What Trainocate Holdings, Ltd. does

Trainocate Holdings, Ltd. is a privately held Japanese holding company that operates a global IT and business skills training services business across 24 countries and regions. Founded in 1995 as the Japan branch of Global Knowledge Network (spun off from Digital Equipment Corporation's education division) and rebranded to its current name in 2017, the group employs 585 people across wholly-owned subsidiaries in Japan, Singapore, Australia, India, Indonesia, Korea, Malaysia, Philippines, Sri Lanka, Taiwan, Thailand, Vietnam, Hong Kong, Shanghai, the UAE, and through the 2024-merger subsidiary EnterOne in the USA, UK, Canada, Mexico, Colombia, Brazil, Dominican Republic, Argentina, and Chile. The company delivers more than 1,400 training courses spanning cloud (AWS, Azure, Google Cloud), cybersecurity, networking, software development, data and AI platforms, business skills, and digital transformation, with the proprietary NEW TRAIN® new-employee program dating to 1991 and the internal Trainocate Assessment Tool (TAT) for skill-gap analysis. It generates revenue primarily through professional services engagements — B2B training delivered via classroom, virtual, hybrid, and e-learning modalities under multi-year enterprise contracts — and cites a customer repeat order rate exceeding 90%. Authorized training partnership status with major IT vendors (AWS, Microsoft, Google Cloud, Cisco, VMware, Oracle, Palo Alto, ServiceNow, Splunk, Nutanix, CompTIA, EC-Council, ISACA, F5, Trend Micro) is the central distribution channel, supplemented by direct enterprise field sales across regional offices, the InsideOut corporate blog, and the Tanaka Junko HR Radio podcast on Voicy. Recent strategic moves include the 2024 EnterOne merger adding Americas and UK presence, 2025–2026 partnerships with Databricks, Snowflake, and EXIN to capture data and AI training demand, the 2024 establishment of Trainocate Korea, and power investments in AI-training firm Kikagaku and AI-implementation firm atma. Leadership comprises Takashi Ozawa (President and CEO), Tatsuki (Ted) Kikuchi (Executive VP & COO), and regional presidents and managing directors across each country; the company is privately held with no publicly disclosed parent, shareholders, or revenue, and has accumulated 60+ vendor and industry awards including multiple AWS Training Partner of the Year recognitions and six consecutive Training Industry Top 20 placements.

Name

Trainocate Holdings, Ltd.

Legal name

Trainocate Holdings, Ltd.

Website

https://trainocate-holdings.com

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

1–10 employees

Short description

Trainocate Holdings is a Japan-headquartered, privately held IT and business skills training provider operating across 24 countries, serving enterprises and government agencies with 1,400+ courses as an authorized training partner for AWS, Microsoft, Google Cloud, Cisco, and other major IT vendors.

Ownership category

akta.pro rank

Product category

IT Training Services

NAICS

Computer Training (611420), Business Schools and Computer and Management Training (6114)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Custom Corporate IT Training & Upskilling Programs (BPAEANAB)

akta.pro secondary industries

Vendor/Authorized Certification Training (Microsoft/AWS/Cisco, etc.) (BPAEANAA), IT, Systems & Tools Onboarding (Access, Apps, Security Basics) (EDABAOAE)

Keywords

• IT training services
• Cloud certification training
• Cybersecurity training
• Corporate learning services
• Digital transformation training

Headquarters

HQ city

Tokyo (Shinjuku-ku)

HQ country

Japan

HQ region

Asia

Offices22 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. IT Training Services: Core revenue from providing IT and technology training courses including cloud (AWS, Azure, GCP), cybersecurity, networking, software development, and digital transformation skills. Delivered through classroom, virtual, hybrid, and e-learning modalities.
2. Business Skills Training: Management and leadership training, communication skills, career development programs, and soft skills training from new recruits to executive levels.
3. Certification and Vendor Training: Authorized training provider for major IT vendors including AWS, Microsoft, Cisco, Oracle, VMware, Google Cloud, delivering official certification preparation courses.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels5 records

Core offering

Trainocate Holdings provides enterprise IT and business skills training services across 24 countries and regions, delivering 1,400+ courses in cloud (AWS, Azure, GCP), cybersecurity, networking, software development, data/AI, digital transformation, and soft skills. As an authorized training partner for AWS, Microsoft, Google Cloud, Cisco, VMware, and Oracle, the company delivers vendor certification preparation alongside proprietary programs like NEW TRAIN® for new employees and the Trainocate Assessment Tool (TAT) for IT skill gap analysis, delivered through classroom, virtual, hybrid, e-learning, and blended modalities.

Product overview

Trainocate Holdings operates as a global IT human resource development company offering training services across 24 countries and regions. The core offering consists of IT technical training, business skills, and career development programs totaling over 1,400 courses. Key products include NEW TRAIN® for new employee training, supplemented by subsidiaries Quintegral (AMA-based training), KORNERSTONE (finance/legal sector expertise in Greater China), and EnterOne (Americas/Europe operations). The company serves as authorized training partner for major IT vendors including AWS, Microsoft, Google Cloud, Cisco, VMware, Oracle, and others, combining vendor certification training with original in-house developed content.

