Treatment Coordination and Advocacy

What Treatment Coordination and Advocacy does

Treatment Coordination and Advocacy (TC&A) is a privately held, Santa Fe, New Mexico-based clinical treatment placement and advocacy service founded in 2008 (with operational history dating to 2003) by Amy Lashway and Lynn Sucher, both licensed counselors with clinical roots dating to 1989. The firm operates as a five-person consultancy that delivers national, telephone-based clinical assessment, treatment-facility research, individualized referrals, placement coordination, and aftercare support for individuals and families navigating mental health and addiction treatment across the United States. End conditions covered include substance and behavioral addictions, eating disorders, trauma, dual diagnosis, mood and personality disorders, grief, and chronic pain.

The core product, TC&A Services, is offered as two structured engagement tiers — a Basic Treatment Coordination Package (5-7 hours of standard services including clinical assessment, program research, and individualized referrals) and a Premium Treatment Coordination Package — with sub-services spanning Family Coaching, Insurance/Third-Party Payer Coordination, Integrative Aftercare Support, and Research. There is no underlying technology platform; service delivery is human-mediated by phone (1-888-301-9425) and supported by a standard WordPress website with a consultation request form and educational content. Distribution is sales-led, relying on a professional referral network that includes treatment centers, outpatient therapists, psychiatrists, physicians, interventionists, impaired-physician programs, lawyers assistance programs, psychiatric hospitals, social workers, clergy, and the justice system, supplemented by direct website and hotline consumer acquisition.

TC&A monetizes through professional services fees: hourly rates for individual services, fixed packages for Basic and Premium engagements, and case-by-case sliding-scale consideration. The firm is bootstrapped with no external capital, no patents or trademarks filed, no public listing, and no parent company. Operations extend across a related-entity ecosystem that includes Treatment Solutions and Treatment Consultants, both co-led by the same founders, broadening the practice's footprint without M&A or institutional investment.

Name

Treatment Coordination and Advocacy

Legal name

Treatment Coordination and Advocacy: We match individuals with the best possible treatment providers

Website

https://treatmentcoordination.net

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

1–10 employees

Short description

Treatment Coordination and Advocacy is a five-person, Santa Fe-based consultancy that provides national telephone-based clinical assessment, treatment matching, placement coordination, and aftercare support for individuals and families seeking mental health and addiction treatment.

Ownership category

akta.pro rank

Headquarters

HQ city

Santa Fe

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Treatment Coordination Services: The company generates revenue through professional services fees for treatment coordination, assessment, and placement services. They offer two main packages: a Basic Treatment Coordination package providing 5-7 hours of services including clinical assessment, program research, and individualized referrals; and a Premium Treatment Coordination package with more comprehensive services. Standard hourly fees also apply, with financial considerations and sliding scale available on a case-by-case basis.
2. Aftercare Support Services: Ongoing support services for clients returning from inpatient, residential, or intensive outpatient treatment, available on daily, weekly, or monthly basis as needed.
3. Family Coaching: Education services for clients and family members on treatment and recovery processes, including teaching about different levels of care, questions to ask, and how to support loved ones.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Treatment Coordination and Advocacy provides fee-for-service clinical assessment, referral, placement, and aftercare coordination for individuals and families navigating mental health and addiction treatment. Services include extensive telephone assessments, national research and matching to treatment providers, individualized placement with admission coordination, family coaching, integrative aftercare support, and insurance/third-party payer coordination. Two structured packages (Basic 5-7 hours and Premium) plus hourly services are offered nationwide.

Product overview

Treatment Coordination and Advocacy is a private clinical treatment placement service that provides a unified portfolio of coordinated mental health and addiction recovery services. The core offering, TC&A Services, encompasses assessment, referrals, placement coordination, and aftercare support as an integrated continuum. Two service tiers—the Basic Treatment Coordination Package (5-7 hours of standard services) and the Premium Treatment Coordination Package (expanded comprehensive support)—provide structured engagement options, supplemented by specialized sub-services including Family Coaching, Research, Insurance Coordination, and Integrative Aftercare Support. The company operates as a service-based consultancy rather than a software platform, with all offerings centered on human-mediated treatment matching and advocacy.

