The Bald Builders Ltd

What The Bald Builders Ltd does

The Bald Builders Ltd is a privately held UK company (registered 2018, Company Reg No. 11479413) operating from Chichester and Littlehampton that has built a multi-vertical business around a tradesperson-focused personal brand led by co-founder Brad and his on-air partner Sam. The core operation is a small building and property maintenance services business serving the South Coast (Sussex, Hampshire), including residential builds, renovations, extensions, and reactive maintenance work for estate agents — currently exemplified by "The Big Build" documentary project constructing a six-bedroom house. Layered on top of this construction trade business is an integrated media and merchandise brand spanning the Fix Radio breakfast show (850,000+ daily tradesperson reach), the YouTube series "Keeping Up with the Baldies" and "The Big Build," the Baldcast podcast, the Bald Family children's books and animated cartoons, and a TikTok Shop operated by the Hanson Family.

The technology stack is intentionally lightweight: the company operates a Shopify-based e-commerce storefront at thebaldbuilders.com selling branded merchandise, children's books, and apparel, with content distributed across YouTube, national DAB radio, and major podcast platforms (Spotify, Apple Podcasts, Spreaker, iHeartRadio, Deezer). A separate venture, BaldBuildersVans.co.uk, is a commercial vehicle leasing platform partnering with Demon Conversions for modified vans. The company holds no disclosed proprietary technology, patents, AI/ML capabilities, or software integrations.

The revenue model is diversified across five streams: (1) sponsorship and brand partnership fees from construction-industry advertisers including Markel Direct, Tradify, 7Days Performance, and Polypipe; (2) the Fix Radio broadcast partnership generating audience-reach-based value; (3) direct-to-consumer merchandise and book sales through the Shopify store and TikTok Shop; (4) commercial vehicle leasing revenue from Bald Builders Vans; and (5) licensing and royalty potential from the Bald Family cartoon and book IP. Construction services and maintenance contracts provide a further trade-services revenue base. The company is bootstrapped with no disclosed institutional funding and operates with a headcount of five.

Name

The Bald Builders Ltd

Legal name

Bald Builders LTD

Website

https://thebaldbuilders.co.uk

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

1–10 employees

Short description

The Bald Builders Ltd is a UK-based tradesperson brand company founded in 2018 that combines a small South Coast building and maintenance services business with a multi-platform media empire spanning Fix Radio, YouTube, podcasts, children's books, merchandise, and commercial vehicle leasing, serving UK tradespeople and property owners.

Ownership category

akta.pro rank

Product category

Residential Construction Services

NAICS

New Single-Family Housing Construction (except For-Sale Builders) (236115)

akta.pro primary industry

Residential Design-Build & Renovation-Integrated Builders (IMAFABAE)

akta.pro secondary industry

Single-Family Home Construction (Detached Homes) (IMAFABAA)

Keywords

• Residential construction services
• Building renovation services
• Media content production
• Commercial vehicle leasing
• Children's book publishing

Headquarters

HQ city

Chichester

HQ country

United Kingdom

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Sponsorships and Brand Partnerships: Sponsored content and brand partnerships with construction industry suppliers, insurance companies, and tool manufacturers. Includes named sponsors like Markel Direct (trade insurance), 7Days Performance (prize competitions), Tradify (job management software), and numerous product/material suppliers.
2. Radio Show Partnership with Fix Radio: Brad and Sam host the breakfast show on Fix Radio (6am-9am Monday-Friday), reaching 850,000+ tradespeople daily. This is a professional partnership that generates revenue through audience reach and brand value.
3. E-commerce/Merchandise Sales: Shopify-based online store selling Bald Builders branded merchandise and potentially Bald Family books and cartoons
4. Bald Builders Vans (Vehicle Leasing): BaldBuildersVans.co.uk - commercial vehicle leasing service offering modified vans and standard commercial vehicles, partnering with Demon Conversions
5. Bald Family Entertainment Content: Children's books subscription service (Bald Book Club), animated cartoons, and Bald Family merchandise including plush toys and apparel

Go-to-market motion1 record

Distribution channels4 records

Marketing channels8 records

Core offering

The Bald Builders Ltd operates as a construction services company offering residential builds, renovations, extensions, and property maintenance for homeowners and estate agents across the UK South Coast. The company has built a parallel media brand around its building work, producing the Fix Radio breakfast show, YouTube documentary series ('The Big Build'), a podcast (The Baldcast), and the Bald Family children's books and cartoons. Additional revenue streams include Bald Builders Vans commercial vehicle leasing and branded merchandise sales through a Shopify storefront.

