What Vesper Bar Amsterdam does

Vesper Bar Amsterdam is a privately held specialty cocktail bar operating from a single location at Vinkenstraat 57 in Amsterdam's city centre, open three days per week (Thursday–Saturday). It runs a rotating portfolio of seasonal cocktail menus, themed event programs, and limited-edition branded collaborations targeting cocktail enthusiasts, sustainability-conscious consumers, hospitality industry professionals, and food-and-drink pairing diners. The bar is led by founder/operator Jules Bayuni and supported by a team of roughly six people including bartenders Riccardo Guerrini, Andrei Talapanescu, and Matteo Ciampicali.

The bar's core product is craft cocktails organised into signature serves, low-alcohol 'Shims,' high-alcohol 'Stiffs,' and time-limited themed menus tied to partner spirit brands (Bacardi, Diageo, Pernod Ricard/Monkey Shoulder, Compass Box, Martin Miller's, Ketel One, Empirical Spirits, Plantation Rum). Its distinguishing technical approach is a zero-waste, closed-loop ingredient methodology covering the Deadstock & Two Ageing Barrels project (recovering 100+ de-listed bottles), the Save the Bread campaign using Baker's Best genever made from recovered bread, fermentation-driven School of Scoby kombucha cocktails, and the Ring Drinks hyper-local sourcing concept within Amsterdam's A10 ring road.

The business model is direct-to-consumer walk-in bar service with pay-as-you-go pricing (no public pricing) and two supplementary streams: limited-edition bottled cocktail products for off-premise consumption (e.g., the 2017 Vesper Martini Signature), and event-driven brand collaborations that generate awareness, foot traffic, and likely sponsorship/activation fees from spirit majors. Marketing is anchored in Instagram, an event-archive website, themed menus as content, and selective earned media (e.g., a 2023 NFT collaboration on Foundation). No external funding, no parent company, and no enterprise customer contracts have been disclosed. The company is currently planning a 2026 rebrand to 'Santo,' pivoting from a late-night cocktail bar to an all-day audio gastrobar, supported by a public crowdfunding campaign and a partnership with the Vomend brothers (Masa Rotterdam / Comedor Weena).

Name

Vesper Bar Amsterdam

Legal name

Vesper Bar

Website

https://vesperbar.nl

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Vesper Bar Amsterdam is a single-location specialty cocktail bar in Amsterdam operating seasonal themed menus, zero-waste and hyper-local cocktail programs, and brand-collaboration events. It serves cocktail enthusiasts, sustainability-focused locals, and hospitality professionals, with a planned 2026 rebrand to Santo.

Ownership category

akta.pro rank

Product category

Specialty Cocktail Bar

NAICS

Drinking Places (Alcoholic Beverages) (72241)

SIC

Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Nightclubs & Dance Clubs (CRANACAG)

Keywords

• Craft cocktail bar
• Mixology services
• Zero-waste cocktails
• Themed bar events
• Spirit brand collaborations

Headquarters

HQ city

Amsterdam

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure

Revenue model

1. Cocktail sales (on-site): Revenue is generated through the sale of crafted cocktails, low-alcohol (Shims) and high-alcohol (Stiffs) serves, and specialty cocktail menus directly to bar guests. The bar operates on seasonal menu cycles with rotating signature drinks and themed events.
2. Food & aperitivo offerings: Santo food menu featuring donburi bowls, pizza alla pala, and deli-style food from partner kitchens. Food is offered as a complement to cocktails, enhancing the overall guest experience.
3. Bottled cocktail products: Sale of limited-edition bottled cocktails such as the Vesper Martini Signature, sold for at-home consumption. A zero-waste conscious drinking product.
4. Events and collaborations: Revenue generated through ticketed or walk-in themed events, collaborations with spirit brands (e.g., Monkey Shoulder LoCoMoSho, Compass Box Caketails), and limited-time activation menus.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels5 records

Core offering

Vesper Bar Amsterdam is a specialty craft cocktail bar operating a single physical location at Vinkenstraat 57 in Amsterdam. It serves rotating seasonal cocktail menus (Signatures, Exotics, Calabash, Seasonal Favorites), low-alcohol Shims and high-alcohol Stiffs collections, themed collaborative menus with global spirit brands, partner-kitchen food offerings (Santo menu with donburi, pizza alla pala, deli items), and limited-edition bottled cocktails such as the Vesper Martini Signature.

