aid Retail and Fitting Services. Its primary akta.pro industry code is HLAKAMAI, Audiology & Hearing Services (ENT-Affiliated), with a secondary code of HLAFAKAH, Audiology & Hearing Diagnostic Centers. Its NAICS code is 621340 and its SIC code is 5047.