Product overview

The Bald Builders Ltd operates as a multi-faceted construction and media entertainment company. The core offering consists of construction and building services including residential builds, renovations, maintenance work, and a dedicated build team. The company has expanded into media entertainment through YouTube content (Keeping Up with the Baldies, The Big Build), a radio breakfast show on Fix Radio, and the Baldcast podcast. A key product is Bald Builders Vans, a commercial vehicle leasing business launched in 2025. Additional brand extensions include the Bald Family children's books and cartoons, and a TikTok Shop operated by the Hanson Family. The Bald Productions handles original content creation including The Crafty Countryman series.

Differentiator

Problem solved

Functional benefit

Brands

• BaldBuildersVans.co.uk: Commercial vehicle leasing platform offering modified vans and standard commercial vehicles for businesses and budgets
• The Bald Family
• The Baldcast
• The Bald Breakfast Show
• The Bald Hub
• The Bald Kitchen
• The Crafty Countryman

Products and services

• Build Team Services (Residential Construction) Construction and building services including residential builds (e.g., the 6-bedroom 'Big Build' house), renovations, extensions, garden buildings (gym/garage), and property refurbishments for homeowners across the UK South Coast.
• Property Maintenance Services

Quantifiable outcome

• 850,000+ tradespeople reached daily through Fix Radio breakfast show
• +2 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

24 partnerships are on record, tiered core and minor.

• Franks SteelcoreStrategic or Co-development Partner · 1 January 2026Professional partnership for design and supply of structural steelwork for the 2026 Big Build. Franks Steel provides critical structural integrity expertise for the 6-bedroom house construction project.
• West Sussex BrickworkcoreStrategic or Co-development Partner · 1 January 2026Delivering all brickwork and blockwork for the 2026 Big Build. Responsible for bringing the structure up from the ground, turning plans into reality brick by brick.
• AZ ElectricalcoreStrategic or Co-development Partner · 1 January 2026Electrical contractors responsible for first fix through to final connections, bringing power, lighting and functionality to the 2026 Big Build.
• Kobo CretecoreStrategic or Co-development Partner · 1 January 2026Specialist concrete solutions provider for the 2026 Big Build, delivering high-quality concrete for key structural elements.
• Pink Quality PlasteringcoreStrategic or Co-development Partner · 1 January 2026Delivering plasterboarding, skimming and rendering throughout the 2026 Big Build. Has supported multiple previous projects with consistent high-quality finishes.
• RCM ScaffoldingcoreStrategic or Co-development Partner · 1 January 2026Scaffolding supplier for 2026 Big Build with over 25 years of trusted relationship with Brad and the team. Provides site safety and accessibility throughout the project.
• DeliverLooZminorStrategic or Co-development Partner · 1 January 2026Supplying serviced site toilets for the 2026 Big Build. Portable, self-contained toilets delivered, installed and regularly maintained across Sussex, Hampshire and beyond.
• Polypipe Building ProductsminorGTM or Marketing PartnerLeading engineered water and climate management solutions provider supplying underground drainage for Brad's garden builds and underfloor heating for Char's property refurb.
• ecorendminorGTM or Marketing PartnerUK manufacturer specializing in through-coloured and thin coat render systems. Supplied render for Brad's rear garden build, member of Wetherby Laroc Group.
• Doncaster CablesminorGTM or Marketing PartnerCable manufacturing company founded in 1984, supplying materials for Brad's garden build and Char's house renovation. The Bald Builders visited their manufacturing warehouse.
• No More PlyminorGTM or Marketing PartnerPart of STS Ltd, UK's largest supplier of professional building materials. Provided render boards for Brad's Garden Build project.
• BG Electrical & LucecominorGTM or Marketing PartnerElectrical industry brands supplying first and second fix electrics and lighting for Brad's Garden Build and Char's House Renovation. Luceco Group has global sales exceeding £230M.
• Buy A BeamminorGTM or Marketing PartnerOnline steel supplier providing steel beams for Brad's back garden gym. Offers 24/7 ordering, instant pricing, and fast delivery.
• TJ Waste & Recycling LtdminorGTM or Marketing PartnerWaste management partner providing skips and waste solutions across the South Coast. Supplies roll-on/roll-off lorries, grab lorries and skip lorries.
• Micro Plant ServicesminorGTM or Marketing PartnerPlant equipment supplier based in Bognor Regis providing diggers, excavators and other equipment for Brad's current build.
• About Roofing SuppliesminorGTM or Marketing PartnerRoofing materials merchant founded in 1999, supplying materials for Brad's garden build. Operates from multiple branches in Surrey and Sussex.
• QuickSlideminorGTM or Marketing PartnerLeading manufacturer and supplier of windows, doors, and double glazing based in Brighouse, West Yorkshire. Supplying door for Brad's garden gym.
• Latham Steel Security DoorsminorGTM or Marketing PartnerSupplier of competitively priced steel security doors. Supplied steel security door for rear garden shed building at Brad's property.
• Intergas UKminorGTM or Marketing PartnerBoiler and heat pump manufacturer. The Bald Builders visited their facility for behind-the-scenes content showing manufacturing and distribution processes.
• 7Days PerformanceminorGTM or Marketing PartnerUK-based prize competition website sponsorship. Rolling sponsorship offering giveaways, behind-the-scenes content and exclusive prizes to viewers.
• Markel DirectcoreGTM or Marketing PartnerTrade insurance sponsor for YouTube channel in 2025. Established over 25 years providing sector-specific insurance cover to contractors, freelancers, tradespeople. Over 200,000 UK clients, rated 4.7/5 on Feefo.
• TradifyminorGTM or Marketing PartnerJob management software partnership since 2022. Produces adverts showcasing how Tradify helps tradespeople stay organized.
• Demon ConversionscoreChannel Partner/ Reseller/ DistributorPartner for modified vehicles through Bald Builders Vans. Offers exceptionally priced, premium modified vehicles including Ford Ranger, Ford Transit Custom, and Land Rover Defender.
• Fix RadiocoreStrategic or Co-development PartnerOnly radio station for the trades industry. The Bald Builders present the morning breakfast show aired Monday to Friday 6am-9am with reach of 850,000+ tradespeople daily. Partnership growing from strength to strength.

