Tat Gıda
Tat Gıda is Turkey's leading branded food manufacturer in tomato paste, ketchup, and mayonnaise, operating three factories and exporting to 50+ countries. Founded 1967, publicly listed, and owned by Memişoğlu Group since 2023, it serves retail consumers and HoReCa channels domestically and internationally.
- Company typePublic
- Founded1967
- Headquartersİstanbul, Türkiye
- Headcount501–1,000
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What Tat Gıda does
Tat Gıda Sanayi A.Ş. is a publicly listed Turkish food manufacturer (Borsa İstanbul: TATGD) founded in 1967 and headquartered in Istanbul. The company is Turkey's leading brand by tonnage in tomato paste, ketchup, and mayonnaise, and holds category leadership in tomato paste by both tonnage and revenue. It operates three production facilities in Bursa (Karacabey and Mustafakemalpaşa) and İzmir (Torbalı), producing a portfolio of 190+ product varieties across five categories: tomato paste and tomato products, sauces (ketchup, mayonnaise), ready meals, pickles, and canned foods. The company is owned by Memişoğlu Group, which acquired it from Koç Holding in 2023, and is led by Veysel Memiş as Chairman and General Manager.
The company's technology centers on food processing and manufacturing, with three proprietary differentiators: a contracted farming model (Sözleşmeli Çiftçi Modeli) sourcing raw materials from 500 contracted farmers (1,000+ total), digital agriculture applications (satellite imaging, sensors, climate stations) that drive 100-110 tons/hectare yields, and renewable energy infrastructure (1.98 MWe solar plant operational, second under construction, targeting 97% renewable coverage). Revenue is generated through one-time product sales across B2B (HoReCa, export) and B2C (retail) channels, with 2025 net sales of 8.2 billion TL (74% domestic, 26% export to 50+ countries across 5 continents). Distribution operates through 58 dealers and 2 distributors domestically, with direct international sales.
In 2025, the company reported 1.3 billion TL gross profit (up 51%), 647 million TL operating profit, 952 million TL EBITDA, and 132 million TL net profit, with a 2026 revenue target of 10.1 billion TL. The business model is transitioning under Memişoğlu Group ownership from a traditional canned food brand to a modern food platform, with new ready-meal product extensions (stuffed vine leaves, 2026), a Netherlands subsidiary for international expansion (March 2025), and sustainability positioning (EcoVadis rating, EBRD partnership for farmer training) supporting both domestic brand premiumization and export growth.
Tat Gıda firmographics
Firmographics- Name
- Tat Gıda
- Legal name
- Tat Gıda Sanayi Anonim Şirketi
- Website
- https://tatgida.com.tr
- Company type
- Public
- Founded year
- 1967
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- Tat Gıda is Turkey's leading branded food manufacturer in tomato paste, ketchup, and mayonnaise, operating three factories and exporting to 50+ countries. Founded 1967, publicly listed, and owned by Memişoğlu Group since 2023, it serves retail consumers and HoReCa channels domestically and internationally.
- Ownership category
- akta.pro rank
Tat Gıda industry classification
Industry- Product category
- Packaged Foods Manufacturing
- NAICS
- Food Manufacturing (311), Perishable Prepared Food Manufacturing (311991)
- SIC
- Canned, Frozen & Preservd Fruit, Veg & Food Specialties (2030), Canned, Fruits, Veg, Preserves, Jams & Jellies (2033)
- akta.pro primary industry
- Deli & prepared foods (retail/foodservice pack) manufacturing (AFAKAHAF)
- akta.pro secondary industry
- Shelf-Stable/Retort Prepared Meat & Seafood Meals (AFANAFAE)
Keywords
Where Tat Gıda is headquartered
LocationHeadquarters
- HQ city
- İstanbul
- HQ country
- Türkiye
- HQ region
- Europe
Offices6 records
Markets served
Tat Gıda business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales
Revenue model
- Product Sales: Tat Gıda generates revenue through the sale of food products including tomato paste, tomato products, sauces, ready meals, and pickles. In 2025, net sales revenue was 8.2 billion TL, with 74% from domestic sales and 26% from exports.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Tat Gıda product offering
Product offeringCore offering
Tat Gıda manufactures and sells branded shelf-stable food products under the Tat brand, including tomato paste, tomato products, sauces (ketchup and mayonnaise), ready meals, pickles, and canned foods. The company operates three production facilities in Bursa and İzmir, sells through 58 dealers and 2 distributors domestically, and exports to 50+ countries across 5 continents.
