Vegas Golf The Game

What Vegas Golf The Game does

Vegas Golf The Game is a privately held, family-owned physical product company headquartered in Port St Lucie, Florida, founded by a father-and-son duo (with Wayne Cimperman now serving as President) to bring casino-style gambling excitement onto the golf course through a poker chip-based on-course betting game. The core product is a system of authentic poker chips (5 to 27 chips per set, priced $12.95 to $39.95) that reward positive golf shots (Birdie, 1-Putt, Closest to Pin) and punish negative ones (Water, Sand, 3-Putt), with 70+ unique chip designs available as add-ons or replacements. The company operates four branded lines: Vegas Golf (the core game), Puttwiser (golf apparel and accessories), Golf-A-Holic (women's golf lifestyle accessories), and Pickleball Fun (pickleball accessories), offering 131+ SKUs across best-selling collections.

The business makes money through one-time physical product sales via a Shopify direct-to-consumer storefront (free shipping over $40), wholesale distribution to green grass shops and major golf/sporting goods stores in over 20 countries with EDI capability, custom imprinting for corporate and event orders at 50-unit minimums, and e-gift cards in $25-$150 denominations. Pricing spans entry-level $12.95 starter editions through $75 premium gift packs. The company's go-to-market combines product-led growth with channel partners and earned media exposure through Golf Channel, ESPN Radio, and Golf Digest. Customer segments center on casual/recreational golfers, golf gift buyers, and golf tournaments/corporate events, with no enterprise anchor accounts and a highly distributed consumer base.

Name

Vegas Golf The Game

Legal name

Vegas Golf The Game

Website

https://vegasgolfthegame.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Vegas Golf The Game is a family-owned physical product company selling poker chip-based on-course golf betting games, apparel, and accessories through Shopify DTC and global wholesale to recreational golfers and gift buyers in 20+ countries.

Ownership category

akta.pro rank

Product category

Golf Games & Accessories

NAICS

Sporting Goods Retailers (45911)

SIC

Sporting & Athletic Goods, Nec (3949)

akta.pro primary industry

Golf Equipment & Accessories Distribution (CRAOAJAK)

akta.pro secondary industry

Golf Simulators, Nets & Practice Equipment Retail (CRAMAGAI)

Keywords

• On-course golf games
• Golf betting games
• Poker chip golf games
• Golf accessories
• Golf gift products

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Marketing or Sales, Operations, Personnel, Technology or R&D

Revenue model

1. Physical Product Sales: Direct sales of poker chip golf games, accessories, and apparel through e-commerce storefront and wholesale distribution. One-time purchase model with various bundle options (5, 12, 19, 27 chip sets).
2. Gift Cards: E-gift cards sold in $25, $50, $100, and $150 denominations for gifting occasions.
3. Wholesale/Bulk Orders: Wholesale pricing for retailers and distributors. Custom imprinting for corporate orders and tournament prizes with minimum 24-50 unit orders.
4. Accessories and Apparel: Secondary revenue from golf accessories (flasks, towels, signs, apparel) under Puttwiser and Golf-A-Holic brands.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

Vegas Golf The Game designs, manufactures, and sells a poker chip-based on-course golf betting game system in multiple editions (5, 12, 15, 19, and 27 chip sets), where players earn positive chips for good shots and pass negative chips for mistakes like hot potato. The company also sells branded golf accessories (flasks, coolers, tees, signs) and apparel under its Puttwiser, Golf-A-Holic, and Pickleball Fun sub-brands, with custom logo imprinting available for corporate events and tournaments. Products are sold directly to consumers via Shopify and wholesale to golf retailers worldwide.

