What TECHMADE GROUP does

Techmade S.r.l. con Socio Unico (branded as TECHMADE GROUP) is an Italian B2B distributor founded in 2005 and headquartered in Portici (Naples), with operational facilities in Marcianise (Caserta). The company designs and distributes a broad catalog of more than 1,400 SKUs spanning IT accessories (cables, peripherals, networking, UPS), telephony accessories (chargers, power banks, cables), audio equipment (speakers, headphones, AI-branded earbuds), gaming peripherals, smart home devices, wearables (smartwatches, smart rings), bags and backpacks, and a fashion-tech wallet line under the Etres sub-brand including Made-in-Italy variants. It is also an official licensee of three Serie A football clubs (Juventus, Inter, and AC Milan), producing co-branded wallets, bags, and accessories under a dedicated Football Team category.

The company's commercial model is primarily B2B, with registered dealers and resellers ordering through the techmade.eu e-commerce platform, supplemented by a dealer locator and a separate consumer-facing storefront at techmadeshop.eu. Pricing is VAT-exclusive and indexed to a variable USD exchange rate, with payment terms including cash on delivery (minimum €100 order), bank receipts, PayPal, and cash. The go-to-market includes Italian regional and national TV advertising (Canale 21, Canale 9, TELE A, RAI networks), trade show participation (HOMI 2017, TARI 2017), WhatsApp-based customer support, and charitable sponsorships (Save the Children Enterprise for Children program, ONLUS I CARE).

Techmade is a privately held Società a responsabilità limitata con Socio Unico (single-shareholder limited liability company) with a fully paid-up share capital of €115,000 and approximately 22 employees. Leadership consists of CEO Mario De Sena. The company reports no external institutional investors, no parent entity, no funding rounds, and no disclosed revenue. Its sub-brand portfolio includes Techmade Technology, Techmade Techwatch, Football Team, and Etres, with no certifications, patents, or regulatory actions disclosed in the available data.

Name

TECHMADE GROUP

Legal name

Techmade S.r.l. con Socio Unico

Website

https://techmade.eu

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

11–50 employees

Short description

TECHMADE GROUP is an Italy-based B2B distributor of IT accessories, wearables, mobile accessories, audio, gaming, and smart home products (1,400+ SKUs), selling to registered dealers and resellers via techmade.eu and holding official Juventus, Inter, and Milan football club licenses.

Ownership category

akta.pro rank

Product category

Consumer Electronics Accessories

NAICS

Computer and Peripheral Equipment Manufacturing (3341), Audio and Video Equipment Manufacturing (33431), Audio and Video Equipment Manufacturing (3343)

SIC

Electronic Components & Accessories (3670), Household Audio & Video Equipment (3651)

akta.pro primary industry

Health Monitoring Wearables (ECG, BP, SpO2, CGM-compatible) (CRACAIAF)

akta.pro secondary industries

Fitness Trackers (CRACAIAB), Fitness Wearables & Training Tech Retail (Heart-Rate Monitors, GPS Watches, Sensors) (CRAMADAH), Wearable-Integrated & Smart Performance Apparel (CRAAAEAL)

Keywords

• IT accessories distribution
• Wearable technology products
• Consumer electronics wholesale
• Licensed football merchandise
• Smartphone mobile accessories

Headquarters

HQ city

Portici (NA)

HQ country

Italy

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Marketing or Sales, Operations, Personnel, Others

Revenue model

1. Product Sales: Techmade generates revenue through the sale of IT accessories, wearables, mobile devices, and related products to B2B customers (resellers, retailers) and potentially end consumers through its e-commerce platforms. The company sells a wide range of accessories including PC peripherals, audio equipment, bags, wallets, gaming gear, smart home devices, and wearable technology. Pricing is exclusive of VAT with a variable USD exchange rate. Payment methods include cash, cash on delivery, bank receipts, and PayPal, with a minimum order amount for cash on delivery of €100.00.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Techmade is an Italian B2B distributor that designs and distributes IT accessories, wearables, and mobile devices under its own brands (Techmade, Techmade Techwatch, Etres) and official licensed football club merchandise (Juventus, Inter, Milan). The company offers more than 1,400 SKUs spanning PC/notebook accessories, audio and TV equipment, gaming gear, smart home devices, telephony accessories, wallets, bags, and wearables. Products are sold primarily to registered resellers and dealers through a B2B e-commerce platform with free registration and online ordering.