Product overview
Tat Gıda is Turkey's leading food manufacturing company with a diversified product portfolio spanning tomato paste, tomato products, sauces (ketchup and mayonnaise), ready meals, pickles, and canned foods. The company operates with a multi-brand strategy under the core Tat brand, offering over 190 product varieties across 5 categories. Products range from essential pantry staples like tomato paste to innovative ready-to-eat meals featuring traditional Turkish recipes with modern packaging solutions. Tat holds market leadership positions in tomato paste, ketchup, and mayonnaise categories in Turkey by tonnage, while exporting to over 50 countries across 5 continents.
Differentiator
Problem solved
Functional benefit
Products and services
- Tomato Paste (Domates Salçası) Tat's flagship tomato paste product, produced from seasonal summer tomatoes without greenhouse tomatoes, additives, or preservatives. The company maintains market leadership in both tonnage and revenue in the Turkish tomato paste category.
- Tomato Products (Domates Ürünleri) Wide range of tomato-based products including various tomato paste varieties and processed tomato products for consumer and industrial use.
- Sauces (Soslar) — Ketchup and Mayonnaise Sauce portfolio including ketchup and mayonnaise, where Tat holds market leadership position by tonnage in Turkey according to Nielsen data. Includes various sauce formats for retail and food service.
- Ready Meals (Hazır Yemek) Ready-to-eat meal products including barbunya pilaki, fasulye pilaki, zeytinyağlılar, and stuffed vine leaves. Available in multiple packaging formats including cans, trays, and doypack. Features 'Open & Eat' and 'Heat & Eat' concept products.
- Pickles (Turşu) Traditional Turkish pickled products complementing the company's product portfolio in the condiment and preserved foods category.
- Canned Foods (Konserve) Canned food products including various preserved vegetables and traditional Turkish recipes, maintaining market leadership in the sector.
- Tat Zeytinyağlı Yaprak Sarma (Olive Oil Stuffed Vine Leaves) Hand-rolled olive oil stuffed vine leaves prepared with real olive oil, carefully selected vine leaves, and balanced filling using traditional methods. Available in ready-to-eat HYP packaging format.
- Tat Zeytinyağlı Vişneli Yaprak Sarma (Olive Oil Stuffed Vine Leaves with Sour Cherries) Gourmet variety of olive oil stuffed vine leaves with sour cherries, offering consumers a differentiated flavor option. Produced with hand-rolling by female employees in a socially responsible production model.
Quantifiable outcome
- Market leadership in ketchup and mayonnaise by tonnage in Turkey (Nielsen data)
- +4 more outcomes
Companies that use Tat Gıda
Customer profileSegments3 records
Ideal customer profiles3 records
Tat Gıda technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Tat Gıda partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- EBRD (European Bank for Reconstruction and Development)coreEBRD partnership for young farmer training programs and digital agriculture initiatives. Together with EBRD, Tat Gıda works on data-driven agriculture model expansion and supports sustainable farming practices through training and digital agriculture applications.
- Tekgıda-İş Sendikası (Tekgida-Is Trade Union)coreCollective bargaining agreement with Tekgıda-İş Trade Union for field employees' wages and working conditions. The wages and wage increases of field employees are determined and implemented within the scope of the Collective Bargaining Agreement provisions.
