Vale Saúde Oficial

What Vale Saúde Oficial does

Vale Saúde Oficial is a Brazilian subscription-based health discount service that operates as a brand under Vivo (Telefônica Brasil). Founded in 2011 and headquartered in São Paulo, the company sells individual and family plans — priced at R$24.90–R$44.90 per month or R$298.80–R$358.80 per year — that grant subscribers access to discounts of up to 80% on medical consultations and exams and up to 60% on medications. The company explicitly positions itself outside health insurance regulation: it is a discount program with no waiting periods and no copay structure, distinct from regulated plano de saúde products. Subscriber segments include individual consumers, families, and a B2B corporate channel ("Para Empresas") for employer-sponsored distribution.

The platform aggregates a network of more than 3,000 clinics, laboratories, and pharmacies across Brazil, accessed by subscribers through the "Vale Saúde Sempre" mobile application (iOS and Android) and a web self-service portal. Beyond the core medical discount product, Vale Saúde has extended its offering to include telemedicine (consultas online), online emergency care, and a dental product (Vale Saúde Odonto). The company does not disclose public APIs, AI/ML systems, or proprietary technology beyond standard consumer app and provider directory functionality.

Commercially, Vale Saúde monetizes through recurring subscription fees across monthly and annual billing cadences. Distribution is structurally tied to Vivo's telecom ecosystem: a dedicated Vivo-branded landing page enables Vivo mobile subscribers to attach the health discount to their existing phone bill (Vivo Pós, Vivo Easy plans), and the service is sold through Vivo's retail and digital channels. The organization operates with a lean team of 18 employees, indicating heavy reliance on shared infrastructure within the Telefônica Brasil parent. No funding rounds, revenue, or subscriber counts are publicly disclosed.

Name

Vale Saúde Oficial

Legal name

Vale Saúde

Website

https://valesaude.com.br

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Vale Saúde Oficial is a Brazilian subscription-based health discount service owned by Vivo (Telefônica Brasil), offering individuals, families, and corporate clients up to 80% off medical consultations, exams, and 60% off medications through a 3,000+ provider network accessed via a mobile app.

Ownership category

akta.pro rank

Product category

Health Discount Subscription Services

NAICS

Software Publishers (513210)

SIC

Insurance Agents, Brokers & Service (6411)

akta.pro primary industry

Membership/Subscription & Direct-Pay General Dentistry Practices (HLABAAAI)

akta.pro secondary industries

Software/SaaS Subscriptions (Consumer & Prosumer) (CRAFAIAB), Regional/Multi-Region DSO Platforms (Aggregators) (HLABAKAK), 340B Program Administration & Contract Pharmacy Services (HLAFALAL)

Keywords

• Health subscription services
• Discount healthcare plans
• Telemedicine consultations
• Medical network access
• Medication discount programs

Headquarters

HQ city

Not specified

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Others

Revenue model

1. Subscription Fees - Individual: Monthly and annual subscription fees charged to individual consumers for access to discounted health services including consultations, exams, medications, and access to the provider network.
2. Subscription Fees - Family: Monthly and annual subscription fees for family plans covering up to 4 family members (spouse, children, stepchildren, parents, in-laws, grandparents, grandchildren, siblings, aunts/uncles, and nephews/nieces).

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

Vale Saúde Oficial is a subscription-based health discount service that gives individual and family subscribers access to a network of 3,000+ clinics, laboratories, and pharmacies across Brazil. Subscribers receive up to 80% off medical consultations, exams, vaccines, and therapies, and up to 60% off medications at partner pharmacies, delivered through monthly or annual Individual and Familiar plans with no waiting period regardless of age or condition.

Product overview

Vale Saúde Oficial is a Brazilian health subscription service operated by Vivo (Telefônica Brasil) that provides discounts and affordable pricing on healthcare services through an annual or monthly subscription model. The portfolio consists of two core subscription tiers—Individual and Familiar (family) plans—both offering access to over 60 medical specialties, in-person and telemedicine consultations, laboratory tests, imaging exams (including MRI, PET scan, mammography, colonoscopy), dental services, and medication discounts through a network of 3,000+ partner clinics, laboratories, and pharmacies nationwide. Key service modules include the Vale Saúde Sempre mobile app for appointment scheduling, 24/7 online emergency care, telemedicina for video consultations, nursing video guidance, and the Saúde V educational blog. The company operates exclusively in Brazil with no public API offering.

Differentiator

Problem solved

Functional benefit

Products and services

• Vale Saúde Individual Subscription Individual health subscription plan providing one person with access to the Vale Saúde network of 3,000+ clinics, laboratories, and pharmacies at up to 80% discount on consultations, exams, vaccines, and therapies, and up to 60% discount on medications at partner pharmacies. Sold to Brazilian consumers seeking affordable alternatives to traditional health insurance.
• Vale Saúde Familiar Subscription Family health subscription plan covering up to 4 family members (spouse, children, stepchildren, parents, in-laws, grandparents, grandchildren, siblings, aunts/uncles, and nephews/nieces) with the same discount benefits as the Individual plan, including medical consultations, exams, medications, and access to the partner provider network.
• Vale Saúde Sempre Mobile Application Native iOS and Android application used by Vale Saúde subscribers to manage their subscription, schedule in-person and telemedicine appointments, access the virtual health card, locate partner clinics and pharmacies, and pay for services at the point of booking. Distributed through the Apple App Store and Google Play Store.

