American Venous Forum | AVF

What American Venous Forum | AVF does

The American Venous Forum (AVF) is a 501(c)(3) nonprofit medical professional society founded in 1988 and headquartered in East Dundee, Illinois, with a mailing address in South Pasadena, Florida, and governing jurisdiction in Wisconsin. The organization serves vascular surgeons, interventional radiologists, interventional cardiologists, phlebologists, vascular medicine specialists, allied health professionals, and physicians-in-training involved in venous and lymphatic disease care. AVF operates as a membership-based community, acquiring and retaining members through education, research funding, networking, clinical resources, and advocacy. The society is governed by a Board of Directors and managed operationally by Veritas Association Management.

AVF's core products include the Journal of Vascular Surgery: Venous and Lymphatic Disorders (JVS-VL) and JVS-CIT published in partnership with the Society of Vascular Surgery, the AVF Academy on-demand education library, the annual VENOUS meeting (38th in Denver 2026, 39th in Nashville 2027), the Venous Early Career Course, the Pelvic Venous Disease Summit, and the Vein Specialist monthly newsletter. Supporting offerings include the Venous Policy Navigator subscription tool (covering 240+ U.S. payers), CEAP and SVP classification workbooks, Clinical Practice Guidelines, the AVF-Juzo Traveling Fellowship, multiple research grants (Career Development Award, Research Award, AVF-JOBST Clinical Research Grant), a mentorship program, and patient-facing materials including The Healthy Veins Book. The organization maintains the CEAP classification system as a field-defining standard and participates in SVS VQI registries covering 800,000+ vascular procedures.

Revenue derives from multiple streams: membership dues (physician, trainee, allied health, and affiliate tiers), annual meeting registration, journal and publication sales, Venous Policy Navigator subscriptions ($400/year members, $600/year non-members), and tax-deductible donations supporting research grants and educational programs. The organization also generates revenue through industry sponsorships and grants (notably from Juzo and JOBST). AVF maintains core strategic partnerships with the Society of Vascular Surgery, American Vein and Lymphatic Society, Juzo, Vitadox (patient directory), Doc Matter (AVF Exchange community platform), and Veritas Association Management, alongside research collaborations with Inari and Argon Medical.

Name

American Venous Forum | AVF

Legal name

American Venous Forum

Website

https://venousforum.org

Company type

Private

Founded year

1988

Operating status

Operating

Headcount range

11–50 employees

Short description

The American Venous Forum (AVF) is a 501(c)(3) nonprofit medical professional society founded in 1988 that serves vascular surgeons, interventional radiologists, phlebologists, and allied health professionals through education, research grants, clinical guidelines, and advocacy for venous and lymphatic disease care.

Ownership category

akta.pro rank

Product category

Medical Professional Society

NAICS

Scientific Research and Development Services (5417)

akta.pro primary industry

Vascular Medicine (Peripheral Arterial/Venous Disease) (HLAKABAG)

Keywords

• Venous disease education
• Vascular surgery society
• Medical professional membership
• Continuing medical education
• Clinical practice guidelines

Headquarters

HQ city

East Dundee

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Membership Dues: Annual membership fees from physicians, trainees, associate members (allied health professionals), and affiliate members (industry representatives). Multiple membership tiers including physician, physician-in-training, associate, and affiliate categories.
2. Annual Meeting Registration: Revenue from the annual AVF meeting (VENOUS 2027 in Nashville, TN), which provides CME credits and educational sessions for attendees.
3. Journal of Vascular Surgery: Venous and Lymphatic Disorders (JVS-VL): Official journal of the AVF published in partnership with the Society of Vascular Surgery. Members receive digital subscriptions with optional print upgrades.
4. Publications and Educational Materials: Sale of clinical pocket guides, patient education brochures, patient consent forms, The Healthy Veins Book, and classification workbooks through the AVF store.
5. Venous Policy Navigator Subscription: Subscription-based tool providing pre-authorization terminology and documentation requirements from over 240 payers. AVF Members: $400/year; Non-Members: $600/year.
6. Donations and Foundation Contributions: Tax-deductible donations to support scholarships, research grants, and educational programs for trainees and early-career physicians.

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels8 records

Core offering

The American Venous Forum (AVF) is a nonprofit medical professional society that delivers membership-based education, research funding, clinical practice guidelines, and advocacy services to physicians and allied health professionals specializing in venous and lymphatic disease. Its core offerings include the JVS-VL and JVS-CIT peer-reviewed journals, the AVF Annual Meeting (VENOUS), the AVF Academy on-demand video library, research grants (Career Development Award, Research Award, JOBST Clinical Research Grant, Juzo Traveling Fellowship), the Venous Policy Navigator subscription tool, and patient education materials such as The Healthy Veins Book.