Product overview

Vegas Golf The Game is a physical golf gambling/ betting game company offering poker chip-based on-course games. The core product is the Vegas Golf 'On The Course' Golf Gambling Game, sold in multiple editions: the All-in Bonus Pack (27 chips at $39.95), All-In 27 Chip Pack with chip strips bundle ($59.95), 19 Chip VIP Edition ($29.95), 12 Chip Edition ($19.95), 5 Chip Starter Edition ($12.95), and the original High Roller ($24.95). The game uses authentic poker chips that reward positive golf shots (Birdie, 1-Putt, Eagle, Closest to Pin, etc.) and punish negative shots (Water, Sand, Trees, 3-Putt, Lost Ball, Beer, etc.). Individual replacement chips are sold separately (over 60 varieties at $3-10 each). The company also operates sub-brands: Puttwiser (golf apparel/accessories including caps, polos, coffee mugs, bottle openers), Golf-A-Holic (women's golf accessories including tumblers, towels, tees, bags), and Pickleball Fun (pickleball accessories). Additional products include golf accessories like the Golf Ball Flask ($29.95), Beer Bag Cooler ($19.95), Shaker Tee dispenser, Stogie Holders, Cigarette Golf Tees, and golf signs/towels. The company offers E-Gift Cards and bulk/gift packs like the Ultimate Holiday Golf Gift Pack ($75). Products are available for retail and wholesale (minimum 24 units for wholesale, 50 units for custom logo printing). The company claims to be the #1 selling on-course golf game sold in over 20 countries.

Differentiator

Problem solved

Functional benefit

Brands

• Puttwiser: Golf apparel and accessories brand including caps, polos, mugs, and putting trainers
• Golf-A-Holic
• Vegas Golf Diva
• Pickleball Fun

Products and services

• All-in Bonus Pack (27 Chips) Flagship on-course golf gambling game containing 27 authentic poker chips that reward positive shots (Birdie, 1-Putt, Closest to Pin) and punish negative shots (Water, Sand, 3-Putt, Lost Ball, Beer), including deluxe tee/chip bag and laminated instructions. Designed for 2-4 player foursomes. Priced at $39.95.
• 19 Chip VIP Edition The 'starter + flex' set with 19 authentic poker chips (9 positive + 10 negative) plus a free deluxe chip/accessory bag with carabiner. Suitable for 2-4 players. Priced at $29.95.
• 12 Chip Edition On-Course Golf Game The 'Fan Favorite' starter set with 12 of the most popular chips, velvet drawstring bag, and 2 laminated instruction sets. Priced at $19.95.
• 5 Chip Starter Edition Entry-level on-course golf gambling game for first-timers containing 5 chips (Par Tee, 1-Putt, Sand, Trees, Water), velvet bag, and laminated instructions. Priced at $12.95.
• Vegas Golf High Roller (Original) The 'Original' poker chip golf game containing 15 chips including 1 Putt, Birdie, Chip in, Sandy, Closest to Pin, Water, 8 Ball, 3 Putt, Sand, Trees, Out of Bounds, Lost Ball, Un Lucky Seven, Beer Chip, and Wild Card, with a free velvet bag. Priced at $24.95.
• 2 ounce Golf Ball Flask Crafted from 3 authentic golf balls, holds 2 ounces of beverage with carabiner attachment. Includes a free Best Shot Of The Day poker chip.
• Vegas Golf Beer Bag Cooler 12-pack insulated cooler styled as a mini golf bag with main insulated compartment, zip top accessory compartment, mesh side pockets, front organizer, and D-ring for Golf Ball Flask. Includes a free Beer Chip Game.
• Shaker Tee Golf Tee Dispenser Twist-off cap golf tee dispenser that holds multiple standard and oversized tees. Shake-to-dispense design delivers three tees instantly with durable carabiner for golf bag attachment.
• Puttwiser Golf Coffee Mug / Putt Trainer 11 oz coffee mug with flat-bottom putting edge designed as a putting trainer. Improves putting accuracy using the mug as a realistic golf hole replacement on floor or putting mat. Priced at $14.95.
• Golf Ball Stogie Holder / Cigar Holder Authentic golf ball cigar holder with internal metal pin to secure cigars. Includes screw-in magnet and bonus Beer Chip for on-course drinking games. Priced at $19.95.
• Cigarette Golf Tees 83mm/3.25 bamboo tees packaged in a cigarette-style box. Includes 10 tees plus a free poker chip ball marker/Beer Chip. Priced at $9.95.
• Puttwiser Brand (golf apparel and accessories) Sub-brand offering golf apparel and accessories including caps, polos, coffee mugs, putt trainers, and bottle openers featuring the Puttwiser 'King of the Greens' branding.
• Golf-A-Holic Brand (women's golf accessories) Sub-brand targeting women golfers with accessories including tumblers, towels, tees, bags, visors, totes, cosmetics bags, and putting mugs featuring the Golf-A-Holic martini-inspired designs.
• Pickleball Fun Brand (pickleball accessories) Sub-brand offering pickleball accessories including keychains, ornaments, signs, towels, cooling towels, and paddle cleaners.
• Vegas Golf E-Gift Card Digital gift card available in $25, $50, $100, and $150 denominations for gifting the on-course golf gambling game.
• Ultimate Holiday Golf Gift Pack Premium gift box containing the World Famous Vegas Golf On The Course Golf Gambling Game, Stogie Holder, 2-ounce 3-ball golf flask, and Cigarette Bamboo Golf Tees in a reusable cigarette pack. Priced at $75.
• Individual Poker Chips (60+ varieties) Over 60 individual poker chip varieties for the golf gambling game including positive chips (Birdie, Eagle, 1-Putt, Closest to Pin, Longest Drive, Chip In, Par Tee, Sandy, Best Shot of the Day, Lowest Score, Highest Score, Back2Back Birdies, COWBOY UP) and negative chips (Water, Sand, Trees, 3-Putt, Lost Ball, Out of Bounds, Beer, 8-Ball, Lady, COVID, Grave Digger, Sir Shank-A-Lot, STFU, Toilet Bowl, Tourniquet, Putt Off). Priced at $3-$10 each.

