Opklopper
Opklopper is a boutique Amsterdam-based Shopify Plus Partner agency that designs, builds, migrates, and optimizes custom Shopify webshops for D2C, B2B, and hybrid commerce brands in the Netherlands and Belgium, using bespoke Liquid code and ERP/POS integrations.
- Company typePrivate
- Founded2018
- HeadquartersAmsterdam, Netherlands
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Opklopper does
Opklopper B.V. is a design-led boutique e-commerce agency and Official Shopify Plus Partner headquartered in Amsterdam, Netherlands (Brouwersgracht 42h). The firm designs, builds, migrates, and optimizes custom Shopify and Shopify Plus webshops for D2C, B2B, and hybrid commerce brands, primarily in the Netherlands and Belgium. Core services span three lines: custom webshop design and development using bespoke Liquid code and custom UX/UI; migration and replatforming from Magento, WooCommerce, Lightspeed, PrestaShop, and Shopware with SEO preservation and data integrity; and standalone CRO audits and optimization engagements. Technical differentiation rests on app-minimal Liquid architecture for sub-1.5s mobile load times, plus deep integrations with ERP/WMS/PIM systems (Exact Online, Picqer, Odoo, AFAS), Shopify POS for omnichannel, Shopify Markets for internationalization, and bespoke B2B functionality such as custom gift builders and matrix pricing.
The business model is project-based professional services with published budget tiers from €10,000 to €20,000+ per engagement, plus a €950 standalone CRO audit. Revenue is generated entirely through consultative direct sales, website inquiry forms, referrals, and the Shopify Partner Directory ecosystem; there are no recurring SaaS subscriptions or self-serve products. Opklopper's claimed experience of 250+ completed Shopify projects, 4.7/5 average rating across 90+ public reviews, and recognition as a top Shopify agency in NL for 2026 support its positioning as a premium boutique alternative to enterprise e-commerce bureaus. The firm operates as a Dutch private limited company (B.V.) with no disclosed external funding, and its strategic delivery partnership with Duxly (a Shopify Service Partner) extends its effective capability into complex backend migrations and ERP integrations that pure frontend agencies cannot deliver independently.
Opklopper's customer base spans fashion and lifestyle (VIVEH, Mascolori, Hang Eleven, Hart Beach), food and FMCG (De Drie Graefjes, Rum Baba, Dutch Cheese, YamaFoodShop), gifting and corporate B2B (Kerstpakket.nl, De Geschenkbedenker), and specialty retail (Butik Alkmaar, Moychay, Fashion Specs), with documented client outcomes such as +50% conversion and €2M+ digital revenue on the De Drie Graefjes engagement.
Opklopper firmographics
Firmographics- Name
- Opklopper
- Legal name
- Opklopper B.V.
- Website
- https://opklopper.nl
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Opklopper is a boutique Amsterdam-based Shopify Plus Partner agency that designs, builds, migrates, and optimizes custom Shopify webshops for D2C, B2B, and hybrid commerce brands in the Netherlands and Belgium, using bespoke Liquid code and ERP/POS integrations.
- Ownership category
- akta.pro rank
Opklopper industry classification
Industry- Product category
- E-commerce Development Services
- NAICS
- Custom Computer Programming Services (541511)
- SIC
- Services-Advertising (7310)
- akta.pro primary industry
- Omnichannel Commerce & Click-and-Collect Platforms (BPAMAGAL)
- akta.pro secondary industry
- B2B/EDI & Supply Chain Process Automation Platforms (HDAEAHAK)
Keywords
Where Opklopper is headquartered
LocationHeadquarters
- HQ city
- Amsterdam
- HQ country
- Netherlands
- HQ region
- Europe
Offices1 record
Markets served
Opklopper business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Custom Shopify Webshop Design & Development: Opklopper designs and builds custom Shopify (Plus) webshops from scratch or through replatforming/migration. Services include custom UX/UI, Liquid development, product structure, navigation, collection pages, product pages, tracking, SEO basis, and CRO. Revenue is project-based with tiered pricing from €10,000 to €20,000+ depending on complexity, migration scope, B2B requirements, and integrations.
- CRO & Conversion Optimization Services: Data-driven conversion rate optimization services including GA4/Hotjar audits, Liquid code improvements, checkout optimization, performance tuning, and mobile-first UX improvements. Offered as a standalone CRO audit (€950) or as part of broader optimization engagements.
- Shopify Migration & Replatforming: Managed migration services from Magento, WooCommerce, Lightspeed, PrestaShop, and Shopware to Shopify. Includes data migration, SEO redirect mapping, 301-redirect plans, tracking setup, ERP/WMS integration, and go-live support. Priced as project-based professional services from €10,000.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Multi-year contract | Professional Shopify Build — €10,000–€15,000 |
| One time/ perpetual license | Multi-year contract | Custom Shopify Build for Growing Brands — €15,000–€20,000 |
| One time/ perpetual license | Multi-year contract | Shopify Plus, Replatforming, or Complex Commerce — €20,000+ |
| Outcome Based/ Performance | Pay-as-you-go | Shopify CRO Audit — €950 (one-time) |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
Opklopper product offering
Product offeringCore offering
Opklopper is a design-led boutique Shopify Plus Partner agency that designs, builds, migrates, and optimizes custom Shopify and Shopify Plus webshops for growing D2C, B2B, and hybrid commerce brands. Engagements span new custom builds, platform migrations from Magento/WooCommerce/Lightspeed/PrestaShop/Shopware, and conversion rate optimization, delivered with custom Liquid code, custom UX/UI, and ERP/WMS/PIM integrations.