Product overview

Vesper Bar Amsterdam is a specialty cocktail bar offering a rotating portfolio of craft cocktail menus and themed events. The core offerings include signature cocktail menus (Signatures, Exotics, Calabash, Seasonal Favorites), specialty categories like Shims (low alcohol) and Stiffs (high alcohol), and limited-edition products like the Vesper Martini Signature bottled cocktail. The bar operates through seasonal menu launches, recurring events (J.A.M.M. Mezcal Mondays, Whisky Collective), and brand collaborations featuring immersive drink experiences with partners like Monkey Shoulder, Bacardi, Plantation Rum, and Compass Box Whisky.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• Over 100 de-listed bottles recovered and transformed into unique cocktails, dramatically reducing waste
• +2 more outcomes

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

18 partnerships are on record, tiered core, flagship and minor.

• Compass Box Whisky Co.coreGTM or Marketing Partner · 1 January 2024Caketails collaboration showcasing Compass Box's core whisky collection (Nectarosity, Crimson Cask, The Peat Monster, Orchard House) through cake-inspired whisky cocktails. Ran until end of January 2025.
• Martin Miller's GinflagshipStrategic or Co-development Partner · 8 February 2023Beyond The Glass collaboration (February-March 2023): 6-week immersive activation transforming Vesper into a creative playground with innovative cocktails and crypto art by Clara Gaby-Rose. Also included Bar Swap promo event and 'Son Of' promotional campaign.
• Empirical SpiritscoreStrategic or Co-development Partner · 5 May 2022Free Drinks collaboration (May 2022): First 'freeform' cocktail menu featuring Empirical Spirits' unconventional, category-defying products. Noma alums creating flavour-first spirits enabling new creative directions in cocktail design.
• Monkey Shoulder (Pernod Ricard)flagshipStrategic or Co-development Partner · 10 March 2022LoCoMoSho immersive drink experience (March-April 2022) featuring custom-made installation designs with mechanical cocktail performances. Original concept developed by Jules Bayuni in collaboration with industrial designer Charlie Miller and videographer Milan Gino. Placed emphasis on community, positivity, and a new era of connectivity within hospitality.
• Oedipus Brewing, Otenba, Gingery, The StilleryminorStrategic or Co-development Partner · 1 July 2020Localproof (July-August 2020): Post-lockdown gastro event showcasing Amsterdam's emerging drinks scene including freeform spirits, beers, ciders, kombuchas, and shrubs from local producers.
• Funk Gilde (Kitchen Republic)minorStrategic or Co-development Partner · 1 July 2020Localproof post-lockdown event: Fermentation specialist food partners supplying deli-style snacks to graze alongside locally produced drinks.
• A Volo (Italian cafe)minorStrategic or Co-development Partner · 1 July 2020Vesperitivo (July-August 2020): Italian aperitivo concept with pizza alla pala and antipasti from local Italian cafe A Volo, served alongside Vesper's Negroni offerings.
• 101 GowrieminorStrategic or Co-development Partner · 1 July 2020Konaba (July-August 2020): Tokyo-inspired izakaya / listening bar with donburi rice bowls from 101 Gowrie in de Pijp. Chef Alex Haupt provided weekly rotating donburi toppings and misozuke appetisers.
• Plantation RumflagshipGTM or Marketing Partner · 1 August 2019TokoTiki (August 2019): Tiki takeover showcasing Plantation's rum expressions, drawing on Jules' Indonesian heritage and authentic culinary flavour pairings for unique tiki classics.
• BacardiflagshipGTM or Marketing Partner · 1 July 2019Bat Tavern (July 2019): Immersive tropical drink concept celebrating international rum month, combining Bacardi branding with Batman-inspired tropical cocktails, Pina Colada Day, Mojito Day, and Daiquiri Day activations.
• Diageo (Whisky Collective)coreGTM or Marketing Partner · 1 October 2018Whisky Collective (October 2018): Dedicated single malt whisky cocktail menu in association with Diageo's Whisky Collective initiative. Featured 10 classic riffs including Singleton Sour, Bobby Burns No. 57, and Coffee Doc.
• Ketel One VodkaflagshipStrategic or Co-development Partner · 1 August 2018Ring Drinks collaboration (August 2018 - March 2019): a zero-waste, hyper-locavore cocktail concept sourcing all ingredients from within the Amsterdam A10 ring road. Connected bartenders, chefs, producers, growers, distributors, and retailers to foster an inclusive local food network and address food waste management.
• Baker's Best GenevercoreStrategic or Co-development Partner · 1 July 2018Save the Bread campaign (July 2018): Closed-loop, zero-waste menu featuring Baker's Best genever made from recovered bread (addressing 120M kg annual Dutch bread waste). Cocktails paired with Oude Ryepenaer cheese and closed-loop chutney on waste toast.
• Selma's Nordic BakeryminorStrategic or Co-development Partner · 1 July 2018Life of Rye menu featuring rye bread pairings including gravadlax on rye bread with pickled beetroot, and truffle cheese pairings.
• Let's SalsaminorStrategic or Co-development Partner · 1 May 2018Scoville Margaritas collaboration (May 2018): Five spicy margaritas using Let's Salsa's natural hot sauces in combination with Mezcal Nuestra Soledad. Climbed the Scoville Scale from mild to blistering hot.
• Mezcal Nuestra SoledadcoreStrategic or Co-development Partner · 1 May 2018Primary agave spirit of choice for Scoville Margaritas collaboration. Featured as the base spirit for the five spicy margaritas ranging from mild to blistering hot.
• Kyro Distillery CompanyminorStrategic or Co-development Partner · 1 November 2017Life of Rye (November 2017): Celebration of rye versatility featuring Kyro Smoke & Rye in the Smokehouse Mule cocktail. Also featured collaboration with Selma's Nordic Bakery and Manenwolf.
• Cultured KombuchacoreStrategic or Co-development Partner · 1 July 2017School of Scoby (July 2017): Cocktails incorporating kombucha from Amsterdam's first dedicated kombucha micro-brewery. Featured beverages including Fountain of Life, Planas of the Apes, and Suomi Summer Smash.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Employees Only: Internationally recognized New York cocktail bar that has expanded into additional locations and a hospitality brand. Comparable as an award-winning, themed-event-driven cocktail institution with brand extension potential.
• Death & Co: Iconic New York craft cocktail bar group with multiple locations, branded bottled products, and a globally influential cocktail program. Comparable as a high-reputation cocktail brand that has scaled beyond a single room.
• Dante NYC: Historic New York bar revived as a globally ranked cocktail destination with all-day cafe format. Highly relevant as a bar that pivoted into an all-day concept — directly comparable to Vesper's planned Santo transition.
• The Connaught Bar: London hotel bar consistently ranked among the world's best cocktail bars, with themed menu drops and a luxury hospitality backdrop. Comparable as a globally recognized, menu-rotation-driven cocktail institution.

