TBB Fitness Ltd
- Company typePrivate
- Founded2014
- HeadquartersLimerick, Ireland
- Headcount1–10
- GTM typeB2C
- OfferingServices
TBB Fitness Ltd firmographics
Firmographics- Name
- TBB Fitness Ltd
- Legal name
- TBB Fitness Limited
- Website
- https://tbb.ie
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
TBB Fitness Ltd industry classification
Industry- Product category
- Fitness Center Services
- NAICS
- Fitness and Recreational Sports Centers (713940), Fitness and Recreational Sports Centers (71394)
- SIC
- Services-Membership Sports & Recreation Clubs (7997)
- akta.pro primary industry
- Group Fitness, Personal Training & Wellness Coaching (EDALAIAE)
- akta.pro secondary industry
- Sauna & Steam Bath Facilities (HSADAKAC)
Keywords
Where TBB Fitness Ltd is headquartered
LocationHeadquarters
- HQ city
- Limerick
- HQ country
- Ireland
- HQ region
- Europe
Offices3 records
Markets served
TBB Fitness Ltd business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales
Revenue model
- Gym Membership Subscriptions: Weekly recurring membership fees providing gym access to one or multiple locations depending on membership tier. Auto-renewing weekly direct debit payments.
- Day Passes: One-time drop-in fees for non-members to access TBB Raheen, TBB Coonagh, or TBB Plus facilities on a per-visit basis.
- Personal Training Sessions: One-on-one coaching sessions with certified personal trainers, charged per session. Cancellation requires minimum 12 hours notice.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Weekly | TBB Raheen - Gym-only access at Raheen location |
| Subscription | Weekly | TBB Plus - Premium membership with unlimited classes and multi-location access |
| Subscription | Weekly | TBB Coonagh - Gym access at Raheen and Coonagh locations |
| Unit Pricing | Pay-as-you-go | TBB Raheen Day Pass - Single-visit gym access |
| Unit Pricing | Pay-as-you-go | TBB Plus Drop In - Single-visit premium class access |
| Unit Pricing | Pay-as-you-go | TBB Coonagh Day Pass - Single-visit gym access |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels5 records
TBB Fitness Ltd product offering
Product offeringCore offering
TBB Fitness Ltd operates fitness centers in Limerick, Ireland, offering gym memberships, group fitness classes (including HYROX, Metcon, and Lift), personal training, recovery amenities, and a health bar. The company runs multiple locations across Limerick, including TBB Raheen, TBB PLUS, and TBB Coonagh, serving individual fitness enthusiasts in the region.
Product overview
TBB Fitness Ltd operates as a multi-location gym and fitness facility operator in Limerick, Ireland. The company offers a tiered membership model anchored by two gym facilities (TBB Raheen and TBB Coonagh) with a premium class offering branded as TBB PLUS. The core product portfolio comprises gym access and coached group fitness classes including HYROX, Metcon+, Lift, Ski Bike Row, Run Club, Yoga Mobility, Pilates, Build & Burn, and HIIT45. The company also offers Personal Training as a one-on-one coaching add-on. Facilities include recovery rooms and a health bar at the Coonagh location. Membership tiers range from basic gym-only access (TBB Raheen) to full-access premium memberships (TBB PLUS) with unlimited classes across multiple locations.
Differentiator
Problem solved
Functional benefit
Brands
- TBB PLUS: Premium, coach-led functional training facility offering classes including HYROX, Metcon, Lift, Ski Bike Row, Run Club, Pilates, and Yoga. Access to recovery rooms and health bar.
- TBB Raheen
- TBB Coonagh
Companies that use TBB Fitness Ltd
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles1 record
TBB Fitness Ltd technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
TBB Fitness Ltd partnerships and signals
Strategic signalScale indicators4 records
Recent moves8 records
Expansion highlights4 records
TBB Fitness Ltd competitors and assessment
Company assessmentDirect peers
- GymPlus: Irish independent gym chain with multiple branches across Dublin and surrounding areas. Direct competitor in the membership gym and group class segment that TBB serves in Limerick.
