Campbell Soup Company
The Campbell's Company is a 155-year-old North American branded convenience food manufacturer producing $10.3B in annual net sales across Meals & Beverages (Campbell's, Rao's, Swanson, V8) and Snacks (Goldfish, Pepperidge Farm, Snyder's, Kettle Brand) for mass-market consumers via retail and foodservice channels.
- Company typePublic
- Founded1869
- HeadquartersCamden, United States
- Headcount5,001–10,000
- GTM typeB2C
- OfferingHardware or Manufacturing
What Campbell Soup Company does
The Campbell's Company (formerly Campbell Soup Company) is a 155-year-old North American branded convenience food manufacturer and marketer headquartered in Camden, New Jersey, operating through two divisions—Meals & Beverages and Snacks—with $10.3 billion in fiscal 2025 net sales and approximately 13,700 full-time employees. The Meals & Beverages division spans condensed and ready-to-serve soups (Campbell's, Chunky, Pacific Foods), broths and stocks (Swanson), pasta sauces (Rao's Homemade, Prego), Mexican sauces (Pace), vegetable juices (V8), canned pasta (SpaghettiOs, Franco-American, Michael Angelo's), and the recently launched V8 Zero Sugar Energy line. The Snacks division encompasses Goldfish crackers, Pepperidge Farm baked goods, Snyder's of Hanover pretzels, Lance sandwich crackers, Cape Cod and Kettle Brand potato chips, Late July organic tortilla chips, and Snack Factory Pretzel Crisps. Core technology centers on the proprietary condensed soup process invented by Dr. John T. Dorrance in 1897, 27+ vertically integrated manufacturing facilities across North America, and supply chain optimization systems that have delivered $53 million in savings over 18 months. The company owns four billion-dollar brands (Campbell's, Goldfish, Pepperidge Farm, Rao's) out of 16 leadership brands. In March 2024 the company acquired Sovos Brands for approximately $2.7–2.9 billion, bringing Rao's to billion-dollar status as the #1 sauce brand in all U.S. regions, and in May 2026 it acquired a 49% interest in Italian sauce producer La Regina di San Marzano. The company transferred its listing from NYSE to Nasdaq in 2024 and was removed from the S&P 500 on June 22, 2026.
Campbell Soup Company firmographics
Firmographics- Name
- Campbell Soup Company
- Legal name
- The Campbell's Company
- Website
- https://thecampbellscompany.com
- Company type
- Public
- Founded year
- 1869
- Operating status
- Operating
- Headcount range
- 5,001–10,000 employees
- Short description
- The Campbell's Company is a 155-year-old North American branded convenience food manufacturer producing $10.3B in annual net sales across Meals & Beverages (Campbell's, Rao's, Swanson, V8) and Snacks (Goldfish, Pepperidge Farm, Snyder's, Kettle Brand) for mass-market consumers via retail and foodservice channels.
- Ownership category
- akta.pro rank
Campbell Soup Company industry classification
Industry- Product category
- Packaged Food & Beverages
- NAICS
- Food Manufacturing (311), Other Snack Food Manufacturing (311919), Cookie, Cracker, and Pasta Manufacturing (31182), Fruit and Vegetable Preserving and Specialty Food Manufacturing (3114)
- SIC
- Food And Kindred Products (2000), Canned, Frozen & Preservd Fruit, Veg & Food Specialties (2030), Cookies & Crackers (2052)
- akta.pro primary industry
- Soups, Broths & Meal Starters (CRADAAAF)
- akta.pro secondary industries
- Better-for-You / Functional Snacks (Low Sugar, Keto, Probiotic, Fortified) (CRADABAM), Soup, Chili & Comfort Foods (Self-Serve or Packaged) (CRAHAKAF), Ready Meals & Prepared Foods Packaging (IMALAHAL)
Keywords
Where Campbell Soup Company is headquartered
LocationHeadquarters
- HQ city
- Camden
- HQ country
- United States
- HQ region
- North America
Offices27 records
Markets served
Campbell Soup Company business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D, Infrastructure
Revenue model
- Consumer Packaged Goods - Retail: Sale of branded food and beverage products through retail grocery stores, mass merchandisers, and convenience stores. Products include soups, snacks, sauces, and beverages sold under Campbell's, Goldfish, Pepperidge Farm, Rao's, Prego, V8, and other brands.