Product overview

The American Venous Forum (AVF) is a non-profit medical society offering a comprehensive suite of products and services for venous and lymphatic disease professionals. The core offerings include the AVF Exchange online community, two official journals (JVS-VL and JVS-CIT), the AVF Academy for on-demand education, and the AVF Annual Meeting. Supporting offerings include educational courses (Venous Early Career Course, Pelvic Venous Disease Summit), research grants (Career Development Award, Research Award, JOBST Clinical Research Grant), the AVF-Juzo Traveling Fellowship, Mentorship Program, and Vein Specialist Newsletter. Member support tools include the Venous Policy Navigator, CEAP and SVP Classification Workbooks, Clinical Practice Guidelines, and patient education materials (The Healthy Veins Book, brochures, consent forms, pocket guides). The Find a Vein Specialist Directory helps patients locate qualified practitioners. The AVF also conducts an annual Day of Service community outreach program.

Differentiator

Problem solved

Functional benefit

Brands

• AVF Exchange: An online community hosted by Doc Matter exclusively for AVF members to ask questions, post cases, and share best practices.
• Vein Specialist
• AVF Academy

Products and services

• AVF Exchange An online community hosted by Doc Matter exclusively for AVF members to ask questions, post cases for colleagues and leading experts, and share best practices on topics ranging from insurance coverage to duplex imaging.
• JVS-VL (Journal of Vascular Surgery: Venous and Lymphatic Disorders) The official journal of the American Venous Forum, published in partnership with the Society of Vascular Surgery. The premier international journal for medical, endovascular and surgical management of venous and lymphatic disorders.
• JVS-CIT (Journal of Vascular Surgery Cases, Innovations and Techniques) A portfolio journal dedicated to publishing peer-reviewed case reports, series, vascular images and videos, and innovative techniques related to arterial, venous and lymphatic diseases.
• AVF Academy The online home for on-demand educational content, categorized by topic including ablation, anti-coagulation, CEAP, compression, deep venous, DVT, filters, imaging, and more, featuring videos from Annual Meetings, webinars, and journal club sessions.
• AVF Annual Meeting (VENOUS) The flagship educational event featuring cutting-edge knowledge in effective clinical management of venous and lymphatic disease, with CME credits, abstract sessions, networking opportunities, and an industry exhibition.
• Venous Early Career Course (VECC) A unique program featuring small groups, live patient cases, and hands-on workshops in an informal, collegial atmosphere for Fellows, Residents, Recent Graduates, Advanced Practice Providers, and early career physicians.
• Pelvic Venous Disease Summit A first-of-a-kind conference addressing pelvic venous disease, collectively unifying understanding of major issues including diagnosis, treatment, knowledge gaps, and future research directions.
• Vein Specialist Newsletter The AVF's monthly digital newsletter providing the latest venous research, education, and AVF news to members.
• AVF Career Development Award A one-year $25,000 award supporting early-career investigators building a foundation for future research success in venous and lymphatic disease.
• AVF Research Award A one-year $25,000 award open to all eligible AVF members designed to advance high-quality research aligned with the AVF mission.
• AVF-JOBST Clinical Research Grant An $85,000 grant over two years for original, clinical research in venous diseases, lymphatic diseases, or lipedema with emphasis on prevention, diagnosis, and management.
• AVF-Juzo Traveling Fellowship Two $16,000 Traveling Fellowships enabling future venous practitioners to learn from pioneers in the field and begin their personal leadership journeys.
• AVF Mentorship Program A program matching experienced AVF members with mentees (physicians-in-training, recent graduates, or physicians transitioning to the venous field) to help them grow as clinicians and leaders.
• Venous Policy Navigator A web-based tool containing up-to-date pre-authorization terminology and documentation requirements of more than 240 payers across the United States for varicose vein treatment modalities. Members pay $400/year; non-members pay $600/year.
• CEAP Classification Workbook A digital self-study workbook with real patient cases explaining the CEAP classification system for lower leg venous disease, providing up to 2.5 CME credits. Member $150/each; Non-Member $250/each.
• SVP Classification Workbook A digital self-study workbook with classification schemes for pelvic venous disorders based on clinical presentation, examination findings, and ultrasound imaging, providing up to 2.0 CME credits. Available through AVLS collaboration.
• Clinical Practice Guidelines Comprehensive guidelines developed by AVF experts for the care of patients with venous disease, including upper extremity DVT, varicose veins, compression therapy, and venous leg ulcers.
• The Healthy Veins Book A comprehensive patient education book with 40 chapters written by 53 nationally recognized venous experts covering varicose veins, deep vein disease, blood clots, treatments, and prevention.
• Patient Education Brochures A series of patient education brochures covering topics including Varicose Veins, Phlebectomy, Sclerotherapy, Non-Thermal Ablation, Thermal Ablation, Venous Ulcers, and Lymphedema.
• Patient Consent Forms Standardized patient consent forms for vein procedures including Vein Laser Ablation, Radiofrequency Ablation, VenaSeal, and ClariVein.
• Clinical Pocket Guides Spiral-bound pocket guides based on clinical practice guidelines for Compression Therapy, Appropriate Use Criteria, and EHIT Classification, designed as quick references for clinicians.
• Find a Vein Specialist Directory A directory powered by Vitadox.com that helps patients find, review, and contact practitioners with the right training and experience to treat venous symptoms and conditions. Free listing included with AVF membership.
• Day of Service An annual community outreach program providing free clinical screenings, education, and expert access to at-risk populations in the host city of the Annual Meeting.
• AVF Journal Club Webinar A webinar series featuring expert presenters discussing venous ulcer diagnosis, treatment, and long-term management topics.