- Flyefit: Irish-owned budget-to-mid-market gym chain operating multiple locations across Ireland. Most direct domestic peer to TBB in terms of membership-based fitness facility model and Irish market focus.
- LeisureWorld: Multi-location Irish leisure and fitness club chain with gym, swim, and group class offerings. Comparable subscription-based fitness operator targeting a similar Irish consumer demographic.
- West Wood Clubs: Premium Irish health and fitness club operator with multiple Dublin-area locations offering gym, classes, swimming, and family amenities. Closely comparable to TBB in tiered-membership premium positioning within the Irish market.
Emerging players
- F45 Training: Global franchised functional training studio concept offering coach-led group HIIT and strength classes. Comparable to TBB's Metcon, HYROX, and HIIT45 class format mix, though delivered via a franchise model rather than direct-owned facilities.
Broad incumbents
- Equinox: Global premium fitness club operator with high-end facilities, group classes, and personal training. Comparable to TBB in premium positioning, coaching-led programming, and recovery/wellness ancillary services, though at vastly larger scale.
- David Lloyd Clubs: Large UK/European premium family fitness and racquets club operator. Comparable to TBB in premium tier, multi-location membership model, and class-based programming, though at much greater scale and broader amenity mix.
- Basic-Fit: Pan-European low-cost gym chain with growing footprint in Ireland. Comparable on core gym + group class subscription model, but operates at significantly lower price point and broader geographic scale.
Regional players
- The Pilates Studio Limerick: Local Limerick studio offering Pilates and movement classes. Comparable to TBB's Pilates and Yoga Mobility offerings within the same city, competing for the same low-impact class attendee segment.
- CrossFit Limerick: Local CrossFit affiliate operating strength-and-conditioning group classes in the Limerick market. Directly comparable niche competitor to TBB's Metcon, Lift, and HYROX class offerings for the same local fitness enthusiast segment.
Market position
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
TBB Fitness Ltd social profiles
Digital presenceTBB Fitness Ltd financial estimates
Financial estimateRevenue estimate
Valuation estimate
TBB Fitness Ltd leadership team
Management profileNumber of profiles
Profiles1 record
TBB Fitness Ltd funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
TBB Fitness Ltd M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about TBB Fitness Ltd
What does TBB Fitness Ltd do?
TBB Fitness Ltd operates fitness centers in Limerick, Ireland, offering gym memberships, group fitness classes (including HYROX, Metcon, and Lift), personal training, recovery amenities, and a health bar. The company runs multiple locations across Limerick, including TBB Raheen, TBB PLUS, and TBB Coonagh, serving individual fitness enthusiasts in the region.
Is TBB Fitness Ltd a public or private company?
TBB Fitness Ltd is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was TBB Fitness Ltd founded?
TBB Fitness Ltd was founded in 2014. It employs 1 to 10 people.
Where is TBB Fitness Ltd based?
TBB Fitness Ltd is headquartered in Limerick, Ireland, in the Europe region.
How does TBB Fitness Ltd make money?
Three revenue lines are on record. Gym Membership Subscriptions are the primary driver. The others are day Passes and personal Training Sessions.
Who are TBB Fitness Ltd's main competitors?
Direct peers on record are GymPlus, Flyefit, LeisureWorld and West Wood Clubs. F45 Training is listed as an emerging player. Broad incumbents are Equinox, David Lloyd Clubs and Basic-Fit. Regional players are The Pilates Studio Limerick and CrossFit Limerick.
Does TBB Fitness Ltd have an API?
No public API is recorded for TBB Fitness Ltd.
What industry is TBB Fitness Ltd in?
TBB Fitness Ltd's product category is Fitness Center Services. Its primary akta.pro industry code is EDALAIAE, Group Fitness, Personal Training & Wellness Coaching, with a secondary code of HSADAKAC, Sauna & Steam Bath Facilities. Its NAICS code is 713940 and its SIC code is 7997.