- Foodservice: Sale of products to foodservice operators including healthcare facilities, restaurants, schools, vending, and lodging throughout North America.
- E-commerce / Direct: Direct sales through brand websites and Amazon marketplace, including products like the new gluten-free Banza chicken noodle soup available on Amazon.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Campbell's Condensed Gluten Free Banza Chickpea Pasta and Chicken Soup - Premium gluten-free offering |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
Campbell Soup Company product offering
Product offeringCore offering
Campbell Soup Company (legally The Campbell's Company) manufactures and markets branded convenience food and beverage products across two operating divisions: Meals & Beverages (condensed and ready-to-serve soups, broths, pasta sauces, salsas, vegetable juices, canned pasta, frozen meals) and Snacks (crackers, cookies, pretzels, potato chips, tortilla chips, pretzel crisps). The company sells 16 leadership brands including Campbell's, Chunky, Swanson, Prego, Pace, Pacific Foods, V8, Rao's, Goldfish, Pepperidge Farm, Snyder's of Hanover, Lance, Cape Cod, Kettle Brand, Late July, and Snack Factory.
Product overview
Campbell Soup Company (The Campbell's Company) is a North American focused food and beverage company generating $10.3 billion in fiscal 2025 net sales across two operating divisions: Meals & Beverages and Snacks. The Meals & Beverages division encompasses condensed and ready-to-serve soups (Campbell's, Chunky), broths and stocks (Swanson, Pacific Foods), pasta sauces (Rao's Homemade, Prego, Pace), vegetable juices (V8), and canned pasta (SpaghettiOs, Michael Angelo's). The Snacks division includes Pepperidge Farm baked goods, Goldfish crackers, Snyder's of Hanover pretzels, Lance sandwich crackers, Cape Cod and Kettle Brand potato chips, Late July organic tortilla chips, and Snack Factory Pretzel Crisps. The company operates 16 leadership brands including four billion-dollar brands: Campbell's, Goldfish, Pepperidge Farm, and Rao's. Recent innovations include the launch of gluten-free soup options and V8 zero-sugar energy beverages.
Differentiator
Problem solved
Functional benefit
Brands
- Campbell's: Core condensed and ready-to-serve soups brand
- Chunky
- Rao's Homemade
- Prego
- Pace
- Pacific Foods
- V8
- Swanson
- SpaghettiOs
- Goldfish
- Pepperidge Farm
- Snyder's of Hanover
- Lance
- Cape Cod
- Kettle Brand
- Late July
- Snack Factory
- Michael Angelo's
Products and services
- Campbell's Condensed Soups
Quantifiable outcome
- Rao's achieved $1 billion in trailing 12-month net sales, becoming the fourth billion-dollar brand in Campbell's portfolio alongside Campbell's, Goldfish, and Pepperidge Farm.
- +3 more outcomes
Companies that use Campbell Soup Company
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles3 records
Campbell Soup Company technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability3 records
Feature2 records
Campbell Soup Company partnerships and signals
Strategic signalScale indicators10 records
Recent moves10 records
Expansion highlights5 records
Campbell Soup Company competitors and assessment
Company assessmentDirect peers
- General Mills: Major North American packaged food peer overlapping in soups (Progresso direct competitor to Campbell's), snacks (Annie's, Nature Valley), and meals. Comparable scale, retail channels, and CPG operating model.
- Kraft Heinz: Direct competitor in shelf-stable meals, condiments, and sauces. Both are legacy North American CPG companies with similar customer base (mass retail, foodservice) and comparable scale challenges.
- Conagra Brands: Closest direct peer in frozen meals, snacks (Slim Jim, Healthy Choice), and shelf-stable foods. Operates Marie Callender's, Healthy Choice, and Hunt's — directly overlapping Campbell's portfolio in channels and product types.