Scale indicators4 records

Recent moves8 records

Expansion highlights6 records

Others

• Tradify: Job management software for UK trades and long-standing sponsor of The Bald Builders since 2022. Comparable as a SaaS vendor using trades-content sponsorship as a customer acquisition channel into the same audience.
• Toolstation: UK trade and DIY tool/accessories retailer. Comparable as a commercial partner competing for tradesperson attention and spend, with overlapping sponsorship and content marketing approaches.
• Travis Perkins: UK's largest builders' merchant group. Comparable as a strategic trade supplier counterpart whose marketing activity targets the same UK tradesperson audience that The Bald Builders reaches.
• Howdens Joinery: UK trade kitchen and joinery supplier and listed sponsor of The Bald Builders. Comparable as a strategic partner reaching the same tradesperson audience and as a brand extending into trades media sponsorships.

Broad incumbents

• B&Q: UK's largest DIY retailer with substantial media/marketing activity targeting DIY enthusiasts and tradespeople. Comparable as a broad incumbent in the same audience space, with far greater scale and content production capability.
• Wickes: UK home improvement retailer with significant DIY/trades marketing presence and content. Comparable as a broader incumbent serving the same UK tradesperson audience with overlapping sponsor relationships and product placement opportunities.
• Grand Designs (Boundless / Channel 4): Long-running UK construction/build television franchise. Comparable as a large-scale construction-content brand with sponsor revenue models targeting homeowners and trades, though operating at much larger scale and on linear TV.

Direct peers

• Fix Radio: UK's only radio station dedicated to the trades industry and the primary broadcast partner of The Bald Builders. Directly comparable as a UK trades-focused media platform with overlapping audience and sponsor relationships.
• The B1M: Independent construction-focused video media brand producing short-form documentary-style content for a built-environment audience. Comparable as a content-first brand monetising construction-industry attention through sponsorships and brand partnerships.

Emerging players

• Colin Furze: UK trades/inventor YouTube creator with a large subscriber base monetised through sponsorship and merchandise. Comparable as an individual UK tradesperson content creator turning personal brand into multi-channel media revenue.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@TheBaldBuilders/videos
• Facebookfacebook.com/thebaldbuilders
• Instagraminstagram.com/thebaldbuilders
• TikToktiktok.com/@thebaldbuildersofficial
• LinkedInlinkedin.com/company/the-bald-builders-ltd

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Subsidiaries4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Bald Builders Ltd