What TERRA Foundation does

TERRA Foundation is a Dutch ANBI-certified nonprofit founded in 2021 and headquartered in The Hague, Netherlands, with field operations in the Putumayo region of Colombia. It runs three core programs: Minga Kuri, a 74-hectare reforestation site; REFORESTPEACE, a one-million-tree initiative; and Sana Que Sana, an ethnobotanical garden launched in 2026. Field execution is delivered through partnerships with local Colombian organizations — Acción Verde, ASOMINTRACONAL, and (planned) Fundacion Kindicocha — connecting European donor capital with indigenous and ex-mining communities on the ground. The organization is volunteer-run, with 11–50 participants and no disclosed paid staff.

The foundation's core offering is not a technology product but a project-based reforestation and biodiversity restoration service, monetized through individual donations priced at €15 per tree and corporate partnerships. Reported impact metrics include 50,000 trees planted, 17 hectares recovered, and a 137% increase in green cover at the Minga Kuri site, though only €2,100 in donations has been directed to projects to date. The founder, Aleyda Santos, brings 20+ years of environmental sector experience, which underpins donor-facing credibility.

From a business-model perspective, TERRA operates closer to a charitable pass-through than a venture-scale enterprise: donor inflows are the only disclosed revenue line, there is no proprietary software or data asset, and the cost base is essentially volunteer labor. The principal growth levers are expanding managed hectares in Putumayo, broadening the product surface beyond tree planting (Sana Que Sana), and scaling the volunteer-driven fundraising and marketing function. Capital intensity is low, but so is operating leverage, and the model depends on sustained donor acquisition to translate announced partnerships into realized restoration outcomes.

Name

TERRA Foundation

Legal name

TERRA Foundation

Website

https://terrafoundation.nl

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

11–50 employees

Short description

TERRA Foundation is a Dutch ANBI-certified nonprofit that runs reforestation and biodiversity projects in Putumayo, Colombia, partnering with indigenous and ex-mining communities to restore land funded by per-tree donations and corporate partners.

Ownership category

akta.pro rank

Product category

Environmental Conservation Services

NAICS

Support Activities for Forestry (11531)

SIC

Forestry (800)

akta.pro primary industry

Community Forestry & Indigenous Land Stewardship Services (IMAMAJAM)

akta.pro secondary industries

Forestry & Reforestation (BPAGAGAD), Conservation, Restoration & Biodiversity Services (Habitat, Wetlands, Riparian) (IMAMAJAH)

Keywords

• Community-led reforestation
• Agroforestry programs
• Amazon rainforest restoration
• Environmental nonprofit foundation
• Sustainable livelihoods support

Headquarters

HQ city

The Hague, South Holland

HQ country

Netherlands

HQ region

Europe

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Donations and Grants: As an ANBI-certified nonprofit organization, TERRA Foundation relies on donations from individuals and organizations. All donations are fully tax deductible in the Netherlands. The foundation has also received funding from Dutch jewelers and garden centers.
2. Corporate Partnerships: Engagement with businesses such as Dutch jewelers and garden centers relevant to the Minga Kuri project. Partnerships for water-related work through Partners for Water conference connections.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels6 records

Core offering

TERRA Foundation supports community-led reforestation and agroforestry projects in the Colombian Amazon, working alongside local and indigenous communities to restore degraded land, conserve biodiversity, and preserve ancestral medicinal plant knowledge while promoting sustainable livelihoods for partner communities.

Product overview

TERRA Foundation operates as a nonprofit organization supporting community-led reforestation initiatives rather than a traditional software product company. Its portfolio consists of three primary project initiatives: Minga Kuri (flagship agroforestry reforestation in Puerto Guzmán), REFORESTPEACE (million-tree planting with indigenous communities in Sibundoy Valley), and Sana Que Sana (ethnobotanical garden preserving medicinal plants). These are complemented by volunteer engagement and donation programs that enable public participation in reforestation efforts. All offerings are nonprofit service programs focused on environmental restoration in the Colombian Amazon.

Differentiator

Problem solved

Functional benefit

Products and services

• Minga Kuri Flagship community-led reforestation project in the Colombian Amazon focused on restoring degraded land through agroforestry techniques and indigenous knowledge.
• REFORESTPEACE Million-tree reforestation initiative expanding reforestation scale across the Colombian Amazon through community partnerships.
• Sana Que Sana Ethnobotanical garden project dedicated to preserving ancestral medicinal plant knowledge of indigenous communities in the Colombian Amazon.

Quantifiable outcome

• 137% green cover increase at Minga Kuri site in 2 years
• +4 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Ten partnerships are on record, tiered core, minor and planned.

