What Vertex Roofing Contractors does

Vertex Roofing Contractors is a residential and commercial roofing services company headquartered in Salt Lake City, Utah. Founded in 2009 and operating as a privately held, family-owned business with 17 employees, the company serves the Wasatch Front region across Salt Lake, Weber, Davis, Summit, and Utah Counties. Under General Manager Gavin May, Vertex provides roofing replacement, repair, maintenance, and inspection services across asphalt shingle (Owens Corning, CertainTeed, GAF), metal, flat/TPO/EPDM, slate, and composite systems. The company holds elite manufacturer certifications including CertainTeed Select ShingleMaster and Owens Corning Platinum Certified, and supports its work with a 50-year material warranty and 25-year workmanship warranty.

The business model is primarily project-based, with typical residential tickets of $8,000–$22,000 at $4–$8 per square foot, supplemented by recurring maintenance subscriptions and emergency service revenue. Notable commercial experience includes a 42-building condominium project covering more than 660 homeowners, demonstrating capability in larger multi-family work. Go-to-market is driven by field sales representatives, referrals, word-of-mouth, and online reputation, the latter anchored by a 4.9/5.0 Google rating across 413+ reviews.

Vertex's technology posture is conventional for the trades: a standard web presence and review-driven lead flow with no proprietary software, no AI tooling, and no disclosed data assets. The company's competitive positioning rests on installer certifications, warranty length, local reputation, and multi-county operational scale rather than on technology differentiation or capital-driven expansion.

Name

Vertex Roofing Contractors

Legal name

Vertex Roofing Contractors

Website

https://vertexroofingslc.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Short description

Vertex Roofing Contractors is a family-owned residential and commercial roofing services company founded in 2009 in Salt Lake City, Utah, serving homeowners and multi-family clients across five Wasatch Front counties with replacement, repair, maintenance, and inspection work.

Ownership category

akta.pro rank

Product category

Residential and Commercial Roofing Services

NAICS

Roofing Contractors (23816)

SIC

Construction - Special Trade Contractors (1700)

akta.pro primary industry

Roof Installation & Replacement (HSAPAKAA)

akta.pro secondary industries

Roof Repair & Leak Remediation (HSAPAKAB), Storm, Wind & Hail Damage Roof Repair (Emergency/Tarping) (HSAGAKAI), Shingle Roof Repair & Replacement (Asphalt/Composite) (HSAGAKAB), Roof Drainage Components Repair (Gutters/Downspouts/Scuppers as Roof-Related) (HSAGAKAL), Exterior Painting & Surface Coatings (HSAPAKAF)

Keywords

• Residential roofing services
• Commercial roof installation
• Roof repair services
• Roof maintenance programs
• Storm damage restoration

Headquarters

HQ city

Salt Lake City

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Roof Replacement/Installation: One-time project-based revenue from complete roof replacement including tear-off, installation, and disposal for residential and commercial properties
2. Roof Repair Services: Revenue from repair services including leak repair, shingle replacement, flashing repair, and storm damage restoration
3. Roof Maintenance Programs: Ongoing maintenance contracts including regular inspections, gutter cleaning, minor repairs, and detailed reporting
4. Storm Damage and Emergency Services: 24/7 emergency roofing services for storm, wind, and hail damage with rapid response and insurance claim assistance
5. Gutter Services: Gutter repair and replacement services often bundled with roofing projects

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Vertex Roofing Contractors is a Salt Lake City-based roofing contractor that installs, replaces, repairs, and maintains residential and commercial roofs across Utah's Wasatch Front. The company offers multiple roofing systems (asphalt shingles, metal, flat/TPO, EPDM rubber, slate, and composite) using certified materials from CertainTeed, Owens Corning, and GAF, and supports customers with storm damage restoration, insurance claim assistance, 24/7 emergency response, gutter services, and roof inspections. All residential projects are backed by a 50-year material warranty and 25-year workmanship warranty, with most installations completed in 1–2 days under a 100% satisfaction guarantee.

Product overview

Vertex Roofing Contractors offers a comprehensive suite of roofing services as a single unified offering rather than a modular platform. Their core services encompass residential and commercial roofing including replacement, repair, maintenance, and inspection. They provide multiple roofing material types including asphalt shingles (Owens Corning, CertainTeed, GAF), metal roofing, flat/TPO/EPDM systems, and composite/slate options. Supporting services include storm damage repair, emergency response, gutter services, roof restoration, new construction roofing, and financing options. The company also offers a roof visualizer tool for customer planning. All residential projects include a 50-year material warranty and 25-year workmanship warranty. The business operates primarily in Utah's Wasatch Front region serving Salt Lake, Weber, Davis, Summit, and Utah Counties.

Differentiator

Problem solved

Functional benefit

Products and services

• Residential Roofing Services

Quantifiable outcome

• Projects typically completed in 1-2 days
• +2 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Two partnerships are on record, tiered core.

• CertainTeedcoreTechnology or IntegrationCertainTeed Select ShingleMaster certified contractor with access to premium shingles featuring QuadraBond technology (4-point adhesion). Vertex uses CertainTeed products for residential roofing installations and offers full manufacturer warranties backed by CertainTeed.
• Owens CorningcoreTechnology or IntegrationOwens Corning Platinum-Certified installer providing 50-year warranty on shingles. Owens Corning is the shingle manufacturer supplying materials for roof replacements with high-performance products backed by industry-leading warranties.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Bone Dry Roofing: Multi-state residential and commercial roofing contractor with a similar owner-operated regional model, manufacturer certifications, and emphasis on inspections, repair, and replacement services. Closely comparable in service mix and customer segments to Vertex.
• Baker Roofing Company: Mid-Atlantic and Southeast U.S. roofing contractor serving residential and commercial customers with replacement, repair, and maintenance. Closely mirrors Vertex's service mix, sales model, and warranty-driven positioning in a different regional market.

Broad incumbents

• Aspen Contracting: Large regional roofing contractor with multiple U.S. offices offering residential and commercial roofing, siding, and storm-damage restoration. Comparable in service categories but materially larger and more geographically diversified than Vertex.
• Erie Construction: Regional home exterior contractor offering roofing, siding, windows, and gutters across multiple states. Comparable to Vertex in residential roofing, repair, and storm-damage work, with broader product portfolio and larger scale.
• Tecta America: One of the largest U.S. commercial roofing contractors, offering installation, repair, and maintenance across a national footprint. Comparable on the commercial side of Vertex's business, especially TPO/EPDM and flat-roof work.

Others

• Owens Corning: Leading roofing materials manufacturer supplying the shingle systems Vertex installs under its Platinum Certified contractor status. Key ecosystem partner whose warranty programs underwrite Vertex's 50-year offering.
• GAF: Largest North American roofing manufacturer and a Vertex material partner, especially for premium roofing system repairs. Included as an upstream ecosystem participant and certification authority relevant to Vertex's service offering.
• CertainTeed: Major North American roofing manufacturer and Vertex's primary shingle partner, providing Select ShingleMaster credentialing and QuadraBond technology. Included as an upstream ecosystem participant whose program governs Vertex's premium warranty positioning.

Regional players

• DaBella: Regional home improvement contractor specializing in roofing, siding, windows, and bath remodels across the western and central U.S. Comparable to Vertex in residential roofing replacement, manufacturer partnerships, and field-sales-led GTM motion.

Emerging players

• Absolute Roofing & Construction: Regional residential and commercial roofing contractor with similar replacement, repair, and storm-damage service lines. Comparable in scale and customer profile to Vertex, operating in a different regional market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/utah-roofing

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Vertex Roofing Contractors