- Hormel Foods: Comparable shelf-stable and packaged food peer with overlapping categories (broths, canned meats, meals). Both serve retail grocery and foodservice with similar legacy brand portfolios.
- The J.M. Smucker Company: Direct peer in jams, sauces, broths (Milk-Bone, Pillsbury, Jif) with similar mid-cap CPG profile and recent acquisition-led portfolio reshape (Hostess acquisition mirrors Campbell's Sovos playbook).
- McCormick & Company: Direct peer in branded sauces and seasonings, particularly overlapping with Rao's and Pace product categories. Similar premiumization strategy with brand-led pricing power.
Broad incumbents
- Kellanova (Mars): Snacks division peer (Pringles, Cheez-It) now owned by Mars. Mohit Anand's prior role there makes the talent pipeline explicitly overlapping. Comparable in shelf-stable snacks distribution and scale.
- Mondelez International: Global snacks incumbent (Oreo, Ritz, Triscuit) competing in crackers and baked snacks adjacent to Goldfish and Pepperidge Farm. Larger scale and global distribution.
- PepsiCo (Frito-Lay): Dominant snacks incumbent (Lay's, Doritos, Ruffles) directly competing with Kettle Brand and Cape Cod. Larger scale with deeper DSD distribution and broader CPG portfolio.
Emerging players
- Hain Celestial Group: Better-for-you food peer with overlap in organic/natural (Late July, Pacific Foods adjacent). Smaller scale but focused on health-conscious consumer segment Campbell's is targeting.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Campbell Soup Company social profiles
Digital presenceCampbell Soup Company financial estimates
Financial estimateRevenue estimate
Valuation estimate
Campbell Soup Company leadership team
Management profileNumber of profiles
Profiles13 records
Campbell Soup Company subsidiaries and ownership
Company hierarchySubsidiaries9 records
Campbell Soup Company funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Campbell Soup Company M&A and investment
M&A and investmentM&A8 records
Investments51 records
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Campbell Soup Company
What does Campbell Soup Company do?
Campbell Soup Company (legally The Campbell's Company) manufactures and markets branded convenience food and beverage products across two operating divisions: Meals & Beverages (condensed and ready-to-serve soups, broths, pasta sauces, salsas, vegetable juices, canned pasta, frozen meals) and Snacks (crackers, cookies, pretzels, potato chips, tortilla chips, pretzel crisps). The company sells 16 leadership brands including Campbell's, Chunky, Swanson, Prego, Pace, Pacific Foods, V8, Rao's, Goldfish, Pepperidge Farm, Snyder's of Hanover, Lance, Cape Cod, Kettle Brand, Late July, and Snack Factory.
Is Campbell Soup Company a public or private company?
Campbell Soup Company is a public company. It is classified as public and is currently operating.
When was Campbell Soup Company founded?
Campbell Soup Company was founded in 1869. It employs 5,001 to 10,000 people.
Where is Campbell Soup Company based?
Campbell Soup Company is headquartered in Camden, United States, in the North America region.
How does Campbell Soup Company make money?
Three revenue lines are on record. Consumer Packaged Goods - Retail is the primary driver. The others are foodservice and E-commerce / Direct.
Who are Campbell Soup Company's main competitors?
Direct peers on record are General Mills, Kraft Heinz, Conagra Brands, Hormel Foods, The J.M. Smucker Company and McCormick & Company. Broad incumbents are Kellanova (Mars), Mondelez International and PepsiCo (Frito-Lay). Hain Celestial Group is listed as an emerging player.
Does Campbell Soup Company have an API?
No public API is recorded for Campbell Soup Company.
What industry is Campbell Soup Company in?
Campbell Soup Company's product category is Packaged Food & Beverages. Its primary akta.pro industry code is CRADAAAF, Soups, Broths & Meal Starters, with a secondary code of CRADABAM, Better-for-You / Functional Snacks (Low Sugar, Keto, Probiotic, Fortified). Its NAICS code is 311 and its SIC code is 2000.