• ASOMINTRACONAL (Asociación de Ex-Mineros de Tradición con Conciencia Ambiental)coreStrategic or Co-development PartnerThe Association of Environmentally Conscious Ex-miners (ASOMINTRACONAL) is a collective of 12 families working to regenerate 74 hectares of land devastated by gold mining operations. TERRA supports this community through project design, planning, fundraising, and capacity-building for the Minga Kuri agroforestry project.
• ASOMI (Asociación de Mujeres Indígenas - Chagra de la Vida)coreStrategic or Co-development PartnerThe Association of Indigenous Women of Traditional Women (ASOMI) is a non-profit association of indigenous women belonging to five indigenous peoples (Siona, Kofan, Inga, Kamëntša and Coreguaje) committed to preserving ancestral knowledge of medicinal plants and other traditions for future generations.
• Fruits of AmazoniaminorStrategic or Co-development PartnerA non-profit association dedicated to the development of sustainable livelihoods for local communities in the Putumayo region.
• Plant-for-the-PlanetminorGTM or Marketing PartnerAn organization that raises awareness among children and adults about climate change and global justice, and works to plant trees as a practical and symbolic action to reduce climate change effects.
• Corporación Acción Verde Planeta (Acción Verde)coreStrategic or Co-development PartnerA Colombian NGO created in 2013 offering real actions for sustainability including reforestation in areas degraded by human activity, forestry and marine actions, and advice on green finance and corporate climate policies. TERRA collaborates with them on the REFORESTPEACE project aiming to plant 1 million native trees.
• Fundacion KindicochaplannedStrategic or Co-development PartnerA foundation TERRA is scoping a new conservation initiative with to protect 450 hectares in the Andino-Amazonian knot—a biodiversity hotspot in Putumayo.
• Partners for WaterminorGTM or Marketing PartnerTERRA attended the Waterproof 2026 conference to connect with colleagues working on water-related challenges, particularly relevant given water pollution concerns at the Minga Kuri project site.
• Humanity HubminorGTM or Marketing PartnerHost of the Talent for Good Career Fair where TERRA hosts a stand to connect with potential volunteers and supporters.
• The Hague University of Applied SciencesminorGTM or Marketing PartnerHost venue for the Talent for Good Career Fair event where TERRA connects with potential volunteers.
• Manuel Antonio MuesescoreStrategic or Co-development PartnerA plant biologist with over 30 years of research on medicinal plants in the Amazon, belonging to the indigenous Kamëntšá Biyá community. He is building an ethnobotanical garden and holistic healing centre for the Sana Que Sana project.

Scale indicators14 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• WeForest: International nonprofit funding landscape restoration through community partnerships and science-based projects. Comparable on community-partnered tropical reforestation with corporate and individual donor funding.
• One Tree Planted: Nonprofit operating a simple per-dollar-per-tree donation model across global reforestation projects. Closely comparable unit-pricing donation mechanics and nonprofit reforestation focus.
• Plant-for-the-Planet: Global youth-led nonprofit planting trees for climate justice; listed as a TERRA partner. Closely comparable donation-driven reforestation model and donor base, with similar focus on awareness-raising and large-scale tree-planting targets.
• Fairventures Worldwide: German-headquartered NGO promoting agroforestry and smallholder reforestation in tropical regions. Comparable on agroforestry-based livelihood transition and community-led model, especially to TERRA's Minga Kuri approach.
• Corporación Acción Verde Planeta: Colombian NGO founded in 2013 offering reforestation, marine actions, and climate policy advice; TERRA's core REFORESTPEACE co-development partner. Operates overlapping reforestation services in the same Putumayo and Colombian Amazon geographies.
• Eden Reforestation Projects: International nonprofit employing local community labor to plant trees at scale across degraded tropical regions. Direct comparable on the community-led, employ-the-local-community model that TERRA explicitly adopts with ASOMINTRACONAL.
• Trees for All: Dutch ANBI-certified foundation funding reforestation projects worldwide via individual donations. Direct comparable on geography, ANBI fundraising structure, and per-tree donation unit pricing similar to TERRA's €15-per-tree model.

Emerging players

• Restor: Open-source platform connecting restoration projects, funders, and monitoring data globally. Overlaps with TERRA on transparency and outcome-tracking for reforestation, though operates as a digital platform rather than a project-implementing NGO.

Broad incumbents

• IUCN Netherlands: Dutch member committee of the International Union for Conservation of Nature, funding and convening biodiversity conservation initiatives including indigenous-led conservation. Comparable on Dutch-base and indigenous/community-led conservation support, but at systemic policy scale.
• WWF Netherlands: Large Dutch environmental NGO with global Amazon conservation programs. Comparable as a Netherlands-based donor/advocate for the Amazon, though operating at vastly larger scale and broader portfolio than TERRA.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/terrafoundation

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about TERRA Foundation