The Ranchers Club

What The Ranchers Club does

The Ranchers Club is a fine dining steakhouse restaurant located at H103 Student Union within The Atherton Hotel on the Oklahoma State University campus in Stillwater, Oklahoma. It operates a single physical location with limited service hours (lunch Monday-Friday, dinner Tuesday-Saturday) and serves approximately 44 employees, including student labor drawn from OSU's Hotel and Restaurant Administration program. The menu spans appetizers ($10-$28), salads, burritos, sandwiches and burgers ($14-$17), and premium entrees including a Petite Filet and Ribeye at $43, with full bar service through the State Room Lounge.

Revenue is generated through three streams: dine-in food and beverage sales (pay-as-you-go unit pricing), private events and catering (quote-based pricing via an RFP form on the website), and online ordering through the ChowNow platform (transaction-fee model). Reservations are managed through OpenTable, and the restaurant markets through its own website, Facebook, Twitter, and an email newsletter. Customer acquisition leans on OSU campus traffic, word-of-mouth, The Atherton Hotel guest flow, and the Historic Hotels of America designation.

The business is owned and operated under a 2012 management agreement with Persimmon Ridge Management, LLC, an OSU alumni-owned company, which also oversees The Atherton Hotel. There is no proprietary technology stack, no AI/ML capabilities, and no venture capital or private equity investment. The restaurant differentiates through hand-cut prime beef, Oklahoma-sourced local ingredients (Clear Creek Monastery, Honey Hill Farm, NoName Ranch), and a distinctive western/cowboy ambiance anchored in the historic venue.

Name

The Ranchers Club

Legal name

The Ranchers Club

Website

https://theranchersclub.com

Company type

Private

Founded year

1950

Operating status

Operating

Headcount range

11–50 employees

Short description

The Ranchers Club is a fine dining steakhouse located within The Atherton Hotel on the Oklahoma State University campus in Stillwater, Oklahoma. It serves OSU students, faculty, alumni, hotel guests, and Stillwater regional residents through dine-in service, private events and catering, and online ordering.

Ownership category

akta.pro rank

Product category

Fine Dining Steakhouse

akta.pro industry

PRIMARYTHAFACAE

Steakhouses & Seafood Restaurants

Travel & Hospitality/Foodservice & Beverage (Restaurants, Cafes, Bars)/Full-Service Restaurants (Casual & Fine Dining)

SECONDARYTHAFAEAI

Lounge Bars & Hotel Bars

Travel & Hospitality/Foodservice & Beverage (Restaurants, Cafes, Bars)/Bars, Pubs & Nightlife Venues

Keywords

• Fine dining steakhouse
• Private event catering
• Oklahoma beef cuisine
• Teaching restaurant hospitality
• Historic hotel restaurant

Headquarters

HQ city

Stillwater

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Dine-in Food and Beverage Sales: Core revenue from serving breakfast, lunch, and dinner with full bar service including steaks, seafood, salads, burgers, and cocktails. Prices range from $10 for appetizers to $43 for premium entrees like the Petite Filet.
2. Private Events and Catering: Revenue from hosting private parties, weddings, corporate events, and catering services. The restaurant has a dedicated Private Events page and RFP form for booking such occasions.
3. Online Ordering: Takeout and delivery orders placed through the ChowNow platform, providing additional revenue beyond dine-in service.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

The Ranchers Club is a fine dining steakhouse restaurant located within The Atherton Hotel on Oklahoma State University's campus in Stillwater, Oklahoma. It serves hand-cut prime steaks, fresh seafood, salads, burritos, burgers, sandwiches, and full bar offerings for lunch and dinner, with a dedicated State Room Lounge for casual dining. The restaurant also provides private event hosting and off-site catering services.

Product overview

The Ranchers Club is a single fine dining steakhouse restaurant operated by Oklahoma State University at The Atherton Hotel. The restaurant offers dine-in services with a comprehensive menu featuring prime steaks, fresh seafood, poultry, classic salads, and vegetarian selections sourced from Oklahoma growers and local suppliers. The establishment operates lunch (Mon-Fri) and dinner (Tues-Sat) services, with an attached State Room Lounge for casual dining. The restaurant also offers private event hosting and catering services.

Differentiator

Problem solved

Functional benefit

Products and services

• The Ranchers Club Restaurant Fine dining steakhouse restaurant located at The Atherton Hotel on the Oklahoma State University campus, offering lunch and dinner service with a menu featuring hand-cut prime steaks (Petite Filet $43, Ribeye $43), seafood (Glazed Salmon $19, Blackened Redfish $18), salads, burritos, burgers, sandwiches, and a full bar. Open to walk-in customers and reservations, serving individual consumers and small groups.
• Private Events and Catering Private event hosting services for weddings, corporate events, and private parties at the restaurant venue, plus off-site catering services with a banquet menu available via PDF and quote-based pricing. Bookings are submitted through an RFP form on the company website.
• State Room Lounge Casual lounge area attached to The Ranchers Club serving food and beverages Monday through Saturday from 4:00 p.m. to 10:00 p.m., with food service until 9:00 p.m. Operates as a separate dining area within the restaurant's footprint.

