What Vance & Hines Motorsports does

Vance & Hines Motorsports is a privately held, Brownsburg, Indiana-based manufacturer and engine services provider founded in October 1979 by Terry Vance and Byron Hines. The company designs, manufactures, and distributes high-performance aftermarket hardware for American V-twin and import motorcycles, alongside a portfolio of in-house professional engine services including cylinder head porting and servicing, transmission and crankshaft services, REM/Superfinish polishing, and case boring. Its product catalog spans exhaust systems, engine valves, CP forged pistons, camshafts, and the proprietary PowerPak ECU line, sold through direct-to-consumer phone/online channels and a global dealer/distributor network that includes partnerships with RevZilla, J&P Cycles, and Motul. Pricing for service work is published per-component (e.g., cylinder head service from $1,099.95, transmission from $899.95, crankshaft from $489.95), indicating a transactional, project-based services model layered on top of recurring hardware sales.

The company simultaneously operates factory-supported professional racing teams — the RevZilla/Motul/Vance & Hines Suzuki NHRA Pro Stock Motorcycle team (2023 NHRA champion with Gaige Herrera) and the Vance & Hines Factory Indian MotoAmerica King of the Baggers team (2023 champion with Hayden Gillum), with DME Racing and HTP Performance as additional partner teams. These race programs serve a dual function: validating product development in extreme-load conditions and providing brand exposure across NHRA, MotoAmerica, and XDL competition series. Manufacturing is supported by capital-intensive equipment including Mazak HCN-5000 horizontal machining centers, with an in-house engineering team running both electronic and chassis dyno cells. The business is concentrated in the motorcycle performance aftermarket niche, with revenue derived from hardware unit sales (DTC + dealers), mail-in engine service contracts, and the marketing value of factory racing programs.

Name

Vance & Hines Motorsports

Legal name

Vance & Hines Motorsports

Website

https://vanceandhinesmotorsports.com

Company type

Private

Founded year

1979

Operating status

Operating

Headcount range

1–10 employees

Short description

Vance & Hines Motorsports is a Brownsburg, Indiana-based manufacturer of high-performance aftermarket motorcycle hardware (exhausts, valves, pistons, PowerPak ECU) and provider of professional engine services, serving professional racing teams, OEM factory programs, and performance enthusiasts through dealers and direct channels.

Ownership category

akta.pro rank

Product category

Motorcycle Performance Parts

NAICS

Motorcycle, Bicycle, and Parts Manufacturing (336991), Motor Vehicle Gasoline Engine and Engine Parts Manufacturing (33631), Automotive Parts and Accessories Retailers (441330)

SIC

Motorcycles, Bicycles & Parts (3751), Motor Vehicle Parts & Accessories (3714)

akta.pro primary industry

Aftermarket Performance & Tuning Products Manufacturing (Intakes/Turbos/ECU Tuners/Superchargers) (IMACANAN)

akta.pro secondary industries

Aftermarket Exhaust & Emissions Components Manufacturing (Mufflers/Catalysts/DPF/EGR) (IMACANAE), Motorcycle, powersports & ATV parts and accessories distribution (CRAOANAK)

Keywords

• Performance motorcycle parts
• Aftermarket exhaust systems
• Engine management systems
• Motorcycle engine services
• Professional racing components

Headquarters

HQ city

Brownsburg

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Performance Parts Sales: Direct-to-consumer and dealer sales of high-performance motorcycle parts including exhaust systems, engine components (valves, pistons, camshafts), and accessories. Products sold through e-commerce platform and through motorcycle dealers worldwide.
2. Engine Services: Cylinder head services (CNC porting, valve jobs, chamber cuts), transmission services (backcut gears), crankshaft services (balancing, lightening), REM/Superfinish polishing, and case boring services. Customers ship parts to Brownsburg, IN facility for processing.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Vance & Hines Motorsports designs, manufactures, and sells high-performance aftermarket motorcycle parts and provides precision engine services (CNC cylinder head work, transmission, crankshaft, case boring, and REM/Superfinish). Products include Competition Series exhaust systems, CP forged pistons, engine valve kits, ProVent cam covers, and the proprietary PowerPak engine management system, all developed and validated through factory racing programs in NHRA Pro Stock Motorcycle, MotoAmerica King of the Baggers, and American Flat Track before release to consumers.