Scale indicators15 records
Recent moves9 records
Expansion highlights6 records
Tat Gıda competitors and assessment
Company assessmentBroad incumbents
- Nestlé: Nestlé is the world's largest food company with broad portfolio including sauces, ready meals, and processed foods. A broad incumbent in the same packaged food space where Tat operates in Turkey.
- Conagra Brands: Conagra Brands is a major American packaged food company with significant presence in canned vegetables, condiments, and shelf-stable meals. Comparable in product format (canned/shelf-stable) and category overlap.
- Yıldız Holding: Yıldız Holding is Turkey's largest food conglomerate and parent of Ülker. As a diversified Turkish food group, it competes with Tat Gıda across multiple food categories and distribution channels.
- Ülker: Ülker is Turkey's largest food conglomerate (part of Yıldız Holding) producing biscuits, chocolate, and packaged foods. It competes in the broader Turkish branded food market with overlapping retail and HoReCa channels.
- Kraft Heinz: Kraft Heinz is a global food giant and the global ketchup leader (Heinz brand). Directly comparable in sauces and condiments category where Tat holds Turkish market leadership in ketchup and mayonnaise.
- Campbell Soup: Campbell Soup is an American canned foods and soups leader with similar product format (canned/shelf-stable) and shelf-stable positioning. Comparable in the canned prepared foods category.
Direct peers
- Mutti: Mutti is an Italian premium tomato products manufacturer specializing in tomato paste, canned tomatoes, and passata. Highly comparable to Tat Gıda's core tomato paste category with similar product positioning and processing technology.
- Bonduelle: Bonduelle is a European leader in canned and frozen vegetables, with similar product format (canned/preserved) and shelf-stable food positioning. Comparable to Tat Gıda in the canned vegetables and prepared foods segments.
- Pınar: Pınar is a major Turkish food company (part of Yaşar Holding) operating in food products including processed foods, dairy, and beverages. It competes with Tat Gıda in the broader Turkish packaged food market with similar scale and distribution channels.
- Tamek: Tamek is a major Turkish food manufacturer producing tomato paste, canned vegetables, and sauces. It directly competes with Tat Gıda in the Turkish tomato paste and canned foods market, making it the closest direct peer in the same geography and product categories.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Tat Gıda social profiles
Digital presenceTat Gıda compliance and trust
Trust signalCompliance2 records
Tat Gıda financial estimates
Financial estimateRevenue estimate
Valuation estimate
Tat Gıda leadership team
Management profileNumber of profiles
Profiles2 records
Tat Gıda funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Tat Gıda M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Tat Gıda
What does Tat Gıda do?
Tat Gıda manufactures and sells branded shelf-stable food products under the Tat brand, including tomato paste, tomato products, sauces (ketchup and mayonnaise), ready meals, pickles, and canned foods. The company operates three production facilities in Bursa and İzmir, sells through 58 dealers and 2 distributors domestically, and exports to 50+ countries across 5 continents.
Is Tat Gıda a public or private company?
Tat Gıda is a public company. It is classified as public and is currently operating.
When was Tat Gıda founded?
Tat Gıda was founded in 1967. It employs 501 to 1,000 people.
Where is Tat Gıda based?
Tat Gıda is headquartered in İstanbul, Türkiye, in the Europe region.
How does Tat Gıda make money?
One revenue line is on record: product Sales.
Who are Tat Gıda's main competitors?
Broad incumbents on record are Nestlé, Conagra Brands, Yıldız Holding, Ülker, Kraft Heinz and Campbell Soup. Direct peers are Mutti, Bonduelle, Pınar and Tamek.
Does Tat Gıda have an API?
No public API is recorded for Tat Gıda.
What industry is Tat Gıda in?
Tat Gıda's product category is Packaged Foods Manufacturing. Its primary akta.pro industry code is AFAKAHAF, Deli & prepared foods (retail/foodservice pack) manufacturing, with a secondary code of AFANAFAE, Shelf-Stable/Retort Prepared Meat & Seafood Meals. Its NAICS code is 311 and its SIC code is 2030.