Named customers6 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Two partnerships are on record, tiered core and minor.

• Green Grass Shops and Golf RetailerscoreChannel Partner/ Reseller/ DistributorWholesale distribution partnership with green grass shops and major golf and sporting goods stores. Company is EDI capable for larger retail partners.
• Golf Publications and MediaminorGTM or Marketing PartnerFeatured and reviewed by Golf Channel, ESPN Radio, and Golf Digest for media exposure and credibility.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Stitch Golf: DTC golf accessories brand focused on headcovers, balls, and lifestyle gear. Comparable as a digitally-led golf accessories brand targeting the same casual golfer gift buyer persona.
• TravisMathew: Golf apparel and lifestyle brand selling polos, caps, and accessories. Comparable for the Puttwiser apparel/accessories sub-brand given similar category mix and green-grass wholesale distribution.
• Vice Golf: Direct-to-consumer golf brand selling balls, accessories, and apparel. Comparable as a digitally-native golf accessories company with strong brand storytelling, multiple SKUs, and direct + wholesale distribution.
• Swag Golf: Lifestyle golf accessories and apparel brand with personality-driven products. Comparable as a small, brand-led golf accessories company selling through e-commerce with viral social positioning.

Broad incumbents

• Callaway Golf Corporation: Major golf equipment and apparel company (Topgolf parent). Comparable as the dominant golf accessories incumbent with broad retail distribution where Vegas Golf competes for shelf space.
• TaylorMade Golf: Major golf equipment brand owned by Centroid Investment Partners. Comparable as a mass-market golf accessories incumbent whose accessories lines compete for the same casual golfer wallet.
• Topgolf: Largest operator of golf entertainment venues globally. Comparable as a player in the golf entertainment space, though at vastly larger scale via physical venues rather than consumer products.
• Acushnet Holdings (Titleist / FootJoy): Public golf equipment and apparel holding company behind Titleist and FootJoy. Comparable as a major golf accessories incumbent that dominates pro shop and green grass distribution.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks7 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/vegas-golf-the-game

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Vegas Golf The Game