Product overview

Vance & Hines Motorsports offers a comprehensive portfolio of high-performance racing products and precision engine services for multiple motorcycle brands (Harley-Davidson, Honda, Kawasaki, Suzuki, Yamaha, KTM, BMW, Indian, Husqvarna). The core product line centers on the PowerPak standalone engine management system for 250/450cc motorcycles, complemented by extensive performance hardware including ProVent engine breathers, VHM spec camshafts, M-8 engine valve kits, CP forged pistons, Competition Series exhausts, and valvetrain components (titanium retainers, valve springs, valve keepers). The company's service offerings include cylinder head services (CNC porting, valve jobs), transmission services (backcut gears), crankshaft services (balancing, lightening), REM Superfinish, and case boring. Products target professional racers and performance enthusiasts across NHRA Pro Stock Motorcycle, MotoAmerica King of the Baggers, and American Flat Track racing disciplines.

Differentiator

Problem solved

Functional benefit

Brands

• PowerPak: Engine Data Management System - a standalone engine management solution for 250/450cc motorcycles offering plug-and-play installation, precision fuel and ignition mapping, advanced data acquisition, and quick shifter function.

Products and services

• PowerPak Engine Management System Standalone engine control unit designed for 250/450cc motorcycles, featuring plug-and-play installation via factory wiring harness, precision fuel and ignition mapping, closed-loop fuel control (with optional Wideband O2 Kit), advanced data acquisition tracking over 100 channels, customizable map modes, and a quick shifter function. Targeted at off-road and race-only applications.
• Competition Series Exhaust Systems Hand TIG-welded 304 stainless steel exhaust systems (2:1 and 4-1 configurations) with black ceramic coated end caps, designed for Harley-Davidson Milwaukee Eight Touring models, Suzuki Hayabusa, GSX-R1000, GSX-R600, and Yamaha YXZ1000R platforms in road racing or drag racing applications. Race-only use; pricing from $1,599.99 to $3,249.99.
• M-8 CP Forged Pistons Precision-machined forged pistons for Harley-Davidson M-8 engines, manufactured from 2618 forged aluminum alloy with 12.0:1 compression ratio, available in 124ci, 128ci, 131ci, 139ci, and 143ci configurations for big bore builds.
• Precision Engine Valve Kits and Valves High-performance valvetrain components (valves, kits, titanium retainers, valve springs, valve keepers) for Harley-Davidson M-8 and Indian Challenger platforms, precision CNC machined from one-piece forgings with chrome-coated surfaces, micro-polished stems, and multi-angle back cuts for enhanced flow.
• ProVent Engine Breather Billet cam cover with integrated reed valve system designed for Harley-Davidson M-8 engines, reducing crankcase pressure through a centrifugal breather mechanism for superior oil containment, compatible with SE 131 crate engines and Stage IV kit builds.
• Cylinder Head Services Mail-in precision machining service covering CNC porting (Stage I/II/III), valve jobs, chamber cuts, assembly/disassembly, and surface work for V-Twin, Twin Cam, M-8, off-road, road race, flat track, street strip, and drag bike cylinder heads. Customers ship parts to the Brownsburg, IN facility.
• Transmission Services (Backcut Gears) Mail-in transmission service that re-machines gear teeth to an angled profile for more positive engagement under load, installs a VHM proprietary stop ring to reduce 3rd gear shift fork damage, and includes REM ISF finish. Compatible with 06-17 Twin Cam 6-Speed, 17-Current M8 6-Speed, and 21-25 Pan America 1250 transmissions.
• Crankshaft Services Mail-in crankshaft service providing balancing, lightening, heavy crank modifications, and REM Superfinish for four-cylinder and single-cylinder crankshafts used in Pro Stock, Pro Mod, and other high-performance motorcycle applications.
• REM / Superfinish Service Mail-in isotropic superfinishing service applied to engine components to reduce friction and wear, available as a standalone service or add-on to crankshaft and transmission work.
• Case Boring Services Mail-in precision case boring service for 1999-present Harley-Davidson V-Twin engine cases, tailored to fit big bore cylinder kits and performed on a Mazak HCN-5000 horizontal machining center at the Brownsburg, IN facility.

Quantifiable outcome

• 45+ years of continuous operation in motorsports industry
• +4 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature8 records

Partnerships

Eight partnerships are on record, tiered core, historical/core and minor.