Differentiator

Problem solved

Functional benefit

Products and services

• TC&A Services (Treatment Coordination and Advocacy Core Services) Integrated core service encompassing assessment, referrals, placement, aftercare support, and insurance coordination for individuals and families navigating mental health and addiction treatment. Designed for clients who are overwhelmed by the maze of treatment options and need clinical guidance to identify the right program.
• Assessment Service An extensive telephone interview service that assesses an individual's treatment needs, covering substance abuse patterns, family history, trauma, mental health history, and other clinical factors to determine appropriate treatment approaches.
• Referrals and Treatment Recommendations Written recommendations and referrals for all appropriate levels of care including hospitalization, detox, primary treatment, IOP, halfway houses, transitional living, 12-step meetings, family therapy, outpatient therapists, psychiatrists, and holistic practitioners.
• Research Service National research service that interviews and evaluates treatment facilities, programs, therapists, psychiatrists and other providers to find the best clinical, logistical, and financial match for each individual client.
• Individualized Placement and Follow Up Service that facilitates intake processes, schedules appointments, secures admission dates, coordinates admissions including travel arrangements, and maintains weekly communication with treatment providers regarding client progress.
• Integrative Aftercare Support and Consultation Continued support service for clients transitioning from inpatient, residential, or intensive outpatient treatment, including aftercare planning, provider communication, recovery goals prioritization, specialized counseling, and accountability monitoring.
• Family Coaching Educational service that coaches family members on how the treatment and recovery process works, what to expect, how to support their loved one, and how to make informed decisions about treatment options.
• Insurance and Third-Party Payer Coordination Coordination service that contacts insurance agencies, checks benefits, coordinates pre-certification and utilization reviews, and facilitates payment from third-party payers including Victims Reparation Funds and Workman's Compensation.

Segments7 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Treatment SolutionscoreOthersA related organization providing treatment solutions resources, co-founded by the same leadership team. Operated as part of the same organizational ecosystem serving individuals seeking mental health and addiction treatment.

Scale indicators1 record

Recent moves4 records

Expansion highlights4 records

Broad incumbents

• American Addiction Centers: Publicly traded operator of a national network of addiction treatment facilities with in-house admissions and placement coordination functions. Comparable because it occupies the same mental health/addiction treatment-placement value chain that TC&A's referral services target, but at vastly larger scale and with owned treatment assets.
• Hazelden Betty Ford Foundation: Large non-profit addiction treatment provider offering residential, outpatient, and continuing care programs with its own admissions navigation. Comparable to TC&A's placement and aftercare scope but operating owned clinical capacity rather than independent advocacy.
• Modern Health: Global mental health platform offering coaching, therapy, and self-service resources through employer-sponsored benefits. Comparable in providing mental-health navigation and ongoing support but with a tech platform and B2B go-to-market.
• Lyra Health: Enterprise mental health benefits platform providing EAP-like navigation, therapy, and coaching to employer clients. Comparable to TC&A in addressing mental-health navigation needs but at tech-enabled scale via employer contracts.
• Caron Treatment Centers: Established non-profit addiction treatment provider with dedicated admissions and family services teams. Comparable because it serves the same impaired-professional and family-coaching segments TC&A targets, with internal navigation capabilities.

Emerging players

• Workit Health: Virtual addiction treatment provider offering medication-assisted treatment and counseling via telemedicine. Comparable because it competes for the same chronic-relapser and addiction-treatment client base TC&A refers out to.
• Lionrock Recovery: Online addiction treatment program offering counseling and recovery support via telehealth. Comparable in addressing TC&A's aftercare and ongoing-support use case through a digitally delivered model.
• Bicycle Health: Telehealth addiction treatment provider specializing in suboxone-based medication-assisted treatment. Comparable to TC&A in serving individuals seeking addiction treatment, but delivered as a direct provider rather than a placement advocate.

Direct peers

• Rehab.com: Online treatment directory and referral service that connects individuals to addiction and mental health providers. Comparable to TC&A's referral/placement function but delivered through a digital marketplace model rather than phone-based advocacy.
• BetterAddictionCare: Treatment placement and referral service that assesses individuals and matches them to addiction treatment programs. Directly comparable to TC&A's assessment-plus-placement core offering for the addiction segment.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/treatment-coordination-and-advocacy

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Treatment Coordination and Advocacy