Van den Putten ERA Makelaars & Taxateurs
Van den Putten ERA Makelaars & Taxateurs is a privately held Dutch residential real estate brokerage founded in 1956, operating from Heemstede as an ERA franchise and serving individual buyers, sellers, and property valuation clients across the Zuid-Kennemerland region.
- Company typePrivate
- Founded1956
- HeadquartersHeemstede, Netherlands
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Van den Putten ERA Makelaars & Taxateurs does
Van den Putten ERA Makelaars & Taxateurs is a privately held Dutch real estate brokerage founded in 1956 and headquartered in Heemstede, Noord-Holland. The firm operates a single office serving the Zuid-Kennemerland region, which includes Heemstede, Haarlem, and approximately 14 surrounding municipalities. It is an independently operated franchise of the international ERA network, holding NRVT and NWWI certifications for property valuations and NVM membership for industry standards. Two licensed agents (John van den Putten and Katja Verheul) lead a five-person team.
The company's core offering consists of residential buyer representation (Aankoopmakelaar) and seller representation (Verkoopmakelaar), supplemented by certified property valuations (Taxaties), property management (Vastgoedbeheer), and commercial real estate brokerage (Bedrijfsvastgoed). The firm leverages the ERA franchise's integrated marketing tools and the ERA Garantie one-year warranty program for buyers. Technology is operational rather than proprietary: property listings are distributed through Funda, the dominant Dutch real estate portal, and the ERA brand platform, with NVM/NRVT/NWWI integrations ensuring access to certified valuation and listing systems.
Revenue is generated primarily through transaction commissions on completed residential sales, with secondary streams from professional valuation fees and property management contracts. Pricing is quote-based and negotiated per transaction, with commission percentages not publicly disclosed. Free property valuations are used as a lead generation tool. The firm is independently owned, not venture-backed, and reports no external institutional investment or ownership transfers; the parent entity is ERA Nederland N.V., which acts as the franchisor.
Van den Putten ERA Makelaars & Taxateurs firmographics
Firmographics- Name
- Van den Putten ERA Makelaars & Taxateurs
- Legal name
- ERA Nederland N.V.
- Website
- https://vandenputten.nl
- Company type
- Private
- Founded year
- 1956
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Van den Putten ERA Makelaars & Taxateurs is a privately held Dutch residential real estate brokerage founded in 1956, operating from Heemstede as an ERA franchise and serving individual buyers, sellers, and property valuation clients across the Zuid-Kennemerland region.
- Ownership category
- akta.pro rank
Where Van den Putten ERA Makelaars & Taxateurs is headquartered
LocationHeadquarters
- HQ city
- Heemstede
- HQ country
- Netherlands
- HQ region
- Europe
Offices1 record
Markets served
Van den Putten ERA Makelaars & Taxateurs business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales
Revenue model
- Property Sales Commission: Commission-based revenue from residential property sales, typically a percentage of the transaction value. Services include listing, marketing, negotiations, and transaction support.
- Property Valuations: Property valuation services for sellers and buyers, including certified valuations for mortgage applications, divorces, and inheritance purposes.
- Real Estate Management: Property management services for residential properties in the region.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Multi-year contract | Commission-based real estate services |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels3 records
Van den Putten ERA Makelaars & Taxateurs product offering
Product offeringCore offering
Van den Putten ERA Makelaars & Taxateurs is a residential real estate brokerage providing buyer representation, seller representation, certified property valuations, property management, and commercial real estate services in the Zuid-Kennemerland region of the Netherlands. The firm operates as an independently owned franchise within the international ERA network, leveraging ERA's marketing tools, the Funda listing platform, and NVM membership to support home purchase and sale transactions.
Product overview
Van den Putten ERA Makelaars & Taxateurs is a residential and commercial real estate brokerage operating as part of the ERA international network. The company offers a unified service portfolio centered on core brokerage activities (buyer's and seller's representation), supplemented by certified property valuation services and property management. The product offering integrates the ERA brand tools and guarantees (including ERA Garantie warranty) with local market expertise, delivering services through a single office in Heemstede covering the Zuid-Kennemerland region.
Differentiator
Problem solved
Functional benefit
Products and services
- Aankoopmakelaar (Buyer's Agent Services)
Quantifiable outcome
- 50%+ more leads from Funda than average NVM broker
Companies that use Van den Putten ERA Makelaars & Taxateurs
Customer profileNamed customers3 records
Segments2 records
Ideal customer profiles3 records
Van den Putten ERA Makelaars & Taxateurs technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Van den Putten ERA Makelaars & Taxateurs partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core.
- ERA (Electronic Realty Associates)coreInternational real estate franchise network with 9000+ brokers in 36 countries. Van den Putten has been an ERA member since the 1990s and belongs to the Leader Circle (top 25 in Netherlands). Provides access to extensive marketing tools, international buyer/seller network, and shared expertise.