Quantifiable outcome

• More than $1 billion wasted annually on inappropriate testing and ineffective treatments for pelvic venous disease
• +1 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Partnerships

Ten partnerships are on record, tiered core and minor.

• VitadoxcoreGTM or Marketing Partner · 15 November 2021AVF partnered with Vitadox.com to help patients find, review, and contact practitioners with the right training and experience to treat venous symptoms and conditions. Vitadox is a free online service enabling patients to discover and book appointments with healthcare providers. AVF member physicians receive a free Vitadox listing included with their membership.
• Doc MattercoreTechnology or IntegrationDoc Matter hosts the AVF Exchange, an exclusive online community for AVF members to ask questions, post cases for colleagues and leading experts, and share best practices. The platform supports discussions on topics ranging from insurance coverage to COVID-19 issues to best practices and duplex imaging.
• Society of Vascular Surgery (SVS)coreStrategic or Co-development PartnerJVS-VL is published in partnership with the Society of Vascular Surgery. AVF also collaborates with SVS on VQI registries including Varicose Vein Registry (launched 2014), Venous Stent Registry (launched 2020), and IVC Filter Registry (added 2013). AVF thought leaders serve on committees including the Venous Research Advisory Council.
• Veritas Association ManagementcoreImplementation/ SI/ Consulting PartnerVeritas Association Management is the official management company for the American Venous Forum, providing association management services.
• JuzocoreStrategic or Co-development PartnerJuzo partners with AVF on the AVF-Juzo Traveling Fellowship, offering two $16,000 fellowships for early career physicians. The partnership enables future venous practitioners to learn from pioneers in the field. Awardees must visit Juzo's corporate headquarters and manufacturing facility during the first 12 months of the Fellowship.
• American Vein and Lymphatic Society (AVLS)coreStrategic or Co-development PartnerAVF collaborated with AVLS to create the Venous Classification Workbooks including CEAP and SVP classification digital workbooks. The collaboration provides up to 4.5 hours of CME through real patient cases explaining classification systems.
• PhilipsminorGTM or Marketing PartnerAVF partnered with Philips on webinars including the AVF Penumbra webinar series. Philips Venous IVUS Tutor app is referenced as a venous tool.
• EAVLAminorGTM or Marketing PartnerAVF partners with EAVLA (European American Vein and Lymphatic Association) on the Advanced Phlebology webinar series, an international collaboration providing educational content on phlebology topics.
• InariminorStrategic or Co-development PartnerAVF announced collaboration with Inari for clinical research advancement in venous disease.
• Argon MedicalminorStrategic or Co-development PartnerAVF announced collaboration with Argon Medical to advance DVT clinical research, as noted in the July/August 2026 Vein Specialist newsletter.

Scale indicators4 records

Recent moves7 records

Expansion highlights6 records

Broad incumbents

• American College of Cardiology (ACC):
• American College of Surgeons (ACS): Broad incumbent professional society for surgeons including vascular surgeons (a primary AVF member segment). Provides analogous CME, advocacy, and fellowship recognition for the same physician base.
• American Heart Association (AHA): Massive incumbent cardiovascular professional society with overlapping vascular research and CME infrastructure. AVF operates as a focused sub-specialty counterpart within the broader vascular medicine ecosystem.
• Society of Interventional Radiology (SIR): Professional society for interventional radiologists, a major physician constituency of AVF (interventional radiologists are core members). Both organizations serve physicians performing venous interventions.
• Society for Vascular Surgery (SVS): Broader parent society for vascular surgery; co-publishes JVS-VL with AVF and jointly operates the VQI registry (800K+ procedures). SVS encompasses arterial and venous disease while AVF specializes in venous/lymphatic care.

Direct peers

• American Vein and Lymphatic Society (AVLS): Direct peer professional society serving phlebologists and vein care specialists. AVF and AVLS co-developed CEAP and SVP classification workbooks and jointly convene educational content for the same venous disease specialty.
• Society for Clinical Vascular Surgery (SCVS): Smaller vascular surgery professional society with overlapping member base in vascular surgeons treating venous disease. Comparable model of annual meeting, CME, and fellowship programs.

Regional players

• European Venous Forum (EVF): European counterpart focusing on the same venous disease specialty; provides parallel education, research, and advocacy outside North America. AVF's global recognition makes EVF a natural geographic peer.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat6 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/VenousForum
• Facebookfacebook.com/VenousForum
• LinkedInlinkedin.com/company/venousforum
• Instagraminstagram.com/venousforum

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about American Venous Forum | AVF