Ticketbar.eu, Rokin Group International SL

What Ticketbar.eu, Rokin Group International SL does

Ticketbar.eu, operated by Rokin Group International SL, is a Spanish-registered online ticketing platform founded in 2009 that sells admission tickets to museums, tourist attractions, tours, and excursions across more than 50 cities in 29+ countries. The company operates a central hub at ticketbar.eu and a network of city-specific subdomain sites (e.g., amsterdam.ticketbar.eu, paris.ticketbar.eu, vienna.ticketbar.eu), each presenting localized content in 11 languages including English, French, German, Italian, Portuguese, Spanish, Chinese, Russian, Dutch, Polish, and Czech. The catalog spans more than 20,000 ticket SKUs and includes skip-the-line tickets, group booking discounts, multi-attraction city discount cards (Vienna Pass, San Francisco Go Card), guided excursions, and city guide content. The platform is built on a multi-site content architecture with localized pricing and inventory, accessible via desktop and mobile web (no native app is indicated in the input).

The business model is a transaction-fee intermediary: Ticketbar resells tickets purchased or allocated by attractions and tour operators, earning a commission margin on each transaction. The customer-facing proposition is discounted gate pricing plus the convenience of consolidated, multilingual inventory across multiple destinations in a single checkout flow. Distribution is direct-to-consumer through SEO-optimized city subdomains, supplemented by a reseller/affiliate program that allows third-party travel websites to integrate Ticketbar inventory. The target customer base consists of individual tourists and short-break travelers rather than enterprise or group-travel buyers. Operations are run with a lean team of 7 employees and no external funding has been disclosed, indicating a bootstrapped model sustained over 16+ years through commission revenue.

Name

Ticketbar.eu, Rokin Group International SL

Legal name

Rokin Group International SL

Website

https://ticketbar.eu

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Ticketbar.eu (Rokin Group International SL) is a Spanish online ticketing platform selling discounted museum, attraction, tour, and city-pass tickets across 50+ cities in 29+ countries via localized subdomain sites in 11 languages, targeting individual tourists and short-break travelers.

Ownership category

akta.pro rank

Product category

Online Travel Ticketing

NAICS

Scenic and Sightseeing Transportation (487)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Primary Ticketing Platforms & Box Office Systems (MPAGAJAA)

Keywords

• Discounted attraction tickets
• Online ticket booking
• Museum admission tickets
• City tour packages
• Tourist ticketing platform

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Technology or R&D, Marketing or Sales, Operations, Personnel

Revenue model

1. Ticket Sales Commission: Ticketbar acts as an intermediary between tourists and attractions/museums, earning commissions on ticket sales. The platform offers discounted tickets compared to official prices, with the discount serving as the primary value proposition.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Ticketbar operates an online marketplace platform that sells discounted admission tickets for museums, attractions, tours, and excursions across 60+ global destinations. The platform offers skip-the-line access, group booking discounts, and city discount cards (e.g., Vienna Pass, San Francisco Go Card) delivered through city-specific subdomains in 9+ languages. Ticketbar acts as an intermediary between tourists and attractions, earning commissions on ticket sales.

Product overview

Ticketbar is a multi-city online travel ticketing platform operated by Rokin Group International SL, offering discounted tickets for museums, attractions, and excursions across 60+ global destinations. The platform consists of a central European hub (Ticketbar Europe) and individual city-specific sites for major destinations including Amsterdam, Paris, Berlin, Vienna, Budapest, Prague, Barcelona, London, New York, Rome, San Francisco, Krakow, and many others. Core offerings include skip-the-line tickets, group booking discounts, and city discount cards. The platform operates on a reseller/affiliate model for partners while selling directly to consumers through its network of localized city destination sites.

Differentiator

Problem solved

Functional benefit

Products and services

• Ticketbar City Ticket Platform

Segments1 record

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves5 records

Expansion highlights4 records

Direct peers

• Headout: Curated marketplace for last-minute tours, attraction tickets, and experiences. Directly comparable: same skip-the-line and discounted ticket offering, city-specific landing pages, and intermediary business model.
• Viator: Tripadvisor-owned marketplace for tours, attractions, and experiences. Directly comparable: identical core offering (attraction/excursion tickets worldwide), global coverage, and intermediary commission model.
• GetYourGuide: Global leader in attractions, tours, and experiences ticketing. Directly comparable: same value proposition (skip-the-line, discounted tickets), city-specific sites, multilingual platform, and reseller/affiliate program — but at vastly larger scale and capital base.
• Civitatis: Spanish-language focused platform offering tours, excursions, and attraction tickets, particularly strong in Iberia and Latin America. Directly comparable: same intermediary ticketing model, especially relevant given Ticketbar's Spanish (SL) corporate base.
• Tiqets: Amsterdam-headquartered online ticketing platform specializing in museums, attractions, and cultural venues worldwide. Directly comparable: similar product mix (skip-the-line attraction tickets), similar B2C/B2B model, and overlap in European city coverage.
• Musement: TUI Group-owned platform offering tours, attractions, and activities worldwide. Directly comparable: identical product (attraction and excursion tickets), broad city coverage, and B2C/B2B distribution model.
• Klook: Asia-headquartered travel activities and services booking platform with global expansion. Directly comparable: discounted attraction tickets, tours, skip-the-line access across many of the same cities as Ticketbar.

Broad incumbents

• Airbnb Experiences: Airbnb's hosted experiences and services marketplace, increasingly including attraction-style offerings. Comparable only loosely in adjacent categories, but competes for the same tourist wallet and benefits from Airbnb's brand and traffic scale.
• Booking.com Experiences: Booking.com's attractions and experiences vertical, integrated into the world's largest OTA. Comparable offerings (attraction tickets, skip-the-line) but distributed as part of a much broader travel platform with massive traffic and supplier leverage.

Emerging players

• TourRadar: Online marketplace specializing in multi-day guided tours and tour operator packages. Partially comparable: same intermediary ticketing logic and reseller/affiliate approach, but focused on multi-day tours rather than single-attraction tickets.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/ticketbar.eu-rokin-group-international-sl

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ticketbar.eu, Rokin Group International SL