Quantifiable outcome

• Breakfast served 7:00-9:30 AM weekdays, 7:30-10:00 AM weekends
• +3 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Partnerships

Nine partnerships are on record, tiered core, minor and moderate.

• Persimmon Ridge Management, LLCcoreStrategic or Co-development Partner · 1 January 2012Persimmon Ridge Management, LLC (an OSU alumni-owned company) entered into a partnership agreement in 2012 to oversee the management of The Atherton Hotel at OSU and The Ranchers Club. The owner is honored to oversee such an historic hotel property and restaurant.
• The Atherton Hotel at OSUcoreStrategic or Co-development PartnerThe Ranchers Club is located within The Atherton Hotel on the OSU campus. The hotel has been the gathering place for dignitaries, alumni, campus visitors and families since 1950, providing a full-service inn atmosphere.
• Oklahoma State UniversitycoreStrategic or Co-development PartnerThe restaurant is operated in partnership with OSU's hotel/restaurant administration program, serving as a teaching restaurant where students gain practical experience. OSU was established in 1890.
• Clear Creek MonasteryminorOthersOklahoma-grown produce supplier providing local ingredients to The Ranchers Club.
• Honey Hill FarmminorOthersLocal supplier providing quality ingredients to The Ranchers Club.
• NoName RanchminorOthersLocal ranch supplier providing meat products to The Ranchers Club.
• OpenTablecoreChannel Partner/ Reseller/ DistributorThird-party reservation platform partner enabling online table bookings for The Ranchers Club.
• ChowNowcoreChannel Partner/ Reseller/ DistributorThird-party online ordering and delivery platform partner for takeout orders.
• Historic Hotels of AmericamoderateGTM or Marketing PartnerA program of the National Trust for Historic Preservation that identifies quality hotels that have maintained their historic integrity. The Atherton Hotel at OSU, where The Ranchers Club is located, is designated as a member.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Morton's The Steakhouse: Morton's is an established national upscale steakhouse chain offering prime steaks, seafood, and a private dining program. Closely comparable to The Ranchers Club in service style (formal dining, private events), price point, and core offering (prime beef), though at much larger geographic scale.
• The Capital Grille: The Capital Grille is a Darden-owned upscale steakhouse known for dry-aged steaks, an extensive wine list, and a robust private events program. Directly comparable to The Ranchers Club in target occasion (power lunches, celebrations, private events) and core product (dry-aged and prime steaks), though with broader national reach.
• Fleming's Prime Steakhouse & Wine Bar: Fleming's is an upscale steakhouse chain (part of Bloomin' Brands) combining prime steaks with a strong wine program. Comparable to The Ranchers Club in menu positioning and emphasis on prime beef, private dining, and a curated beverage program, though operating at national scale.
• Del Frisco's Double Eagle Steakhouse: Del Frisco's operates an upscale steakhouse concept centered on prime steaks, extensive wine lists, and high-end private dining. Comparable to The Ranchers Club in fine dining price point, signature steak offerings, and significant private events revenue mix.
• Ruth's Chris Steak House: Ruth's Chris Steak House is a national chain of upscale steakhouses serving hand-cut prime steaks, seafood, and fine wines in an elegant dining environment. Comparable to The Ranchers Club in menu focus (prime steaks, seafood) and target customer (fine dining occasions), but operates a multi-unit franchise model at significantly greater scale.

Regional players

• Tallgrass Prairie Table: Tallgrass Prairie Table is a Stillwater-area fine dining restaurant emphasizing locally sourced Oklahoma ingredients. Comparable to The Ranchers Club in Oklahoma regional positioning and local sourcing emphasis, though operating independently outside the OSU campus ecosystem.

Direct peers

• Commander's Palace: Commander's Palace is a historic New Orleans fine dining restaurant known for its heritage ambiance and iconic status. Comparable to The Ranchers Club as a single-location, heritage-designated restaurant emphasizing distinctive ambiance and culinary reputation rather than chain scale.
• Musso & Frank Grill: Musso & Frank Grill is a historic Hollywood steakhouse (operating since 1919) known for its heritage ambiance, classic steakhouse menu, and loyal clientele. Comparable to The Ranchers Club in being a single-location historic steakhouse emphasizing ambiance, classic steakhouse fare, and a sense of place rather than multi-unit scale.
• The Polo Grill: The Polo Grill is a fine dining steakhouse located within a historic hotel property. Comparable to The Ranchers Club in combining fine dining steakhouse cuisine with a historic hotel setting and leveraging heritage positioning for marketing differentiation.

Others

• The Muscadine Café: The Muscadine Café is a historic hotel-affiliated restaurant concept at heritage properties. Comparable to The Ranchers Club in being a dining operation attached to a designated historic hotel, sharing brand association with the heritage travel market.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/RanchersClub
• Facebookfacebook.com/theranchersclub
• LinkedInlinkedin.com/company/the-ranchers-club

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Ranchers Club