Product overview
Opklopper is a design-led boutique Shopify Plus Partner agency based in Amsterdam, serving growing D2C, B2B, and hybrid commerce brands in the Netherlands and Belgium. The core offering spans three service lines: (1) Shopify Webshop Laten Bouwen — custom Shopify and Shopify Plus webshop design and development from scratch with custom UX/UI, Liquid development, product structure, SEO, tracking, and CRO; (2) Shopify Migratie & Replatforming — platform migration from Magento, WooCommerce, Lightspeed, Shopware, or custom platforms to Shopify with data migration, SEO redirects, redesign, and go-live support; and (3) Shopify CRO — conversion rate optimisation with data-driven audits, Liquid code improvements, and checkout extensibility. Portfolio showcases span fashion & lifestyle, food & FMCG, and gifting & corporate gifts sectors, with featured case studies including VIVEH (D2C fashion), De Drie Graefjes (bakery with Click & Collect), Orto Parisi (luxury perfume), Rum Baba (specialty coffee subscriptions), and Kerstpakket.nl (B2B corporate gifting).
Differentiator
Problem solved
Functional benefit
Products and services
- Shopify Webshop Laten Bouwen
Companies that use Opklopper
Customer profileNamed customers16 records
Segments5 records
Ideal customer profiles4 records
Opklopper technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration14 records
Feature6 records
Opklopper partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- DuxlycoreDuxly is a Shopify Service Partner that collaborates with Opklopper on complex backend migration and integration projects. While Opklopper handles the frontend commercial layer (UX/UI, Shopify storefront, conversion), Duxly manages technical migrations (data, products, customers, orders), ERP/WMS/PIM integrations (Exact Online, Picqer, Odoo), middleware, custom apps, and operational automation. The partnership was notably demonstrated on the Kerstpakket.nl project where Duxly handled the Lightspeed-to-Shopify migration and backend integrations while Opklopper delivered the B2B gifting frontend and custom gift builder.
Scale indicators5 records
Recent moves6 records
Expansion highlights6 records
Opklopper competitors and assessment
Company assessmentDirect peers
- Netvlies: Dutch digital agency delivering custom e-commerce and web platforms for mid-market and enterprise brands — comparable on platform-build services and NL/BE regional footprint.
- WeAreKinetiq: Amsterdam-based boutique digital agency specializing in Shopify Plus builds, CRO, and design for premium D2C brands — directly comparable to Opklopper on geography, platform focus, and boutique senior-team positioning.
- Hike: Dutch digital agency with strong Shopify and e-commerce implementation practice serving D2C brands across the Benelux — comparable service offering, regional focus, and mid-market client profile.
- Elastique: Amsterdam-based digital agency focused on e-commerce strategy, design, and platform implementation — comparable boutique scale, NL focus, and custom e-commerce platform orientation.
- Greenhouse Agency: Dutch digital agency with e-commerce and platform implementation capabilities serving Benelux mid-market — comparable on geography, scale, and D2C/B2B Shopify build orientation.
- Redkiwi: Dutch digital agency with a Shopify Plus and e-commerce platform practice serving D2C and B2B brands — comparable boutique NL positioning and custom commerce implementation focus.
- Made People: Dutch Shopify Plus partner agency building custom e-commerce platforms for ambitious D2C and B2B brands in the Netherlands — competes head-to-head with Opklopper for the same NL Shopify Plus mid-market segment.
Broad incumbents
- Valtech: Global digital commerce agency with strong DACH/Nordics/BeNeLux presence delivering enterprise e-commerce transformations — adjacent competitor for larger migration and replatforming mandates that exceed Opklopper's boutique scale.
- Dept Agency: Large global digital agency headquartered in Amsterdam with a broad e-commerce and platform practice — competes with Opklopper on enterprise Shopify/commerce builds but at significantly greater scale and with a much wider service portfolio.
Others
- Duxly: Dutch Shopify Service Partner specializing in backend migrations and ERP/WMS/PIM integrations — Opklopper's named implementation partner and ecosystem ally, operating on the technical layer rather than the frontend commercial layer.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Opklopper social profiles
Digital presenceOpklopper financial estimates
Financial estimateRevenue estimate
Valuation estimate
Opklopper leadership team
Management profileNumber of profiles
Profiles2 records
Opklopper funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Opklopper M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Opklopper
What does Opklopper do?
Opklopper is a design-led boutique Shopify Plus Partner agency that designs, builds, migrates, and optimizes custom Shopify and Shopify Plus webshops for growing D2C, B2B, and hybrid commerce brands. Engagements span new custom builds, platform migrations from Magento/WooCommerce/Lightspeed/PrestaShop/Shopware, and conversion rate optimization, delivered with custom Liquid code, custom UX/UI, and ERP/WMS/PIM integrations.
Is Opklopper a public or private company?
Opklopper is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Opklopper founded?
Opklopper was founded in 2018. It employs 11 to 50 people.
Where is Opklopper based?
Opklopper is headquartered in Amsterdam, Netherlands, in the Europe region.
How does Opklopper make money?
Three revenue lines are on record. Custom Shopify Webshop Design & Development is the primary driver. The others are CRO & Conversion Optimization Services and shopify Migration & Replatforming.
Who are Opklopper's main competitors?
Direct peers on record are Netvlies, WeAreKinetiq, Hike, Elastique, Greenhouse Agency, Redkiwi and Made People. Broad incumbents are Valtech and Dept Agency. Duxly is listed as an others.
Does Opklopper have an API?
No public API is recorded for Opklopper.
What industry is Opklopper in?
Opklopper's product category is E-commerce Development Services. Its primary akta.pro industry code is BPAMAGAL, Omnichannel Commerce & Click-and-Collect Platforms, with a secondary code of HDAEAHAK, B2B/EDI & Supply Chain Process Automation Platforms. Its NAICS code is 541511 and its SIC code is 7310.