• SuzukicoreStrategic or Co-development Partner · 1 January 2020Long-standing factory racing partnership with Suzuki spanning multiple decades and disciplines. Currently fielding RevZilla/Motul/Vance & Hines Suzuki team in NHRA Pro Stock Motorcycle class with riders Gaige Herrera and Richard Gadson. Partnership includes 2023 NHRA Pro Stock National Championship victory.
• Indian MotorcyclecoreStrategic or Co-development PartnerFactory Indian Motorcycle team partnership with J&P Cycles/Motul branding. Vance & Hines provides engineering expertise and performance parts for Indian Challenger platform competing in MotoAmerica King of the Baggers series. The partnership represents the company's current primary factory racing program, with back-to-back wins at Daytona opening the 2026 season.
• RevZillacoreGTM or Marketing PartnerRevZilla serves as title sponsor for the NHRA Pro Stock Motorcycle racing team (RevZilla/Motul/Vance & Hines Suzuki). RevZilla is a major powersports retailer, and the partnership provides mutual brand exposure and co-marketing opportunities.
• MotulcoreGTM or Marketing PartnerMotul is a lubricant and lubricant additive partner providing products for Vance & Hines racing teams. Motul branding appears on team bikes and rider gear across both Indian and Suzuki racing programs.
• Harley-Davidsonhistorical/coreStrategic or Co-development Partner20-year factory racing partnership (2000s-2020) representing Harley-Davidson in NHRA Pro Stock Motorcycle class, winning 10 National Championships (6 with Andrew Hines, 4 with Eddie Krawiec). Also developed performance parts for Harley-Davidson V-twin platforms including M8 and Twin Cam. Partnership expanded into Harley-Davidson products market in 1995.
• J&P CyclesminorGTM or Marketing PartnerJ&P Cycles branding on the Factory Indian Motorcycle team (J&P Cycles/Motul/Vance & Hines Factory Indian Motorcycle). J&P Cycles is a major aftermarket motorcycle parts retailer.
• DME RacingminorStrategic or Co-development PartnerDME Racing is a top-tier Pro Street and Pro Mod racing team that uses Vance & Hines Indian Challenger valvetrain components. Represents a customer who validates the company's products at the highest levels of competition.
• HTP PerformanceminorStrategic or Co-development PartnerHTP Performance is a high-performance racing team using Vance & Hines valvetrain components, validating product performance in professional racing applications.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Termignoni: Termignoni is an Italian manufacturer specializing in high-performance exhaust systems for motorcycles, with strong ties to Ducati and Italian motorcycle racing. Direct peer given the overlap in race-proven exhaust technology and OEM racing partnerships in MotoGP-adjacent categories.
• S&S Cycle: S&S Cycle is a leading American manufacturer of V-twin engine components and performance parts for Harley-Davidson motorcycles. Direct peer given shared focus on V-Twin performance parts (pistons, cylinders, valvetrain) and the Harley-Davidson aftermarket segment, with overlapping customer base of V-Twin builders and enthusiasts.
• Two Brothers Racing: Two Brothers Racing is an American manufacturer of high-performance motorcycle exhaust systems and related performance parts. Direct peer given their focus on race-proven exhaust systems for sport bikes and Harley-Davidson platforms, with similar dealer distribution and racing sponsorship strategies.
• Yoshimura Japan: Yoshimura is a premier Japanese manufacturer of high-performance motorcycle exhaust systems, engine components, and racing parts. They are a direct peer given their shared focus on race-proven aftermarket performance parts for sport bikes and a similar OEM racing partnership model with Suzuki and other Japanese manufacturers.
• Bassani Xhaust: Bassani Xhaust is a US manufacturer of performance motorcycle exhaust systems with strong V-Twin and sport bike product lines. Direct peer given the shared focus on race-developed exhaust technology and similar V-Twin/Harley-Davidson market positioning.
• Dynojet Research: Dynojet manufactures the Power Commander fuel injection tuning modules and is the dominant player in motorcycle ECU tuning/aftermarket fuel management. Direct peer given their Power Commander is a direct competitor to Vance & Hines' PowerPak ECU in the motorcycle engine management market.
• Akrapovic: Akrapovic is a Slovenian premium manufacturer of high-performance exhaust systems for motorcycles and cars. Direct peer given their shared focus on premium race-proven motorcycle exhaust systems sold globally, with similar OEM and racing partnerships across multiple disciplines.
• Wood Performance Products: Wood Performance (formerly Woodcraft Technologies) manufactures camshafts, cylinders, and engine components for V-Twin motorcycles. Direct peer given their overlapping V-Twin performance engine components portfolio and shared Harley-Davidson M8/Twin Cam customer base.

Others

• Motion Pro: Motion Pro is a leading manufacturer of motorcycle cables, levers, and control components. Adjacent peer serving the same motorcycle performance enthusiast customer base but with a non-overlapping product portfolio focused on controls and cables rather than engine/exhaust systems.

Broad incumbents

• Harley-Davidson Screamin' Eagle: Screamin' Eagle is Harley-Davidson's official performance parts division offering factory-backed performance components. Broad incumbent peer given they are an OEM-vertical competitor in the Harley-Davidson aftermarket parts market with significant distribution and brand advantages.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/vanceandhinesmotorsports
• LinkedInlinkedin.com/company/vance-and-hines-motorsports

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Vance & Hines Motorsports