Differentiator

Problem solved

Functional benefit

Brands

• NEW TRAIN: A project-based new employee training program launched in 1991, covering IT skills, business manners, and simulated project experience for IT engineers.
• EnterOne
• Quintegral
• KORNERSTONE

Products and services

• NEW TRAIN® A project-based new employee training program designed to bring IT engineer newcomers to productivity within 2-3 months through simulated project experience and business skills training, including presentation and documentation skills.
• Trainocate IT Training Services IT and business skills training services offering 1,400+ courses across cloud (AWS, Azure, GCP), cybersecurity, networking, software development, data/AI, and digital transformation, delivered through classroom, virtual, hybrid, e-learning, and blended modalities to enterprises and government clients across 24 countries and regions.
• Trainocate Assessment Tool (TAT) Internal assessment tool used to analyze and identify IT skill gaps within organizations, prepare candidates for certifications, and improve training efficiency for enterprises.
• Quintegral Ltd. Training services developed by the American Management Association (AMA) along with consulting on developing globally competent human resources, delivered across Asia including Japan, Singapore, Malaysia, and the Philippines.
• KORNERSTONE Certification and IT training company headquartered in Hong Kong with domain expertise in financial and legal sectors; also operates in Shanghai through a joint venture with Column Training and Consulting Co., Ltd.
• EnterOne Corporate training services delivered across the Americas and Europe (USA, Canada, Mexico, Colombia, Brazil, Dominican Republic, Argentina, Chile, UK), offering enterprise training solutions as part of the Trainocate Group.

Quantifiable outcome

• 90%+ customer repeat order rate
• +2 more outcomes

Named customers7 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Nine partnerships are on record, tiered core and minor.

• SnowflakecoreTechnology or Integration · 11 March 2026Announced strategic partnership with Snowflake to accelerate business growth and address global talent shortage. Trainocate certified as Snowflake training partner.
• DatabrickscoreTechnology or Integration · 19 November 2025Formally certified as Databricks training partner, adding to the portfolio of major cloud and data platform vendor partnerships.
• EnterOnecoreStrategic or Co-development Partner · 1 January 2024Strategic merger concluded in 2024, combining EnterOne's presence in Americas and Europe with Trainocate's Asia-Pacific network. EnterOne operates in USA, Canada, UK, Brazil, Colombia, Mexico, Dominican Republic, and Argentina, expanding Trainocate's global footprint.
• Cluster, Inc.minorStrategic or Co-development Partner · 1 January 2022Collaboration with Cluster, Inc. (operator of VR metaverse platform 'cluster') for exploring future applications of VR and metaverse in human resource development and training.
• TLG Learning (USA)minorStrategic or Co-development Partner · 1 January 2018Strategic business partnership entered in 2018 with TLG Learning in the USA for US market collaboration.
• Kornerstone LimitedcoreStrategic or Co-development Partner · 1 January 2017Strategic business partnership established in 2017 with Kornerstone Limited, a leading certification and IT training company in Hong Kong with expertise in financial and legal sectors. Also operates in Shanghai through a joint venture.
• Quintegral Ltd.coreImplementation/ SI/ Consulting Partner · 1 January 2012Subsidiary established through transfer of AMA (American Management Association) businesses in Japan. Provides training services developed by AMA and consulting for global human resource development.
• Kikagaku Inc. (PowerInvestment)minorOthersMajor investment in Kikagaku Inc., a company specializing in AI and advanced technology training and DX promotion.
• atma Co., Ltd. (PowerInvestment)minorOthersMajor investment in atma Co., Ltd., which provides AI implementation consulting, web and mobile application development, and AI system development.

Scale indicators6 records

Recent moves20 records

Expansion highlights5 records

Direct peers

• Global Knowledge: Global Knowledge is the original parent from which Trainocate was spun off (as the Japan branch in 1995) and is the most direct competitor in authorized vendor IT training globally, offering the same AWS, Microsoft, Cisco, and other vendor certification courses.
• Learning Tree International: Learning Tree provides IT and management training to enterprises and government clients globally, with comparable course catalogs and instructor-led classroom/virtual delivery model targeting the same enterprise and government buyers.
• Fast Lane: Fast Lane is a global authorized training partner specializing in vendor-certified courses (Cisco, Microsoft, AWS, Google Cloud) with delivery in multiple countries, closely mirroring Trainocate's core authorized-certification business.
• New Horizons Computer Learning Centers: New Horizons is one of the world's largest independent IT training companies, offering vendor-authorized certification courses across multiple countries with a similar enterprise-focused delivery model to Trainocate.
• QA Ltd: QA is a leading UK-headquartered IT and business training provider with deep enterprise relationships and authorized training partnerships across major vendors, directly competing in the same instructor-led corporate IT training market.

Regional players

• NTT Learning Systems: NTT Learning Systems is a Japan-focused IT and business skills training provider serving the same Japanese enterprise and government market where Trainocate has its headquarters and largest operational base.

Broad incumbents

• Udemy: Udemy operates a global online learning marketplace with extensive IT, cloud, and business skills courses, competing for budget share against Trainocate's instructor-led programs in the entry-to-intermediate segments.
• Coursera: Coursera partners with universities and tech companies to deliver online courses, certificates, and degree programs, including IT and cloud certifications that compete with portions of Trainocate's authorized training catalog.
• Skillsoft: Skillsoft is a large enterprise learning platform offering IT certification prep, leadership development, and digital learning content via subscription, competing with Trainocate in the broader enterprise L&D market but with a more online/self-paced focus.
• Pluralsight: Pluralsight is a leading technology skills platform providing on-demand video courses for IT professionals and enterprise teams, overlapping with Trainocate's IT training offering but delivered primarily via self-paced online learning.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/TrainocateHoldings
• LinkedInlinkedin.com/company/trainocate-holdings

Revenue estimate

Valuation estimate

Number of profiles

Profiles18 records

Subsidiaries16 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Trainocate Holdings, Ltd.