- NVM (Nederlandse Vereniging van Makelaars)coreDutch real estate industry association providing certification, standards, and platform access. Only certified employees may conduct viewings; brokers handle negotiations personally.
- NRVT (Nederlands Register voor Taxateurs)coreDutch register for certified property valuers. Ensures valuations meet professional standards required by financial institutions.
- NWWI (Nederlands Woning Waarde Instituut)coreValidation institute for property valuations in Netherlands. Provides additional quality assurance for appraisal reports.
Scale indicators4 records
Recent moves5 records
Expansion highlights3 records
Van den Putten ERA Makelaars & Taxateurs competitors and assessment
Company assessmentBroad incumbents
- RE/MAX Nederland: Global real estate franchise with substantial Dutch presence; competes for the same independent agent talent and sellers as ERA-branded offices like Van den Putten.
- Van der Linden Makelaars: Larger Dutch real estate franchise network providing full-service residential brokerage across multiple regions; serves the same seller/buyer audience at greater scale.
- Engel & Völkers Nederland: International full-service real estate brand with Dutch residential and commercial operations; comparable franchise model targeting higher-end segments that overlap with Heemstede/Haarlem.
Direct peers
- Makelaarsland: Dutch low-cost, online-first residential brokerage that competes head-on with traditional offices like Van den Putten for sellers in the same suburban markets using a flat-fee model.
- ERA Nederland N.V. Direct franchisor and parent of the ERA network in the Netherlands, operating the same franchise model with overlapping service categories (aankoop, verkoop, taxaties) across hundreds of independent member offices in the same Dutch market.
- Huizen Baljon Makelaars: Established Dutch residential brokerage with comparable premium-service positioning and a focus on the Randstad, including North Holland markets.
- KWK Makelaars: Independent Dutch residential real estate brokerage active in the North Holland region with comparable full-service buy/sell/valuation offerings to professional client segments.
Others
- Funda: Primary Dutch real estate listings platform through which Van den Putten generates the majority of its leads; functions as critical distribution infrastructure rather than a direct competitor.
- NVM (Nederlandse Vereniging van Makelaars): Dutch real estate industry association of which Van den Putten is a member; sets professional standards, certifies brokers, and operates adjacent listing/data infrastructure used by the firm.
Regional players
- Rentmeester NVM Makelaars: Mid-sized NVM-affiliated brokerage with comparable full-service offerings and regional North Holland presence serving similar suburban buyer/seller profiles.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights7 records
Customer concentration
Van den Putten ERA Makelaars & Taxateurs social profiles
Digital presenceVan den Putten ERA Makelaars & Taxateurs compliance and trust
Trust signalCompliance4 records
Van den Putten ERA Makelaars & Taxateurs financial estimates
Financial estimateRevenue estimate
Valuation estimate
Van den Putten ERA Makelaars & Taxateurs leadership team
Management profileNumber of profiles
Profiles2 records
Van den Putten ERA Makelaars & Taxateurs funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Van den Putten ERA Makelaars & Taxateurs M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Van den Putten ERA Makelaars & Taxateurs
What does Van den Putten ERA Makelaars & Taxateurs do?
Van den Putten ERA Makelaars & Taxateurs is a residential real estate brokerage providing buyer representation, seller representation, certified property valuations, property management, and commercial real estate services in the Zuid-Kennemerland region of the Netherlands. The firm operates as an independently owned franchise within the international ERA network, leveraging ERA's marketing tools, the Funda listing platform, and NVM membership to support home purchase and sale transactions.
Is Van den Putten ERA Makelaars & Taxateurs a public or private company?
Van den Putten ERA Makelaars & Taxateurs is a private company. It is classified as family owned and is currently operating.
When was Van den Putten ERA Makelaars & Taxateurs founded?
Van den Putten ERA Makelaars & Taxateurs was founded in 1956. It employs 1 to 10 people.
Where is Van den Putten ERA Makelaars & Taxateurs based?
Van den Putten ERA Makelaars & Taxateurs is headquartered in Heemstede, Netherlands, in the Europe region.
How does Van den Putten ERA Makelaars & Taxateurs make money?
Three revenue lines are on record. Property Sales Commission is the primary driver. The others are property Valuations and real Estate Management.
Who are Van den Putten ERA Makelaars & Taxateurs's main competitors?
Broad incumbents on record are RE/MAX Nederland, Van der Linden Makelaars and Engel & Völkers Nederland. Direct peers are Makelaarsland, ERA Nederland N.V., Huizen Baljon Makelaars and KWK Makelaars. Others are Funda and NVM (Nederlandse Vereniging van Makelaars). Rentmeester NVM Makelaars is listed as a regional player.
Does Van den Putten ERA Makelaars & Taxateurs have an API?
No public API is recorded for Van den Putten ERA Makelaars & Taxateurs.