Direct peers

• Hocus Pocus Cocktail Bar: Amsterdam cocktail bar offering creative signature serves and themed events in a similar neighborhood-bar format. Comparable positioning as an independent, design-forward Amsterdam cocktail venue.
• PDT (Please Don't Tell): Boutique speakeasy-style cocktail bar in New York known for themed activations and brand collaborations. Comparable single-location mixology concept with strong identity and creative programming.
• Tales & Spirits: Amsterdam-based craft cocktail bar known for themed menus, house creations, and a strong reputation in the local bar community. Closely comparable single-location cocktail concept in the same city.
• Door 74: Long-running Amsterdam speakeasy-style cocktail bar with award-winning bar program and emphasis on classic-meets-modern mixology. Directly comparable specialty cocktail venue in Amsterdam.
• The Flying Dutchmen Cocktails: Amsterdam pop-up-to-brick cocktail concept focused on inventive serves and industry collaborations. Comparable small-team, event-driven, mixology-led operating model.

Regional players

• Le Comptoir General: Paris hospitality concept combining bar, events, and creative programming in a single eclectic venue. Comparable as a community-led, event-driven cocktail/hospitality venue, though in a different city.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/santo_amsterdam
• LinkedInlinkedin.com/company/vesper-bar-amsterdam

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Vesper Bar Amsterdam