Named customers11 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

14 partnerships are on record, tiered core, major and minor.

• Vivo (Telefônica)coreOthersVale Saúde is a brand of Vivo (Telefônica), Brazil's major telecommunications company. The partnership provides distribution advantages through Vivo's customer base and retail network, with exclusive payment options for Vivo subscribers.
• Drogaria São PaulomajorChannel Partner/ Reseller/ DistributorMajor retail pharmacy chain partner providing up to 60% discount on medications for Vale Saúde subscribers.
• Droga RaiamajorChannel Partner/ Reseller/ DistributorMajor retail pharmacy chain partner providing up to 60% discount on medications for Vale Saúde subscribers.
• Drogarias PachecomajorChannel Partner/ Reseller/ DistributorRetail pharmacy chain partner providing up to 60% discount on medications for Vale Saúde subscribers.
• Drogaria AraujomajorChannel Partner/ Reseller/ DistributorRegional pharmacy chain partner providing medication discounts for Vale Saúde subscribers.
• Drogaria Pague MenosmajorChannel Partner/ Reseller/ DistributorRetail pharmacy chain partner providing up to 60% discount on medications for Vale Saúde subscribers.
• Drogarias TamoiominorChannel Partner/ Reseller/ DistributorRegional pharmacy chain partner offering medication discounts to subscribers.
• DrogasilmajorChannel Partner/ Reseller/ DistributorMajor retail pharmacy chain partner providing medication discounts for Vale Saúde subscribers.
• DrogasmilminorChannel Partner/ Reseller/ DistributorRegional pharmacy chain partner offering medication discounts to subscribers.
• Labi ExamesmajorTechnology or IntegrationLaboratory partner providing diagnostic testing services at discounted rates for Vale Saúde subscribers.
• LavoisiermajorTechnology or IntegrationMajor laboratory network partner providing diagnostic testing services at discounted rates for subscribers.
• a+ Medicina DiagnósticamajorTechnology or IntegrationDiagnostic medicine provider network partner with over 100 years of experience, offering imaging and laboratory services to subscribers.
• BronsteinmajorTechnology or IntegrationDiagnostic laboratory partner providing medical testing services at discounted rates for subscribers.
• Sabin Diagnóstico e SaúdemajorTechnology or IntegrationDiagnostic and health services provider partner offering testing and medical services at discounted rates.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• GoodRx: US prescription drug discount and telehealth subscription platform offering discounted medications and care access. Comparable subscription + pharmacy discount aggregator model though targeting the US market at much larger scale.
• Hapvida NotreDame Intermédica: One of Brazil's largest healthcare operators combining health plans, owned clinics, and diagnostic networks. Comparable as a provider network for affordable healthcare access in Brazil, though operates as a vertically integrated regulated health plan rather than a subscription aggregator.
• K Health: US AI-powered telehealth subscription offering affordable primary care and mental health on a subscription basis. Comparable consumer subscription + telehealth model targeting price-sensitive patients, though operating in the US market.

Emerging players

• Beep Saúde: Brazilian digital health platform offering home collection lab services and corporate health benefits. Comparable B2B/B2C digital health subscription motion in the same Brazilian market, with overlap in corporate channel.
• Sesame Care: US healthcare marketplace offering discounted in-person and telehealth visits with transparent pricing. Comparable pay-per-use discounted care marketplace model with subscription offerings, though US-based.
• Memed: Brazilian digital health platform providing prescription and telehealth services connecting patients to pharmacies and physicians. Comparable digital health aggregator model in Brazil with overlapping provider network and pharmacy partnerships.
• Cuidar.me: Brazilian telemedicine and digital health platform offering online consultations and corporate health benefits. Comparable Brazilian digital health subscription model with overlapping target customer segments.

Direct peers

• QSaúde (QSaúde Operadora): Brazilian digital-first health plan provider offering lower-cost monthly subscriptions with a network of providers. Comparable subscription model and underserved-segment targeting, but operates as a regulated health plan.
• Sami Saúde: Brazilian digital health plan offering affordable monthly subscriptions with a curated provider network. Highly comparable to Vale Saúde as a subscription-based healthcare access product targeting the underserved Brazilian market, though Sami is a regulated health plan operator.
• Dr. Consulta: Brazilian health platform offering affordable consultations, exams, and procedures with its own clinic network. Comparable as a subscription/pay-per-use affordable healthcare access model targeting uninsured or underinsured Brazilians, though Dr. Consulta operates owned clinics rather than an aggregator network.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@valesaudeoficial
• Facebookfacebook.com/valesaudeoficial
• LinkedInlinkedin.com/company/valesaude
• Instagraminstagram.com/valesaudeoficial
• TikToktiktok.com/@valesaudeoficial

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Vale Saúde Oficial