Product overview

Techmade is an Italian company founded in 2005 specializing in the design and distribution of IT accessories, wearables, and mobile devices. The company is an official licensee of major Serie A football clubs (Juventus, Inter, Milan) combining sports passion with technological functionality. Their product portfolio spans multiple categories including: PC and Notebook Accessories (207 products), Audio and TV products (128 items including speakers, headphones, earbuds with AI capability), Gaming products (22 items), Smart Home solutions (22 items with smart plugs, cameras, LED strips), Telephony accessories (423 products including chargers, cables, powerbanks, wireless chargers), Wearables (45 products including smartwatches, smartrings), Wallets and Fashion-tech accessories (338 products under Etres and Techmade brands, including smart wallets with powerbank and finder features), Football Team licensed merchandise (89 products), Bags and Backpacks (50 products), and Domestic Appliances (13 products). Total catalog exceeds 1363 products. The company positions itself around 'Smart Experience' combining practical, elegant, and people-focused technology.

Differentiator

Problem solved

Functional benefit

Brands

• Football Team: Official licensed merchandise featuring major Serie A football clubs including Juventus, Inter, and Milan.
• Techmade Techwatch
• Techmade Technology
• Etres

Products and services

• Techmade Smartwatch
• SmartRing
• PC and Notebook Accessories
• Audio and TV Products
• Gaming Products
• Smart Home
• Telephony Accessories
• Football Team Official Licensed Products
• Wallet Etres
• Wallet Techmade
• Wallet Made in Italy
• Bags and Backpacks
• Domestic Appliances and Self Care
• Techmade Soundbar

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability2 records

Feature5 records

Partnerships

Six partnerships are on record, tiered core and minor.

• JuventuscoreOEM/ Whitelabel/ Licensing PartnerTechmade is an official licensee of Juventus football club. The company produces licensed Juventus-branded products including wallets, accessories, and other merchandise under the Football Team category.
• IntercoreOEM/ Whitelabel/ Licensing PartnerTechmade is an official licensee of Inter football club. Licensed Inter-branded products are sold through the Football Team product category.
• MilancoreOEM/ Whitelabel/ Licensing PartnerTechmade is an official licensee of AC Milan football club. Licensed Milan-branded products including wallets and merchandise are part of the Football Team collection.
• Save the ChildrenminorOthersTechmade joined the 'Enterprise for Children' program supporting Save the Children projects for children in Italy and around the world (2021 and 2022). The company has chosen to renew its support annually.
• ONLUS I CAREminorOthersTechmade supports ONLUS I CARE, a non-profit organization improving living conditions in sub-Saharan Africa, particularly Uganda, in collaboration with the Congregation of the Eucharistic Handmaids. CEO Mario De Sena enabled support for the Mulagi Health Center in Uganda.
• The Peppy Night Live (Peppe Iodice Show)minorOthersTechmade was a sponsor of 'The Peppy Night Live' TV show on Canale 21, hosted by Peppe Iodice at the Troisi Theater in Naples. First episode aired March 12, 2021.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Anker Innovations: Global leader in charging, audio, and smart home accessories with brands including Anker, Soundcore, and Eufy. Operates at vastly larger scale in categories where Techmade competes (powerbanks, cables, earbuds), creating margin pressure.
• Belkin International: US-based consumer electronics accessories brand owned by Foxconn, offering charging, audio, and smart home products. Comparable to Techmade's telephony and audio categories but distributed globally at scale.

Direct peers

• Celly S.p.A. Italian brand specializing in mobile phone accessories including cases, chargers, cables, and audio. Closely matches Techmade's telephony (423 SKUs) and consumer accessories focus, with similar B2B distribution model.
• SBS S.r.l. Italian mobile accessories company producing cases, chargers, audio, and wearable products sold through B2B and retail channels. Comparable in product mix and Italian market positioning to Techmade.
• Trust International B.V. Dutch computer peripherals and accessories brand offering mice, keyboards, gaming gear, and audio. Comparable to Techmade's PC accessories (207 SKUs) and gaming (22 SKUs) categories, distributed via B2B resellers.
• Cellularline S.p.A. Italian-listed mobile and consumer electronics accessories brand selling chargers, cables, audio, and wearables through retail and B2B channels. Directly comparable to Techmade's telephony and audio portfolio, though at significantly larger scale.
• Gembird Europe B.V. Netherlands-based computer peripherals and accessories brand offering PC components, cables, networking, and audio at competitive prices. Closely comparable to Techmade's PC and notebook accessories portfolio.
• Hama GmbH & Co KG: German accessories manufacturer and distributor offering cables, PC peripherals, audio, smart home, and photography accessories. Highly comparable breadth to Techmade's 1,400+ SKU portfolio across consumer electronics accessories.

Emerging players

• Forever (TelForceOne S.A.): Polish consumer electronics accessories brand offering cables, chargers, audio, and smart wearables. Comparable to Techmade's telephony and wearable categories with similar mid-market positioning.
• Xiaomi Ecosystem (Mi Band, Redmi Buds): Chinese tech giant's wearables and audio ecosystem including Mi Band fitness trackers and Redmi Buds earbuds. Competes with Techmade's smartwatch and earbuds lines at aggressive price points.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/techmadesrl

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about TECHMADE GROUP